Most purchased franchises. Reviews of entrepreneurs who ventured to start a franchise business

Most Popular Franchises - 9 of the most popular and established franchises that you can join.

Franchising relatively recently came to the territory of Russia and Ukraine.

Some entrepreneurs are wary of this type of business, because sometimes the size of the initial investment can be impressive.

But you know, choosing most popular franchises you can quickly recoup your investment.

What is a franchise?

First of all, let's look at the concept of "franchise", as well as a few terms associated with it.

Franchise is an agreement that is concluded between the franchisor (owner trademark) and franchisees (those who want to start cooperation) regarding the release of products or the provision of services under this brand.

Simply put, this is the use of a trademark on a leasehold basis.

In this type of cooperation, both parties benefit:

• the franchisor expands the scope of its activities and makes a profit;
• the franchisee saves time on training and promotion of the business, receives clear instructions on how, and finally, in his hands is a promoted brand that will immediately have its customers.

When an agreement is concluded between the parties, then the concepts appear in it, the meanings of which you need to know:

• royalties are payments for the use of the brand and the assistance of the franchisor; can be presented as a percentage of the financial turnover, a percentage of the margin, a fixed payment;
• lump sum is a one-time payment for joining the franchise network.

Most Popular Food Service Franchises

No. 1. subway

This company is a leader in the field of fast food restaurants.

It was founded in 1965.

Subway restaurants can be found in 112 countries of the world, and in Russia there are more than 670 of them, of which the first one opened in 2004.

The popular Subway franchise offers healthy fast food.

Here you can find fresh vegetables, meat, rolls, salads, desserts and drinks.

The restaurant's feature is sandwiches, the filling of which you can choose yourself, as well as bread, which is baked every 4 hours.

If you want to become a member of this particular network, you must know the cost of the franchise provided:

No. 2. McDonald's

If you ask someone: “What are the most popular franchises you know?”, then everyone will definitely name McDonald’s.

This is a fast food classic that every inhabitant of the planet knows about.

In terms of the number of restaurants in the world, the company ranks second after Subway.

An assortment of popular franchises in different countries may differ, but still it is represented by sandwiches, hamburgers, french fries, various drinks and desserts.

If we talk about cooperation with McDonald’s in Russia and Ukraine, then everything is complicated here.

Only recently the company began to work on conditions in these countries.

In Russia, the Rosinter company operates under a franchise.

Becoming a McDonald's franchisee takes a lot of effort.

First of all, you need to have an impressive amount of money, then go through a long and intensive course of study related to technological process and marketing strategy.

No. 3. chocolate girl

Continuing the topic of the most popular franchises, special attention should be paid to domestic companies.

And a striking example is the network of coffee houses "Shokoladnitsa".

Most of the coffee houses, namely 200 "Shokoladnits", are located in Moscow and the Moscow region, but they also successfully operate in the regions of the country, as well as in Ukraine, Kazakhstan and Azerbaijan.

There are 85 outlets operating as a franchise.

The coffee house offers delicious grain coffee, elite tea, other drinks and delicious desserts.

Also "Shokoladnitsy" have a unique and cozy design.

The company pays much attention to staff training.

To do this, there is a training center where classes are conducted by qualified trainers and psychologists.

The most popular retail franchises

No. 4. ZARA

This is a company that designs and manufactures women's, men's and children's clothing and accessories.

The stores of this network are represented in 70 countries of the world and their number exceeds a thousand.

They have been franchising since 1988 to expand the market.

It is noteworthy that there is no lump-sum fee for joining the network, but there is the so-called "franchise cost", which is essentially the same thing.

It is also worth noting that the condition for is the purchase of the first batch for a certain amount.

And for separate fee you can become a monopolist in your city or region.

So, to join the popular ZARA franchise, you will need to spend the following amounts of money:

Attachment type	Sum
Lump sum	absent
Investments	40 000 $
Franchise cost for opening a stationary store	30 000 $
Franchise cost for opening an online store	8 000 - 10 000 $
Purchase price of the first batch for a stationary store	30 000 $
Purchase price of the first batch for an online store	10 000 $
Employee training and opening of a turnkey boutique	10 000 $
Monopoly on the city	90 000 $
Monopoly on the region	150 000 $
Royalty	absent

No. 5. IKEA

This largest company originally from Sweden for the production and sale of furniture and household goods.

In Russia, this network is represented independently, and in Ukraine there are no stores of its kind at all.

IKEA has been on the market since 1943, and naturally, for such a long service life, it has earned the trust of customers.

Most of the stores are represented in Europe, in Russia it operates as its own retail chain.

The company provides a franchise where it is not able to enter the market itself.

