Business plans: download a ready-made business plan with calculations. Wholesale business plan Trading house business plan

Here is a simple example of a business plan. It should be noted that this is only one of options, and presented in a very concise manner.

Target: Produce confectionery, mainly cakes, for city dwellers. Take a leading position in the upper price segment in this market.

Tasks:
1. Create a compact pastry shop.
2. Provide manufacturing process necessary raw materials and labor force, part of which will be hired.
3. Initially occupy 30% of the market segment, through the implementation of the developed marketing strategy, which involves squeezing out the main competitors with dumping prices and new recipes for the consumer.
4. Attract the missing investment funds in the bank on the security of the available real estate.

An example of drawing up a business plan for an enterprise

Consider an example of a manufacturing business plan. It is planned to open a small atelier for tailoring. Consider how promising this business is in a particular market.

1. Summary. Opening small production from January 1, 2014. Form of ownership - LLC. The planned term is 42 months.

2. General provisions. Purchase of equipment that will allow the use of a variety of fabrics and various finishes. It is planned to partially attract borrowed funds for the purchase of equipment and rent of premises. The tailoring service will be provided to the population, as well as legal entities in need of special clothing, as well as tailoring curtains and bedding for subsequent sale.

3. Market analysis and marketing plan. IN this moment 350 enterprises are represented on the market. Due to strict adherence to deadlines and quality, it is planned to create a positive image of the company, which will allow it to occupy a niche in the market.

4. Costs. Estimated direct and variable costs, including wages and rent of premises, for 3 years will amount to 13.5 million rubles. Of them own funds 50 million rubles. The planned volume of sales will amount to 15 million rubles, which, minus tax deductions, will make it possible to bring the project to payback by the end of the third year.

5. Production schedule. Release of 1000 units of goods.

6. Investments. Attracting partners on conditions joint management business.

Brief Example Business Plan

If you are going to open a shoe repair shop, then in the very general view The development of a business plan for an example looks like this:

• — fixed costs(equipment) - 300 thousand rubles.
• — variable costs(threads, glue, rent) - 10 thousand rubles.
• - Required investment - 100 thousand rubles in the form of a bank loan at 23% per annum for 10 years with - a progressive scale and a repayment delay of 1 year.
• - Form of ownership - IP
• — Tax deductions of 24 thousand rubles.
• - Planned revenue - 20 thousand rubles per month.
• - Revenue for 1 year - 97 thousand rubles.
• — Financial results- 73 thousand rubles.

As a result, the entrepreneur has a reason to invest in this project. The margin of safety is large enough so that possible deviations from the predicted values ​​do not lead to financial collapse.

An example of a business plan with calculations

Opening a small store that sells used children's items also requires a preliminary assessment. Enterprise business plan example:

The assessment of goods purchased from the population will be made on the basis of the cost of 1 kg.
First you need to make an assortment of 100 units.
The cost of 1 kg is 400 conventional units. One product weighs an average of 1 kg. Thus, the cost of goods will be 100 * 100 = 40,000 c.u. Replenishment costs working capital will be 100 units, which equals 10,000 c.u. per month
The rent of the premises will be 10,000 USD.
Variable costs, including advertising and contingencies - $10

Sales volume in the first 6 months will be 130 items per month;
in the next - 280 products per month.
The unit price will be on average $250.
Revenue for 1 year = 130 * 250 * 12 + 280 * 250 * 12 = (10,000 * 12,000 + 40,000 + 10,000 * 12 + 10,000 * 12,000) = 420,195 - 361,240 = 58,955.
The tax will be 25,000 USD.
Financial result - 33 955 USD

At first glance, the business seems attractive, given the low entry costs and quick payback, but after performing a simple calculation, the entrepreneur will come to the conclusion that the profitability is very low and, although the risk is low (the product is in stable demand), it is unprofitable to engage in this business without reaching the scale .

