* Calculations use average data for Russia

600 000 ₽

Starting investments

168 000 ₽

123 000 ₽

Net profit

Up to 6 months

Payback period

HBO installation is a business with small investment, simple business model and fast payback period. Consider what is needed for a small service for two posts, and how much you can earn from it.

The installation of LPG (gas-balloon equipment) on cars is a business with a fairly low entry threshold, that is, it does not require significant investments to open it. At the same time, the constant increase in the cost of fuel, combined with the trend of falling real incomes of the population of the Russian Federation that has developed in recent years, makes motorists look for ways to reduce their costs. The business model of the service for the installation and maintenance of LPG is simple, there are a lot of craftsmen who can directly install LPG on cars, as well as manufacturers of such equipment. All this allows us to speak about fairly good prospects for this business.

Gas-cylinder equipment: basic terms and definitions

LPG equipment (GBO) means a set of equipment that allows the use of methane or propane-butane mixtures as fuel. It is possible to switch from traditional fuel to gas, which allows you to choose the optimal mode of operation of the car.

There are several generations of HBO, differing in equipment features. There are currently 6 generations of HBO. From the first generation, the simplest, to the sixth, the most high-tech. Experts clarify that in fact there are three generations, and all of them are associated with the evolution of the fuel supply system to the internal combustion engine. The main generations are HBO types tied to carburetor injection, injection and direct fuel injection. The remaining three generations of HBO are defined by experts as transitional, intermediate versions.

In Russia, HBO systems of the 4th and 5th generation are currently common. The sixth generation is practically not installed, as it is very expensive and requires serious intervention in the fuel and electrical system of the car, which can lead to problems with warranty repairs.

In addition to choosing the generation of equipment, you additionally need to choose the gas on which the car will run: propane (if correct, propane-butane) or methane. A car running on propane consumes about 20-30% more fuel per 100 kilometers than on gasoline. The consumption of methane is equal to or even 5-10% lower than the consumption of a car on gasoline.

The power reserve on methane with the same volume of the cylinder is much less. Keep in mind that there are far fewer methane gas stations than propane, so when using methane as your car's main fuel, be prepared for long trips to and queues at the gas station.

Installing methane HBO is somewhat more expensive than propane. In practice, about 70% of LPG vehicles run on propane, the rest on methane. This is mainly due to safety issues of HBO on methane, since high pressure in a cylinder if it is damaged leads to more serious consequences than in the case of using a propane cylinder. So, the main disadvantages of using HBO on methane compared to propane are:

Questions about the safety of the car, especially in the event of an accident.

Significantly fewer methane gas stations.

Higher cost of installation and operation of methane HBO.

Small power reserve on methane.

Given all of the above, business owners who install gas equipment on cars should focus on installing propane HBO, mainly the 4th generation.

HBO installation: who is your client

Despite the fact that the cost of fuel when operating a car on gas is less, the installation of LPG itself requires certain funds. Let's take a quick look at who benefits from switching to gas.

Let us determine the payback period of HBO within two years and calculate the mileage required to ensure the efficiency of the transition from gas to gasoline. A payback period of two years means that during this period the car will recoup the cost of installing HBO and start saving money on fuel. Of course, both the car itself and the gas equipment will last longer, but we must not only pay for the installation of LPG, but also begin to receive savings from this re-equipment.

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Let's take the average price of 92 gasoline in Russia at 41 rubles per liter (October 2018). It differs somewhat by city, but in general, this figure reflects the real picture. The spread in the cost of propane at gas stations of various manufacturers is greater than for gasoline. Let's take an average price of 24 rubles per liter. Let's take propane consumption as 1:1.2 compared to gasoline.

The cost of equipment and installation of HBO varies depending on its generation and the region of the Russian Federation. We will take the cost of installing the 4th generation HBO at 25 thousand rubles. In addition to installation, according to the new rules, HBO registration with the traffic police is required. Such registration costs from 5 to 10 thousand rubles. The total cost of installing HBO will be 30 thousand rubles.

Now we have all the data to determine at what annual average mileage it is profitable to install LPG on it. Simple calculations show that the payback of HBO for a passenger car will come after 25 thousand kilometers. The average car mileage is about 15 thousand kilometers per year. Thus, even when operating a car for private purposes, HBO will pay off in less than two years.

Thus, both individuals and commercial vehicles such as cars used as taxis or delivering small loads.