Becoming a franchisee of a company is quite difficult.

In addition to large cash investments, which are determined individually, from those wishing to join, you will need to have at least 15 years of successful experience behind them.

No. 6. fix price

Among the most popular franchises in Russia can be safely attributed to a network of grocery stores and non-food items – fix price.

The format of such trading is that a single fixed price is set for everything.

Here you can buy:

• foodstuffs;
• cosmetics;
• bijouterie;
• office;
• household products;
• household chemicals;
• clothes.

Now there are more than 2,000 stores in Russia.

And in order to join them, in addition to financial obligations, you must have at your disposal a room with an area of ​​250 sq. m.

It is also worth noting that in locality, which will be this popular franchise, must have a minimum of 25,000 residents.

Most Popular Service Franchises

No. 7. Mail Boxes

This American company, which is engaged in express delivery of correspondence and cargo.

To accomplish this, Mail Boxes, in turn, cooperates with 9 worldwide delivery services.

They can also print documents and promotional materials.

The network is represented in 70 countries, and entered the Russian market in 2010.

After opening its own branch, 94 franchise centers appeared.

In addition to finances, in order to become a franchisee, you must have sales experience.

Also, the future franchise participant must personally work in an open branch for the first year, and after confirmation, come to special training in Moscow.

No. 8. Genetic Test

The work of this company can be called a popular novelty on the market without any evidence.

GeneticTest is a unique technology that allows you to find out about a person's abilities by fingerprint.

The franchise began operating in 2012, and in 2013 it received the "Best Innovative Project" award.

Years of research have led to the creation of a software and hardware complex that determines through a fingerprint scanner what abilities a person has.

It helps in self-development and self-discovery.

The creators claim that the profit from one checked person is 1000 rubles, so you can recoup your investment in a popular franchise by serving 50 clients.

No. 9. INVITRO

This is an independent laboratory, which is the largest in the CIS.

It provides medical services in the form of more than 1000 types of examinations.

Since 2006, more than 300 franchise members have opened.

All classrooms are equipped with special equipment.

The collected analyzes are sent to Moscow for examinations.

Franchisees are required to select premises that will meet necessary requirements, as well as hire staff in the amount of 5 people.

Since this area is related to medicine, representatives of the main office check the franchisee several times a year.

To choose a franchise in the service sector, watch this video:

On this most popular franchises do not end.

This was just a short list.

But remember that even the most hyped franchise does not guarantee 100% success.

Much depends on the franchisee himself, on his business skills, ability to manage and adhere to all the rules.

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If we talk about the most profitable franchises, it is worth noting that many of the franchises presented in 2018 on the franchise market are in the top best offers During a long time. For a number of these franchisors, the number of enterprises opened on the basis of a franchise partnership is much larger than their own branches.

Among the most profitable franchises of 2018, you can find franchises related to the launch and development of enterprises in such areas as catering and clothing retail, medical services, hairdressing business and much more. Businessmen interested in small and medium-sized enterprises can take advantage of the offers of both domestic well-known companies and world-famous brands.

We bring to your attention a list of profitable franchises in 2018. These franchise offerings are well suited to a wide range of entrepreneurs. These franchises will help you get started own business with minimal labor. You can contact each franchisor from the list directly through the contact form.

List of profitable franchises in 2018

Contrast Franchise

The franchise is a project to open a hookah club. The company that provides the opportunity for franchising cooperation has passed the certification procedure and is engaged in legal activities. Enterprises opened under the Contrast franchise differ high level profitability. That is why this franchise can rightfully be considered one of the most profitable.

The total amount of investments required to purchase a franchise: 400 thousand rubles. The franchise agreement does not provide for the payment of royalties. Representatives of the company provide assistance in choosing a place to open a club. Staff training is provided. Minimum payback period of the project: five months.

CoffeSpace franchise

This profitable franchise is an offer from a company specializing in coffee business. The number of fans of the brand is estimated today in tens of thousands. The success is due to a number of factors, including the so-called provocative design decisions.

The amount of investments for the formation of the enterprise is 300 thousand rubles. There is no royalty payment in the franchise agreement. The minimum amount of the push fee is 179 thousand rubles. There is no royalty payment in the terms of the contract. The territory for opening a coffee shop is selected with the help of the company's specialists. Preference is given to universities, trade and business centers. The minimum payback period for investments made is three months.

Franchise of Artel branded children's clothing store

The company that introduced the Artel franchise to the Russian franchising market in 2016 is engaged in the implementation of high-quality, practical and fashion clothes for children. This franchise is considered by many experts to be one of the most profitable as of 2018.