View sample business plan

Schematically, planning, for example, growing vegetables looks like this:

1. Summary. Reflected here summary remaining pages.
2. Marketing part. Who will be the buyer and how will it be possible to win the market? Estimated part - 5 tons of carrots at 100,000 USD
3. Costs. Rent land plot and inventory - 27,000 c.u.
Remuneration of hired labor - 30,000 c.u.
4. Revenue- 23 c.u.
5. Sources of funding. Bank loan for 50,000 c.u. at 18% per annum for 10 years.
6. Financial result- 9 c.u.

This activity, if the pessimistic scenario is fulfilled, will not bring income at all in the first year. In addition, an entrepreneur will be able to fully work and invest in development only after repaying the entire loan amount.

Download ready-made examples of business plans

On this resource you can download examples of business plans for free. Downloading the file makes it possible to get acquainted with more detailed calculation options that will allow not only to understand the essence, but also to make, by analogy, your own calculation-justification for the expediency of investing.

If there is no experience at all, it is not at all necessary to order the development of a specialized company. It is enough to get acquainted with an example of planning for a similar activity, where you can study in detail the features of market analysis and calculation of production costs for a particular business.

To download, click on the link:

Be sure to watch the video: "What is a business plan?"

Modern shopping centers are not just tens of thousands of varieties of goods collected under one roof. The format of this institution has undergone significant changes over the past years, thanks to which it has become quite a profitable enterprise. Solid shopping centers exist today in almost every major city, and it will be quite difficult to compete with them. But if you set a clear goal for yourself, while having the financial opportunity to realize all your ideas, it makes sense to compete for a place in this niche.

Business in shopping centers is developing as actively as possible, since the traffic in them usually always remains at high level. But, if you try, in each of these establishments you can find both small and rather large flaws. Your task is to carefully analyze them in order to avoid them in your endeavors. Explore consumer demand, Availability additional services- all this will help you when working on your own project.

business on business

Trade in various goods still occupies a central place in the activity of any shopping center. But, in addition, the number of additional services provided to visitors of this institution is growing and expanding. Considering the amount of time that visitors spend shopping, as well as the fact that many parents have no one to leave their babies with, it becomes understandable that a children's room should be opened in the mall. game room where mothers and fathers can safely leave their children under the supervision of an experienced teacher.

Any business for the owner of a shopping center is just a source of additional profit. Opening a new store in a shopping center is a common occurrence. But absolutely not superfluous in this institution will also be points fast food, in which buyers can quickly "starve the worm." Coffee houses, pizzerias, sushi bars - there can be several such points, and be sure that none of them will suffer from a lack of visitors.

It is very difficult to determine which direction of trade will be the most profitable in a shopping center. Usually than more items offered to customers, the higher the total turnover of the shopping center. But this, of course, will require huge areas. It is almost impossible to choose a suitable building from those already available in the city, and therefore most businessmen are inclined to such an option as the construction of a shopping center. This will require a significant investment, as well as the need to coordinate your project in a huge number of instances. And it is difficult to say which of this causes a great panic among the entrepreneur.

Flatten possible risks to a minimum, facilitate communication with officials and avoid unnecessary costs will help you professional business plan shopping center. It contains detailed description all stages of the creation of a shopping center. Without using this essential financial document it is impossible to imagine such a large-scale project - the role of a random error is too great.

Food trade is perhaps one of the most popular areas in our country. Many say that people save on different things, but they will always buy food. The way it is. In this article, we will look at a sample grocery store business plan. It is worth considering that the demand for this group of goods also generates huge competition among entrepreneurs, so be prepared for the fact that you will have to constantly fight for a “place in the sun” in this business.

It is worth saying that the profitability of the grocery business is about 25%. You can start with a large amount and serious investments, as well as with minimal costs.

The general format of the outlet

In short, here you can make a classification of options for starting this business. In your grocery store business plan, you will need to clearly define all these nuances and clearly know your next plan of action.

1. Store size. It's one thing when you open a small outlet for 30 - 45 sq.m. and second, when you launch a grocery supermarket. In general, in our country there are several types of such stores:

- hypermarkets and supermarkets. This outlets, whose area is from 500 sq.m. and higher. Usually this niche is occupied by large retail chains: Auchan, Pyaterochka, Silpo and others.

