What do you need to open a gas station? How to open a gas station: a business of serious investments and profits

* Calculations use average data for Russia

Black gold is the name of oil, and the reason lies in the immediate cost of this mineral. The production and sale of petroleum products is one of the most profitable types of business in modern society. It's no secret that many wealthy people have made their fortune on oil, and therefore this niche attracts a lot of people.

But is there a chance for a newcomer to break into this market, grabbing at least a small part of consumers? As practice shows, even without having your own oil refinery or oil rig, you can earn money by selling oil products to people. To do this, it is enough to organize your gas station.

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However, this type of business also involves serious investments and many difficulties to be overcome before opening. Own gas station can be a good business development for an already successful person, but a beginner can start such a business only when contacting investors or a bank. Only those who see the prospects in the proposed business plan will decide to lend to such an undertaking. But despite the abundance of gas stations, you can open your own gas station, because the number of motorists is growing every day, and the demand for gasoline is always stable.

Registration of a business entity is carried out at the local tax authority. It is the form of a legal entity that is recommended, and in order to reduce costs, it is preferable to use a simplified taxation system. Using the simplified taxation system is also beneficial because it does not have to pay an additional tax on the sale of fuels and lubricants. Therefore, it is best to register your limited liability company. The activity code is defined as (OKPD 2) 47.30 Motor fuel retail trade services in specialized stores. It is necessary to take into account the fact that this encoding is only suitable for a gas station, if you plan to open a full-fledged gas station, then you need to enter additional codes for a car wash, a repair shop, and, especially, for a store. Not to mention the motel, which can also be located on the territory of the gas station. After the activity is registered, it must also be licensed. At the moment, a permit is required from the Ministry of Energy of the Russian Federation for the operation of fire hazardous facilities. To do this, the following documents are submitted from a legal entity to the local branch of the named ministry:

1. Constituent documents: charter and memorandum of association;
2. Certificate of registration with the tax authority;
3. Certificate of state registration;
4. Certificate from the State Statistics Committee;
5. Extract from the Unified State Register of Legal Entities;
6. GRN certificates.

You also need to have certificates of commissioning of a fire hazardous facility, an extract from the Fire Service, as well as a concluded insurance contract. Certificates of ownership and disposal of movable and immovable property and information about the manager and engineers who must meet the requirements for these positions are also transferred to the Ministry of Energy. Since the construction will most likely be carried out by a third-party company, you need to immediately make sure that the construction company has the right to build gas stations. Because it is in this case that it will be possible to prove that the construction of its filling station took place in accordance with established regulations.

You also need to initially know what equipment will be used in order to provide information about it to the licensing authority. To help understand all these issues and carry out licensing of activities can be special law firms that deal with registration of licenses. Their services, of course, cost money, but they help to get rid of bureaucratic red tape and save your time.

Obtaining all permits is just the beginning. The next step is to find a suitable place and carry out construction work. Any large city is full of gas stations, but if you look at the map, you can find “white spots” when an entire area may not be served by a single gas station (while in the central quarter, for example, there may be too many of them). You can not immediately think that some place is not occupied due to the inattention of competitors; most likely it is simply not passable. Also, the presence of a famous gas station on one side will not become an obstacle in building your own gas station opposite, because on a busy street the flow is usually the same in all directions, and it is very inconvenient for the driver to turn around because of the gas station. The general wish when choosing a place is that it should be on the path of the largest possible number of drivers. They do not like to drive into yards, turn around, and also often pass by if the gas station is located on a high-speed street, and the motorist does not have a natural need to slow down or stop. A good solution would be to organize a gas station immediately after the traffic light, because while waiting for the permission signal, the driver will have time to see the gas station, make a decision and make sure that it is better to refuel now. It would also be a good idea to be located on the outskirts of the city, but only on the roads along which entry and exit from the settlement is carried out. Moreover, on the outskirts of the city, you can sell a lot of gasoline, because before a long trip people fill up a full tank.