However, given the complexity of registering HBO and fewer filling stations on gas, it is worth assuming that the transition to LPG will be carried out mostly by commercial vehicles, and when opening such a business, it is commercial passenger vehicles that should be considered your main customers. You should not miss the fact that when installing HBO, as a rule, the warranty on the car is lost.

Documents for opening a HBO installation business

At the first stage, it is necessary to register a company for the installation of HBO. For this business, it is suitable as a company with limited liability, and registration as an individual entrepreneur (IP). We recommend choosing registration as an individual entrepreneur, since the registration process itself in this case is somewhat simpler, as is the periodic reporting to be submitted.

Decide in advance how you will submit reports to the tax authorities, the social insurance fund and the pension fund. There is no need to hire a separate accountant, you can invite a combined accountant or contact a specialized outsourcing accounting company. This company will not only keep accounts, but also submit all necessary reports, keep personnel records and calculate taxes.

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It is better to choose a taxation system from two: a patent or single tax on imputed income (UTII). Both the first and second options have their pros and cons. Please note that the patent is only available for individual entrepreneurs. Which is more profitable, you need to calculate based on the specific data of your region. To do this, it is advisable to contact a specialized accounting company and order calculations.

The estimated amount of UTII for a service for the installation of HBO with a staff of five employees will be about 120 thousand rubles a year. You have the opportunity to reduce the amount received for payment by 50% of the paid insurance premiums for your employees.

The amount of tax, when applying the patent system of taxation for this type of business, for example, in the city of Rostov-on-Don, activities for 12 months will be 125,280 rubles. The tax amount is paid in two installments - the first payment is 41,760 rubles no later than ninety calendar days after the commencement of the patent, the second payment is equal to 83,520 rubles no later than the expiration date of the patent.

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As you can see, big difference not included in taxes paid. You can calculate the exact amount of taxes for the first and second options for your region and the selected number of employees on the website of the Federal Tax Service.

Since, in addition to installing HBO, your business will probably provide other services to car owners, select in advance the full list of OKVED codes that may be required. You must select the following codes:

OKVED code 45.20.1 "Maintenance and repair cars and light commercial vehicles

OKVED code 45.3 "Trade in automotive parts, assemblies and accessories"

It is desirable for personnel conducting the installation of LPG to obtain a certificate of training in the specialty "Mechanic for the installation of automotive gas equipment." Such courses are held various organizations. In fact, employees need to obtain a certificate of training for a HBO installation master. In some cases, such training can be done remotely. As a rule, the duration of the courses is 1-2 weeks. Course fees vary by region. Pay attention to the presence of training center required license for such certification.

TIN certificate.

Certificate OGRN, OGRIP.

Certificate of ownership or lease agreement for the premises.

Certificate of training for a HBO installation master.

Obtaining a certificate can also be entrusted to a specialized company providing relevant services. In this case, the cost of obtaining a certificate will be from 5-7 thousand rubles.

We recommend that you carefully read GOST 31972-2013 “Motor vehicles. The procedure and procedures for control methods of installation of gas-cylinder equipment (as amended)”, which will regulate your activities.

In addition, you may need to issue the following certificates and permits: permission to re-examine CNG cylinders; permission for re-examination of LPG (propane) cylinders; certificate of the Authorized Representative for the technical examination of vehicles.

Licenses for the implementation of activities for the installation of HBO is not required.

Additional permits from the SES and the fire inspection upon opening, as a rule, are not required for your type of business, but everything can be individual depending on the region. However, the requirements of both the first and second bodies must be observed.

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Additionally, the requirements of Rospotrebnadzor should be observed. In this article, we cannot list all the requirements that these organizations put forward for car services, since they relate to everything: ventilation, lighting, volume and area per worker, the availability of showers and toilets, and even the minimum distance to the nearest body of water. And also many more. However, in practice, these requirements are often not strictly enforced.

At the first stage, you need to familiarize yourself with two main documents regulating the activities of car services, including stations for the installation and maintenance of LPG:

"Rules for the provision of services (performance of work) for maintenance and RAMTS", approved by the Decree of the Government of the Russian Federation.

GOST R 51709-2001 " Vehicles. Safety requirements for technical condition and verification methods.

HBO manufacturers

First of all, we note that there are many HBO manufacturers represented at the international and Russian markets. Almost every year, novelties appear in this area, which make HBO equipment more reliable, cheaper or more convenient to maintain and install.