- grocery stores and "standard" grocery stores. This is a familiar format for all of us, the size of such points reaches 300 sq.m. And it starts from 90 sq.m.

- small shops near the house. Such a business is also developing normally, its main customers are those people who do not want to go to the supermarket for bread and a pack of sour cream, but can easily buy everything near their home without any problems.

- outlets with food products in the market. This is the cheapest investment point of view, but also enough competitive look. Since dozens of such points are usually concentrated in one place on the market, it remains either to reduce prices or to constantly have a fresh assortment of products (compared to other sellers) to fight competition.

2. Service Format. Will you have a self-service store, which involves the purchase of all equipment, from carts to surveillance cameras, or will customer service take place according to the classic scheme from behind the counter.

So, in our case, we will take as a basis a small grocery store located in residential area cities. Working hours from 8:00 to 23:00. Designed for low and middle income people. Estimated attendance of the store - 70 people per day.

room

At the second stage after registration as self employed you will need to find a room. When compiling a business plan for a grocery store, immediately indicate the size of the store, after that, start searching. It is advisable to take an area from 40 to 90 sq.m. These are the numbers for small shop in the sleeping area. If the goods are sold from the counter, then you can look at the premises and, starting from 30 sq.m. Keep in mind that a large amount of space will be occupied by racks, shelves and refrigeration equipment. You should leave enough space for customers so that they do not crowd one after another.

When choosing a location, you should first of all look at the flow of people (passability) near this point in a particular microdistrict. Renting a room in the back of the yard, where no one will notice you, is not worth it - this is a deliberately failed idea.

Also, pay attention to repairs. He must be! In order to open a grocery store, you will need to deal with SES and firefighters, and without normal repairs, they will not give permission to trade. Found a great place in a crowded place, but without renovation? It will have to be done, perhaps try to negotiate with the owner that you will make repairs at the cost of the rent or at least part of it.

Planning is also important. If you are developing a business plan for a self-service grocery store, then you will need to correctly position the cash registers and the shopping area. Install cameras. Some of the products can be sold from the counter, and the most popular ones can be put on self-service.

The entire assortment and racks should be divided into sections according to areas, for example, the meat department, bakery products, cereals, vegetables, sweets, etc. This will help customers find products in your store more conveniently. Don't forget about related products: toilet paper, detergents, matches, disposable tableware And so on.

Grocery store equipment

Don't skimp on equipment. Part of the equipment, for example, refrigerators, can be rented for a start, then you can buy all your own.

Below is a list basic equipment which you will need:

• Racks and shelves - up to $3000;
• Freezer - $1000/piece;
• Refrigeration equipment - up to $2000;
• Showcases - about $1300;
• Cash register - $400;
• Electronic scales - $500 - $700

Focus on well-known manufacturers of equipment, do not save. They will work 24 hours a day.

Where to look for suppliers?

In today's economy, suppliers of goods will find you themselves. As a rule, immediately after the opening of the store, you will be visited by sales representatives, and offer certain group goods. Some of them can be found by talking to people who have already established businesses in other areas of your city.

There is another option - this is the purchase of goods in wholesale grocery markets. As a rule, there you can get goods a little cheaper than the suppliers offer, plus the choice is usually much wider.

At first, you will need to work on a prepaid basis. If you successfully cooperate with suppliers, some of them will give their products for sale.

How to choose an assortment?

When drawing up a business plan for a grocery store, special attention should be paid to the assortment. First of all, you need to draw up a portrait of the buyer. People with what level of income live in your area, and what goods should prevail in this case. Usually, all the main product groups are imported at the start, and already in the process of work for several months, the assortment is added, and something even leaves the shelves. So, for example, it will be possible to expand the range of vegetables, or bread from various manufacturers.

