How to make money in a small town without investment. What kind of business to open in a small town in the field of trade? Own business for a small town

How can you make money with your own hands? What can be resold online for a profit? In what area is it better to do business and earn a lot of money?

Everyone can open their own business. EVERYONE has assets that will bring profit if invested wisely. It's not just about money: no less valuable capital is abilities, talents, ambitions and personal time.

Denis Kuderin is with you - an expert of the HeatherBober magazine on financial and economic topics. I will tell, what to do to earn money, which business areas are most relevant right now and I will name the main reasons that prevent novice businessmen from getting rich.

You will also learn where to get money for business development, what products are best sold through an online store, and what areas of business do not require financial investments.

Prepare your pockets: soon you will become rich!

1. Open your own business - change your life for the better

Working for oneself mobilizes a person's abilities and reveals his potential. When you realize that your well-being is in your hands, the world around you magically changes. You become the master of your life and no longer go with the flow.

The choice of business lines is unlimited: any ability can and should be converted into money, there would be a desire, time and patience.

No matter what you decide to do - teaching Chinese via Skype, online trading, making and selling cakes at home, on Instagram or on YouTube - you will work for yourself, not for your uncle.

If someone tells you that you need to be born a businessman, don't believe it.. From birth, a person already has his own enterprise - this is himself. Invest in yourself and your company will definitely make a profit!

Here are a few more benefits of working for yourself:

• you appoint and pay your own salary- the amount of income depends only on you;
• free schedule- irregular working day and vacation not when they were allowed, but when they themselves wanted to relax;
• you make the rules yourself- what clothes to wear to work, what time to get up and when to finish;
• no superiors– only internal discipline.

If you can’t succeed in one direction of entrepreneurship, just change your occupation. If you didn’t get it, it doesn’t mean that it’s time to return to the office: start creating websites for money or making soap at home. Most importantly, don't be lazy!

And do not make one of the most common mistakes novice businessmen make - do not confuse freedom of action with slovenliness and irresponsibility. Discipline for an entrepreneur is the basis of success. Like patience and hard work. Rubles and dollars will not fall into your account on their own. Need them earn.

Is initial capital required? It depends on the type of your business. If you open a store, you will have to pay rent, purchase goods - you won’t be able to start such a business without investments.

The same goes for production activities- equipment, raw materials, workplace. But it is not necessary to buy production tools and (machines, transport) - you can lease or rent them.

The sale of intellectual services does not require direct cash investments. However, productivity will increase if you spend money and time on training and education. There is competition in all areas of business, and additional knowledge has not hurt anyone yet.

You will find more information about choosing a field of activity in the article "".

2. In what area you can earn a lot of money

There are no such directions that would guarantee one hundred percent success to everyone and everyone. But there are niches that definitely have money.

Let's talk about them in detail.

1) Sale of goods and services

This is the most public and popular type of business on the planet. To trade, you do not need to be seven spans in the forehead, because main principle trade is known even to the natives of New Zealand - buy in one place wholesale and cheaper, sell in another retail and more expensive.

Stable profits come from consumer goods that people need every day - food, clothes, shoes, hygiene items, cosmetics, detergents. Household appliances, computers, smartphones are also high-demand goods.

From modern merchants an additional sales channel appeared - the Internet. There are shops that work only on the network and are focused exclusively on network traffic. Owners do not need to spend money on rent commercial premises, equipment, hire sellers. All you need is a well designed website. and effective promotion of this resource in search engines.

Through the Internet, it is advisable to sell goods that are difficult to buy offline - for example, clothes of a certain brand, Chinese products bought in bulk from manufacturers, piece, exclusive products and hand-made.

It is not necessary to sell a material product. Implement services intellectual or physical and take for it as much as you estimate your abilities.

There are thousands of types of services - remote accounting, legal advice, tutoring, cargo transportation, shoe and household appliances repair, dog walking and training, interior design.

2) Production

The manufacturing sector requires a serious approach and, in most cases, financial investments. The amount of initial capital depends on the scale of production.

What will we produce? Everything that is in demand: products self made, building materials, author's soap, printing products, Christmas decorations, furniture, pottery, souvenirs.

Production requires space. Sometimes a free room in an apartment is suitable for these purposes, but it is better if it is a full-fledged workshop - or in a summer cottage.

3) Internet Marketing and Social Media Business

The most promising direction is mainly due to the huge consumer audience and the variety of options. Through the Internet they sell goods and services, here they earn money on blogs, groups in social networks, video channels and their own websites.

I have dozens of friends who work exclusively online. Three of them have online stores selling: Indian jewelry and incense, heating equipment, elite horse food.

Others are engaged in: web design, website promotion, writing articles, editing, editing texts for the State Duma, making money on affiliate programs and social networks, selling football predictions.

None of my friends would trade "unstable and unreliable" (according to a stable philistine opinion) networking for wage labor in an office or business. Freedom is something you get used to quickly.

4) Farming

The earth and what it gives are enduring values ​​that humanity will always need, regardless of the level of development digital technologies. People who feed others, I personally deserve respect.

The state also treats them favorably - in the first 5 years of study farm business Entrepreneurs' income is not taxed, as well as grants, subsidies and subsidies to farmers from municipal and federal structures.

A farm business is a long-term investment. The average payback period is 1-2 years. Approximately as much is needed to harvest and sell it. Revenues are highly dependent on weather conditions and well-established distribution channels.

3. What to do to make money - TOP 9 working ideas for a novice businessman

We figured out the directions, it's time to talk about specific ideas.

This is just a small list of business projects that have already been successful by thousands of businessmen before you. If others have done it, then you have a great chance too!

1) Organization of road transport

For such a business, a truck is required - it does not matter if it is your own, trusted, rented or leased. Freight transport is in demand all year round- people move from place to place, acquire bulky things that cannot be transported in a passenger car.

Enterprises are also moving and expanding, transporting goods for production, etc.

If you are aiming for apartment and office moves, you will need to attract 1-2 responsible assistants who will help you with the transfer of things. It is better if they are experienced movers who know how to properly pack fragile items, how to transport an antique cabinet and lower a piano from the 12th floor.

2) Real estate agent

Private realtors with extensive practice receive from 30 to 100 thousand rubles. and higher. They do not need to share with the agency, and they put all the profits only in their own pocket.

The task of a real estate agent is to mediate between the seller and buyer of housing (or landlord and tenant).

3) Hairdresser services

In Moscow, a private hairdresser with an established client base earns from 150 000 rubles monthly. The average price tag for one haircut reaches 3-5 thousand rubles. If you simultaneously engage in the sale of cosmetics, income will increase by another 10-50%.

Working from home is convenient and profitable - you save on rent

Real example

My hairdresser Novel, whose haircut I have had for many years, works in an ordinary apartment on the 1st floor in a new building, which he bought and uses as a hairdresser - he no longer pays rent to anyone. This was not always the case - previously he rented a commercial space in a busy part of the city and gained clients.

In addition to haircuts, he offers clients the products of several chain companies that are in demand, and recently installed a massage bed!

For novice hairdressers, stylists, makeup artists, the main problem is finding clients. The Internet simplifies the task: advertise your services in social networks, blogs, forums and gradually acquire a permanent clientele.

4) Writing texts

I could write a separate article about this type of earnings, since I have been earning in this way for many years in a row.

To become a sought-after copywriter, you need to be able not only to deftly put words into sentences, and sentences into phrases. Necessary study the market conditions and learn how to position yourself correctly.

The beauty of being a copywriter is that there are no limits to perfection. The amount of earnings depends only on your diligence and desire.

5) Repair of clothes and shoes

Repairing a good thing is much cheaper than buying a new one. In times of crisis (and they are evident in modern Russia) the demand for the services of private workshops increases many times over.

Business requires minimal investment - professional tools, inexpensive equipment, consumables.

6) Opening a car wash in the garage

If your garage is located near busy highways, a car wash, a small tire shop or a car service will be a very profitable investment. It will be necessary to bring water supply to the room and install a sewer drain.

7) Tutoring

Are you fluent in English? Can you play the ukulele? Do you teach physics and can you prepare a student for the exam? Get into tutoring. Any knowledge and skills are your capital. Average check of a tutor - 500 rubles at one o'clock.

Most difficult stage- initial. But if you find the first clients, the next ones will come by recommendations. Old good word of mouth will work for you.

Tips for beginner tutors in video format:

8) Growing vegetables and fruits

One greenhouse produces several crops per year. In addition to the sale of fresh vegetables and fruits, freezing, processing and canning bring additional income. This product is always needed by people. The main thing is to find stable distribution channels.

9) Earnings on your site

Your own website is an asset with unlimited potential . Income items - advertising of all varieties, affiliate programs, direct sales. Your earnings will depend on the successful promotion of the resource and its popularity among the inhabitants of the digital universe.

Website promotion in search engines is too broad a topic to talk about it in vain. The only advice: use the services of professional agencies and resources involved in optimization and promotion.

Do you want without investment right now? Read a special article on our website.

4. Where to get money to start a business - 4 main sources

A question relevant to thousands of start-up entrepreneurs - where to get finance to start the project?

Let's talk about sources.

1) Personal savings

The easiest and most reliable way is to invest your own savings in the business.