The cost of land is difficult to determine, for obvious reasons, it can vary greatly in different cities. The cheapest option, of course, is to buy land from the highway, but in this case, you will have to build infrastructure and supply energy, water, gas, build sewers and do other similar construction. As for the lease, it is completely undesirable, because some capital structures will have to be erected, and in the event of a lease agreement being broken, there is a risk of throwing a lot of money on the move (which in the end may not pay for itself). When the land is selected, you can contact a construction company that will develop a construction plan, create a sketch and provide a package of documents with which you will have to bypass more than once more than one instance, from the urban planning department to the architectural and planning department.

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An average gas station costs an entrepreneur at the stage of its construction in the amount of 4 to 7 million rubles, but this is the price for a simple set of works and basic equipment. The entire construction is divided into construction and installation works and the installation of fuel dispensers; this also includes the construction of an administrative building. It will be small for such money - only the cashier will fit there. Any additional construction will require more investments, so a gas station complex can cost several tens of millions of rubles, but on its territory there will be not only gas stations, but also a car wash, a motel and a cafe, for example.

The main indicator of a gas station is the number of fuel dispensers (TRK). Their minimum number is 2 (one can be supplied, but this is not economically feasible, and construction companies rarely deal with projects of such filling stations). Any car enthusiast understands that one column serves 2 cars on both sides. Rarely at a regular gas station there are more than four of them, five or more fuel dispensers are already installed at large filling stations. It is also necessary at this stage to clearly know what kind of fuel the refueling will be supplied with.

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Usually, one dispenser can handle three types of fuel, but if diesel and gasoline can be dispensed from one device, then gas and other rarer fuel materials need their own dispenser. Usually, at gas stations that are designed for a large number of cars and cover a significant part of motorists, 4 columns are built and plus one that distributes gas. At the same time, diesel fuel is distributed only on one, less often - on two columns, but at the same time all 4 support gasoline. This is a feature of Russian realities, because in this country the majority of car owners have a car that runs on gasoline (unlike Europe, where the percentage of cars with diesel engines is high). Therefore, it is necessary to organize the distribution of gasoline in the first place in order to avoid queues.

When choosing a location, it is also worth clarifying the distance from the nearest tank farm or oil refinery, because each extra kilometer of delivery can result in a critical increase in the price of purchased fuel. If such enterprises are still located at a significant distance, then you need to take care of large fuel storage tanks in order to reduce the number of deliveries and increase the volume of one-time purchased fuel. This is especially true for gas stations located along the highway, because any large city has its own oil depot that delivers products to gas stations. The cost of the fuel itself in bulk is slightly less when recalculated per liter when compared with the retail price. In all regions, the cost of gasoline varies, but the maximum difference is about two rubles; however, this is a very large gap when buying large volumes.

Gasoline is sold in bulk in tons, and since it has a lower density than water, one ton contains about 1300 liters. Maybe more depending on the octane number. The higher it is, the heavier the gasoline. Diesel fuel is denser, and one ton contains about 1200 liters. Therefore, the price of a ton of gasoline is much higher than the price of a thousand liters. To date, AI-92 gasoline sold at a price of 32 rubles 40 kopecks costs the owner of a gas station 31 rubles 70 kopecks. From this it becomes clear that in order to successfully run a business, you need to sell a very large amount of gasoline, because the profitability of selling gasoline is very small.

However, this should not stop an entrepreneur who decides to sell fuel. With a good location and good equipment of gas stations, you can count on a large flow of customers, which will fully cover the costs. In addition to utility bills, organization of security and outsourcing, monthly funds will have to be allocated for the wage fund. And here the amount will differ not only depending on the size of the complex, but also on the level of service that the entrepreneur offers.

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So, you will need to hire several cashiers (for shift work), but at the same time only one can be at work who will serve customers (which will certainly lead to the formation of queues during peak hours). Operators are also needed to monitor the state of the station and make fuel acceptance, perform technological procedures when filling tanks. And an optional, but recommended when organizing refueling even of the middle class, the position of a tanker. This is a person who pours fuel into the gas tank, sometimes even accepting funds from the client, which eliminates the need for the latter to even get out of the car. At the same time, this is not only a service, but also speeds up the work of a gas station, because it helps to save a few minutes when servicing each client, which means reducing the likelihood of a queue forming. The queue, in fact, can scare away many customers, because motorists are often stuck in traffic jams, and additional waiting can force them to leave for a competitor.