Staff

You will need 4 salespeople with shift work. Vendors will need to be trained to use cash register. And it is best to draw up a clear instruction on customer service. These step by step instructions applied in most large networks grocery stores.

Security guards will be needed if there is self-service to protect yourself from attempts to steal.

Accountant, you can hire a person who will keep accounts, or outsource.

Salaries for employees are set in the amount of a fixed salary, without a percentage of revenue.

When promoting a grocery store, you need to apply special marketing methods.

1. Signboard and windows. Your store should stand out from the mass of gray buildings. The name should be easy to remember.
2. Discounts on a specific product or group of products. You can arrange discounts on goods every week, people will get used to this and will go to you to take something else at a promotional price, a habit is developed.
3. Unique item. It might be an inexpensive meal. own production, the presence of fish of your own salting, etc. Think, when drawing up a business plan for a small grocery store, for example, what kind of "chips" you can offer your customers.

Sample financial plan

The approximate total cost is $15,000 - $17,000.

Revenue from the store for the month - $ 7,000.

The average markup is 30%.

Net profit – $1200 – $1300.

Payback - 1.5 years.

Approximate data:

• Monthly income - 1,050,000 rubles.
• Net profit - 250,750 rubles.
• Initial costs - 1,999,300 rubles.
• Payback - from 8 months.

This business plan, like all others in the section, contains calculations of average prices, which may differ in your case. Therefore, we recommend that you make calculations for your business individually.

In this article, we will make detailed business plan women's clothing store with calculations. But remember that this business plan can be applied to absolutely any clothing store (not just women's).

Service description

The business plan discusses the features of opening a women's clothing store designed for the middle price segment. Once again, we recall that this business plan can be applied to men's clothing, to outerwear, to underwear, etc. The amount of investment will differ depending on the cost, type of product and its quantity.

The entrepreneur manages his own store, which is located in a shopping center. It also contains information that may be useful to the reader about other formats and possibilities in case of working with them.

Market analysis

Many people, dreaming of their own business, think about opening a clothing store. Some want it to be a luxury boutique located in the very center of the city, others choose an online store, others decide to open a clothing discount center. Of course, all this can bring income with the right approach to work. But still, before choosing one or another store format, you should carefully analyze the market, because there are quite a few competitors on it.

I must say that many people believe that opening your own clothing store requires a lot of money. This is not always the case and depends on many factors. There are also formats that require investments only in the purchase inventory and some other expense items. To understand the picture, you need to consider in detail the possible formats of the store.

Today, in a broad sense, the following options for opening your own clothing outlets are being considered:

• “real-time” stores (these are ordinary stores where customers come and see the available goods, can try on, choose suitable clothes);
• online stores (this may include large online stores, one-page sites or social media stores).

Both options need to be considered separately in order to understand the aspects of working in them.

I want to warn start-up entrepreneurs : Many people naively believe that the main thing in the success of the store is investment. No one is more interested in the success of the business than the investor, because in this situation he risks a large amount of money. Experienced businessmen advise not to give the management of the store into the wrong hands, at least for the first six months. People who did otherwise, in most cases, failed and became bankrupt.

Now let's look at specific store formats.

1. general store

This format is the most common. Two sub-formats can be included here, each of which has its own specifics:

• Shop located in the mall

In such stores, things are usually sold in the lower and middle price segment. The undoubted advantage is the absence of the need to spend a lot of money on accommodation additional advertising. People, coming to the shopping center, most often visit several departments at once. That is why it is very important to choose a shopping center where the right audience will go.

• Shop located in a separate building

In such stores, they usually sell things in the price segment above the average. This includes luxury, designer goods and creative pieces from talented designers. You will have to spend a lot of money to attract customers.

When calculating the necessary expenses, you will need to include in them:

• purchase of a product range;
• rent;
• necessary equipment;
• staff salaries;
• taxes.

The cost of expenses per 1 m 2 on average is about 50 thousand rubles. And this is if the store sells goods of the middle price segment.