Experienced people advise using not All assets, but only free funds, the loss of which will not affect the well-being of your family.

2) Bank loan

The most risky option. Loan fees can eat up all profits. And if the project fails, you get into debt. So I advise you to contact the bank only if other possibilities for obtaining funds have been exhausted.

3) Subsidy from the state

The most preferred source and the least available. The state subsidizes only carefully designed and thought-out projects with a business plan and a calculated budget.

If you want to raise public funds, contact the city's Enterprise Development Center, Business Incubator or similar institution. Is there some more Technoparks at universities and scientific institutes, which help to introduce high-tech developments into practice.

4) Attracting investors

Investors are looking for on special investment platforms or in any other way. Both private traders (business angels) and legal entities give money for promising projects.

But they invest their funds in a project on certain conditions - to enter into a share, to receive a certain percentage of the profit.

Comparison table of financial sources:

№	Source	Terms of receipt	Nuances
1	personal savings	Everything depends on you	Build a financial cushion, then invest
2	Bank loans	Banks rarely sponsor start-up entrepreneurs - a detailed business plan is needed	Interest on loans can eat up all profits
3	State subsidies	Similar to the previous one: we need a promising project	Subsidies are given free of charge, that is, for nothing
4	Investors	You must convince the investor that your case is right	Investors give money on certain conditions

5. 7 Common Reasons Why You Can't Get Rich

"Why can't I get out? Doing everything right, spinning like a hamster in a wheel, but there is still no wealth?

This question is asked by 9 out of 10 business start-ups. Let's figure it out.

Reason 1: Spread across multiple activities at once

We live in a world of narrow specializations. “Universal business specialist on the Internet” is a synonym for, if not a slacker, then a non-professional. Choose a narrow niche and master it in detail and carefully, taking into account every nuance.

Reason 2. Desire to get rich quick

Becoming the next Steve Jobs or Warren Buffett is not easy. Patient and far-sighted people succeed in business.

Even the lottery is won mainly by those who fill out tickets for years and believe in their win-win system.

Reason 3. Reassessment of opportunities and abilities

A sober approach, especially to financial assets, is the basis of success. Reassessment of forces at the start of the project is fraught with failure. To reduce risk, make professional business plan or / and consult with experienced comrades.

Reason 4. Use of fraudulent schemes

Becoming a swindler is not so easy, gentlemen. Happy and lucky crooks are more of a cinematic myth than a prose of life. And then, to live by deceit is a difficult test for the psyche. Not everyone survives. Yes, and from the point of view of the Criminal Code of the Russian Federation to engage in fraud NOT GOOD.

Reason 5. Worrying about a failed project

Many now successful businessmen modernity started with failures. Some failed projects even outnumbered successful ones. Bill Gates started with failures Steve Jobs, Richard Branson.

Steve Jobs also overcame failure, like all successful entrepreneurs

If it doesn't work the first time, then next time you won't repeat the same mistakes.

Reason 6. Lack of a clear work schedule

Professional time management will increase your productivity several times over. And vice versa - irrational use time will rot in the bud the most promising undertakings.

Read more in our thematic about managing your time.

Reason 7. Lack of craving for self-development

Competitors do not sleep. Even at night. If you do not have the desire to become the best in your business, get to the very essence, create new standard in your field, your business will sooner or later wither.

Good, for those who wish to develop and improve, all roads are open. There is a wealth of excellent literature in all areas of business. Yes, and on the Internet you will find a bunch useful information for any questions you may have.

There are entire business schools that teach people about entrepreneurship. For example, "" is a business school, which we have already written about in detail earlier.

Tips are quite on duty, but few people follow them. Be the exception and you'll have a kilometer head start.

Tip 1. Improve your financial literacy

Financial literacy for a self-employed person is the foundation of the basics. How to raise? Read books, watch video tutorials, attend seminars and business classes in your city.

Examples of useful literature: Bodo Schaefer, " The path to financial freedom", Robert Kiyosaki " Quadrant cash flow ", George Clason " The richest man in Babylon».

Tip 2: Always have multiple sources of income

Business is a risky business. Even billion-dollar companies can fail, and the banks you keep your money in can burst. Therefore, do not keep all the eggs in one basket.

Organize additional income. For example, invest part of your profits in stocks, bonds, precious metals or mutual funds.

Tip 3. Invest in education

Investing in quality education is the most promising investment in the world. Money is depreciating, stock markets are crashing, economic models are falling apart, but your abilities and knowledge are accumulating and becoming more and more effective.

Tip 4: Create the Right Environment Around You

Tell me who you're friends with and I'll tell you how much money you have.

The aphorism is homegrown, but it fully reflects the essence of the issue.

Successful, positive, prosperous people create an appropriate atmosphere around them. Being in the same emotional and spiritual field with them, you yourself are progressing. Proven in practice.

This applies not only to people, but also to the information around you. Modern man he chooses which signals from the outside he perceives. To begin with, stop logging into social networks 100 times a day, watching stupid entertainment shows and “everything is bad” news. It is better to spend this time on sports and self-development.

Rest yes, procrastination no. Time is your greatest asset and should be managed with the prudence of a frugal farmer.

7. Conclusion

I hope the question of what to do to earn money no longer sounds rhetorical to you. A thinking, purposeful and efficient person has a million options to realize himself. Believe in yourself and everything will work out!

Question for readers

In your opinion, where does an entrepreneur have more chances - in a large or small town?

We wish you success regardless of the direction of business! We are waiting for comments and additions. Do not forget to share links to the article with your friends on social networks. See you soon!

Some people believe that a successful business can only be organized in a large metropolis. But they are mistaken, because a profitable prosperous business can be opened in any locality. The most important thing is to correctly determine the direction of activity. How to make money from scratch in a small town you will learn from this publication.

If you want to open profitable business in a small town, don't copy other people's ideas. You need to come up with a new original business that can attract the attention of consumers.

Consider some of the most popular business ideas in a small town:

Pizza delivery

Nowadays, almost all niches in the market are occupied by experienced businessmen who have long opened their own business and have a permanent clientele. Therefore, it is difficult for aspiring entrepreneurs to find an idea to open profitable business in a small town. Since newcomers, as a rule, do not have large start-up capital, for example, or a cafe, the most affordable option is to do, at first, pizza delivery. Over time, such a small business can grow into a network of establishments. Catering countrywide. Of course, this will have to work hard, but it's worth it.

To open a mini-bakery for the production and delivery of pizza, you will need 400-450 thousand rubles. Money is needed for renting premises, purchasing equipment and raw materials, registering an enterprise and advertising. The profitability of such a business is in the range of 35-40%. Financial investments pay off in 1.5-2.5 years.

If you do not have the necessary amount of money to start a business, use a loan or apply for financial assistance from the state to develop your small business.

Repair of household appliances

Household appliances often break down, so the services of a repair shop are always in demand among the citizens of our country. If the device is inexpensive, you can replace it with a new one. But most often, in order to save money, people turn to masters who give them household appliances second life.

A repair shop is a fairly profitable business, so if you are looking for how to make money quickly from scratch, pay special attention to this idea. To open your own workshop, you will need certain investments. First of all, you need to buy necessary tools- soldering irons, screwdrivers, testers and more. This will require about 10 thousand rubles. In addition, you need to rent a small room and register an IP. Do not forget to allocate a certain amount for advertising, otherwise you will be left without customers.

average cost one repair - 1 thousand rubles. Masters who have their own client base complete about 50 orders per month. Accordingly, they receive about 40 thousand rubles net income. The remaining 10 thousand rubles are spent on current expenses.

Furniture upholstery

Residents of small towns often ask the question of how to make money from scratch without investment. In the field household services there are many ideas that do not require large start-up capital to implement. For example, you can reupholster furniture at home in your own garage or any other utility room.

All that is required of you is skillful hands and a minimum set of tools. So that customers can get acquainted with fabric samples and a catalog of work performed, you can open an order desk in the shopping center. Thanks to this, you will be able to attract customers to your service.

Since this business does not require large financial investments, all costs are paid off after 5-10 orders are completed. In the future, you can expand your business, hire several craftsmen and conclude contracts for the maintenance of restaurants, cafes or car dealerships.

Sales of chilled drinks

In the summer, the human body needs a lot of fluid. Of course, you can quench your thirst with plain water, but many people want to drink something more original and healthy, such as freshly squeezed juice or a milkshake. Selling chilled drinks is a great way to start making money from scratch.

To get started, just purchase an electric juicer and mixer. The cost of one glass of milkshake is 7–8 rubles. Its retail price is 2-3 times higher. Approximately the same profit will be obtained from orange juice. One kilogram of oranges costs 30-35 rubles. From this amount, you can prepare two glasses of juice and sell them for 90-120 rubles.

When calculating profits, do not forget about expenses. Money will be needed to rent a retail outlet, taxes and other needs. To save money at the start, you can enter into a partnership agreement with the owner of a street cafe. But in this case, you will have to give him part of the profits.

A good option is the delivery of soft drinks around the city. To do this, you need to advertise your service.

You buy a bicycle, a cooler bag, and, as they say, go. Choose busy places, for example, parks, central streets. Offer people natural soft drinks at a reasonable price and there will be no end to customers.