But even if you find a good place, arrange the supply of really high-quality products and offer good service to customers, you cannot be sure that there will be many consumers. Nowadays, in Russia, refueling with gasoline (and the production of petroleum products in general) is firmly associated with several large companies, which are most trusted. The author of these lines himself, for example, refuels his car only at gas stations of three companies, without even considering the rest as complexes where you can buy high-quality gasoline. And that's how most people think. Of course, someone is attracted by a low price, but most motorists prefer to overpay for fuel so as not to have problems with a car breakdown in the future.

Therefore, it is worth seriously thinking about starting a franchise. At the same time, the flow of customers can grow significantly, and the franchisor at the same time makes it possible to purchase fuel of its own production (and large companies care about their quality), support at many stages of running their business and help in resolving some issues. At the same time, oligopolists and even state structures will not try to squeeze out a player who has come under the protectorate of a large company from the market - it is no secret how serious business is conducted in this country.

However, the franchisor also imposes many requirements on the observance of corporate style to its franchisees. So, for example, do not be surprised if you have to face the requirement to place corporate flags at a certain height. Moreover, strict compliance should be in the form of employees, the design of the entire complex and its premises. Major players have different views on the idea of ​​franchising, but almost all of them offer such an opportunity. After all, with all the desire to maintain a too large network, it will only not be possible to manage on its own, on-site directors will not be interested in sales as much as the franchisees are interested in them. Yes, and the franchisor avoids risks by shifting questions and expenses for construction and obtaining licenses to the company acquiring the franchise. In fact, this type of cooperation turns out to be beneficial for absolutely all parties, except, perhaps, for the consumers themselves. But this is already the concern of the antimonopoly service.

The cost of the franchise consists of a lump sum, the cost of bringing your complex to corporate requirements and royalties. For example, one very well-known company (we will not name it in order to avoid advertising, limiting ourselves to the definition of red and white) does not offer the classic "lump-sum-royalty" scheme, but the annual payment of the cost of the franchise. It differs depending on the location, or rather the type of location. So, almost 400 thousand rubles will have to be paid a year if the gas station is located on a federal highway. But maybe a little more than 200 thousand, if not located in large cities or on highways. By the way, these are very small amounts compared to how much you can earn working under a well-known brand. However, in calculations five years ago, this company itself determined that the franchisee must invest almost 6 million rubles to re-equip its complex to meet corporate requirements. Today, this amount will be even higher. Therefore, if you plan to work on a franchise, it is better to build your gas station from the very beginning in accordance with the conditions of the future partner.

Thus, owning a gas station is a very difficult and costly business, but in the case of well-established work, it brings significant profit. To do this, you don’t even need to study statistics, because only a completely stupid person does not understand that they earn not just good money on gasoline, but very good money. Initially, it is better to count on at least 15-20 million rubles, for this money you can buy land on the outskirts of the city, build a gas station, purchase a franchise and equip the station the way the franchisor wants. In this case, it will be one of the best investments of this amount.

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Opening a gas station is a rather risky decision, since competition in the fuel retail market is very strong, however, with good luck and skillful management, even one small retail outlet may well become a source of impressive profits. To achieve it, the future owner of the "gas station" will have to go through a difficult path.

First steps

The very first issue that needs to be addressed is the choice of how to work. There are only two of them and each has its own advantages and disadvantages. The gas station can be completely independent and offer products under its own brand, or you can go the second way - turn to a large supplier and start working on a franchise.

In the first case, the main advantage will be independence: absolutely all the proceeds can be used for the benefit of your business. But do not forget that in order to achieve profit, you will first have to solve the issue of brand promotion and advertising, as well as find a reliable fuel supplier, in cooperation with which there will be no problems with product quality and regularity of deliveries.