You need to understand that initially the store will cover the initial costs. There will be net profit, but in fact it will cover only the amount of invested funds for some time. Therefore, it is very important to have a certain reserve of money "just in case".

Another very interesting option store in "real time" is the so-called showroom at home. This option is suitable for those who have a size initial capital quite small. There are benefits in this case, they are quite large:

• no rent;
• no payroll costs.

Of course, there are also disadvantages. For example, not everyone decides to arrange a similar store at home. Indeed, in such cases, people should be invited to their territory to try on and view the available things. It is very difficult to find customers here, it is even more difficult to attract them and persuade them to buy. Although, if they come, they probably intend to buy something.

Similar shops usually use as a source additional income. Often such impromptu outlets are opened by hairdressers, manicurists working at home.

1. Online store

Today, such a type of clothing sales as sales through an online store is gaining particular popularity. It is very important to assess the opportunities, competition and occupy the most preferred niche.

The savings here are significant. You do not need to spend money on equipment, staff salaries, renting premises for a store. Everything happens online. Customers do not come to try on outfits, they buy them by seeing the image on the Internet.

Most often, novice businessmen who want to work in the fashion industry start with such stores.

Above is a graph of sales and forecasting it for subsequent years. As you can see, every year there is a significant increase in the volume of products purchased via the Internet. This is a positive factor for those who are going to open a similar outlet.

According to this graph, the category "clothes and accessories" is the most popular among the population. However, we see that only 14% make purchases of these products via the Internet, while the rest prefer to visit stores on their own.

From this we can conclude that a greater volume of sales can be obtained by opening a store in "real time" mode.

I would like to add that it is better to open an online store for residents of a particular city, and not for the whole country. At least at first. Later, you can increase the reach of potential customers.

When opening an online store, you should not scatter at once on many categories of goods. It is better to stop at one variety and establish sales.

Most often, people buy clothes on the Internet on those sites where there is no pre-order. However, in this case, a large investment will be required in order to be able to send the goods immediately after the customer has placed an order.

But the expectation is suitable for those stores that offer the consumer some unusual or exclusive goods. For such things, people are willing to spend some time waiting. By the way, this includes not only expensive things, but also those that, on the contrary, are very cheap.

I would like to note that today entrepreneurs go to work on regional markets in one of the following ways:

• opening your own store;
• work as a distributor;
• work on the franchising system.

It is worth noting that the latter option is most in demand today.

According to statistics, at least 1.5 - 2.25 million rubles are needed to enter the clothing market. It takes 5 times more to enter the international level.

So, we have decided that an “offline” store can bring big profits in the long run. It is his discovery that we will consider. Now you need to decide what clothes to sell (women's or men's) and what criteria to pay special attention to.

More women follow fashion than men (72% versus 45%). Yes, it is ladies who shop much more often than men. That is why it is best to open a women's clothing store. If possible, you can combine both directions at once.

When choosing clothes, people pay attention to the following features:

• suitable item (60%);
• quality (15%);
• practicality (7%);
• compatibility with other wardrobe items (7%);
• exclusivity (5%);
• brand awareness (1%).

Therefore, our store should sell high-quality, practical and comfortable things that fit the size.

It must be said that the middle-income stratum makes up the vast majority of the population. It is on them that you need to focus when opening a store.

So our store will sell women's goods By affordable price on the territory of a shopping center with a focus on women aged 18-45 years.

I would also like to say that any consumer has hidden needs. Based on them, you need to choose a work strategy.

This table informs about the latent needs of each category and helps to understand how to work with it.

SWOT analysis

Before opening your own store, you need to analyze the hidden threats and opportunities that can significantly affect the functioning own business. In such cases, factors are usually divided into external (which cannot be changed) and internal (which can be changed).

TO external factors can be attributed:

1. Possibilities:

• high and constant demand for goods in this category;
• relative inelasticity of demand in a given market segment;
• the possibility of expanding the assortment with other categories of goods and adding items for men and teenagers to the product matrix;
• the opportunity to order goods at competitive prices.