Flower shop

On holidays, flower trade can bring up to 200% of net income. On such days, the revenue in flower shops increases several times. In addition, beautiful bouquets are bought for various festive events, birthdays, weddings and just for no reason.

If you are looking for ideas on how to make money from scratch, then this is the best option, since the demand for such a product never falls. But there are subtleties in this matter, which you must carefully study, otherwise your a store instead of the long-awaited profit, it will bring only losses.

On average, the margin on flowers is 100-150%. If the monthly turnover of the store is less than 180-200 thousand rubles, it is pointless to engage in such a business. Experts have calculated that the flower business will pay off only if the outlet is visited by at least 7 buyers per day. With an attendance of 15-20 people, the store will bring in 40-50 thousand income per month. It will take about 300 thousand rubles to open such a business. Accordingly, the initial investment will pay off in 7-8 months. Over time, you will be able to develop your own client base, and then the business will begin to flourish.

Earnings on the Internet

If you do not know how to make money from scratch in a small town, pay attention to the Internet.

Consider the most common options for making money online:

Website development

Services for the creation and promotion of Internet resources are very popular. Recently, every company is trying to have its own website in order to promote goods or services with it. A business based on the creation of websites will bring good profits, despite high competition.

Before you do this, you need to take special courses and work for a certain time under the guidance of a professional in order to get necessary knowledge and experience. You can also act as an intermediary between customers and the webmaster. To do this, you need to find a client and discuss with him all the details of the future project. After that, you agree with the designer who makes the layout of the site. The finished layout should be given to the layout designer so that he brings it into the proper form. Artists can be found on freelance exchanges. In order to create your own web studio, you do not need significant financial investments. All you need is your desire to work. If you are thinking about what kind of business in a small town is profitable to open during a crisis, start creating websites. Thanks to this, you will be able to achieve the long-awaited financial independence.

Online store

According to experts, the most profitable business in a small town is opening your own online store. If you invest 300 thousand rubles in such a business, they will pay off in just 3-4 months. The number of online stores is constantly growing, so if you want to open your own online business, you need to hurry.

For the store to flourish, you need to choose a product that you are familiar with. If you treat your business with a soul and do not save on advertising, the business will flourish.

How to find a business idea in a small town?

Copywriting

Do you want to earn money right now from scratch? The easiest way is to take an order on the copywriting exchange, complete it and get a certain amount for your work. With the right approach, this type of activity can bring good income.

Nowadays, the Internet has begun to develop rapidly, so the services of rewriters and copywriters are very popular. The network has created a huge number of different sites that need to be constantly filled with information. Resource owners do not have time to write texts on their own, so they turn to freelancers for help or buy them on copywriting exchanges.

If you do not have start-up capital, you can work as a performer. You set the price for your work yourself. You can also earn good money on mediation, that is, order articles on low prices from beginners and sell them more expensively on the stock exchange.

Citizens who are tired of working daily for the "owner" for a penny can organize a business at home. We offer you a few ideas that you can implement at home:

Private cab

Let's figure out which business is the most profitable in a small town? Of course, private cab. In small towns, there are often problems with public transport, so the services of private taxi drivers are always in great demand.

A person who has his own car can earn a decent amount in one evening on a private cab. Recently, many car owners have begun to realize that you can earn money on your own car in just a few hours, much more than sitting all day in the office. Such a business does not require large financial investments. All you need is money for fuel and a working car.

To protect yourself from scammers and robbers, you can enter into a cooperation agreement with the carrier company. Many taxi companies hire drivers with private cars, so finding an intermediary who will look for customers is not difficult. But in this case, you will have to give the company part of your profits.

Hello! Today we will talk about business in a small town and give 28 profitable business ideas.

The article will be useful to those who are tired of working "for their uncle", and those who are thinking about creating their own business due to the loss of another job. Also in the article I will give 28 business ideas for a small town that are the most profitable.

Entrepreneurship in the provinces has a lot of its own characteristics compared to business in large cities. If this specificity is taken into account even at the stage of business planning, then you can grab yourself a completely monetary niche.

What to consider when starting a business in a small town

Features of entrepreneurship in small towns related to the specifics of their economic development.

Low purchasing power. Please note that your future clients and buyers are residents of the province, where salaries are low, the labor market is small, and there is simply nowhere to earn a lot. Agree that selling some exclusive expensive things is simply stupid. Examples of such businesses include: boutique fashion clothes, car dealership, VIP-class beauty salon, purely vegetarian restaurant.

Such business ideas in a small town will not find their customers - instead of profit, you risk a loss.

Shortage of basic goods. Yes, it happens. Analyze the availability of shops and pharmacies in your area. Is there a supermarket in your part of the city, or do you have to drive to the other side of the city? Or maybe there are no clothing stores in your city that represent popular chain brands, and all residents of the city either go to the local market to get dressed or go to the shopping center of a neighboring city? Or maybe in your locality there is one pharmacy for everyone? Analyze the situation: what is not in your city, but would you like to see in the future?

Plan to expand further. In a small town, business development may be limited. Why? Everything is simple here. At first, your business may attract a large number of customers, but then the growth in demand for your goods or services will begin to slow down and stop completely - the city will run out of people who want to buy something from you. If you want to develop further, you should think about it in advance. Perhaps over time you will be able to expand, and the number of your customers will be able to replenish the inhabitants of nearby points.

Low barriers to entry into business. This can be attributed to the advantages of doing business in a small town. Indeed, the cost of renting premises, advertising, wages to workers in the provinces is significantly lower than similar costs in a large city.

Favorable competitive environment. In the provinces, it is easier for a novice businessman to get state support to start your own business. Small businesses are often encouraged, there are many support programs - this issue also needs to be studied. If you can take advantage of some privilege - it should be done! Some entrepreneurial niches in your year may be completely free.

Advertising in the form of "word of mouth". On the one hand, it's great. Since the news of your newly opened store will quickly spread through most of the city. But, this phenomenon also has a minus: if you make a mistake at least once, the whole city will also know about it.

What kind of business to open in a small town

What exactly can an aspiring entrepreneur in the province do? What exactly to sell or what services to provide? How to make this difficult choice? Let's list a few points.

Stick to what you are good at. This is ideal for the first own experience in business. You have worked for several years in some company and feel like a specialist in your field - you can work independently. The most typical example is an accountant. An experienced accountant can easily open his own business for the provision of accounting and tax accounting, preparation and submission of tax returns.

There is always a demand for such services: it is easier for small organizations and individual entrepreneurs (and there are many of them in the provinces!) to turn to such an accountant than to hire a permanent employee for themselves. Accounting support in this case will cost less than the salary of a full-time accountant. In addition to such a business, you can also consider the option of organizing courses: if you are an expert in your field, you can transfer knowledge to others. Examples include notaries and lawyers, cosmetologists, photographers, massage therapists.

Pay attention to those areas where there will always be demand. There are certain business niches where sales do not depend on the economic crisis or other factors. Food, personal care, health, inexpensive entertainment - all this is always in demand.

Start a business that provides scarce services. For example, in provincial cities there are very few inexpensive entertainments available - city residents, both adults and children, have nowhere to go to free time. I see that trampolines are now being actively installed in well-traveled places, for example! Analyze possible “deficient” options. What if the city lacks just your implemented business ideas: do not forget about the affordability of the price for your services.

Explore the Internet. This advice can be taken in different ways. You can start an online store, but in a small town this idea will not find its customers - the target audience is very small, although in some cities such stores can work successfully. But the creation of an Internet cafe or the organization of Internet courses (using the Internet, creating websites, copywriting basics) may well turn out to be good ideas. A good option would be to work on a citywide website that will host all the city's news, announcements and other interesting information.

Savings and more savings. For residents of the provinces, those services that will allow them to save money will be attractive. This includes all services for the repair of clothes and shoes, apartments and cars, hairdressers with affordable prices that offer a full range of basic services for democratic prices. And the complex "House of Life" in general can be the best option: low prices will be compensated by constant demand from local residents.

Business based on local products. What's the point? Buy in your locality, and sell already in a large city. Local produce in the form of berries, mushrooms, fresh vegetables, fish and farm products can be bought at a low price. In a large metropolis, "eco-products" are now in vogue, which means that the resale markup can be quite significant. It is even better if the products are not just resold, but first processed: among the options are small canneries, smokehouses, bakeries and other similar enterprises.

Nobody canceled small production. You can produce goods for sale in other cities or make do with your own small town. It can be anything: a bakery, furniture manufacturing, welding work etc. The main thing is to brain! Production costs will be cheaper in a small town.

We take someone else's idea as a basis. A business based on someone else's idea is called franchising, that is, you no longer have to create a business from scratch - from the very beginning you will represent a well-known brand. Franchises are now offered by many well-known brands. Which one to choose: clothes, cosmetics, fast food? Here you need to focus on the needs of the inhabitants of the city.

Let's sum up our reasoning. Business in a small town can be very different, it can be organized in one of three areas:

• Provision of services to the population: tire fitting and car washes, hairdressers and beauty salons, minor repairs, services of specialists in working specialties - plumbing, electrician, welder, tiler and others.
• Trade in goods: grocery stores, pharmacies, shops household chemicals, building materials, spare parts for cars - if there is an obvious shortage of them; sale of handmade goods - it is better to combine sales through a trading shop and an online store.
• Own production: processing of local products for subsequent sale in a large city, a mini-bakery in the absence of one in the city.

