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How do I make money doing crafts? Earnings on needlework

Surely you are interested in the question of how realistic it is to start making money on what you like to do with your own hands, how much money it can bring, how to organize the process and find your target audience. No matter how trite it sounds, but you can make money on everything, you just need to put a little desire and a drop of love into what you do, and the rest will come with experience.

Who may need to work from home:

Moms on maternity leave;
People with disabilities;
Schoolchildren who want to earn extra money;
Pensioners;

Well, to all those who want to leave a boring job and work only for themselves =))

What are the advantages of making money on handmade?

Products self made quite highly valued;
Work from home, in comfortable conditions;
Possibility to choose your own work schedule;
There are no obligations to anyone but yourself.

Whether you are engaged in any kind of needlework or are just looking at various techniques, first of all try to answer a simple question: “Are you ready to devote maximum time to your favorite hobby?” Imagine that on the one hand you will improve day by day, come up with something new, expanding the boundaries of your own hobby.

However, on the other hand, reality may not be so wonderful, and at first you will have to create dozens of copies of handicrafts and things that the audience liked. After all, not every needlewoman is ready to lose potential customers from the position of "everything in a single copy."

Will you lose interest and retreat before the first difficulties? After all, starting your own business cannot be easy. Will not self-doubt and an insidious thought on the border of consciousness interfere: “maybe I'm not doing well enough?” - fear of criticism and lack of interest from other people.

If you are serious about turning your hobby into a business, there are a few basic steps you need to take:

1) Choice niches(if only you plan to do needlework);

2) Study target audience, competition and works of other masters;

3) It's good to make at least the simplest business plan. It will help you clearly plan in which direction to move on.

Consider the following points in your business plan:

Audience;
Necessary materials and equipment and their costs;
Possibility of advertising campaigns;
Venues for sale.

Look at the work of other masters in the selected area, where and how often their creations are bought, read reviews on forums and portals. Keep in mind that in order to become a sought-after artist, you may need to be trained by masters in your field.

4) Arrangement workplace. After all, it is no secret to anyone that it is convenient workplace is the key to successful work.

Types of earnings on needlework

First, let's highlight the main areas of earning money on a hobby (our own or someone else's). At first glance, it seems that there are only 2 options: sale finished products and teaching others, well, let's dig deeper:

Sale of finished products;
Handmade works to order;
Training in needlework (offline and online MK, sale of photo and video MK);
Sale of materials for needlework;
Affiliate needlework programs.

Sale of finished products

Surely, the most logical thing in this business would be to sell finished products or make them to order. This is the most common way of earning money for mothers on maternity leave and lovers of needlework. Here, of course, who is capable of what.

Someone likes felting from wool, someone likes to embroider or knit to order, and some are very good at drawing on fabric. There are many examples when girls who were passionate about needlework opened their showrooms or small shops. However, at first you are unlikely to have funds that can be invested in something large, so you should pay attention to the following options:

Search for the first buyers among friends, relatives and their acquaintances. Remember the rule of 5 handshakes and word of mouth? Then be sure that if your products are of high quality, super-duper cool or just useful, buyers will not keep you waiting.
The first time of work can be simply prepared as souvenirs for the holidays, for example, to colleagues at work =) The main thing is not to get carried away, getting used to a freebie is still very easy.
Shops accepting handicrafts for sale. There are such offers of stores as open shelves, where everyone for the minimum amount per day can exhibit their products, and all income from the sale goes to the creator. This practice is quite common in craft stores. And once I saw it in a nearby bookstore)
Internet sales. You can also sell your products through social networks, your own blog or special sites-platforms, which are done by quite a few needlewomen around the world. We will discuss this implementation in more detail below.

Making money teaching needlework

Remember, when you mastered some kind of needlework, you made an effort to do this - went to courses, asked friends who were more competent than you, watched training videos on the Internet and devoted a lot of time to this. So do other people who want to knit, sew, make gifts with their own hands in various techniques.

Conduct training master classes you can offline by gathering an interested audience. To do this, you will need to organize a room for the course and buy a minimum of materials and tools for each participant. If you take an advance payment, then it will not be difficult to prepare everything in advance.

Often such master classes are organized in creative cafes or anti-cafes, and sometimes even in large shopping malls who are interested in attracting buyers.

You can also hold master classes in studios and at fairs, if such an opportunity exists in your city. Often on the Internet you can find ads for the search for masters.

A good way would be the possibility of conducting lessons at home, if family circumstances allow. At one time, I dreamed of a private house and my own small workshop over the garage, where it would be possible to conduct master classes.