1. Threats:

• high level of competition in this market segment;
• lack of a controlled market share;
• increased competition;
• it is possible to tighten the legislation, which will create obstacles for work in this segment;
• economic downturn affecting economic indicators shop.

TO internal factors relate:

1. Strengths:

• increasing the motivation to work among the staff;
• the ability to find bona fide suppliers;
• the ability to work at high wages;
• a wide range of goods;
• the ability to set a fairly wide range of prices for goods;
• convenient and advantageous location for sales;
• convenient working hours.

1. Weak sides:

• lack of experience in this field;
• lack of knowledge;
• lack of business reputation and loyal consumers;
• lack of a circle of regular customers;
• lack of a network of suppliers;
• unknown store;
• lack of trained personnel.

Opportunity Assessment

Our store will operate according to the following schedule:

Total: 79 hours per week, 338 hours per month.

There will be 2 shifts in the store according to the schedule 2 through 2. There will be 2 workers in each shift, since the premises will be quite large. Cleaning will be done by the staff of the shopping center.

Through the online store, the entrepreneur will not sell products. It will be necessary to promote your own brand, attract customers.

Organizational and legal aspects

1. Perhaps or. It is worth noting that the registration of an LLC in this case is inappropriate.. When registering, it is important to indicate codes according to OKVED. In this type of activity, this can be:

52.42.1 Retail men's, women's and children's clothing;

52.42.2 - Retail sale of underwear;

52.42.3 - Retail sale of fur products;

52.42.4 - Retail sale of leather clothing;

52.42.5 - Retail sale of sportswear;

52.42.6 - Retail sale of hosiery;

52.42.7 - Retail sale of headwear;

52.42.8 Retail sale of clothing accessories (gloves, ties, scarves, belts, suspenders, etc.);

52.43 - Retail sale of footwear and leather goods;

52.43.1 - Retail sale of footwear;

52.43.2 - Retail sale of leather goods and travel accessories.

Note! In your case, there may be more codes or some of the presented ones may be missing. Therefore, it is important to accurately understand what you will be doing in your own store in order to reflect all types of planned activities at once, and not to make changes to the documents every time.

1. An entrepreneur can choose either UTII. In the second case, two options are possible - STS "Income" 6% or STS "Income minus expenses" 6-15% (the rate is determined depending on the region).
2. A certificate of entry in the general commercial register is required. In our case, the store will be opened on the territory of the shopping center, which will lead to the receipt of the necessary document.
3. You will need to obtain a permit to carry out trading activities.
4. Conclusions of the State Fire Supervision and Rospotrebnadzor are required.
5. Be sure to have an official lease agreement, a contract for garbage collection.
6. Permission required for outdoor advertising, if one is expected.
7. Do not forget to fix the KKM in the tax office.
8. Goskomstat codes will be required.
9. If you plan to sell any products that require a license, then you will need to obtain it.
10. Employees must have medical books (do not forget about the regularity of passing commissions).
11. You will need a list of goods and certificates for them.
12. Do not forget about the need for a sanitary passport.
13. For cashless payments, it is necessary.

Documents such as a contract for the removal of solid waste may not be needed if the cleaning is carried out at the expense of the landlord and he has a general contract for the maintenance of the entire building. In this case, a certified copy will suffice.

Marketing Plan

Of course, in many respects the promotion and advertising of the department will depend on the shopping center. Some of them take on the job. But do not forget about your own promotion. So, the marketing plan will include the following promotion methods:

• Increasing customer loyalty. This technique is based on holding commodity days, when the cost of specific goods is reduced to the cost price or close to it. At the same time, it is very important to present the idea in an interesting way so that the store is remembered by the consumer, and he came here to shop again.
• Informing your consumers through a group in social network, own site. It is very important here that the site and the group are active. To do this, it is necessary to add relevant and interesting information to them in a timely manner - about possible promotions. You can hold draws, for example, to receive a 50% discount.
• Contextual advertising. This method will also be effective and more or less affordable. But it's still not worth getting carried away with them.