Don't forget the kids! Children's clothing, shoes, private kindergartens, development and additional education centers, various entertainment for children will be in demand in any city.

Consulting has not been cancelled. You can be in a small town, but consult people all over Russia and even around the world. The main thing is to be a specialist in the field in which there is a demand for consultations. Legal, accounting, psychological, medical, financial, etc.

TOP 28 business ideas for a small town

Below we present a selection of 28 business ideas for a small town. This is just a small part of what we can give you. Therefore, in addition to these ideas, read more articles with collections of business ideas on our website:

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We are also waiting for your ideas in the comments.

Business idea number 1. Opening a private kindergarten

The amount of initial investment is 320,000 rubles.

The essence of such a project is the opening of a kindergarten that provides services for the development and education of a certain number of preschool children. The service is in demand due to the constant increase in the birth rate and the desire of successful parents to place their child in a good institution.

The implementation of the project begins with the registration of all required documents, registration in funds and different instances, licensing. Most of the financial expenses fall on the following items:

• rent of a large well-maintained premises;
• purchase of furniture, inventory;
• arrangement of a room for cooking;
• staff wages.

The average cost of one month of visiting such a private kindergarten for a child is approximately 10,000 rubles. A group of 8 people brings 80,000 rubles a month, and 30,000 rubles are needed for food and maintenance. Therefore, the minimum profit from working with one group can be 50,000 rubles. This is a dirty calculation, because there will be more utility bills.

Many kindergartens of this type practice new teaching methods, interesting programs, due to which the cost of finding a child in an institution increases significantly. If you do not wait for a quick return on the funds invested in the project, you can get a stable financial income over the next years.

Business idea number 2. Tool sharpening services

Initial investment - 130,000 rubles.

A good business option that requires small financial investments does not depend on the season. The services of a master are constantly required by hairdressers, manicurists, restaurant staff, cafes and ordinary housewives. A specialist who constantly improves his skills and performs a quality service will always be in demand among customers.

The organization of a tool sharpening workshop is considered an economically affordable activity, but certain costs are required to start:

• rent and arrangement of premises for work;
• payment for training initial courses and advanced training;
• purchase of equipment for organizing the process.

The average cost of sharpening nail scissors or nippers is 200 rubles. The cost of such work, taking into account the depreciation of equipment, direct and overhead costs, is no more than 100 rubles per order. With a minimum number of 10 calls per shift, you can calculate the amount of income of 100 rubles. For more complex types of hairdressing or cooking tools, prices are set correspondingly higher.

To increase profits, you can provide advertising, personally pick up and deliver tools to customers.

Business idea number 3. Organization of well drilling

Project costs - 180,000 rubles.

essence this project consists in organizing the full process of drilling and arranging a well in private areas to provide water for irrigation, household use. The service is in constant demand from the owners of summer cottages, households who need to provide themselves with water. This is true in villages and small towns where there are problems with central water supply.

Most of these projects do not provide for the purchase of building materials, offering it to the customer. Therefore, the main item of expenditure is the purchase of a drilling rig with complete set additional sleeves, drills, pumps. The average cost, depending on the manufacturer, is from 150,000 rubles, which will quickly pay off with hard work.

The average cost of a well laid meter is 1800 rubles, and the minimum length of any well is 21 meters. Therefore, for the client, the cost of the company's services will be 37,800 rubles. The cost of laying includes wages, physical wear and tear of the drill, overhead and transportation costs for an approximate amount of 14,500 rubles. A simple mathematical calculation of the results shows an income of 22,500 rubles. By building just two wells a week, you can fully recover the cost of installation in the first month.

Business idea number 4. Making shawarma (shawarma)

Initial investment - 170,000 rubles.

The idea of ​​this project is to open an outlet for the production and sale of a popular type of snack - shawarma. Cooking a Turkish national dish requires a minimum knowledge of cooking skills, small investments. A tasty and satisfying way to satisfy your hunger on the go is very popular with many students, visitors public places recreation.

Such a point can be installed permanently in a special tent or you can purchase an inexpensive trailer like the domestic version of Kupava. This will become the main part of the costs along with the following items:

• purchase of equipment necessary for cooking;
• seller salary;
• public utilities;
• purchase of products and packaging materials.

The calculation of the cost of one cooked shawarma with overhead and direct costs shows the amount of 40 rubles, depending on the number of components. If you offer a product for sale at a price of 70 rubles, you can make a profit of 30 rubles per client. Having sold 100 such portions during the shift, the entrepreneur will receive stable income 3000 rubles daily. After deducting all taxes and wages 40,000 rubles remain at the disposal of the owner.

Business idea number 5. Opening a tailoring studio

Initial expenses - 200,000 rubles.

The essence of this idea is to open a small sewing studio offering services for the repair, manufacture and decoration of clothes. Such necessary work are in demand and popular, do not depend on the season at all, cover a large number of clients of different ages. There are more and more people who want to look stylish, have original things, breathe new notes into old coats and dresses.

You can open an atelier at home, but the best option would be a rented space in a well-known shopping center, hypermarket or a busy part of a residential area. Most of the expenses in the business plan fall on the following items:

• purchase of sewing equipment;
• purchase of special furniture, mannequins;
• purchase of accessories for sewing;
• rent of space or utility costs.

A small sewing studio is a business that does not guarantee a quick return on investment. At first average check the order is 300 rubles, and the main amount is hemming things, fitting to the figure. Fulfilling from 15 such orders per day, you can achieve a profit of 2000 rubles minus the cost. Advertising, cooperation with ready-made clothing stores can be of great help.

Business idea number 6. Opening a clothing store

Estimated costs - 250,000 rubles.

The essence of the idea is to purchase high-quality knitwear, some types of economy-class clothing from a manufacturer, and sell them to a consumer in a small store. This popular and common type entrepreneurial activity can bring a stable profit even in a competitive environment, if it is reasonable to approach the choice of a place of trade, the selection of an assortment.

You don't need a lot of space to open a store. You can arrange a lease for a department or several square meters in a shopping center. A modern option would be the placement of goods in an online store, with delivery to the buyer in the area of ​​​​residence.

Specializing in inexpensive practical things will bring returns faster than the implementation of famous branded ones, it will require less investment. Additional costs are:

• delivery of goods from the supplier;
• payment to a hired seller;
• purchase of showcases, mannequins, racks.

Selling knitwear in a stationary store with a real margin of up to 40-50% will help to achieve a stable turnover of funds, receive net profit after the first year of operation. Working directly with manufacturers will significantly reduce the purchase price and increase the income from the project.

Business idea number 7. Opening a jewelry and accessories store

Preliminary costs - 100,000 rubles.

The essence of the project- supplier search original accessories, jewelry, their implementation in the store. The popularity of this business is due to the growing interest in handmade items, exclusive gifts and souvenirs. Such products are aimed at the female audience, which is happy to acquire new jewelry.

The purchase of goods in this category can be made:

• in specialized warehouses of souvenir products;
• from home craftsmen offering piece goods.

The latter willingly offer products for sale at a certain percentage of sales. They can be exhibited in the rented department big center, organize work via the Internet, participate in sales exhibitions. High traffic can be ensured by the neighborhood with women's clothing and cosmetics stores, a beauty salon. How additional income such stores offer workshops on making accessories and jewelry.

The cost of the offered products depends on the trade margin. Small trading volumes overlap high profitability, unlimited shelf life. Therefore, you should not expect a quick payback, focusing on an average period of 10 months.

Business idea number 8. Opening a coffee shop

The initial investment amount is 180,000 rubles.

The essence of the business project is the opening of a small coffee shop with a certain assortment. It represents an island or department in a free zone shopping center where everyone can have a drink or take a cup of fragrant drink with them. Such a miniature institution is focused on high traffic, and the best location will be the presence of shops, universities.

It is good to start a new business format using the franchising method, which consists in the full support of each stage by the parent company. Certain dividends give the right to work under a well-known brand, use their supplier base. Additional items of expenditure:

• accommodation payment;
• long-term rental of special coffee machines and other equipment;
• arrangement of an island with places for accommodation of clients;
• purchase of high-quality coffee raw materials.

Every day, the coffee house sells from 50 to 150 cups of hot coffee at an average price of 70-100 rubles and a cost of 30 rubles. The calculation assumes a daily profit of at least 2,000-10,000 rubles. attraction confectionery, original coffee recipes can significantly increase income, fully recouping all investments in a few months. Business in such a small city will be profitable if the population is from 50,000 people.

Business idea number 9. Flower business

Approximate investment - from 150,000 rubles.

The general essence of the proposed business idea is to organize the process of purchasing fresh flowers from distributors, packing them, arranging them into designer bouquets and selling them through retail outlets or flower boutiques. The relevance is due to the stable high demand for flowers and the quick payback of this business.

To implement the project, it is necessary to find a wholesale supplier of an assortment of flowers, determine the method of implementation (a retail outlet in a transition, a boutique or an online store). To open you will need:

• rent a room for the sale and storage of flowers;
• install equipment to create temperature conditions;
• hire distributors, train florists if necessary.

