Open a clothing repair shop. How to open an atelier for tailoring and repairing clothes
- Summary
- room
- Permits
- Equipment
- Staff
- Advertising
- We make a count
Women who are fond of sewing often think about starting their own business, but they are afraid of not being able to cope with a difficult task. Of course, there are always risks, and before you start taking action, you must draw up a business plan atelier for tailoring and repairing clothes. We present to your attention detailed calculations of expenses and profits, which can be used as a guide to opening your own sewing workshop.
Summary
In any typical business plan The first step is to prepare a company presentation. You must have a clear idea of how the tailoring and repair studio will look like, what services it will have, etc. In our example, the project is designed for a large city with a good standard of living and strong competition. Please note that the main part of the clientele will be women of medium and high incomes.
The first-class tailoring studio provides repair services for any clothes, as well as the following tailoring services:
- evening and wedding dresses;
- clothes of individual tailoring;
- business suits for men and women;
- outerwear;
- children's clothing.
The studio is open from 10:00 to 20:00 seven days a week. It is possible to reduce the working day by one hour on Saturday and Sunday.
When drawing up a business plan for repairing clothes and sewing them, you should decide on the main points:
- The size and location of the room.
- Formation of the enterprise.
- Purchase of equipment and Supplies.
- Hiring staff.
So, let's look at each of the above points in more detail. Please note that this ready business plan is a rough guide for 2020. Prices can vary significantly depending on where you live.
room
The recommended area for opening a clothing business is up to 40 sq.m. Over time, as the workshop develops, more extensive premises may be needed. It is necessary to open a sewing studio for small businesses in places with high traffic, on the ground or basement floors of residential buildings, shopping centers. Preferably close to good store fabrics. The room itself will include:
- sewing factory;
- showroom;
- dressing room;
- room for rest and meals for staff.
Depending on financial possibilities, you can buy or rent a room. We will consider in the business plan the second option for sleeping area, which will cost approximately 50,000 rubles. per month including utility bills. At the same time, approximately the same amount will have to be spent on finishing and repairing the premises.
Permits
To open a tailoring and repair business, you will need set up your business as LLC or sole proprietorship. The latter option is easier and is preferred, especially if you don't have co-founders. Self-registration will cost you only 800 rubles, and if you want to get a seal and a current account, then you will have to pay 2,300 rubles.
Permits will need to be obtained from the SES and the state fire supervision. Also, according to the plan, you will need to register with the pension fund. In addition to the above documentation, the studio should have a book of complaints and suggestions, a fire evacuation plan, certificates of attestation of workplaces. Thus, you will need up to 5,000 rubles to complete all documents for business.
Equipment
The biggest costs when opening a repair and sewing studio will be spent on the purchase of equipment and consumables. So, according to the business plan, you will need to purchase:
- 2 sewing machines;
- 1 overlock;
- 1 iron;
- 1 ironing board;
- 1 steam generator;
- 1 cutting table;
- 2 clothes hangers;
- 3 desktops;
- 3 mannequins;
- 2 large mirrors;
- 6 chairs;
- Consumables: threads, needles, pins, buttons, centimeter, etc.
Equipment costs in a business plan for opening a repair and tailoring studio will be approximately as follows:
Name | The cost of 1 pc. in thousand rubles | Number of pcs. | Total cost in thousand rubles |
Sewing machine | 20 | 2 | 40 |
Overlock | 15 | 1 | |
3 | 1 | ||
Ironing board | 5 | 1 | |
steam generator | 2 | 1 | 2 |
Cutting table | 20 | 1 | |
5 | 2 | 10 | |
3 | 3 | 9 | |
Dummy | 5 | 3 | |
Mirror | 3 | 2 | |
2 | 6 | 12 | |
Consumables | |||
Total: |
Thus, the estimated cost for the purchase of equipment for a tailoring studio will be 142,000 rubles. Based on average prices from popular online stores. At the same time, you must understand that your business plan can vary significantly in amount. For example, the price of a sewing machine can range from 1,500 to 370,000 rubles. a piece. It all depends on the quality, the availability of programs and the issuing company.
Staff
To begin with, you will need to hire two seamstresses who will work in shifts. Most often, wages in a repair and tailoring workshop are paid piecework. Seamstresses can receive 30-40% from each order. You can also make a mixed type of payment - the minimum salary and a small percentage of each order. Anyway, good employee must receive at least 20,000 rubles a month. From this, the calculation will be carried out.
After the studio develops enough, you can hire additional staff: a seamstress, a cutter, an administrator, visiting accountant, purchasing manager, customer service manager, etc.
Advertising
Advertising occupies a special place in the business plan of an atelier for tailoring and repairing clothes. You are required to have an attractive outdoor sign, preparation of business cards and leaflets. In addition, every month it will be necessary to advertise in the media, including on popular sites on the Internet. Also, do not underestimate word of mouth, be sure to share information about the new atelier with all your acquaintances and friends.