You can follow the trends in the field of HBO, for example, by participating in the exhibition, which this year is called "16th International Exhibition gas-balloon, gas-refueling equipment and machinery on gas-engine fuel”. It is attended by the main manufacturers of equipment for HBO, which demonstrate their new products. In 2018, it takes place on October 23-25 ​​in Moscow.

The price of a set of equipment is different and starts from 10 thousand rubles. The most budgetary of the branded sets of HBO equipment is considered to be the products of LPGTECH. Components for HBO of this company are produced in Poland. However, some of the components included in the kit can be produced in some Asian country.

Another budget HBO manufacturer widely represented in Russia is SECGAS. The rather high quality of the HBO equipment produced is complemented by a very budget price and the ability to “assemble” a kit individually for each customer, based on his financial capabilities.

Lovato is one of the leading manufacturers of HBO equipment widely represented on the Russian market. This is an Italian company that is convenient both for HBO consumers and for the services that install it. For services, it is convenient, first of all, with an excellent distribution network, for consumers - good quality and a good price.

Among the manufacturers of HBO in the middle price segment, BRC can also be distinguished. The equipment of this company is produced in Italy and Argentina. Although, as mentioned above, the specific place of production of any manufacturer in our age of global markets is sometimes very difficult to determine.

Gurtner is based in France. Every year the company carries out innovative developments, supplementing and improving the line of spare parts for LPG.

One of Russian manufacturers HBO is the company Alpha (INTERGAZSERVICE), which is also the official representative of the brands Lovato, Tomasetto, Atiker, Semperit. The cost of a HBO kit from this manufacturer is about 18 thousand rubles.

Thus, the HBO equipment market is very diverse. In addition to these companies, there are both super-expensive kits and spare parts of not always clear origin on the market. In practice, such a variety allows you to choose a set of equipment for a client with almost any financial capabilities and requirements.

Investment costs for opening a service for the installation of HBO

The main initial costs for opening a HBO installation service can be conditionally divided into three components: equipping a service room, purchasing tools, and purchasing several sets of HBO for installation. You can also highlight the costs of staff training and company registration, but this group is small relative to the cost of other components.

Requirements for the premises must comply with the basic requirements for the premises of car service stations. The area of ​​​​the room can be small - about 50 m2, it all depends on the number of posts for installing HBO. It is desirable to provide a separate area for the acceptance of cars, sanitary facilities and a staff rest room.

For a newly created business, we recommend not to acquire a property, but to rent it. In this case, if the business goes well and an increase in the number of jobs is required, you can quickly change the rented premises to premises with a larger area. Additionally, this minimizes the risks of starting a business, as we repeatedly reduce the amount of initial investments. Among entrepreneurs, there is an opinion that the premises in the property reduces the operating, or as they are called, the current costs of the business. This is not entirely true. It is correct to consider business efficiency separately. That is, from the profit of the HBO installation business, if the premises are owned, it is necessary to deduct the amount that you receive by renting out this premises. This way you will get the correct profit estimate result.

As for the location of the HBO installation service, there are no special requirements. Of course, it's good if the service is located in a place with good car traffic, and you can place a sign and other promotional materials on the facade. But the installation of HBO by a client is carried out once every few years, as a rule, not more often, and virality (“word of mouth”) and advertising will be more important for attracting customers.

Moreover, as we wrote above, most of the customers will equip commercial vehicles with HBO, and the location of the station is not so important for them.

The presence of lifts for the installation of HBO is not necessary, you can get by with a viewing hole.

The amount that you will need to invest in the equipment of the premises is not so high. If you find a room for the installation of HBO that meets all the requirements in advance, then the cost of cosmetic repairs, the purchase of furniture and promotional materials for the facade of the building will be no more than 100 thousand rubles.

As for the tool for installing HBO, the cost of acquiring it is not significant, since, as a rule, no expensive special tool is required. Wrench sets, power tools, bench tools and a welding machine are the main tool kit. In some cases, a laptop is required for adjusting and diagnosing gas systems and a digital oscilloscope. Approximately, it is possible to equip each post with a tool for up to 50 thousand rubles.

Consider the third component of investment costs - the purchase of several sets of HBO for installation and demonstration. Of course, several sets of HBO for installation should always be available. Not every client will agree to expect the supply of HBO, especially since the purchase of equipment in bulk is more profitable. Also, on the available kits, you can use an example to show the client the advantages or disadvantages of each type of equipment. Your costs for the purchase of equipment for installation will be about 300 thousand rubles.