The franchisee gets the opportunity to use the full package of standards for document management and accounting for goods. Staff are regularly trained and tested. The amount of investment for acquiring a franchise is 800 thousand rubles. Annual payment of royalties - 25 thousand rubles annually. There is no lump-sum payment in the terms of the contract. Requirements for the area of ​​the room: 60 - 100 square meters. The period during which investments pay off: from five months to one and a half years.

Send a request directly to the Artel franchisor right now!

Other Profitable Franchise Options

Below we have selected for you a few profitable franchises that may be of interest to you. Please check them out.

A franchise with a quick payback today is quite rare in mind modern conditions business and the financial crisis. The vast majority of franchises that are currently provided by various organizations in Moscow, St. Petersburg and other regions of Russia require significant financial investments and require a fairly long payback period. For this reason, many of the start-up entrepreneurs are forced to start their own business from scratch. However, as practice shows, to ensure a stable and high income they cannot, because they have to face strong enough competition, which they are unable to cope with due to the lack of necessary skills.

However, fast-paying franchises do exist. And those who wish to acquire such a franchise should pay special attention to fast-growing industries with practically total absence what competition. In particular, for things like:

• Oil refining industry;
• Financial industry;
• Transport;
• Chemical industry;
• Metallurgical industry;
• Holdings.

What are the benefits of fast payback franchising?

The quick payback of franchising implies the return of funds invested in it no later than six months, as well as minimizing all possible risks of their non-return due to the rapid achievement of the so-called break-even point. As for the time costs, they are also the most minimal (no more than 4 hours a week), for this reason this option will be suitable even for novice entrepreneurs. In addition, fast-payback franchising also involves providing a guarantee of monthly income, the amount of which, as a rule, ranges from 20,000 to 40,000 rubles.

To create a franchise business means to enter the market under someone else's brand name, which the consumer already knows. The main advantage of franchising is that you get a “ready-made business” and avoid many of the risks associated with starting a business from scratch.

Another obvious plus is that, despite economic crisis, the scope of franchising in Russia is growing. In 2016 on Russian market There are about 1,400 franchises in operation, up 10% from last year, according to CEO magazine.

What is the best franchise to buy?

To date, the most profitable franchises- in the areas of catering and retail trade.

The most famous franchising chains in catering are Baskin Robins, Dodo Pizza, Subway and Stardogs. The payback of such a business varies from 9 months to 1.5 years.

The world's largest chain of eateries, Subway, has opened 644 companies in 141 cities in Russia. The franchise is growing rapidly, as it requires a minimum of resources to open one Subway point: there is no hot shop in the eateries, so they launch them economically and quickly.

Clothing, footwear and perfume stores, on the contrary, are less profitable. Given the crisis and the need large investments, the demand for opening such a business has fallen. However, things are going well in narrower market segments - for example, fixed price stores or express pharmacies.

The fastest growing franchise in the retail sector in 2016 was the Fix Price chain of stores - it has 2050 enterprises in 723 cities of Russia (however, if we talk specifically about franchising enterprises, then Fix Price has only 250 of them). The reason for the popularity of the franchise lies in its low cost: 300 thousand rubles. Another advantage is the narrow niche that the company has occupied: Fix Price is a monopoly in Russia in the sale of goods at a fixed price.

What assistance can a partner expect from a franchisor?

Assistance from the franchisor can be expressed in consultations, staff training, equipment supply, advertising support - the list can be much longer, depending on the business area and the parameters of a particular transaction. For example, in retail As a rule, the founder helps the franchisee with the selection of a retail outlet, equipment, and staff training.

Thus, the 33 Penguins ice cream store chain helps franchisees choose the location of the outlet, gives recommendations on window dressing and the choice of equipment for outlets helps train staff. The company also helps to determine the profitability of the business.

Speaking of the area Catering, then the help of the founder can go beyond the simple selection of premises. For example, the Dodo Pizza chain of pizzerias opened an entire school for franchisees and developed its own software Dodo Is, which allowed to optimize the work of 93 partners in 71 cities of Russia.

What do the numbers say?

Despite the attractiveness of some offers on the franchise market, it is important to understand that where you pay little, you earn as much. For example, opening a branch of the popular Shokoladnitsa coffee shop costs 12.5 million rubles with an annual income of 6.5 million rubles: this means that the cafe will pay off only after 2-3 years.

There are franchises where required less money for an entrance, and the profit already in the first year of work covers initial expenses. On paper, the benefit in numbers looks tempting, but it is far from always embodied in reality.

The starting cost of the franchise, in addition to primary expenses like a lease retail space and hiring employees, includes a lump-sum fee - a one-time payment that the founder charges from the franchisee for using the trademark. In the table below, you can look at the ratio of initial expenses and revenues of popular franchises on the market.