Online tutorials suitable for those who do not want to deal with organizational issues. Online learning perfect for mums on maternity leave, but it should be borne in mind that in our country the sale of master classes has not yet gained due popularity - people are used to finding everything on the Internet for free. However, do not lose heart, you can consider foreign sites;)

The choice of formats is somewhat larger here:

Organization and holding of webinars;
Maintaining your own blog and / or group in the social. networks;
Video recording of master classes;
Photo master classes.

A computer, a camera, a camera, a microphone, an Internet site - you will need certain equipment to make quality products. Often, interested women cannot take part in an online lesson due to inconvenient times or other circumstances. To do this, it is advisable to make video recordings of master classes and further distribute them for a certain price.

And if you take a photo or video of all stages of work and describe them, then such MK can be offered to be published on needlework sites or put up for sale.

Needlework to order

Those who are engaged in needlework know that handmade things are distinguished by individuality, originality and originality. This is what attracts many people who want to have their own style, and products that are unlike anything - be it a knitted sweater, a gift made of wool or a scrapbooking notebook. Therefore, finding customers will not be difficult at all.

And if you already have examples of your work, and you exhibit and show them somewhere, then, most likely, the first ones who want to order something from you will find themselves. Remember your friends who, seeing your new thing, began to ask - “Can you tie me (sew, dump, etc.)?” This is your first circle of customers - your friends, friends of friends and colleagues.

Someone buys a magazine and says that he needs just such a thing as in the picture, and someone should help with the choice and be able to offer options for the execution of a handmade thing. There are many customers who prefer to create even in their fantasies.

Sale of materials for needlework

If you are passionate about something, then, naturally, you know what materials and tools are needed, how one or another material differs from another, what quality wool or fabric is, etc. In a word, you are a connoisseur and master the nuances of the work. Therefore, if you approach the issue of earnings in a comprehensive manner, it would be advisable to sell materials.

You can do this through your own groups in the social. networks, open an online store or use special platforms (for example, the Fair of Masters).

You can buy materials, for example, on Aliexpress, where they are several times cheaper or in bulk from manufacturers.

Earnings on affiliate programs

What is an affiliate program? This is when you sell someone else's services or goods and get a percentage of it. For example, you have a site dedicated to needlework, where you post your products. And another, equally enthusiastic person conducts master classes.

You can recommend it on your site, and a visitor to your site who comes to another site on your recommendation will become your source of income. Each affiliate program has its own conditions - someone pays for a click, someone for showing pictures, someone for a sale. But, following the logic, it is easier to work together with someone. Yes, and additional income will not hurt you.

Here are some types of affiliate programs:

Advertising materials from the online store. Imagine you have your own website or page in contact, where you publish your master classes and lessons. People who visit the site will want to repeat the product following the instructions, and they will face the question - what materials? And if, after MK, you have a link to a needlework store, with which you will conclude an agreement in advance and will receive a percentage of sales from the site, this is convenient for both visitors, and you, and the store. Of course, the sale of materials can also be organized when you conduct training sessions in the classroom.
Advertising master classes or courses of another author. For example, if you run a blog, you can write a review article about a course or just place a banner.

Below I will give examples of some affiliate programs of hobby shops, as well as from the authors of training courses and trainings. Those that interested me, if you have any other thoughts - share =)

Partner from the Creative Academy

Link: http://lp.hobbiz.ru/partner

Through this affiliate program, you can earn money by helping other needlewomen develop their own hobby business. The deductions are pretty good, it's worth saying.

Pretty Toys Online Magazine

Link: http://prettytoys.ru/for-partners/

Affiliate program of a bright and interesting hobby magazine. In it you will find patterns and master classes for every taste. The magazine is published free of charge, you can read it on the website =)

You can earn on:

Finding potential advertisers for the magazine;
Subscription to the extended version of the magazine (10% of the sale);
On partners of the 2nd level (5% of earnings).

And several affiliate programs from online stores. You can find both affiliate programs of hypermarkets: Ozon, Read.ru, Top-Shop, and themed handicraft shops.

Uvaleronchik(felt and materials for needlework) - link;
Planet Needlework(beading, knitting, ribbons, patchwork) — link;
House Hobby(soap making, scrapbooking, quilling, candles) — link
Elite Fabrics(wonderful fabrics for every taste) — link;
Online Fabrics(fabrics from manufacturers from all over the world) — link;
Lizzy Stones(beads and accessories of awesome beauty) - link

Hypermarkets:

Read.ru(a large number of goods for hobbies and creativity, deductions up to 12%) - link;
Ozon.ru(books, materials for needlework) — link;
Top-Shop.ru(also a huge selection of goods, commission up to 20%) - link.
Aliexpress(very small commission - 2-5%)

And here is the third video about the creators who inspire. In it you will see:

Petr Porobov - store link
Layla Baek - store link
Olga Boyko - store link

Where to sell handicrafts

Of course, if you already have hand-made products, the question will arise - where to sell them, on which platform to find buyers, since not every one of you has your own website. The sites that are most famous are eBay, Etsy, artfire and the Crafts Fair, I will list several other Internet sites below.