An additional expense item will be the maintenance of staff, the delivery of flowers to customers, and packaging materials.

The minimum payback period for a fresh flower shop is 1 year. The margin that can be set for such a product is seasonal. In the pre-holiday period, an increase in the cost of 150-200% is allowed. An increase in the price of fresh flowers in the range of 80-100% contributes to the emergence of regular customers.

Among the disadvantages of this project are a high percentage of competitors, a short shelf life and the creation special conditions for live goods.

Business idea number 10. Fruit stall

Initial financial investments - from 100,000 rubles.

The essence of the project is wholesale purchases of fresh fruits, their retail to the buyer in a special stationary stall. This type of small business is distinguished by small initial investments, great competition, but constant profit with a reasonable approach to the trade margin, compliance with trade standards. Fresh fruits are in demand in any season, but subject to changes in the assortment.

To open a stall, you should carefully study the competition and select places with good traffic: departments in markets, shopping malls, pavilions near transport stops, metro stations. To implement the project, you will need:

• stationary stall, open or closed type tent;
• conclusion of a contract for wholesale purchases of fruits;
• purchase of weighing and refrigeration equipment.

The small size of the stall helps to reduce the cost of renting land, utilities, taxes. With special attention should be observed sanitary standards, the quality of customer service.

The percentage of the trade margin can vary from 50 to 100% depending on the name of the product, its exoticism. Therefore, the payback directly depends on the volume of trade, and can be up to three months.

Business idea number 11. Opening a veterinary clinic

Approximate investment - from 150,000 rubles.

The general essence of the proposed business idea is to open veterinary clinic, offering a full range of therapeutic and preventive services for animals in a hospital or at the client's home. The relevance is due to the high demand of the population for such services. Even in a highly competitive environment, a modern clinic with experienced staff and quality service can achieve recognition and stable profits.

To implement the project, it is required to obtain a license and special permission from the state veterinary authority to carry out work, as well as:

• purchase medical equipment;
• assemble a qualified team.

The main expenses are associated with the purchase and maintenance of equipment, staff salaries.

The estimated profit of the clinic is 150,000 rubles per month. The minimum cost of admission is 250 rubles. Demand for high-quality veterinary services is high; overexposure and a hotel for animals are becoming relevant. With a daily reception of more than 25 people, carrying out specific operations, income can significantly exceed the average figures.

The disadvantage of the business project is a high percentage of the cost of veterinary services. It comes up to 75% of the indicated cost. Because of this, investments pay off in terms of 8 to 10 years of operation of the clinic.

Business idea number 12. Opening a car wash

The initial investment is 200,000 rubles.

For small entrepreneurs, the optimal business project may be the opening of a mobile car wash and dry cleaners. A small compact complex fits in the back of a medium-duty truck and consists of a wide tent, a set of necessary equipment, and washing facilities. A special demand for such mobile car wash-installations is noted among the owners of large vehicle fleets, enterprises hiring them for a comprehensive car and bus wash.

The total cost of a simple set starts from 200,000 rubles, and additional costs, depending on the tasks set, are:

• registration of permits and documentation for work;
• payment of rent or sublease of the site;
• payment of wages.

Choosing the right car wash location is directly proportional to the number of customers. Therefore, the best option may be a sleeping quarter, a well-known hypermarket, a busy highway to the entrance to the city. With an average cost of one car wash of 600 rubles and an estimated cost of 300 rubles, the average amount of profit when servicing 10 cars will be 3,000 rubles.

The provision of additional services body polishing, interior dry cleaning. During the seasonal recession, a good profit is guaranteed by the carpet washing service.

Business idea number 13. Opening a cosmetics and perfumery store

Initial investment - up to 300,000 rubles.

The idea is to open a store, which offers cosmetic and hygiene products, compositions for cleaning, washing, perfumery. Such a product is in great demand at any time of the year, used in everyday life. An analysis of this segment of the consumer market indicates the possibility of achieving success even with high competition with right choice trading strategy, reasonable prices and savings.

It is better to open such a point in residential area with high traffic through the store. A non-residential apartment in a multi-storey building, an area in a shopping center or a hypermarket is suitable. The main costs for such a project:

• rent of a place of trade;
• purchase of racks, showcases;
• purchase of wholesale consignments of goods;
• purchase and registration of the necessary cash register.

After opening, with an average markup of 40%, payback occurs no earlier than in a year, which is often typical for this type of trade. Most of the expenses go to wages, the maintenance of the point, so some responsibilities can be assumed by the owner. To attract regular customers, you can recommend promotions, advertising.

Business idea number 14. Opening a butcher shop

The approximate investment amount is 300,000 rubles.

General essence of the project- opening and maintenance of a store offering high-quality and fresh meat products. Food is always in demand, and this type of business will bring good income. Therefore, opening a shop offering farm products with a minimum number of margins can be a profitable investment.

You can open such a business using franchising or purchasing products directly from farms, monitoring quality and freshness at every stage. Some expenses are required to start the workflow:

• rent retail space in the lively tiger center, in the market;
• purchase of refrigerated display cases, equipment;
• purchase of the first supplies of meat of different categories;
• equipping with overalls, hygiene products for appropriate conditions.

The sale of meat products requires the creation of ideal sanitary conditions, the separation of the cutting and selling area. The average margin for some types of products can reach 50%, so the question of the payback of such a business depends on the turnover, the breadth of the range. You should carefully choose the location on which the attendance of the store depends.

Business idea number 15. Opening a baby food store

Preliminary expenses - 300,000 rubles.

The essence of such a project- purchase from trusted wholesale suppliers of all kinds baby food, mixtures and complementary foods, for the purpose of sale in a specialized store. The opening of such a business is relevant for a big city, where the demand for such a product is high among young parents. The work should be based on a serious attitude to quality and cooperation only with direct manufacturers.

Large expenses for opening such a store are associated with renting premises in a high-traffic area. The best option: proximity to children's clinics, grocery supermarkets, good transport interchange, acceptable to customers. To organize the trading process, you will need:

• special refrigerators for products;
• retail store equipment;
• display furniture.

At the initial stage, it is worth looking for distributors famous brands in the region, which can provide refrigerators on contractual basis, free shipping and advertising. As an addition, you can offer the sale of goods through the website of the online store. Considering the high costs of setting up and starting work, the store should be expected to pay for itself no earlier than in 10-12 months.

Business idea number 16. Opening a barbecue

The minimum investment is 270,000 rubles.

The general essence of the business project- organization of a stationary cafe with a small assortment of dishes. The main idea is to cook barbecue, serve it to customers to take away or in the establishment. The relevance is due to the high demand for such places of recreation, especially in the summer season, good traffic near the slopes and park areas.

To organize such a project and implement the idea, it is necessary:

• select and rent a land plot;
• purchase a tent or tent for comfortable conditions for staff and clients;
• provide the institution with the necessary equipment, furniture.

The emphasis should be on high-quality meat, products, cleanliness and a cozy atmosphere. The bulk of the cost quickly pays off with a large flow of visitors, so building a reputation works no less than paid advertising. Particular attention of the owner should be paid to the observance of sanitary norms by employees.

During the shift, you can sell 150-170 servings of barbecue, each of which is accompanied by additional snacks and drinks. Considering a trade margin of 100%, the monthly turnover of such barbecue houses reaches 900,000 rubles, and the profit for a year of continuous operation exceeds 2 million rubles.

Business idea number 17. Opening a lingerie store

Estimated costs - from 200,000 rubles.

General essence of the idea- opening a department or store offering underwear for women and men, swimwear and home sets of different price categories. Such a product does not have seasonal demand, remaining relevant and in demand among beautiful ladies. Market analysis shows a steady increase in interest in sets and lingerie good quality during the last years.

To implement the planned project, it is necessary to think over and select an assortment that is focused on different shapes, sizes and ages of clients. It is better to open such a point in reputable shopping centers with high traffic of the target audience. After choosing a room, you must:

• purchase commercial equipment, racks and mannequins;
• find a competent seller;
• work out an original design to create comfortable conditions.

The most popular are classic and extraordinary sets of good quality underwear, which are best purchased directly from a foreign supplier. Trade margin for individual goods and the sets fluctuate between 50% - 100%. Discount offer and gift cards, replenishment of the assortment can help to quickly attract a certain number of regular customers.

Business idea No. 18. Opening a store selling draft beer

The minimum investment is 250,000 rubles.

The essence of the business idea- organizing and equipping a small store, searching for suppliers of fresh and live beer of several varieties, selling it to visitors in a convenient container. Such stationary points are always in demand among drink lovers who prefer a high-quality and unpasteurized product. The relevance of the project is possible with a combination of a location with good traffic, high-quality customer service and the availability of a fresh product.

An excellent option would be to open a point in a residential area near metro stations, bus stops, grocery supermarkets or markets. To save costs and time in a good way will be the conclusion of an agreement with certain suppliers who will provide the equipment necessary for work for rent or leasing (and sometimes free of charge), and ensure the uninterrupted supply of products.

The trade margin for the most popular varieties varies from 30 to 100%. Monthly income from one point in the warm months can reach 100,000 rubles. Taking into account the seasonality of the project, it is possible to add non-alcoholic drinks, kvass, packaged snacks for beer, hot tea to go to the assortment.