So, if we want to create a business for the installation of HBO on the basis of a rented room for two posts for installation, then the initial costs, taking into account staff training, obtaining the necessary certificates and registering a company, will amount to about 600 thousand rubles. Of course, this amount can be reduced or increased, it all depends on the specific conditions for creating a company and the region where it is located. But, understanding the scheme for calculating the initial costs described by us, you can easily make adjustments yourself and calculate the required amount.

Financial indicators of the HBO installation service

The financial performance of the HBO installation service mainly depends on how well you can ensure the flow of customers. This market is quite competitive and installation prices depend both on the region of the service and on the number of competitors.

On average, excluding the difference in installation costs different generations HBO, you will receive about 5.5 thousand rubles for the installation of one set. About two thousand rubles you will pay the masters for each installation. Total marginal (direct) profit will be 3.5 thousand rubles for the installation of each kit.

If you have two posts and ensure that they are loaded with work at the level of 80%, you will earn about 168 thousand rubles per month, excluding other expenses. Your masters will receive about 48 thousand rubles a month. This is a fairly high salary for the regions in this sector, but we initially focus on attracting good specialists who have undergone high-quality training and have sufficient experience.

Other expenses for paying rent, taxes and other expenses will amount to about 60 thousand rubles a month. The total profit with the characteristics of the HBO installation service described by us will be about 108 thousand rubles per month.

In addition, it is necessary to take into account the income from maintenance and additional services, for example, by registering LPG for a car, which are now offered by many services. The net profit from two posts from these areas will be about 15 thousand rubles per month for two posts. The total expected profit of such a service will be about 123 thousand rubles per month, or a little less than 1.5 million rubles in annual terms.

Methods for attracting customers to the HBO installation service

Your profit from this business will mainly depend on how well you ensure the flow of customers to the service. Do not forget that the competition in this segment is very high. For example, only the 2GIS directory reports the presence of 80 companies in Moscow or 25 companies in Rostov-on-Don that operate in this segment. So the client always has plenty to choose from.

First of all, try to establish regular work with companies that provide commercial services transportation. Such companies provide their vehicles with high mileage and for them the benefits of installing HBO are the most obvious. Examples of such firms are taxi companies, individual entrepreneurs leasing cars to taxi firms or courier services. Finding such companies is quite easy. For example, looking through the ads on the search for drivers for passenger vehicles. However, there are plenty of other options as well.

Be sure to provide your HBO installation service with a presence on the Internet. Make a small and understandable site that customers from search networks will visit. The cost of developing such a business card site will be about 10 thousand rubles. Try the option of using contextual search advertising to attract targeted traffic. Try to make a page with customer reviews on the site. As practice shows, the presence of such real reviews can increase the flow of customers by 10-15%.

Be sure to register on all reference services that provide information on goods and services in the region. Examples of such services are 2GIS, Yandex.Spravochnik and many others.

Post your offer on online bulletin boards. Try guerrilla marketing, where individuals post positive comments about your service on various forums. But do not abuse this channel (by the term "channel", in this case, we mean a way to attract customers, this is a special term for marketers, not a television channel), since a large number positive feedback may irritate customers.

All of these advertising channels offer both paid and free placement options. What will effectively attract customers in your area, you can only find out by trying each of these methods. Allocate 10 thousand rubles for each advertising channel and consistently test each one for, for example, one month.

Every time you get a client to install HBO, you should be interested in what channel he found your service through. Of course, it is impossible to remember all this, it is desirable in this case to use CRM systems that will allow you to systematize and track all channels of information. Customer Relationship Management (CRM) is an application software for organizations, designed to automate strategies for interacting with customers or clients. CRM-systems will also allow you to create and effectively use the customer base, which you can remind, for example, of the approach to the timing of scheduled maintenance of LPG, which will further increase profits. There are a number of free CRM systems that can significantly increase the efficiency of your HBO installation business without additional investment.

The main channel for attracting customers will still be the quality of work performed at the HBO installation station, the main one of which is, basically, the professionalism of your employees.

2594 people are studying this business today.

For 30 days, this business was interested in 470130 times.

Profitability calculator for this business

If you decide to install HBO with your own hands, or plan to open your own gas equipment installation service, you need to decide on a list of the necessary tools to perform these works.
List of tools and devices for installing gas equipment does not contain hard-to-reach and expensive elements and much can be replaced with improvised means. In the case of self-installation of HBO, you can get by with improvised means and tools that are available in any garage, and in the case of an installation center, of course, you will have to acquire everything you need.