Arts and crafts fair — link;
etsy — link;
ebay — link;
Fintiflu — link;
City of Talents — link
Skrynya.ua(the largest handmade fair in Ukraine) — link;

You should not get hung up only on Russian-language resources, there are similar sites on English language, from which you can receive orders, perhaps even more expensive than in Russia. Naturally, each site takes its own commission from sales, but by placing your shop on the site, you can also see what is in demand, exchange experiences with other needlewomen. In short, this opportunity should not be missed.

Naturally, for sales on foreign sites, knowledge foreign language, but you can also just order the text to the translator;)

How to sell finished work through the Internet - webinar video

As we already wrote, social networks are an excellent platform for selling products with your own hands. Surely, you can create your own group, post photos of products, attract an audience. You can learn more about selling handicrafts through social networks from the training: link

Sales of photo master classes

Content is king, you know? During the years of the rapid development of the Internet, new, unused content, new photos are in great demand among site owners.

You can take pictures of everything that you create with your own hands:

Stages of cooking;
Stages of creating handicrafts;
Creating a Gift Wrap

In general, everything that comes to mind. Well, of course, the photos should be more or less high quality. Then, using the photo, describe the creation process, and voila - the master class is ready.

You can put up photos of MK for sale on article exchanges (at present, an article with photos is very good compared to others), offer it on specialized forums or watch ads on websites. Here are a few sites:

advego(one of the largest exchanges) - link;
Textsale(stock exchange) - link;
Webledi(a forum of women webmasters, MK of women's topics are in demand) - link;

Offline sales

Undoubtedly, the Internet is a great helper in promoting a product, but successful business will be organized only when several sales channels are involved, so no one canceled offline sales. There are many people who trust only when they can feel, measure, touch.

Find out what stores are in your city that sell similar products - you can simply offer them your own for sale. Each city hosts a variety of fairs and exhibitions - also a great opportunity to show the product in person.

And finally, the opening of a small shop or showroom. Don't expect a quick and easy income, starting something is never easy. Your hard work will certainly be rewarded. What will envy your earnings? First of all, focus on the quality of your products. No one will buy things that are carelessly made and have flaws.

If your customers like your products, then they can recommend you to their friends. We understand how difficult it is creative people to delve into organizational issues, however, you will have to learn how to attract customers, study demand, set the price of products, and so on. Try to learn something new step by step and implement it.

What does earnings depend on?

In order for your creations to be successfully sold, it is not enough just to open your store (online, I mean). You will also have to take care of presenting your work in the best possible way.

Quality photos

The product should attract attention, cause a desire to receive it right now =)

Take care of the lighting, show all the benefits;
If you sell clothes, it is advisable to take photos on models.

Package

Oddly enough, it is also one of the success factors. After all, it is much more pleasant to receive a parcel not with a plastic bag, but in a beautiful box.

I made simple burlap bags:

Attractive description

This is the third element for representing work on the Internet. Try to inspire confidence, the buyer should want with all his heart to get your creation. Have you been hit by a creative crisis and the descriptions of the works are not invented in any way? Check out the training "Copywriting for needlewomen", with its help you will learn how to create selling job descriptions, and knowing the word never hurts =)

In addition to the above, do not interfere:

Adequate pricing (study the market situation);
advertising companies;
The peak of sales is the holidays, make themed products

So, dear needlewomen, we have touched on the most important aspects of the work. While on maternity leave, you can organize your own business, which will become a source of income for the family. But the most important thing is that even after the decree, this can become a favorite job in which you are the most chief boss. We wish you good luck and do not be afraid to start something new, and we will always help you with our advice.

What do you think are the main components of successful earning on a hobby?

Five handicraft ideas for making money

You have probably already heard that working from home can be a source of additional income. Do you also want to do what you love and be useful, but you don’t want to weave beaded bracelets and embroider pictures with a cross? We offer several popular types of handicraft that almost everyone can master. Any hobby can bring money, there are a great many examples of making money on needlework.

How to make money on needlework - Ideas

Clay and ceramics

Products that can be made from clay cannot be listed, and in this case, literally anyone can master this technique.

First you need ordinary clay, which you can buy in briquettes in craft stores and sculpt whatever you want with your hands.

To learn a more complex skill - work on a potter's wheel, you can pick up a studio school where you will be taught the basics of creativity. The process is very exciting, enjoyable and rewarding.

Sometimes such activities are even prescribed to relieve stress and get rid of depression, and you will have a good time in any case.

Well, if these lessons captivate you, you can move on. By the way, clay can be poured into special shapes, fired and painted to create beautiful objects ranging from plates and flower pots to jewelry in the form of pendants and rings.