How to attract customers and make them permanent? Come up with various promotions, discounts on clothing repairs, contests with prizes and Gift certificates. Such costs would be necessary for any prestigious workshop. Given all of the above, initially you will have to spend about 50,000 rubles on advertising, in the future it is advisable to allocate from 10,000 rubles per month for shares.
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We make a count
Summing up all of the above, we offer you a detailed calculation for a business plan for a sewing studio. Initial costs will be as follows.
The modern world has changed the concept of clothing for customers - cheap crafts from the Middle Kingdom, which in a year you won’t even let into rags, flooded the market and, naturally, no one will repair such things. If the jacket "dies" in half a year, then why buy an expensive thing - I bought a cheap one and changed it if desired. This is how half the population thinks, because income does not allow you to purchase expensive products, and repairing cheap ones is sometimes even more expensive. It will be difficult to develop your business in this market, but if you can overcome all the obstacles, then the clientele, and a constant one, will be provided. The business plan of a clothing repair studio implies several points, and now we will tell you how to start your own business in the right way, so that soon it will bring at least some income. To begin with, it is worth deciding on the type of atelier - it will be a repair shop or a company working on repairs and tailoring. The first option is less expensive and the competition here is many times lower, we will open this particular case.
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Opening a clothing repair shop - the first steps
A small clothing repair shop can be placed in a room of 15 square meters and this will be enough. Such a room or basement can be found at an affordable price even in the city center. The advantage of the studio is that it is rarely searched for by large signs - most often they learn about repair shops from acquaintances, friends, and so on. In Moscow, a room of 15 sq.m. per month will cost you 15-20 thousand rubles, depending on how close to the center you choose the building. To begin with, we advise you to take the cheapest option in order to reduce costs. The room needs to be renovated, cosmetic, so that the client would not be afraid to enter you. Putting linoleum, sticking wallpaper on the walls and whitewashing the ceiling will cost 12 thousand rubles.
A novice entrepreneur should be pleased that when drawing up a business plan for a clothing repair studio, you do not need to obtain any special permits and go through inspection authorities for a long time. We register a company as an LLC, collect the founders and approve the authorized capital. After that, you can start working. You can collect all the documents yourself, but it will take time and effort, especially if you are doing this for the first time. You can pay a special company and it will collect the documents and register itself. It costs 3 thousand rubles.
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What equipment is needed for a repair shop
In the business plan of a clothing repair studio, you should immediately add the cost of equipment. If with initial capital tight, you can find used equipment on trading floors, where ruined workshops sell their equipment. For the normal operation of the workshop, you need to have at least one single-needle lockstitch machine, it can be reconfigured to different types fabrics and performs 70% of possible work with clothes. A new machine from a Japanese manufacturer costs 10 thousand rubles, from Chinese manufacturers half the price, but if you want to work in this area for a long time, it’s better to buy a Japanese typewriter right away. A used machine from a Japanese manufacturer will cost 5 thousand rubles. Considering that we don’t have a large flow of customers yet, we will buy one.
In addition to the machine, we also need materials for repairing clothes. Buying everything you need is a very difficult task - customers are different and it is almost impossible to choose fabric and thread for each. We will buy the basic materials that are most often required - threads of different colors, dogs, a little plain fabric. Materials will cost 4 thousand rubles if you buy a little bit of everything. Your fantasy may not stop there, but you need to calculate the money - still hire a professional. Yes, and closer to winter you will need a machine for more durable fabrics which is also not cheap.
In addition, you need to buy a table and a chair for the master, as well as a cabinet for materials in the room. We will not show off much and buy the simplest furniture in the amount of 6 thousand rubles.
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Repair shop staff
At first glance, it may seem that finding a seamstress with experience will be difficult and she will require a huge salary. This is an erroneous opinion - you can’t even imagine how many women of retirement age will agree to work in this position for 20 thousand rubles a month. The more experienced the seamstress, the better for our company, because the quality of services will be higher. The same seamstress will, at the beginning of the work of the clothing repair studio, take orders, record data in the ledger, and create a customer database.
When the flow of customers becomes constant and the seamstress will be constantly distracted from work on taking orders, you will need to hire another person who will only take orders and write data to the book. The salary for this work is 10 thousand rubles, not very big expenses, but at the beginning of work we don’t need them.
Secrets of finding clients for a repair shop
Without clients, you will not have money, so the first thing you need to think about is this. The easiest and most effective way will be viral advertising in in social networks and among your friends. Let's take a closer look at these types of ads.