Field of activity	Company	Initial investment	Revenue for the year	Profit per year
Hotel	Holiday Inn	315 000 000
	Marriott	315 000 000
	Hilton	315 000 000
hypermarkets	carrefour	315 000 000
	crossroads	7 000 000	70 300 000	6 000 000
Public catering	Pyaterochka	15 000 000
	Plantain	94 500 000
	KFC	157 500 000
	McDonald's	75 600 000
	Burger King	2 700 000	28 000 000	1 200 000
	Cinnabon	5 300 000	22 800 000	6 400 000
	papa jones	12 000 000
	chocolate girl	12 500 000	38 400 000	6 500 000
	Traveler's Coffee	14 000 000	27 600 000	5 500 000
Clothing trade	Oji	11 600 000	39 000 000	5 000 000
	InCity	4 500 000	33 000 000	5 000 000
	Sela	4 700 000	20 000 000	5 000 000
	Mascotte	750 000	24 000 000	3 600 000
	glenfield	2 500 000	18 000 000	2 000 000
	Westland	2 500 000	12 000 000	2 300 000
	Tom Tailor	10 000 000	18 000 000	2 000 000
	Tom Far	4 500 000	36 000 000	2 800 000
	Finnflare	2 500 000	15 000 000	3 000 000
sports business	Gold's Gym	63 000 000
Appliances	Positronics	5 800 000	60 000 000	6 000 000

A low entry fee due to the crisis is offered by many clothing and footwear retailers, for example, InCity, Sela, Finn Flare. The entry threshold has been lowered as the popularity of such franchises has fallen: people have begun to spend less money on new things. Before acquiring such a franchise in a crisis, it is better to calculate all the risks.

So is it worth it to start a franchise business?

Experts and entrepreneurs interviewed " CEO', they think so. In 2014 they even turned on franchising in the top twenty promising business areas in Russia for the next 3-5 years.

However, do not think that a franchise business is easy money. Although the franchisor helps, the success of the project is 99% dependent on the conscientious work of the partner. It takes, in my experience, an average of two to four years to break even, and no one guarantees you success.

The good news is that after working on a franchise, new entrepreneurs usually learn the basics of the business and open their own business after a while. If you have such ambitions, the franchise business will be a great school.

1. Calculate in advance how much you are willing to invest in the business, not counting the lump-sum fee;
2. Research the company that sells the franchise (small initial investment and high income should make you doubt);
3. Decide on the niche in which you want to buy a franchise. You should have at least a minimal idea about this business;
4. Discuss in advance what the company will provide you: what support will be provided, for which you will be asked for an additional fee (sometimes this is not written in the contract);
5. A brand is not always the key to success, discuss with a partner what you will get in addition to the brand (technology, profitable terms with contractors, equipment);
6. If you buy a code, make sure it's patented;
7. Carefully study the contract: especially sections with obligations and penalties;
8. Before paying, be sure to ask for a project launch plan and those responsible for each stage. You must have a clear understanding of how you will launch the project after paying the franchise;
9. If you are buying a foreign franchise, find out who will be localizing the project.

A huge number of start-up entrepreneurs in Moscow, St. Petersburg and other regions Russian Federation dreams of opening profitable business by franchise.

If we evaluate the most profitable franchising in 2016 in terms of profitability, then it should be said that the vast majority of organizations that are in the top of the best franchisors receive more profit from their franchisees than from their branches. Mainly trading companies.

The most profitable franchises in Russia

At the moment, the most profitable franchises in the Russian Federation are the following:

• Hookah club "Contrast";
• Coffee house "Coffe Space";
• Branded clothing store for children "Artel";
• Shoe boutique "Kroks";
• Zhenavi LLC.

Hookah club "Contrast" offers its franchisees very favorable terms of cooperation. The activity of the organization is fully certified.

The coffee house "Coffe Space" currently has tens of thousands of regular customers who are attracted mainly by the original design solution.

The branded clothing store for children "Artel" has been franchising for only the first year, but experts already call its franchise offer one of the most promising.

The Crocs shoe boutique is attractive to franchisees, first of all, by the complete absence of royalties. The amount of the lump-sum contribution is 1.5 million rubles.

Zhenavi LLC is a jewelry store. There is no lump-sum fee, as well as royalties. The number of branches at the moment is more than 300. Own retail outlets are more than 20. Buyers are required to have premises, total area which must be at least 4 sq. m. It should be located on the 1st or 2nd floor of the shopping complex. Also, buyers should have free financial means to purchase necessary equipment.

You can find a large selection of profitable business offers in the catalog of our website.