If you do not have artistic talent, but want to make things not only for yourself, it is better to focus on utilitarian items: dishes, flower pots, candlesticks that can be filled with wax and make scented candles for home and garden.

WHAT NEEDLEWORK CAN YOU EARN: TOYS ACCORDING TO CHILDREN'S DRAWINGS

Recently, it has become popular to sew toys based on children's drawings.

Not surprising, because they are so funny, unusual, and most importantly, completely unique. Five ideas for making money at home with needlework

Did you go to a soft toy club as a child? Then it will not be difficult for you to sew a small creature from scraps and fill it with padding polyester.

Start with your child's drawings, and when you "fill your hand", take orders from moms, dads and grandmothers for children's birthdays and other holidays.

Children really like it when their fantasy heroes come to life, acquiring volume and character. Five ideas for making money at home with needlework

FLORARIUMS

You can buy them in florist shops or decor stores, and they cost a lot, by the way.

And making a florarium on your own is not so difficult, you just need patience and accuracy.

Where to start for such earnings on needlework? A beautiful container is taken (not necessarily from clear glass, although it is important that the florarium is visible from the outside) and is filled with soil, stones, moss, colored sand, small plants, and sometimes small figures.

Behind glass, you can create a forest clearing, mountain or seascape. Now florariums are in fashion, so there are enough fans of such decor.

WEAVING FROM KNITTED YARN

Recently, more and more often you can see products of very large knitting, made not from woolen threads, but from knitwear.

It can also be bought at ready-made, or you can do it yourself by cutting old T-shirts into strips.

Such yarn can be crocheted or use only fingers.

The technique is simple, there are a lot of videos, master classes and training courses for this type of needlework. Well, if you already know how to knit, you can master this technique very quickly. Five ideas for making money at home with needlework

Knitted yarn makes excellent door mats (or bedside rugs), slippers, coasters and baskets for storing all sorts of things, as well as very stylish jewelry in the form of bracelets, necklaces and belts.

BAKING TO ORDER

If family and friends tell you that your pies and cakes are tastier than in any restaurant, most likely they are.

So why not start making money on it? After all, not everyone has such a rare talent, and you will always find customers who love sweets.

The only question is how much time you are willing to devote to the work that you know how and love to do.

5 PLACES YOU CAN SELL HANDMADE WORK ONLINE

Five ideas for making money at home with needlework

What needlework can you earn money?

You can earn money on almost every type of needlework. It is this passion that stimulates many enthusiasts. Manual work is highly valued and popular (if you choose the right target audience and the best methods of interacting with it). But some ideas have a rather low profitability, most often due to the specifics of hand-made, application features and low relevance, for example, weaving products from a vine, embroidering pictures, making. Market development experts name the following among the most popular ideas for making money on needlework:

making jewelry for women and children (from kanzashi ribbons, beads, clay and ceramics, transparent resin, etc.);
culinary pastries to order;
decoupage of dishes, furniture, etc.;
scrapbooking;
sewing of author's things to order;
soap making;
production of natural cosmetics.

You can also successfully implement original ideas that are new to the region, such as knitting toys according to children's drawings, making florariums and designer dolls. But for this it is necessary to win the interest of the target audience, actively promote their services (not only in the place of residence) and think over the target policy. Only in this case it will be possible to earn money on a hobby.

How to make money on needlework at home?

It is quite possible to earn money by needlework at home. But it is important to remember that in order to stable income still needed for preparatory stage plan to create a business, not a small part-time job in free time. It is also worth considering the rather fierce competition in this segment in almost every region. In order to make a profitable business out of needlework, active interaction with the target audience is required. This is one of the best options how or at other times of the year without reference to the place of residence.

Advice: You can successfully sell handmade products not only in stores, social networks, at fairs, but also through specialized online platforms, such as Livemaster, Luckytoys, In-dee, Mega-grad, Etsy (or).

Decide on the type of creativity

The first thing to do for a person who wants to turn his passion into a profitable business is to choose the type of creativity. It is important to take into account not only your own preferences, potential, but also the needs of the target audience, market features and the maximum scale of work. This approach will help to create the right strategy for the development of your project even at the initial stage. For example, those who decide to sew custom-made designer items need to immediately increase the base of regular customers and pay attention to marketing, and for craftsmen who make jewelry and souvenirs to order, it is also important to find suppliers with a wide range of materials and reasonable prices. It is necessary to objectively assess the level of competition in a particular niche. For example, it will be beneficial not in every city. If a niche is very firmly occupied in the region, there are reputable masters who are approached by regular customers, it is worth trying to promote your services in other planes.

Define target audience

Even the most perspective view Creativity cannot be profitable if you work without taking into account the needs, interests and capabilities of the target audience or without defining it at all, that is, “blindly”. It is inappropriate to offer your services randomly, to everyone, and not to someone who is directly interested in the product.