Placing information in the media will cost a lot. Yes, and these costs are unlikely to pay off. Therefore, it is better to refuse such methods of promotion if we are talking about O small shop, designed for representatives of the middle price category and below average.

Calculation of projected income

Make a calculation possible income pretty hard. We will proceed from the sum of the costs for the purchase of goods and the average size commodity margin in the industry.

The average margin in this industry is about 100%, sometimes more. Let's take the revenue equal to 35,000 rubles per day. The amount is averaged, based on the indicators for the whole week. Subsequently, revenue will increase.

Thus, the monthly income will be about 1,050,000 rubles. And the cost of purchasing the product will be 525,000 rubles.

Production plan

The shop premises will have an area of ​​70–90 m 2 . You can rent it in a shopping center for 80,000 - 90,000 rubles.

At the same time, special repair costs will not be required, but it will simply be necessary to equip it. You will need:

• signboard (40,000 rubles);
• shop windows (25,000 rubles);
• racks (20,000 rubles);
• mirrors (35,000 rubles);
• hangers (45,000 rubles);
• KKM (8,500 rubles);
• computer (30,000 rubles);
• anti-theft system (40,000 rubles).

We will also need furniture:

• shelves (15,000 rubles);
• mannequins (60,000 rubles);
• sofas (35,000 rubles).

You will also need various lamps and other ways of lighting.

The salary of employees is 30,000 and 25,000 rubles for a senior seller and an ordinary one, respectively, including taxes. General costs for wages - 110,000 rubles.

organizational plan

Financial plan

• Profit before tax: 1,050,000 - 755,000 = 295,000 rubles.
• Tax (calculate the simplified tax system 15% of the difference between income and expenses): 44,250 rubles.
• Net profit: 295,000 - 44,250 \u003d 250,750 rubles.
• Profitability: 250,750/1,050,000*100% = 23.88%.
• Payback period: 1,999,300/250,750 = 7.97. Therefore, the store can pay off in 8 months.

Risks

The following risks can be identified:

1. An increase in the cost of rent.

This risk can lead to a serious decline in sales revenue. Another option is a forced increase in the cost of the proposed product. This, in turn, has a negative impact on demand and sales.

To avoid this risk, it is necessary to work out in detail the contract of the agreement with the landlord. Important conclude a contract for a long time, fixing the cost and the critical point of attendance, upon reaching which the parties revise the rental price.

1. Increasing competition.

Due to the onset of such a situation, the number of visitors will decrease, as well as sales volumes.

The following ways to overcome the situation are possible:

• develop and use a unique store concept;
• to offer its customers a unique product;
• conducting various promotions and offering discounts.

1. Unprofessionalism of sellers and other staff working in the store.

As a result, visitors may not be satisfied with the service. As a result, total sales will decrease, and business reputation can change from positive to negative.

It is possible to overcome these risks integrated approach including:

• ongoing staff training related to sales and service trainings;
• informing about the features of fabrics, materials, goods and care for them;
• development and use of financial and non-financial motivational levers;
• placement of CCTV cameras (they will also reduce the number of thefts in the store).

1. The exit of goods from fashion, their irrelevance.

This can lead to a rather serious freezing of positions, a decrease in the purchase price and, as a result, a decrease in the overall profitability of the business.

To avoid such problems, it is necessary to constantly monitor the media and other sources of information. Additionally, it is worth holding regular sales so that there are no leftovers of stale goods.

franchise business

You can also consider opening a clothing store franchise, where you will receive a fully step-by-step model of opening a branded store. Franchising is a less risky start because the business model has been tried and tested and works well.

Use ours to find a franchise!

Important: Remember that you can write a business plan for your business on your own. To do this, read the articles:

Last request: We are all human and we can make mistakes, ignore something, etc. Do not judge strictly if this business plan or others in the section seem incomplete to you. If you have experience in this or that activity or you see a defect and can supplement the article, please let us know in the comments! Only in this way can we jointly make business plans more complete, detailed and relevant. Thank you for your attention!