Room for installation of HBO

Like it or not, you can’t just convert a car to run on gas on the street. If work on the engine can be done without difficulty, then work on laying the main pipeline and installing cylinders must be carried out on the bottom of the car. Therefore, for the installation of HBO, at least an inspection hole will be required. Ideally, it will be if the pit is along the entire length of the car. Then, when laying the pipeline, the car will not have to be rolled from place to place.

Lifts are not for everyone. There are operations that are performed simultaneously from the top of the car and from the bottom, so if a hoist with paws is used, it will not be possible to perform upper work. An exception here are platform lifting mechanisms.

There are no other requirements for the premises.

hbo installation tool

A set of keys. There are a wide variety of kits on the market right now. wrenches. The most common of them are horn-cap, in which one end is horn and the other is cap. Usually these sets contain the main key numbers from 6 to 22, but often the manufacturer does not add rare keys with numbers 15, 16, 20.21. These keys are worth getting.

Set of tools. A very useful acquisition will be a set of tools. In cars, especially in foreign cars, special fasteners are always used, which can only be dismantled with a special tool. Today, there are tool kits on the market that solve this problem. In such kits there are hexagons, and candle wrenches of different sizes, and stars and screwdrivers of various modifications, and much more.

Locksmith tool. This includes: a hammer, pliers, side cutters, curly and straight screwdrivers, a knife, etc.

Power tool. A drill is a must-have electric tool. But it can be replaced with a screwdriver, so you will not depend on the mains and will not be tied to the cable. The use of a grinder is often required, especially when installing a gas cylinder.

Drills and taps. When installing gas-balloon equipment units in a car, mounting holes are drilled, sometimes threads are cut, for example, for gas nozzle fittings.

• Pipe cutter, for dimensional and even cutting of the main pipe.

  Crown cutters. They are used for ventilation ducts, installation of VZU in the bumper and under the gas tank hatch.

  Air compressor. The thing, although not mandatory, greatly simplifies and improves the quality of the installation.

  A digital multimeter is indispensable when connecting the electrical part of the HBO.

  Computer or laptop for adjusting and diagnosing gas systems (Only those that require it).

  A welding machine will be required when installing gas cylinders.

  Soldering iron, if you decide to solder the junctions in the wiring.

If you decide to install HBO professionally and for a long time, here is a list of equipment.

Gas leak detector.

Stand for calibration of gas injectors

Clamping pliers for cooling system pipes

Computer diagnostics of regular car systems

digital oscilloscope

Chip tuning equipment for control units

Consumables for the installation of HBO

PVC electrical tape

Heat shrink

Metal clamps

sealant

• Bolts, nuts and washers

  Nylon ties

  self-tapping screws

Perhaps this is not full list everything you need, and someone will say, on the contrary, that there is a lot of superfluous here. Here plays the role of the habits of each installer individually. But from experience, if you are equipped with such a base of equipment and tools, I can say that all that remains is to put your hands on it so that the engine breathes gas instead of gasoline.

See you soon!

Attachments: from 100 000 rubles

Payback: from 3 months

The rapid rise in the price of gasoline and diesel fuel leads to the fact that car owners are trying to convert their vehicles to gas fuel. This is due to the fact that the price of gas is much lower. Therefore, business in this area has become widespread. And such an enterprise can bring an excellent income, but at the same time it does not require a large amount of initial investment.

business concept

It is no longer a secret to anyone that oil reserves have been very much reduced in recent years, so we should not expect a decrease in gasoline prices. Today, HBO is the only possible budget alternative that will help reduce the cost of car maintenance for their owners.

The essence of the project is to organize a small workshop, where the re-equipment of cars will be carried out, re-equipment from gasoline to gas fuel.

What is required for implementation?

To start this type of activity, you need to purchase at least two sets of gas equipment, as well as the devices that are used to connect it.

In addition, it is necessary to find and rent suitable premises, register activities with the tax authorities, hire staff, develop a high-quality business plan, touching on all the main points related to the implementation of the business idea under consideration.