The target audience is specific groups of people who are interested in a particular product, and it is on them that advertising and marketing should be directed. Right choice this parameter will allow you to avoid many problems when doing business (low sales volume, lack of growth in the customer base, low profitability, etc.) or significantly reduce the risk of their occurrence, as well as build the right development and promotion strategy. The target audience is determined individually in each case. Different criteria serve as a guideline depending on the specifics of products, pricing policy, region of residence, interests, needs and lifestyle of potential customers. Without the correct definition of its target audience and competent interaction with it, the master will not be able to establish sales and increase the client base.

It is necessary to initially determine the "portrait" of future buyers who will be directly interested in the product in order not to waste personal resources, time, investments and correctly form the assortment. The choice should be made based not on personal opinion, but on the interests, needs and age of the target audience, as well as their criteria for making a purchase. It is better to target not a wide audience (which is common mistake start-up entrepreneurs), and break it into several groups. Handicrafts and hair ornaments are in demand, for example, among young mothers, girls aged 16 to 35, heads of creative teams who need original costumes, accessories, etc. An invitation to join a thematic group on social networks should not be sent to every user in the region, but only to representatives of your target audience, for whom this offer may be relevant.

Make good work samples

To form a good client base, it is necessary not only to ensure high quality of work, but also to make yourself known, inspire confidence, and stand out from the competition. This can be done with the help of high-quality samples of work and photos. If a potential buyer sees examples of beautifully made products, he will know what to expect and gain confidence in the result. It will also be a good element of advertising (especially at the stage of promotion on the Internet). Even if sales are made in real conditions, an entrepreneur should create a thematic group on a social network and regularly fill it with content, invite new members, publish photos of finished crafts or develop an author's blog, business card site or a full-fledged resource. It is very important not only to do the job accurately, but also to take a high-quality photo, paying attention to the background and style. It will also be useful to do what will allow the client to better navigate the assortment and price.

Make the most of yourself

A hobby will become profitable only if you take it seriously. Even at the initial stage, it is necessary to declare yourself as much as possible and actively promote your products, not forgetting this aspect at the next levels of development. If potential buyers do not learn as much information as possible about a new service for them, its benefits and quality, they will not make a purchase and will not recommend the master to their friends. The promotion is aimed at increasing the efficiency of sales and the level of consumer demand through communication with potential and regular customers. In the process, you should follow some recommendations:

create several channels of communication with clients, one of them must be organized via the Internet ( thematic group V social network, website, blog, posts on needlework forums, creating an account in one or more messenger programs; as an option - you can);
inform customers about new products, their parameters, expand the range;
to form in the mind of the consumer of the goods an image of prestige, quality, low prices;
maintain the popularity of the product (customers should periodically be reminded of new products, special offers before the holidays, etc.).

It is very important to first think over and correctly apply marketing and advertising tools. Get professional advice you can have a specialist, but this will become an additional expense, which is not always permissible at the initial stage. It is quite possible to organize high-quality advertising campaign and effectively apply marketing techniques on their own, after studying the materials on the topic and the recommendations of experts.

Actively replenish the assortment

To maintain the interest of buyers and attract new customers, the master needs to actively replenish his assortment. This plays no less important role than the optimal price policy. The target audience is most often divided into several groups, and it is necessary to take into account the preferences of each of them. It is important to ensure that the buyer, having seen the work, is interested in several and wants to purchase at least one. If the assortment is replenished, growing chaotically, not systematically, a potential client may quickly lose interest and pay attention to competitors' offers. At the same time, it is necessary to take into account the wishes and interests of the target audience, as well as form a flexible pricing policy.

How much can you earn from needlework?

It is quite difficult to calculate the average profit from a handicraft business. In each case, it will be different. The amount of income directly depends on the development strategy that the master applied and his approach to creating a needlework business. If you work without a system, taking into account the target audience and certain investments, it is impossible to achieve significant profits, earnings will be chaotic and insignificant. But if you think carefully about the application algorithm marketing tools, it will turn out to earn up to several tens of thousands of rubles a month. And when further development own business, successful promotion - more than 100 thousand. The amount of income directly depends on the entrepreneur's focus, his desire to turn a hobby into a real business and competent strategy development.

Can I make money teaching needlework?

Making money by teaching others a certain type of needlework is quite real. Of course, this will require work experience, honed skills and craftsmanship. good organization Events. Not the last role in this is played by the level of promotion of their services, the quality of advertising and marketing. According to experienced needlewomen, you can earn up to about 60-120 thousand per month by conducting master classes, practical seminars, trainings and training courses. But in order for such a proposal to become relevant, it is necessary to correctly determine your target audience, organize high-quality promotion and the job itself. Sometimes it is more profitable to hold a master class in another region - although this will entail additional costs, it will allow you to cover them with the income received and quickly increase your client base.