Business Idea No. 19. Children's electric car rental

Initial costs - 100,000 rubles.

The basis of the project is the organization of leisure activities for children of different ages, based on the rental of modern models of electric vehicles, electric cars. This idea does not require special staff training, special working conditions and brings pleasure from working with small clients. Such sites with miniature cars are often located in parks, busy squares or near playgrounds.

Such a business project is suitable for implementation in small towns where there is no own amusement park for children. The amount of expenses is distributed as follows:

• purchase of several electric vehicles;
• payment to the employee for the shift;
• lease of the territory;
• transportation costs for the transportation of mini-cars.

The minimum cost of 10 minutes of rental on such a car is 100 rubles. On average, he will work 30 minutes per hour or 300 minutes per day. This means that one car can bring 3,000 rubles per shift. The average cost of a new toy is 15,000 rubles, so we can talk about its payback in 5 days. Great savings are provided by work without the involvement of additional personnel and the availability of a truck for transporting such electric machines.

Business idea number 20. Opening training courses

Initial investment - from 300,000 rubles.

The essence of the project– development curricula, organization of the training process for clients of different ages. Of great relevance are short-term classes in aesthetic professions (hairdresser, makeup artist, nail service), the study of computer technology and driving lessons (driving school). Language courses with different levels of training are no less in demand.

The implementation of the idea begins with the development of a plan for training hours, obtaining a license and certification of training. The best option when looking for a room would be hourly rental of classrooms at the institute, technical school. Basic expenses:

• educational materials;
• necessary equipment, accessories;
• remuneration of qualified teachers;
• public utilities.

The profitability of such a business depends on the occupancy and the number of students attending such courses. Providing monthly training to several groups total strength up to 100 people, the project can bring a turnover of 50 to 100 thousand rubles. Of particular importance is the advertising component, the constant introduction of new courses and professions in demand.

Business idea number 21. Opening a children's playroom

Initial investment - up to 300,000 rubles.

The essence of the business idea is to organize a stationary room for the leisure of children of different ages, which does not require licensing. Such rooms first appeared in shopping centers and quickly gained popularity amid the lack of alternatives. Modern options offer a small range of entertainment, slot machines and sets of toys that can keep an active child busy for several hours.

Such a business requires major financial costs to organize, quickly pays off with the right pricing policy and selection of responsible personnel. The main costs will be:

• payment of rent for the premises;
• purchase of inventory, special furniture, labyrinths or trampolines;
• employees' wages.

Income depends entirely on choice. optimal location facilities: cinemas, shopping centers, sleeping areas in big cities. The average cost of an hour spent in a child center depends on the time, day of the week, and ranges from 100 to 200 rubles. At medium monthly expenses and a turnover of 50,000 and 100,000 rubles, respectively, you can achieve a yield of 50%. Customers should be attracted with themed holidays, discounts and unusual toys of good quality.

Business idea number 22. Opening a solarium

Preliminary investments - 390,000 rubles.

The essence of the business idea in the purchase of solarium equipment, the provision of artificial tanning services to the consumer. Such projects are widely in demand in cities with a temperate climate, a small number of sunny days a year. The relevance of this service is due to the desire of young people to look healthy and beautiful at any time of the year.

You can secure a flow of customers by renting a small room in a well-known beauty salon, health or sports center. At the first stage, it is better to limit yourself to purchasing 2 devices: vertical and horizontal. To open a project:

• to re-equip the premises in accordance with safety standards;
• provide comfortable conditions for customers;
• arrange the workplace of the administrator;
• purchase the necessary minimum of cosmetics.

An analysis of such business ideas shows the optimal profit margin at the level of 25-30%. For the idea to be profitable, it is necessary to ensure the number of clients 10-15 people per shift. This will make it possible to reach a monthly turnover of 130-135 thousand rubles, which will help recoup the business in six months. Do not neglect the self-promotion of the solarium, the provision of cumulative discounts and interesting promotions to expand the circle of customers.

Business idea number 23. Opening an optics store

Preliminary costs - 350,000 rubles.

The essence of the business idea- opening of a stationary store with a large assortment of glasses, accessories for them, providing services for the selection and repair of optics to everyone. Good glasses in the middle price segment are in stable demand, so such a project will bring income even in a competitive environment.

To implement the idea with an optics store, you need to choose a place with good traffic for people, convenient transport interchange. Ideal non-residential premises on the ground floor of a high-rise building, renting a department in a supermarket, next to a clinic or metro station. To get started you will need:

• purchase of equipment for the repair of optics, vision diagnostics;
• installation of special showcases;
• equipping the doctor's office, the workplace of the eyeglass repairman.

Making a profit depends entirely on creating a good reputation, advertising, a wide range of optics at affordable middle and economy class prices. You can increase profits by selling models of sunglasses, lenses, related products. The monthly income can be 200-300 thousand rubles, so the store will be able to fully recoup all costs in 7 months.

Business idea number 24. Opening a gym

The minimum investment amount is 900,000 rubles.

The essence of the business idea– equipment of the hall with the necessary set of simulators and accessories for sports. This service is consistently in demand among people who lead an inactive lifestyle and wish to improve their health. Small gyms in the middle price range are popular even if there are sports clubs in the same city.

Choosing a room for a future gym or fitness club is necessary after a careful study of the market and demand in a particular residential area. For accommodation, a non-residential area on the first floors of houses or small halls in palaces of culture is suitable. For comfortable leisure and training clients will need:

• arrangement of locker rooms, showers and places of rest;
• purchase of a variety of training equipment;
• appropriate design of the hall;
• attracting personnel with relevant knowledge and education.

You can make a gym or a new fitness club popular and profitable by offering special family or children's programs, inexpensive classes for the elderly. With an average subscription price of 1500-3000 rubles per month and a minimum number of clients of 100 people, it is possible to talk about full payback only after 1-1.5 years.

Business idea number 25. Opening a beer bar

The minimum investment is from 1,000,000 rubles.

The essence of the business idea- equipment and opening of a small beer bar of a budget format. A stylishly designed establishment with an assortment of "live" beer can provide a stable income. Such cozy bars are highly valued among lovers of this drink. Stylish pubs broadcasting sports or offering simple snacks at affordable prices are very popular. The relevance of the project is due to the stable growth of the market by 17-18% annually.

To open such a beer bar, you should choose the format of work (pub or restaurant), on which further work depends. A small establishment with 30 seats is considered optimal. It can fully pay off in a couple of years of stable work.

The main cost items when opening a beer bar are:

• rent of the optimal patency of the premises;
• original repair and decoration;
• purchase of necessary equipment and furniture;
• purchase of the first batches of the product.

The trade margin in a beer bar can reach 1000% for certain types of products offered, and the amount of the average bill reaches 1500 rubles. This profitable project, which requires the owner to constantly control all processes.

Business idea number 26. Opening a car service and service station

The minimum investment is over 1,000,000 rubles.

The essence of the business idea– opening of a specialized car service center offering a wide range of repair services and car maintenance. The number of cars is growing steadily. Each of them needs specialized improvements, small or major re-equipment. Therefore, a car service that offers high-quality and inexpensive work will always have a flow of orders from regular and new customers.

The main thing when opening a new service station is a good location and convenient transport interchange for customers. Before concluding a lease, it is better to analyze the competition in the nearest area. For full work you will need:

• a specialized room with communications;
• acquisition and installation of technical equipment;
• qualified personnel.

For convenience and fast consolidation in the market, you can choose a separate niche for your service station: servicing only certain brands of cars or tuning without repair work. A car service with affordable prices and excellent quality of services will provide owners with a stable income and can pay off within the first year.

Business idea number 27. Open a private bath (sauna)

The minimum investment is 1,000,000 rubles.

The essence of the business idea– opening of an equipped private bath or sauna in a small town to provide services to private clients. This offer is aimed at people of all ages who love an informal form of recreation. In addition to traditional services, an infrared sauna, classic massage and a refreshing pool can be offered. Inexpensive and cozy bath will be popular in large and medium-sized cities.

The organization of a business project will require tangible financial costs at the first stage:

• complex redevelopment and repair of the premises in accordance with technical standards;
• purchase and installation of equipment necessary for work;
• recreation area equipment for customers and staff;
• advertising services in different ways.

You can place a bath in a private house after a complete refurbishment. The average cost of an hour of stay can range from 800 to 1500 rubles, depending on the time of the day and additional services. With an average load of 55%, monthly income can be up to 250,000 rubles. With such a pace of work, it is possible to pay back a business project with a private bath or sauna in 12-14 months.

Business idea number 28. Opening a beauty salon

The minimum investment is 500,000 rubles.

The essence of the business idea– design and opening of a salon providing hairdressing and cosmetology services to the population. Modern people they take care of their appearance with pleasure, turning to professionals. Therefore, the market for such services is popular and rapidly developing. This leads to high competition and requires a thorough study of any.

To open a profitable and successful beauty salon, you need a room located in a place with good traffic and transport interchange. You can consider renting in shopping malls or busy areas with an abundance of shops for women. Financial investments from the owner will require:

• purchase of the necessary equipment;
• arrangement of work and recreation areas;
• decoration of premises;
• advertising services.