Step by step start instructions

1. Registration. Before you start any business, you need to register an IP. This procedure will not take much time. To register with the tax authority, you will need to provide the following documents: an original and a copy of a document confirming the identity of a citizen of the Russian Federation; application of the established form; check or receipt for payment of state duty. If the tax authorities have no questions and claims regarding the documents, then within five days the novice entrepreneur will be issued a certificate of registration as an individual entrepreneur. You will also need to obtain a special permit (certificate) granting the right to engage in this type of activity. Otherwise, all converted vehicles will not be admitted to inspection.
2. room. A heated garage can be used as a room for installing such equipment. A prerequisite is the presence of a viewing hole.
3. Equipment. As far as equipment is concerned, the main system can be purchased at the expense of a deposit, which will be paid by the client before work begins. If we talk about the full equipment of the workshop, then you will need to purchase gas cylinders. A special production line is installed for them, but it is very expensive, so the best option at the initial stage, there will be a purchase of HBO ready for installation at a cost of 8,000 rubles. Buy two or three sets. High-quality devices are produced by Italian companies. Their equipment is more expensive, but it will last much longer than Chinese counterparts. To save money, find a permanent supplier, conclude a long-term cooperation agreement with him. You will also need to buy equipment that any auto repair shop is equipped with: wrenches, lifts, pumps, screwdrivers, nuts, etc.
4. Staff. Personnel is the main resource in this area, which should be given special attention. Not only the speed, but also the quality of the work performed, the number of satisfied customers and potential customers will depend on the qualifications of specialists. A minimum of two car mechanics with experience in gas equipment and re-equipment of the fuel system of cars will be required to hire.
5. Advertising and customer search. So that investments in advertising do not turn out to be impressive, at the first stage of business development, you can limit yourself to placing business cards or leaflets at parking lots, gas stations, car washes, service stations. Then you can advertise in local newspapers, magazines, create and promote your own website.

Financial calculations

Start-up capital

As already noted, the initial investment will be small. They will amount to approximately 100,000 rubles. This will include (rub.):

• paperwork - 15,000;
• garage rental - 20,000;
• equipment - 30,000;
• advertising - 25,000;
• other expenses - 10,000.

Monthly expenses

The composition of the monthly operating costs will include (rub.):

• rent - 20,000;
• utility bills - 5,000;
• staff salary - 40,000;
• advertising - 5,000.

In the future, equipment can be purchased at the expense of the client for a specific car.

How much can you earn?

Re-equipment of the vehicle will cost from 10,000 to 40,000 rubles, depending on the brand of the car and the complexity of the work. During the day in the repair shop it will be possible to convert at least one car. Thus, it will be possible to earn up to 150,000 rubles per month, net profit until the return on investment will be approximately 80,000 rubles.

Payback periods

It will be possible to recoup the investment in 3-6 months.

Business risks and cons

This type of business can be safely called seasonal. Such services are most in demand in the summer. Almost all winter there is a relative calm. Therefore, to attract new customers, you will have to use all types of advertising as much as possible.

To attract more customers, purchase optional equipment, with the help of which the workshop will diagnose machines and eliminate their breakdowns. Thus, you will be able to expand the number of services provided and increase income.

Conclusion

Car maintenance and repair is an area in which you can continuously develop. The main thing is clear, planned actions of the management and well-coordinated work of the team.

Adaptation of this business plan is possible for a similar project in Russia, Ukraine and the CIS countries.

This business plan is accompanied by an automated financial model in Excel format. To make recalculations for new project, simply change the baseline of the project. The financial model is built in such a way that the change in project performance indicators can be observed immediately after making changes to the existing scenario. The financial model is simple and convenient, which allows any person to successfully carry out calculations for their own project.

Project description

Essence and idea of ​​the project: opening of a repair station and maintenance vehicles, with an emphasis on the installation of gas equipment.

Main services of the project: car electrodiagnostics, installation of additional electrical equipment, oil/special fluids/filters change, car repair, HBO installation.

Project implementation geography: territory Russia, Yuzhno-Sakhalinsk.

Benefits of using HBO: the amount of costs per 1 km of run on gas compared to gasoline (two times less for propane-butane compared to AI-95 gasoline); less load on the connecting rod and piston group due to anti-knock resistance; when using gas-engine fuel, the service life of the vehicle is significantly increased, the cost of their maintenance is reduced; on average, the service life of a CNG or LNG engine is one and a half times longer.

Sales channels: search for customers will be carried out through the company's website, SEO (search engine optimization and promotion), contextual advertising, SMM ( social media), outdoor advertising, WOM marketing.

Project advantages: a wide range of HBO; the minimum duration of service due to the use of high-quality computer diagnostics.