Starting to work on a franchise, you can immediately count on help from the employees of the franchisor in all organizational matters and even the construction of the building and the installation of the fuel dispenser. But it is immediately worth noting that this will be precisely help in the organization - you still have to work on solving the main issues on your own.

An additional and very important advantage is a guaranteed solution to the supply problem. The franchisor company will supply fuel to the new gas station either on its own, if it is a major market player, or arrange shipment with the help of one of the existing partners.

And, finally, from the first day of operation, the gas station will lure motorists with a sign of a well-known brand, that is, no additional advertising costs will be required. In addition, statistics show that points of sale of well-known, large companies are more trustworthy and more popular with car owners than young single gas stations.

Not without drawbacks:

• The franchisor always has a set of internal rules regarding the order of work. They will need to be strictly followed.
• Part of the profit (fixed percentage) necessarily goes to the main company. However, when working independently, the same, or even a larger amount, would still go to advertising and other items of expenditure that can be avoided when working on a franchise.

Company registration

This question can be solved in parallel with the previous one. Since the gas station will work officially, it will be necessary to open a legal entity. In this area, it is best to choose an LLC as the legal form, since large suppliers work exclusively with legal entities (recall that an individual entrepreneur is an individual). Form of taxation - OSNO with VAT. No additional licenses or permits are required.

Selection of a site for construction

Paperwork does not end at business registration, but it will need to be interrupted to select the optimal site for subsequent development.

The search is complicated by stringent requirements of fire regulations and mandatory distance from residential buildings and public facilities. In addition, it is worth taking into account the advantage of the location of the selected site - it is extremely important that the future gas station is visible to drivers, and the way to it is convenient.

Another aspect is the possibility of further expansion. It is desirable to have a margin of space so that it is possible not only to accommodate the main facilities, but also to expand further by increasing the number of fuel dispensers and offering additional services, organizing, for example, a service point and a cafe.

You can buy a plot for construction, but with a lack of funds, which at first will require a lot, you can stop at another option - rent. After that, you will need to solve a few more bureaucratic issues:

• It is required to submit an application to the city council for the placement of gas station facilities. In case of a positive decision, it will be transferred to the fire inspectorate, SES and other government agencies. Approval in all instances usually takes about 3-4 months, after which a building permit will be issued.
• Next, you need to approve the technical specifications for design from companies responsible for communications: the state traffic inspectorate, city gas, city water canal, gorenergo, telecom, city council, fire inspectorate.
• Obtain an urban planning justification from the Department for the Protection of Historical and Cultural Monuments.
• The collected documents and permits will be required to create a project for construction. The finished project requires repeated approvals in city services, on the basis of which permits will be issued.
• Another permit (for digging) is obtained from the General Directorate for Improvement and External Design.
• All collected documents, supplemented by a certificate of ownership or lease of the selected site, must be submitted to the Main Architecture. Within 30 days, the authority is required to issue a final building permit.

As in other cases that require the preparation of documents and appeals to government agencies, all work can be entrusted to an outside law firm. This will require additional investments, but will significantly save time.

The obtained permission is transferred to the construction company. After the completion of construction and connection of communications, you will need to obtain documents proving the right of ownership and register with the BTI.

The above procedure is only a guide and in fact may differ significantly depending on the region and city where it is planned to open a gas station.

Purchase of equipment

Since the process of preparing documents is quite lengthy and does not require constant direct participation, while waiting, you can search for and purchase the necessary equipment. This stage should not be postponed, since their location on the construction plan and the total required area directly depend on the size of the tanks and fuel dispensers.

In order to open a medium-sized gas station, you will need:

• 2-4 fuel dispensers with complete connection kit,
• twice as many tanks for gasoline and diesel fuel (one for each sleeve),
• empty (emergency) tank,
• capacity for the organization of "stormwater",
• a set of furniture and a cash register to equip the workplace with them.

When calculating the optimal number of fuel dispensers, it should be taken into account that in Russia cars with diesel engines are much less common, therefore, for every 3 hoses for supplying gasoline, there should be only 1 with diesel fuel. Approximately the same ratio is true for cars refueling with gas.