What handicrafts are in demand?

There is no universal list of popular handicrafts. Its position depends on the target audience, its size, the purchasing power of customers in each region, the business position and development strategy of the entrepreneur. But some works in the style of hand-made are popular with almost everyone and always. These include:

Jewelry for girls, women and children from different materials.
Culinary pastries.
Souvenirs, gifts to order.
Handmade soap.
Decorative candles.
Natural cosmetic.
Knitting, sewing things and accessories to order.

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Experts say that in the background active growth interest in handicrafts and handmade goods, the dynamics of the development of this niche is constrained by the tense economic situation and the peculiarities of the consumer audience in certain regions. But still, it’s not just to make money on needlework, but to create a real business out of this hobby is quite realistic. Even if the materials for making products are expensive and the price will be tangible for most buyers, it will be possible to achieve a balance through a system to encourage bulk purchases. If you correctly think over the strategy of marketing and advertising, choose the right target audience and interact with it, everyone can achieve success.

In contact with

Is it possible to make money with your hobby? The question, relevant not only for young mothers or students, can be answered in the affirmative. Getting income from needlework is relatively the new kind earnings, the success of which depends little on luck, talent or investing a large amount of money. We recommend that the reader avoid downloading hundreds of tutorials, because effective concepts are combined in this material. From it, the reader will learn how to make money on needlework, what preparation for selling includes, and how you can optimize your activities without leaving your cozy home.

What hobby can be monetized?

The answer is simple - any in which you put your soul. Examples of profitable needlework are:

knitting (clothes for children or adults, children's toys),
sewing of wardrobe items, dolls, clothes for pets,
cross stitch,
beading,
macrame,
decoupage (decoration of objects),
scrapbooking (production of design postcards, books, photo albums),
clay crafting,
soap making,
drawing,
burning out.

Hundreds of years ago, craftsmen, merchants, small traders earned by needlework. They produced useful goods and then sold them. The scheme for making a profit from a hobby is still relevant today, so a novice entrepreneur will succeed. However, you need to consider three rules, thanks to which it will be possible to make money with needlework:

You love your hobby, create with soul.
You have a unique style.
You know how to properly promote your offer.

Selling your products or services is the most difficult stage. But we will dispel this myth and tell you how to make money with needlework without problems.

Ways to earn income

There are several ways to monetize crafts. These include:

sale to the consumer of the created product,
conducting paid workshops on needlework for interested persons,
sale to websites or online stores of training lessons (courses) on creativity,
creation of an online store with subsequent sales, promotion, search for customers.

Direct selling is a classic way to make money with needlework. The first buyers can be relatives, friends, acquaintances who had the opportunity to evaluate your masterpieces. Surely a woman doing needlework in her free time has repeatedly heard rave reviews from her friends. So why not let them know first that you've started a home business? It is very easy to offer them to purchase a valuable exclusive item with a 10-20% discount and earn their first money.

The circle of close people is rapidly shrinking - it won't be a month before all your friends will know about your creations. There is a need to expand the client base. How can this be done? For example, a woman on maternity leave will tell other young mothers about her needlework while the kids frolic on the playground. Or a student who regularly wears homemade jewelry items will arouse the interest of colleagues at the educational institution.

If your friends ask you to tell us about the ways of creating unique things, jewelry, interior items, the secrets of needlework, you should know that this is a recognition of your skill. Here you can go in two ways - keep the secrets to yourself or make money on a home master class for those who wish. The sale of knowledge is highly paid, and learning to needlework will bring more solid profits than a one-time deal. The more people who want to learn a new skill, the more more money you will earn.

Of course, inviting loved ones to paid master classes is inconvenient. You can motivate them (and not only) in the following way - for each invited guest, make a 20% discount on the cost of the lesson. A visitor who has brought five new clients is trained for free. He is satisfied, and you are in the black: people who are ready to pay money for it want to adopt knowledge.

If a craftswoman has been creating for many years, has comprehended all the basics of craftsmanship, is in demand among friends, she can try to make money by selling training videos. Clients will be interest groups in social networks or other resources focused on creativity. However in the best possible way make money needlework is to create an online store.

Monetization through social networks

Anyone who wants to feel the principle of leverage (“work less - earn more”) should try selling on the Internet. Main advantages own business on the net are:

unlimited number of potential customers,
savings on advertising
ease of sale
own home office, zero rent.

For a detailed consideration of the issue, below are the steps on how to make money on needlework using the Vkontakte social network.

Creation of a group / store on the Internet.

Technical issues are ridiculously easy to deal with. Next, images of handicraft items to be sold are uploaded to the group, indicating the cost, main characteristics (material, etc.). After completing the initial steps, it is worth thinking about the design of an online store.