Payback period of the project: 28 months

The volume of necessary investments: RUB 3,703 thousand

Project financial indicators:

Index		Meaning
Required investment
Payback period
Discounted payback period

Excerpts from the study

Project business idea: opening of a station for the repair and maintenance of vehicles, with an emphasis on the installation of gas-balloon equipment (hereinafter referred to as LPG) in the city of Yuzhno-Sakhalinsk.

As part of the project, it is planned to organize a complex that meets modern service requirements and a set of related services.

Project goals:

• opening of a modern service center;
• sufficient and reliable provision of needs for the provision of services, namely, the installation of gas-balloon equipment;
• increase in the occupied market niche for the provision of the specified type of service, in the city and beyond;
• profit optimization in order to ensure payback in the shortest possible time;
• maintaining the quality of services and securing a positive reputation for the enterprise.

Benefits of using HBO

• high octane number of gas, and, as a result, less load on the connecting rod and piston group due to anti-knock resistance;
• the purity of the gas itself, and, accordingly, the absence of carbon deposits on candles, pistons and valves;
• the absence of lead in the gas compared to leaded gasoline;
• objectively, a well-adjusted engine runs softer and more smoothly responds to the position of the gas pedal, which becomes especially noticeable when driving in traffic jams;
• also, when using gas motor fuel, the service life of the vehicle is significantly increased, and the cost of their maintenance is reduced.
• on average, the service life of a CNG or LNG engine is one and a half times longer.
• the noise level of an engine running on methane is 2 times lower than that of a gasoline engine.
• reduction of fuel costs when using gas is possible due to the lower price of gas compared to refined products. The cost of gas on average in Russia is 50% lower than the cost of AI-92 gasoline, while the energy efficiency is almost the same.
• Another argument in favor of gas equipment is the minimum depreciation. With proper operation of the equipment, the overhaul period before replacement rubber products(with the exception of gas nozzles, the service life of which directly depends on the quality of the gas) will be at least 5 years.

Market analysis

Consumption of gas motor fuel in Russia is steadily growing. To date, the network of automobile gas-filling compressor stations(CNG station) in Russia consists of more than *** stations, *** of which are owned by PJSC Gazprom5. Gazprom's CNG sales in 2015 increased by ***% compared to the previous year and amounted to *** million cubic meters. m. A large-scale program for the construction of new CNG filling stations is being implemented. By the end of 2016, it is planned to build *** new CNG filling stations in the *** region of Russia.

As a result, an increase in gas consumption is expected to increase by ***%, that is, up to *** million cubic meters. m.

It is predicted, based on the data of PJSC Gazprom analysts, that by 2017 the demand for CNG will increase almost 2 times and amount to *** million cubic meters. m per year.

In particular, according to optimistic forecasts, by 2030 the fleet of cars in the Russian Federation will amount to *** million units, and the share of gas types of motor fuel by 2030 will be ***%, or approximately *** million units.

Thus, the project is promising, since the role of gas motor fuel will only increase.

Thus, among the factors conducive to the development of the market for car services and after-sales service centers, we can name:

• increase in the number of cars and the projected level of sales of new cars;
• the tendency to accelerate the pace of life, when the choice is given to speed and quality.

Among the constraining factors of market development:

• undeveloped normative base. The lack of clear legislation allows private craftsmen to freely provide auto repair services on their own. The fact that they don't pay taxes rent allows them to offer minor repairs for more attractive prices, significantly complicating the activities of officially registered companies;
• lowering the general level of purchasing power of the population;
• the difficulty of selecting qualified personnel that meets all the necessary requirements;
• lack of land; and the high cost of renting land. This problem due to the fact that land in cities is given mainly for building office and residential buildings;
• shadow business. Centers and workshops that do not have sufficient qualifications to carry out repairs create additional competition in the market and select customers from professional car services. Professional associations are trying to establish some control over such players, which develop technical standards for conducting various works. Currently, such activities cannot be assessed as successful.

Factors that positively influence the development of HBO:

• environmental problems in the production and consumption of fuel;
• limited explored oil reserves.

These factors dictate the need for the development of alternative fuels, in particular gas motor fuel, the use of which today has great prospects.

At the same time, despite a number of advantages of using gas as a fuel, for the development of the market it is necessary:

• creation of a developed infrastructure and improvement of technologies for the use of gas,
• there is a need to improve legislation in the fuel industry in order to create effective mechanisms for its state regulation.