If you wish, you can buy used equipment, but it is better to give preference to new. The main reason is that modern fuel dispensers and many other components are full-fledged software and hardware systems that allow you to remotely track the amount of sold and remaining product and draw up relevant documentation in a semi-automatic mode. This will greatly simplify the task of accounting for fuel (you can learn more about manual and more modern automated accounting methods).

The equipment is produced by both foreign companies and domestic ones. At first glance, it may seem that the second option is preferable, since its prices are 4-5 times lower, but during operation, Russian developments will require significantly more frequent repairs, which will lead to downtime and, accordingly, loss of profit.

It will be possible to save only on the purchase of a container for installing a storm system. It is required to collect oil products washed away by rain and melted snow. To do this, you can purchase a used tank.

And the last thing you should take care of is fire extinguishing equipment: sand containers, proven fire extinguishers and a hydrant.

Recruitment

After paperwork and completion of construction, the gas station can begin to accept the first customers, but without staff it will not be possible to serve them. The minimum possible team should consist of:

• Cashiers. They are required to have computer knowledge and the ability to work with a cash register, since they will be responsible for accepting payments and dispensing fuel.
• A senior manager or manager who will monitor the work process and take care of organizational issues. Immediately after the opening, this position can be taken by the owner of the gas station himself. So it will be possible to save on the salaries of employees, identify and eliminate problems in the organization.

It is not necessary to hire refuellers from the first days.

If the “gas station” initially offers additional services, for example, has an on-site convenience store or cafe, workers of the appropriate qualifications will be required.

Separately, it is worth emphasizing the fact that stations with additional services attract much more customers, while in the city, gas stations with a car wash are more popular, and outside the city - with a store.

When will the gas station open

After the new gas station begins to serve customers and bring at least a small but stable profit, you should pay attention to at least two important points:

1. Safety engineering. Filling station inspections are extremely common and the penalties for failing to comply with stringent safety requirements are hefty, especially for a business that is just getting started. This also includes the need to have a janitor on staff, since the cleanliness of the territory is also directly related to safety.
2. Equipping the facility with a video surveillance system and a security call button. They will help not only protect personnel in the event of a robbery, but also stop fuel theft by unscrupulous employees.

Even despite serious financial investments, filling stations can be considered a very promising business. Especially if they are located in regions where competition is not yet as strong as in Moscow.

Any type of fuel is, first of all, the type of product that is in great demand, even though it is becoming more and more expensive every year. It is in connection with the popularity of any type of fuel, opening your gas station will be just a great source of income for you.

But, as in every type of business, the fuel business has its own “pitfalls” and its own subtleties that must be studied. In order to study these features of opening your gas station, you must definitely draw up a business plan that will help you avoid trouble. Also, a business plan will also help you organize your business step by step.

Typically the solution open a gas station it can occur both for a simple person and for a businessman - but the first thing to do before opening such a business is to analyze the market and select an area of ​​\u200b\u200byour settlement that is not yet occupied by this business.

1. Overview section

In this section, you need to describe what kind of gas station you want to open (the standard option is a gas station for 8 cars).

Also, you need to indicate the legal form of doing business (as a rule, you will need to register as an individual entrepreneur, but if you plan to work with corporate customers, you should register as an "LLC"). If you register as an individual entrepreneur, then this will give you several advantages, including low taxation, but the disadvantage of this type of activity is that the provision of services is possible only for private individuals. If you also want to serve legal entities, then, as mentioned above, you need to register as a legal entity (the same “LLC”).

The degree of success of such a business is assessed as high, since the demand for filling stations among consumers is very high today, despite their huge number in a relatively small area and high fuel prices.

2. Description of the enterprise

This section of the business plan should describe the business you want to start. For example, a description like this could be given: filling station opening, which is designed for 8 parking spaces and which offers the consumer several of the most basic types of fuel.