Invite friends to the community.

People who have had the opportunity to appreciate your hobby will gladly accept the invitation. It is also worth starting a “Reviews” section and asking loved ones to write a couple good words about the skills of a needlewoman. Voila - a small portfolio is ready!

Store promotion.

Instead of inviting all the people in a row, we determine the target audience. Let's say a handicraft product is stylish hair clips. The male half of users is excluded from the list of candidates immediately, and for the fair sex from 15 to 35 years old, this may be of interest.

Delivery service setup.

If the product is sold within one locality, you can carry out self-delivery for a couple of hundred rubles. Otherwise, it is worth connecting courier or logistics companies, mail, other subjects.

Set up payment orders.

The easiest way for a consumer to buy a product without leaving home is to pay for it online. For this, there are payment systems Qiwi, WebMoney, Yandex.Money and others. Setting up payment methods for goods is carried out when creating a store on the Internet.

What is the maximum profit?

Needlework can earn an extra couple of thousand rubles a month, but stories are familiar with cases when a hobby led people to wealth.

An example is the creator from Japan, in the open spaces of the network, known under the pseudonym Sakae. His activity is the manufacture and sale of unique jewelry. The master does not divulge the secrets of needlework, however, masterpieces cannot be found in the store - they are sold only at auctions on the Internet or live auctions. The amount of money buyers are willing to shell out for Sakae's creations is impressive. A small lilac hairpin, the starting price of which was about 3500 rubles, was transferred to the final buyer for 99 thousand! Seeing the images of the jewelry of the Japanese master in the photo, many involuntarily exclaim: “I can also do something like this and make money on it!”.

Obviously, you can successfully earn money with needlework - it all depends on diligence, hard work and talent. Following the three rules of a successful entrepreneur and the success stories of famous needlewomen will help newcomers to the home-based business overcome obstacles and achieve financial freedom in their hobbies.

You can make money doing needlework. And earn a lot. Etsy is designed to do just that. Nearly 2 million merchants from all over the world sell their handmade goods here.

In this article, you will learn what you can sell on Etsy and how to get started. And most importantly - how much you can earn on needlework.

What is Etsy (Etsy, Etsy, Itsy)

If you are familiar with the Crafts Fair site, then Etsy works on the same principle: anyone can open an online store in a couple of minutes and put their products and needlework up for sale.

Payment occurs automatically, and you withdraw money to your card.

The Etsy site is American, all menus and instructions are written in English (there is a Russian interface, but it is very imperfect). 99% of communication with customers also needs to be in English.

If you do not know English very well, then use (as many sellers from the CIS countries do) pre-prepared template phrases, as well as numerous articles that are on this blog.

Why is Etsy so good?

1. The most important thing is the huge popularity of the site. There are more than 30 million buyers on Etsy (moreover, 70% are from the USA).

The site has 45 million items on display, and in all of 2017, they sold more than $3 billion! Good business in needlework, huh?!

2. US and European buyers value unique handicrafts and are willing to pay more for them than for Chinese factory products.

3. Since buyers are mainly from Western countries, they will pay for your goods in dollars or euros. Their purchasing activity is higher than that of our compatriots.

It is difficult to single out any specific types here, since almost any needlework can be earned using Etsy: from embroidery to woodwork.

Let's go through the main sections that are in demand among local buyers.

Jewelry (bijouterie and jewelry)

On Etsy, you can find jewelry for both $5-10 and $200-500. And for every product there is a buyer. Even those that cost several thousand dollars.

bags

Offer your customers clutches and backpacks, beach bags and business leather briefcases, photo bags and yoga mat covers.

Knitten things

I had about the sale of knitted needlework. It has a list of 100 product ideas that you can sell on Etsy: hats, scarves, socks, blankets, toys, belts, pillowcases and much, much more. If this is your favorite hobby, Etsy is made for you!

Wedding Items

One of the most profitable handicraft topics on Etsy.

Brides know that every little detail is important at a wedding. Therefore, the list of possible directions that you can do is unusually large: dresses, veils, jewelry, bouquets, glasses and dishes, holiday decor (balloons, garlands, cake toppers), gifts, invitations.

Look for other product ideas in the article.

Clothing and footwear

One of the largest product categories on Etsy - there are several million of them. T-shirts and shirts, underwear and swimwear, dresses and skirts, trousers and shorts - a creative person who knows how to sew has a place to roam.

Craftsmen, whose vocation is to make comfortable and comfortable shoes, will also find new buyers on Etsy. As I said, handicraft is highly valued here!

Goods for children

Along with weddings, children's themes are one of the most attractive if you are looking for where to apply your Creative skills and skills.