In conclusion, it should be noted that the opening of a station for the repair and maintenance of vehicles, with an emphasis on the installation of gas-balloon equipment in Yuzhno-Sakhalinsk, is a promising project, based on the increasing relevance of using gas motor fuel.

Project Benefits

The project compares favorably with existing competitors in terms of the main criteria. chief competitive advantage can be ***. Also, competitors do not have ***, similar to the project. Also competitors have below ***.

The disadvantage may be ***, firms in Yuzhno-Sakhalinsk have been advertising these services for more than one year, there are many opportunities for larger firms.

There are also strengths competitive environment: this is the cost of services, this is an important factor of influence.

Also among the competitors, the company "***" should be noted, which has a number of clear competitive advantages.

According to the data received, the business is promising due to the offer to the consumer of exclusively new HBO equipment and a number of clear competitive advantages.

The project being created will have some characteristics that will distinguish it from competitors.

Today, an increasing number of motorists prefer liquefied gas as an alternative to gasoline and diesel fuel. And this is not surprising, because in the context of constantly rising prices for gasoline and diesel fuel liquefied gas is more cost-effective and also convenient to use. The growing popularity of liquefied gas causes, respectively, an increase in demand for gas equipment, which makes the installation business a sought-after and profitable occupation.

The essence of this business idea is to open at home workshop for the installation of gas-balloon equipment on cars. It is worth noting that in order to implement such a business idea, there is no need to implement large investments Money.

It is well known that the world's oil reserves are steadily declining, which cannot but affect the price of gasoline. In the near future, there are prerequisites that the price of gasoline will only increase. An excellent alternative to gasoline is LPG, which can be used as a fuel and costs 50% less than gasoline. Moreover, this price ratio will continue in the future.

It is worth noting that today the costs associated with entering this business are still minimal. And, if you already have your own functioning car service, it is simply necessary to engage in this area of ​​\u200b\u200bactivity. Moreover, the risk in this case is minimal. An idle garage is also ideal for hosting a business.

Today in our country there is a real automobile boom. Nevertheless, among motorists there are many economical people who will gladly take advantage of such a great opportunity as installing LPG equipment on their car.

Experience shows that the installation of gas-balloon equipment for 300-1000 dollars can pay off already after 15-20 thousand km. car mileage.

So, to create your own workshop, in which gas-balloon equipment will be installed on cars, you will need pit garage, as well as the presence locksmith and power tools.

The best option to get started is to install gas-balloon equipment on the cars of your acquaintances, relatives, and friends. And their own cash you can invest in the purchase of gas-cylinder equipment. In this case, the client should take a deposit in the amount necessary for its purchase and, in fact, purchase the equipment. And after all the work has been completed, it remains only to receive the second part of the payment from the client.

It is worth noting that in order to carry out work with gas equipment, you should obtain the appropriate certificate allowing such work to be carried out. Otherwise, "gasified" cars will not be able to pass technical inspection. Nevertheless, in practice, obtaining such a certificate is not such a frequent occurrence, and issues related to the passage of technical inspection are resolved by all known methods.

The demand for services for the installation of gas-balloon equipment is quite predictable and does not differ in seasonal nature, as, indeed, any other car service. A slight increase in demand occurs in the summer. This is due to the vacation period, in which many people install LPG equipment on their cars before long trips. The decline in demand occurs only during the New Year holidays.

An extremely important, key role in this type of business is played by qualified specialists. Firstly, the work associated with the installation of gas-balloon equipment is quite complicated, secondly, gas is an explosive substance, and finally, thirdly, only qualified personnel are able to form a positive business image, leaving customers satisfied end result works.

The main buyers of inexpensive systems are the owners of domestically produced cars equipped with carburetor engines, as well as traveling Gazelles. The owners of these machines are ready to put up with a loss of power of the order of 10-15%, but at the same time their main goal is maximum savings. Therefore, the decisive factor in this case is the low price of the work.

The only drawback of domestic gas-balloon equipment is the need for a rather large amount of time spent on installing and configuring systems. As a rule, installation takes no less than eight hours, however, work with some machines can take several days.

The indisputable advantage of gas-balloon equipment is that once it is installed, the owner of the car can easily forget about any problems. After all, even the process of switching from gasoline to gas is carried out automatically.

Naturally, as in any other area, difficulties may arise in the installation of gas-cylinder equipment on cars. In order to avoid the occurrence of possible problems it makes sense to avoid those cars that these very problems can deliver. For example, equipped with injectors and foreign cars with plastic intake manifolds.