3. Description of services

At this stage of designing your enterprise, you need to describe those services that your gas station will provide consumers. As a rule, any gas station provides services for refueling cars with various types of fuel, the most common of which are:

1. AI-98 gasoline;

2. AI-95 gasoline;

3. AI-92 gasoline;

4. Gasoline brand AI-76;

5. Diesel fuel;

6. Gas (a new but already common type of fuel).

Also, it is worth considering that your gas station will also provide free refueling services. In addition, on the territory of a gas station, you can install a store where you can sell consumer goods or open an auto goods store (you can sell both small goods for a car and full-fledged spare parts for an engine). It would also be advisable to open a car wash at the gas station, we have one.

4. Market analysis

At this stage of the business plan, you need to monitor the gas station market in your locality, and install your enterprise in the area where the concentration of gas stations is small.

In order to open your gas station you will need a set of documentation:

1. License of the Ministry of Fuel and Energy for the storage of oil and gas, as well as products of their processing;

2. Permission of local authorities to use the land plot for filling stations;

3. Agreement for the lease of a land plot issued by local governments.

It should be noted that the site where your gas station will be located should be 30 meters away from the residential area.

5. Production plan

After you receive all permits that are required for opening of a gas station, comes the stage of drawing up a production plan. First of all, you need to find a contractor company that will take responsibility for the construction of your gas station. To date, such a company is not a problem to find, as there are a lot of companies involved in construction. During the construction of a gas station, it is worth paying attention to its components such as:

1. Capacity for draining and storing various types of fuel;

2. Industrial premises;

3. Store sale;

4. Canopy over fuel dispensers.

As a rule, it takes only a month and a half to build a gas station.

After the construction of the gas station building itself, you can start buying equipment:

1. Filling station control system;

2. Fuel dispensers;

3. Equipment for the store: showcases, retail shelves, cash registers, if a bar is also expected, then you need to buy both a bar counter and kitchen equipment;

4. Fire stand (without this equipment, you simply will not be allowed to open your gas station).

After building a gas station and installing the appropriate equipment on it, you can proceed directly to the launch of such a station. First of all, it is necessary to sign all necessary agreements with fuel suppliers. This is necessary in order to ensure an uninterrupted supply of fuel to your gas station. As a rule, in large cities you will also have a choice of fuel supplier, since in such settlements there are several fairly large fuel supply companies.

By the way, if you want to make your gas station more famous, then such a way of doing business as franchising will suit you. This type of business will allow you to use the brand of a well-known fuel company for only 25-30 thousand rubles a year. As practice has already shown, opening a franchise is a rather profitable solution, since a well-known brand attracts consumers much more, which means that fuel sales increase significantly. But if you decide to open a franchise, then you should be prepared for the fact that the representative company will require you to comply with the corporate identity and paraphernalia.

After all the steps have been completed, you can start recruiting. As a rule, for a gas station, the following list of workers will be enough for you:

1. Seller-cashier (3 people will be enough to work in shifts);

2. Security guard (3 people, work in shifts, in one shift with cashiers);

It is worth considering the fact that all employees of your gas station must have the appropriate certificates obtained from the Inspectorate for Supervision in the Sphere of Petroleum Products Circulation.

6. Financial plan

In this section of the business plan, you need to consider all the costs and future income from such a business.

Expenses:

In the expense item, you need to indicate the costs of renting a site (approximately 100,000-1,500,000 rubles per year), the construction of a gas station (2,000,000 rubles), equipment for gas stations (1,000,000 rubles), staff salaries (1,920,000 rubles), as well as all kinds of taxes, fees, approvals (300,000 rubles). In total, you will need about 6 million rubles to open your gas station.

Income:

In the income item, you can indicate such income as the sale of fuel (20,000-30,000 rubles per day), the sale of various goods (6,000 rubles per day). In total, your own gas station will bring you about 800 thousand rubles a month.

After opening a gas station, you will receive back your invested money in about 8 months.

Statistics say that the ratio between the cost of fuel and lubricants, sales volumes and profits in Russia is 20%.

The marginal income of Russian filling stations is higher than in Europe, because each filling station has significantly more customers than in the West.

Despite the fact that part of the market is occupied by oil companies, there is still room for independent players in cities and towns. So you can safely choose a place for construction and draw up a business plan for a gas station. The gas station will turn into if:

• correctly balance the costs required for its construction, opening and maintenance;
• correctly calculate the number of customers and the personnel required to service them;
• choose the right place to place the gas station.