Analysis of such projects indicates optimal size margins 200 - 250%. It includes not only the cost of maintaining the salon, but also the constant training of staff, the development of new cosmetic services. The payback period can depend on many factors, usually ranging from four months to a year.

How to start a business in a small town

It directly depends on the type of business. For a small business, one of the special modes is suitable: you need to choose the most optimal one, where the amount of tax payable is less.

It is almost impossible to open a business even in the smallest city without investments at all: some investments still need to be made. Therefore, be puzzled by the question, or.

You can use your own or contact the bank for. If you manage to find a free niche and organize a profitable business, then all the invested funds will quickly pay off.

What ideas do you have for starting a business in a small town? Waiting for answers in the comments!

• • 2.1. Some tips for a successful start of your business
• • Business idea number 1. Opening a beauty salon
  • Business idea number 2. Fast food on wheels
  • Business idea number 3. Flower and houseplant shop
  • Business idea number 4. Private kindergarten
  • Business idea number 5. Husband for an hour - perfect!
  • Business idea number 6. Production of keys
  • Business idea number 7. Internet business in a small town
  • Other activities
• 5. Conclusion

Each of us at least once in our lives thought about starting our own business. For some, this is an escape from the office and an unwillingness to waste time and knowledge “for an uncle”, for some it is the need for self-realization, and for some it is the ability to independently manage personal time. But the most important criterion for everyone who wants to create their own business in a small town or a large metropolis is financial freedom and an increase in living standards. At the same time, those who are eager to go on an independent voyage mistakenly believe that it is easier to succeed in large cities and metropolitan areas than in small ones.

In order to refute this myth, let's deal with the concept of "small city". As a rule, these are cities with a population of less than 50 thousand. And as practice shows, organizing and developing a business in a small city is much easier than in a large one.

In this article, we will cover the following questions:

• What are the pros and cons of owning a business in a small town?
• What is the best business to open in a small town?
• What business ideas for a small town work in 2016 with minimum investment?
• How to start your own business from scratch?

So, let's start to understand in order.

Choosing business ideas that can be implemented in a small town

1. Benefits of doing business in a small town

Pros ( + ) of your business in a small town:

1. Small start-up capital. In small towns, business costs such as rent, utility bills, staff and advertising costs are significantly lower.
2. High efficiency word of mouth. In small towns, the popularity of a product or service is largely due to acquaintances and personal reviews.
3. Quite a lot of free niches due to the limited presence of goods and services. Many innovations appear in small towns with a significant delay, which, undoubtedly, can be used by “bringing” a business idea from a large city in which it has already been tested.
4. Low competitive environment.

To the main disadvantages ( - ) can be attributed to a limited potential audience (each client will be "worth its weight in gold") and a rather low purchasing power (in small towns, the income of the population is orders of magnitude lower than that of residents of large metropolitan areas).

2. What new business can be opened in a small town

There is an opinion that is real profitable business you can open only in a big city, and in a small one there is nothing to try, but this is not so. Of course, the specifics of the business will differ from the business in large cities, but the income will not be long in coming. Moreover, small cities in Russia are much larger than large ones, and it will be more profitable and easier to develop your business in such a city.

Tip 1. The first thing to do is to carefully consider what kind of business you will be doing in terms of profit.

The most important thing is to find out what services the population in your city needs.

You should not invent a bicycle again, you need to know that catering or a hairdresser will always take root in the city center, and 24-hour stalls will be in demand on the outskirts.

Tip 2. Choosing for yourself the type of activity of your business, you should always take into account your inclinations, talents in a particular area. It is important that you like your business, otherwise you will not be able to succeed.

It will be best if you start doing what you know how to do best.

So, if you know how to cook well, have a long-dusty diploma of a catering technologist or a cook, or maybe you work in this profession, then of course you should link your new business with the old one. Believe me, this will protect you from many difficulties associated with the subsequent opening and organization of the entire business. Knowing the basics and having skills in some area, in your case, should be evaluated as a huge bonus that will help you out more than once in the future.

2.2. An interesting solution for starting your own business

It is worth considering, at first glance, a completely frivolous type of business, like tutoring. It is notable for the fact that it almost does not require any investments, but the income appears immediately and there is no need to wait for years for the business to pay off.

Remember! perhaps you draw well, or play the guitar or piano, or maybe you know English well?

Now such a business is gaining momentum, people are happy to send their children to study, or go to private teachers themselves for a lower fee than specialized circles with professional teachers offer them. Moreover, this is a chance for you to minimize the risks that any novice entrepreneur will inevitably face. Because such a business is much more mobile, does not represent technical complexity and quickly reaches the break-even point, taking into account the minimum initial investment.

If, nevertheless, you could not figure out what exactly you should do, then proceed from the principle of which service areas are most in demand. Will always be a win-win grocery store Because people always need food. But you should consider the location of your store in the city, because if there is a large one nearby, known to people grocery store, the chance to make a good profit in this place will be greatly reduced.

Ideas for a business in a small town: what kind of business to open

3. Business ideas for a small town: with and without investments

The organization of any business implies the presence or absence of initial investments. Business for a small town is no exception. Not every business requires investment.

Here is a list of some ideas that don't cost anything.

3.1. Business ideas without investment in a small town

• Tutoring. Are you well versed in a particular area? Do you have teaching experience in educational institutions? Are you fluent in a musical instrument? Then this activity is for you. Submit ads and recruit students.
• Cleaning services. Cleaning products are at hand for every housewife. Tidying up the office, helping with cleaning after the festive events - all this is a reason to offer your services and start earning. If you wish, you can organize a whole group of such assistants and grow into a large cleaning company.
• You are in perfect command foreign language – make transfers.
• Eat sewing machine and experience on it sell mini-studio and clothing repair services. This type services are always in demand, especially in small towns where buying new clothes associated with significant costs.

And this is not a complete list. Here are more examples: accompaniment of children, walking pets, transportation in a personal car - it is worth taking a fresh look at your talents and skills, and there will be something to your liking by itself.

If there are small cash savings at your disposal, the scope of finding your own business for a small town expands significantly.

3.2. Small town business ideas with minimal investment

• Service from the category of "husband for an hour." The higher your qualifications, the wider your client base will be. Minor home repairs, damaged items repair, plumbing work and electrician services - all this requires qualifications and a small set of tools, which will be your first investment. Required amount to start: from 1000 to 5000 rubles.
• Haircuts, hairstyles, braiding- a very relevant type of service today. Of the investments - the cost of tools and styling products. This amount will not exceed three thousand rubles. If necessary, you can complete courses in hairdressing. It's still 2000-3000 rubles.
• Creation and sale of goods created by one's own hands: soap, decorations, postcards, invitations, hair ornaments, decor for festive events. Material costs will not exceed 2000-3000 rubles. Recipes and master classes can be found on thematic forums and websites.

Read also how you can earn with minimal investment, in.

3.3. Own business from scratch for a small (small) city with investments

If you are ready to invest in start-up capital the amount from 100 000 rubles and higher, then the expected profit will be higher than with little or no cost. The following are business ideas suitable for a small town with significant cash raising:

• Produse store. A balanced assortment and low prices are the secret of success. No expensive exotics and exclusives. The convenience store with affordable and quality products will quickly become a favorite with locals. Rental, equipment and personnel costs: from 100 000 rubles. (See How to open an online store from scratch - detailed instructions )
• Salon. The sphere of beauty is always popular in any locality. Particular attention should be paid to the selection of personnel. It is the masters who will either make your business successful or “drown” it. Expenses: from 50,000 - 100,000 rubles.
• Auto repair shop/tire fitting. A few skillful hands and an influx of customers is guaranteed. In this type of business, geography also becomes a decisive factor. When choosing a location, be guided by places with high traffic of motorists. Attachments: 50,000 - 100,000 rubles.
• Bakery. Hot pastries every morning will make queues line up for you. And if you introduce novelties into the assortment, such as pies and cakes to order, European pastries (strudels, croissants, snacks, etc.), then your business will be successful. Naturally, for a business like a bakery, an important nuance is the presence of a competent baker-technologist. Investments, taking into account all the requirements for catering establishments, will amount to at least 150,000 rubles.

We have provided a list of business ideas that can be implemented in a small town with minimal investment or without significant financial outlays. Next, let's look at the ideas that are successfully working and tested by many entrepreneurs in 2016 in a small town, in more detail.

3.4. Business idea: apartment building or hostel

A great way to make money in a small town can be the construction or arrangement of a small apartment building or hostel. All that is needed to implement such an idea is to get a loan from a bank, buy, rent or build an individual house of a large area and divide it into several apartments.

The easiest option of the above is to rent a ready-made house with an area of ​​100-120 sq. meters, divide it into 3-5 apartments and rent housing. Such a scheme is able to fully recoup all costs and reach net profit in 2-3 months. You can also open a hostel in a house using this method; in small towns, the demand for hostels is quite high today. If you are interested in this scheme of earning, then we advise you to download our free course on how to buy apartment house and earn from 100 to 300 thousand rubles a month.