In addition to the obvious categories, such as clothes and toys, you can try your hand at creating nursery decor, stadiometers, creative kits, soft books, carnival costumes, funny signs on the door.

How much can you earn on needlework

Here are a few Etsy craft shops, and roughly how much they earn:

JooJoobs are leather phone cases and wallets from Thailand. Profit about $20,000 per month.
Kosmika - personalized key rings, bracelets, pendants and more from Italy. Earning about $3,000 a month.
BLUSHFASHION - mainly wedding dresses from Israel. Profit about $21,000 per month.
PlanBig - digital goods, daily planner sheets from Greece. Profit about 1500 dollars a month.
shabbyfrenchstyle - vintage goods from Greece. Profit about 4000-5000 dollars per month.
BUBUCrochet - from a needlewoman from Bulgaria. Profit about 2000 dollars a month.

As you can see, with the help of Etsy, you can make money on completely different products.

Sale of master classes in needlework

Also on Etsy, the sale of needlework master classes is very popular. Usually they are issued in the form of a PDF file-instructions. Often masters earn even more on them than on physical goods(including because there are no costs for materials and delivery).

To find tutorials on Etsy, you need to complete the search phrase with the words “pattern” or “tutorial”. For example, "scarf pattern".

Here are a few shops that specialize mainly (or entirely) in the sale of master classes.

bubnutPatterns are mostly electronic hat patterns from Australia. Income is about 1100 dollars a month.
DIYFluffies - workshops on sewing toys from Holland. Income is about $2,000 per month.
SeptemberHouse - embroidery patterns from the USA. The profit of the needlewoman is about 600-700 dollars per month.
tiedyediva - patterns of children's clothing from the USA. Profit about 3500 dollars a month.

What you should pay attention to

There is a lot of competition among sellers. Therefore, our earnings depend primarily on ourselves.

Here's what to keep in mind when you decide to register your online store on Etsy.

Niche selection

The fewer competitors on Etsy, the easier it is to start making money. For example, the jewelry section sells about 9 million items. And in the section of calendars and gliders - 90 thousand.

The more competitors you have, the harder it is for Etsy shoppers to find your store.

Photo quality

In sales via the Internet, the most important thing is to show your product from all sides. Buyers essentially pay money not for your handicraft, but for its photographs. And for the expectation of how the photos match the real product.

About how to do nice photos who will sell, you can read.

Since many buyers search for a product through the search bar on Etsy (as in Yandex and Google search engines), it is important to know how products are sorted in the results.

The most important thing is that the phrase that the buyer writes should be in your product title and tags.

For example, someone searches for "christmas decoration" (decorations for Christmas). Etsy will show your product to customers if you write this phrase in the product name. As shown in the picture below.

Read more about how the Etsy search algorithm works in the following articles:

Sending goods

Sending needlework abroad is very easy. If you have small items, you can send them in a small package. For example, the cost of sending a small package up to 100 grams from Russia to anywhere in the world is 205 rubles. Approximately the same is sent by mail of Ukraine.

The buyer pays for shipping. He pays it immediately along with the cost of your goods.

Delivery time to the United States (where handicrafts are most often ordered) is about 14-21 days. Sometimes it takes a little longer.

Most buyers on Etsy are ready for these delivery times, so you don't have to worry about it.

You can read more about sending parcels abroad.

How to start selling crafts on Etsy

I hope I convinced you to try opening your own Etsy craft store and start selling the things you can do with your own hands.

Here are the first steps you need to take:

for which you will accept payment. Residents of Ukraine, Belarus and a number of other CIS countries need to register on the intermediary website (for example, Westernbid or SellerOnline), since in these countries it is impossible to accept or withdraw money from Paypal.
And get a bonus– The first 40 items can be added for free (regular cost 20 cents).
Add the first products to the store (it is better to have at least 15-20 of them - so that there are more chances that buyers will find your store).
Choose popular phrases in English for products (I wrote in detail how to do this).

Opening the store itself (the first two steps) will take no more than an hour (if you follow the instructions in the articles).

If you want to learn more about everything related to selling needlework on Etsy, then subscribe to the blog newsletter, and also read where I have collected and organized everything that a needlework master who wants to make money on his favorite art needs to know.

Conclusion

Anyone can sell and make money with needlework. This can be confirmed by myself and other readers of the blog. As well as thousands of sellers on Etsy.

The hardest step is the first one. When you don't know anything and you're afraid of everything. But I am always ready to help you master Etsy. Because I want everyone to earn money doing what they love!

If you still have questions about Etsy and how to earn and sell needlework using this site, write them in the comments. I'll try to answer everything.

Founder and author of the ProEtsy blog. I love Etsy with all my heart for the incredible amount of talented craftsmen. And for the opportunity to communicate with buyers from all over the world. I try to tell blog readers about all the new products on Etsy and about my experience of interacting with this site.