What does it take to open your own gas station?

First you need to decide what type of gas station construction is most profitable in this locality.

1. Container gas station. In the container station, fuel and equipment for its distribution are located inside the ground container. This is convenient for mini-refueling in small towns or away from the main traffic.
2. A standard gas station complex with storage tanks underground. The construction and opening of this will require more funds, so it can only be located in very convenient and busy places for access.

After choosing the type of gas station, you need to think about what will be more profitable: franchising or independent trade. The advantage of the first is constant assistance, the positive features of the second - in the absolute freedom of choice of providers and additional services.

Now you need to analyze the market, find a profitable place for the construction of a gas station. Naturally, the more active the movement, the greater the profit. However, it is important to remember: a filling station cannot be located closer than 40-50 m to residential buildings.

Having decided on the construction site, you can draw up a business plan.

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At the very beginning, it is necessary to correctly justify the need to build another filling station. Do this only if the entrepreneur:

• is well versed in the economy of his locality;
• He knows how to write his thoughts on paper.

• based focus: trade in AI-92 and diesel fuel;
• additional services: sale of auxiliary products, buffet, car service.

One of the main subsections of the resume will be the goals that the entrepreneur sets for himself when starting the construction of a new station. Usually everyone has the same goal: to maximize profits. But to achieve this goal, you will have to solve different tasks, for example:

• obtaining resources at favorable prices;
• meeting the needs of potential customers;
• provision of additional services, etc.

Further, in the summary, you can indicate the relevance of the project not only for its originator, but also for the settlement (or road section). The reasons for the relevance may be the lack of competitors, improved service for car owners, saturation of the market with the necessary goods.

The next subsection is the alleged problems and causes of possible losses. Usually they are calculated in the process of analyzing the economic situation. Among them may be:

• economic and political instability;
• human factor leading to errors;
• emergencies or natural disasters;
• underdelivery due to reasons beyond the control of the owner.

The approximate amount of possible damage is calculated and the conclusion is made: the construction and full capacity of the filling station will take 1 year. Taking into account possible difficulties, the project will pay off in 4 years.

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Information about personnel, taxes, profitability

This section indicates the number of planned employees. Remember that no enterprise can do without an accountant, director (manager), worker. Another thing is that you can combine some duties.

1. Tax information is best presented in the form of a list.
2. Enterprise taxes depending on the form of ownership (13% or other amount established by law).
3. 5% sales tax.
4. Property taxes. Here it is best to list everything that the company owns.
5. Social tax or contribution.

Now it is easy to calculate how many percent the profitability of the enterprise will be. However, it is still better to confirm the resulting number with additional arguments: the lack of competition, the need for additional services, etc.

You can proceed to the preparation of a marketing plan for the construction of a gas station.

It usually contains the following items.

• external environment. It briefly analyzes the economic and political environment and their possible impact on the construction and operation of the filling station. Scientific, technical, environmental, legal factors affecting the activities of the enterprise are taken into account and briefly described;
• a list of prospective suppliers and criteria for their selection is provided. It is especially important when choosing suppliers (fuel and lubricants or materials for construction) and contractors to take into account the financial terms of cooperation, the speed of supply or construction work, the possibility of service;
• comparison with existing competitors, justification of the relevance of building a new filling station;
• a list of goods that are supposed to be traded at the filling complex. It can be not only fuel and lubricants, but also related products. It is important to justify the profitability of their sales.

At the end of the section, sources are indicated in which information about the new gas station will be disseminated.

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organizational plan

It begins with the legal justification of the project.

1. The legal form is repeatedly indicated, all documents that regulate the work of enterprises of this type are listed. The documents themselves will need to be attached separately.
2. Further, it is indicated how many people will work at the gas station, the order of their subordination, duties and wages. The annual salary fund is calculated.

• the requirements for each employee are listed: the level of education, qualifications, skills, etc.;
• a schedule for the implementation of the project is provided.