How to buy an apartment building

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Watch a video from our specialist on how to organize rental business for 44 days:

4. Profitable ideas for a small town

Business idea number 1. Opening a beauty salon

Beauty will always be a successful selling product. Girls who often visit such establishments and are sensitive to themselves will come to your hairdresser, and men who need to make the most ordinary half-box, and a grandmother who is used to trimming her haircut on the last Fridays of the month, and a child who needs to cut bangs. In a word, these services will always sell well, especially if you guess with best place location.

There are several business models. The first is the economy option. It is this that is best opened in a small town where inexperienced residents live. Services should be the most ordinary. A hairdresser works here, a nail service is debugged, light cosmetic services are provided (plucking and painting eyebrows, etc.).

Beauty salon - a business that will always be in demand among the population of a small town

The second model is called business class. A stylist-make-up artist, professional hairdressers, cosmetologists with a medical education can already work here, who carry out procedures such as deep peelings, tattooing, and a solarium operates in the salon. To open a salon of this level, you will need to study the market of your city very well, because such a salon will “live” only where people have at least an average income.

Do not forget about the requirements and taxes that all beauty salons are subject to, and if you keep cosmetology, everything will be much more difficult with it, since cosmetic procedures should only be carried out by a doctor with a higher medical education specializing in therapeutic cosmetology. There are no such strict requirements for other personnel.

If you are planning to make a massage service in your salon, then here the conditions for keeping the staff are more loyal. Massage can be carried out by a specialist with specialized secondary specialized medical education. If you decide on such services in your salon, you will have to provide a list of documents to RosZdravNadzor. All preparations for the opening of the salon will take you at least a year. So if you want your business from scratch in this area, you will have to be patient.

Business idea number 2. Fast food on wheels

A mobile food outlet will bring a good income, and the costs of opening such a business will be minimal. On Russian market van for fast food will cost you about $9,000. Previously, such vans could only be purchased abroad and for a large fee, but now several companies in Russia are engaged in their manufacture, and the solution to this problem has been greatly simplified. Approximately $ 5,000 is the simplest van model that offers Russian manufacturer"Autocold". This model is only suitable for grilled chicken and shawarma and is not at all durable. The service life of the van is no more than 7 years.

Mobile food outlet-coffee shop - as a type of business that can always be opened in a small town

This business can be opened if you have in mind a win-win point where it would be possible to open a stall of this type. And do not forget that it is forbidden to put such stalls in any places you like. Each place of deployment will need to be coordinated with the city administration, often you will be asked to move to another place. You also need to be prepared for this, including in a small town, where the competition does not seem to be as big as in megacities.

Business idea number 3. Flower and houseplant shop

Flowers are not vital, but oddly enough, a very popular product in the country's markets. Especially during the main holidays: March 8, September 1, New Year. Also, flowers are often needed on a weekday - for a date, as a thank you to someone for a service or a teacher at the university.

To open such a business, you will need about 10000 $ . Of course, you may be able to save money, but it’s still better to focus on just such an amount. An area of ​​18-20 square meters is enough to open a small flower shop. The best location for a store would be near a large shopping center if your city has one, or a large grocery store.

Flower shop photo

Also remember that a transparent showcase well decorated with flowers that attracts the eyes of passers-by always wins over the usual “Flower Shop” sign. The brighter it will be appearance such a store, the more potential customers it will attract.

When everything is decided with paperwork, it's time to rent a suitable room. Remember that the permeability for flower shop, as with any other type of business, what is related to sales is critical. Think carefully about this aspect, and although it will be much more expensive to rent a room near a large shopping center or store than in a residential area, the result is likely to be much more effective.

Arranging with flower suppliers will be quite simple. Nowadays, there are a lot of wholesale bases that specialize in flowers and you can find out about them simply by using the resources of the Internet. But do not rush into cooperation with the first companies that come across, it is quite possible that after searching longer you will find a more profitable option for you, albeit less advertised.

At the beginning of the journey, you can hire two florists who would work in shifts. Buy first only flowers that stay fresh for a long time. These are roses, gerberas, chrysanthemums. From houseplants orchids phalaenopsis and anthurium. It will be better if you understand at least a little about flowers and houseplants, this will greatly facilitate your work and create understanding between you and your florists.

Business idea number 4. Private kindergarten

Given the current situation in Russia, the situation with state institutions, especially with kindergartens, leaves much to be desired. The costs of opening this business will not be small, and it is also not necessary to expect that it will pay off in the first year. But there is good news: with perseverance, patience and a good reputation, you have every chance to achieve excellent success in this area and exist for a very long time. Rumors about a good private kindergarten will spread around the city in an instant and you will not have a shortage of clients. But you need to remember that this type of business is very specific. Without due love for children, for your work in this field, you will hardly succeed.

Private kindergarten - as an example of a business for starting a business in a small town

Moreover, such establishments are always under a keen eye. public institutions and are strictly checked by all possible authorities. In addition, if you do not have the necessary pedagogical education, you will not be able to open such a business.

Private premises kindergarten must be at least 4 square meters per student. There are also separate rooms for sleeping, eating, playing. The medical office is also mandatory. You will need special furniture and a separate entrance to the kindergarten. All staff must have Teacher Education. Work experience in this area and love for children should be the main arguments when hiring educators and nannies.

Summarizing, we can say that to open such an institution you will need about 700,000 rubles. The amount is not small, but if you love children and are ready to devote your business to them - go for it, because your desire always remains the main argument!

Business idea number 5. Husband for an hour - perfect!

Probably the simplest and practically not expensive business will be such a business as “husband for an hour”. Of course, you will have to spend money on various tools and small parts, which you can then sell to your customers for a little more than you bought them. These will be switches, sockets, latches, locks, perhaps some parts of plumbing, light bulbs, etc. The range of your services will also be very diverse, so if you have gaps in some skills, they will need to be addressed as quickly as possible. Here is a list of services that you will need to be able to do:

• Elimination of breakdowns associated with plumbing;
• Repair of household appliances;
• Furniture assembly;
• Repair and replacement of sockets, switches;
• Installation of satellite dishes, chandeliers, toilet bowls, cisterns, etc.

And this is not the whole list that you will have to learn how to do quickly and efficiently. The business plan will need to take into account that some tools will be more convenient to rent rather than buy, at least at first. Because it often happens that an expensive tool is needed only a few times over the entire time and simply simply cannot pay off.

It should also be taken into account that this work without vehicle will be very problematic, so it will be a huge plus if you already have a car. If not, then you should consider purchasing it.

Registering such a business will be very easy compared to many others. In this case, registration as an individual entrepreneur will be enough to open a business, with an income tax form UTII(How to open an IP, read the article). All initial costs for such a business will be no more than 50,000 rubles(including uniform, protective gloves and other necessary details).

And remember 90% The success of such a business depends on advertising. Do not spare money, use any possible means of advertising your business. This is a running line, and advertising in newspapers and magazines of the city, you can paste ads on houses and stands. There is one more bonus of this business - in a short time you can attract regular customers, who will subsequently bring the main profit.

Business idea number 6. Production of keys

Agree, each of us resorted to the service of making keys. This service always remains and will remain in demand, even in a small town. You don't have to be a master at this to get started.

Now there are key-making machines that do everything for you, and learning how to work on one will not be difficult. Only if you decide to do this business, you need to be well informed about competitors. After all, keys are not something that people buy every day. If somewhere nearby there is already such a stall, then you should not take on this business.

One machine of domestic production will cost you $ 1,000. You can always find cheap spare parts for it and repairs will also not be expensive, and domestic machines are of high quality, so you will almost certainly choose it. Do not buy Chinese machines. Practice shows that their quality is much inferior to Russian ones, although the price is somewhat lower.

An ordinary stall is usually chosen for the premises, but you can also rent a small corner in a large store. Perhaps the latter option will be more profitable, since stalls, as described above, are often attacked by city administrations and perhaps at some point you will be asked to move it to another place, which will cause you to suffer significant losses.

Business idea number 7. Internet business in a small town

Today more and more successful entrepreneurs organize an online business that brings a stable income. Many types of services and goods are ordered on the Internet, so why don't you start making money on it?

There are a lot of options for organizing an Internet business. To choose the best one for yourself, we advise you to download and study our free course on how to start a business from scratch on the Internet.

Other activities

Here are a few other business ideas for a small town and the minimum investment to open them:

• Organization of holidays and events (from 10000 rubles);
• Website development (etc.) (from 40000 rubles);
• Sale of kvass (from 80000 rubles);
• Growing vegetables and other crops (from 50000 rubles).

In conclusion, we note that in any business you need to follow several important rules, without which you will either fail or have serious problems.

1. Monitor the reputation of your business! You have no idea how well word of mouth works in a small town. Each person, before deciding on some kind of service, especially during a crisis, will think very well and, perhaps, ask his acquaintances and friends about the services of the organization he wants to apply to. In this case, almost 100% of success depends on how your customers respond about you.
2. We recommend focusing on the quality and reasonable affordable price of the goods that you sell. Having proven himself as good specialist, you will see how soon your diligence and perseverance will begin to bear fruit.
3. Don't forget how important advertising is to a business. Every month, and at the very beginning and more often, take some time to submit ads in newspapers and a ticker. Most often, it is advertising that is the key to the success of an opened business.

We have analyzed only a few examples of what kind of business to open in a small town, as their list is endless. Choose the business that you like, you will never get bored and then you will succeed!

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