Almost every day, someone you know has a button torn off, a jeans fly broken, or a hood flying off a jacket. Print small business cards with the address and type of service provided, then give five to your friends and ask them to give more to their friends. When one of these people has a problem with clothes, the “friend man” instinct will work and the client will go to you, because he knows you and hopes for a good service for a real price. Feel free to hand out business cards to everyone, because someone can become a client. It is worth noting that if a person repairs his clothes, then he does it in the same workshop. Repair the jacket of your friend Vasya and he will work only with you. We will choose the simplest and cheapest version of business cards in order to make a lot of them and not spend a lot of budget resources - 2 thousand rubles is enough for this.
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Viral advertising on social networks works quite productively. Each city has a couple of Vkontakte or Twitter-re groups, where people constantly go to chat and watch the news. You can buy an advertising post from the owners of the group - it will cost 300 rubles, but people will learn about you and may be interested in your services. Also, do not hesitate to periodically write in the comments of these groups, advertising your atelier for tailoring. Let only twenty people see the comment, but you will not stand still. Advertising posts should be given every three to five days, so that advertising works and does not bother. The advertising budget will be 3 thousand rubles.
Clothing Repair Shop Business Plan: Costs and Potential Earnings
Let's start the calculation of the costs of the studio from the start-up costs. The first thing we will spend on is the registration of the company - 3 thousand rubles. We need to renovate the rented premises and buy furniture for a typewriter. Repair will cost 12 thousand rubles, furniture 6 thousand. Now it's time to spend on buying a machine for repairing clothes and on materials. A used car costs 5 thousand rubles, materials will cost 4 thousand. Also, starting expenses should include 2 thousand for printing business cards. The total price tag is 32 thousand rubles to start.
Now let's calculate the costs of the operation of the enterprise. The seamstress's salary will cost us 20,000 rubles a month, and the rent of the premises will cost at least 15,000. Here we add the cost of advertising - 3 thousand rubles a month. General expenses for the operation amount to 38 thousand rubles.
Equipment and tools for sewing
What you need to arrange three jobs:
- Cutting sewing table– $300. SewTech, Sampson, StolPro;
- Straight line sewing machine (2 pcs.) - $ 600-700. Brother, Juki, Aurora, Welles;
- industrial sewing machine for work with dense fabrics - $ 300-400. Juki, Aurora, Pfaff, Gemsy. Used models of good brands, such as Veritas, Singer, Pfaff will cost less ($ 120-170) and will last a long time;
- Hemming machine- 200-230 $. Velles, Protex, Joyee;
- Overlock- 250-350 $. ZOJE, Juki, Janome, Textima;
- Ironing board and iron(steam ironing system) - $ 900-1000. Domena, Sofiant;
- Tailor's mannequins(2 pcs.) - $ 300. In order not to buy several mannequins of different sizes, it is better to purchase sliding ones (fully adjustable in size) from Dressform, Royal Dress forms, Siera Dressform;
- Tools(5 pairs of scissors, rulers, pattern, tape measure, organizers for consumables) - $ 100;
- Cash machine or forms with continuous numbering. It will cost approximately $25 to print the forms.
You will need to purchase materials for sewing: threads, needles, zippers, hooks, thimbles, bobbins, pins, crayons, buttons, etc. This is also monthly expenses in the amount of 60-70 $.
Furniture
In the workshop and hall you need:
- Three tables and three chairs for seamstresses (2 ordinary work tables with tool compartments and one industrial) - $ 650-750. Jobs specifically for sewing equipment are offered by Comfort, StolPro;
- Table or wall lamps for each workplace (3 in total) - $70. Elvan, "Aurora";
- A simple reception desk for the lobby is $110-150. "Orizon", "Southern Trading Racks", "Fortunat", Acrilian;
- Sofa for visitors - $ 130-200. "Felix", "CD Furniture", "Unitex", "Cambio";
- Racks with shelves for things (2 pcs.) - $ 60. "Stolplit", "Southern Trading Racks", Expo;
- Wardrobe and hangers - $ 100. Unitex, M-service;
- Sample cabin. You can organize it yourself, but it’s easier to buy an inexpensive metal structure with curtains. Such a cabin costs about $45-60. Manufacturers Poliver, Westcom;
- Full length mirror - $30. Poliver.
It will take about 5 thousand dollars to equip the studio from scratch.
Staff
When opening a sewing business, you should hire three seamstresses and one receptionist-administrator. Accounting is outsourced (about $150 per month). The optimal salary for a tailor is the minimum salary plus a percentage of the completed order. $2,000 is spent monthly on wages.
Common business problem- fulfillment by the employee of the order "bypassing" the studio. To avoid such situations, follow the mandatory issuance of receipts to visitors. So you can control cash flow.
In the lobby, hang a large sign for customers: "If you have not been given a receipt, the order is free of charge." Then no one will agree to order "cheaper, but without a receipt."
Promotion
Good way to attract attention - to organize the distribution of leaflets or the distribution of flyers in the mailboxes with the action "bearer discount on services."
Costs and profits
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