An example of a business plan for a coffee shop. Confectionery business plan with calculations - how to open a confectionery business plan for a home confectionery sample with calculations

For many Russian citizens seeking to open their own business, a private bakery or confectionery is an excellent investment of money, which will quickly begin to bring tangible profits.

Currently, there is fierce competition in this industry in the domestic business space, so budding entrepreneurs need to work hard to achieve their goals. Among consumers, the demand for bakery and confectionery products is constantly growing, and therefore, technologists from around the world are actively working on the development of new recipes.

A well-thought-out and well-written business plan can guarantee the success of a private bakery or confectionery, which novice businessmen should strictly adhere to.

Experienced bakers say that having a good team and 1,200,000 - 1,500,000 rubles at their disposal, you can open a successful production.

According to experts, the owners of a bakery or a confectionery shop, with a competent approach to organizing a business, can expect to receive a 30% profit in the first months of operation.

How to write a business plan for a mini bakery?

When drawing up a business plan with a financial model, entrepreneurs can use the services of professionals, or independently perform all the necessary calculations.

First of all, the owner of a confectionery bakery must choose direction in which his business will develop in the future. To do this, it is recommended to study the domestic market, get acquainted with confectionery products that are in great consumer demand.

After a novice businessman decides on the type of economic activity, he should register his business. Obtaining the official status of a legal or natural person (individual entrepreneur) is possible as follows:

• submission of an application and a certain package of documentation to the state registrar located at the place of residence of the entrepreneur;
• submission of documents to local regulatory authorities;
• registration with the Pension Fund;
• registration in other off-budget funds;
• opening a current account in a financial institution;
• registration of its own trademark, under which confectionery products will be supplied to retail outlets.

By choosing the status of an individual entrepreneur, a businessman can count on the application simplified form of taxation. Simplifiers do not need to organize complex document flow, which is provided for by international accounting standards.

Registration in the status of a legal or natural person is necessary so that a businessman can obtain all the necessary permits from government agencies. Only after that it will be possible to proceed to the next stage, which begins with the search for a suitable room and its arrangement.

Selection and arrangement of premises for a confectionery bakery

When choosing the premises in which the production will be located, the entrepreneur must take into account the following parameters:

• the area of ​​\u200b\u200bthe premises should be calculated based on production volumes (on average, an area of ​​​​60-150 square meters is enough for a private bakery);

• all necessary communications must be in working condition in the production room: water, sewerage, electricity, ventilation;

• in the room intended to accommodate the bakery, there should be various utility and technical rooms: a bathroom, a shower room, a warehouse, a pantry, a back entrance (with an entrance equipped for trucks), etc .;

• the premises should not be located in a residential building, so that during the operation of the bakery, its owners would not have disagreements with residents, etc.

It is better for novice businessmen to decorate the premises for long term rental because it will take a lot of money to buy it.

After choosing a place for a bakery, an entrepreneur should take care of the technical equipment of his confectionery shop. To do this, it is necessary to purchase or rent modern equipment, which will significantly reduce production labor costs.

Many owners of private bakeries prefer equipment from European manufacturers, as it shows high quality indicators and is provided with warranty service.

If a novice entrepreneur has limited financial opportunities, it is better for him to take a closer look at the equipment that was already in operation. In this case, it will be possible to significantly save their own money, which can be used to purchase raw materials and pay employees.

When buying (or renting) used equipment, it is better to use the services of an experienced specialist who will inspect it, test it and make its own verdict.

Formation of the labor collective

When hiring workers in a bakery-confectionery, an entrepreneur must first of all consider candidates for specialists with the appropriate education and work experience in similar structures:

• technologist (if the production is large, then it will be necessary to introduce an additional staff unit of a technologist);
• bakers;
• confectioners;
• loaders;
• accountant;
• cleaners;
• production manager, etc.

If a bakery-confectionery sells finished products to end consumers (through its trading floor), then the entrepreneur must hire several cashier salesmen who will serve customers.

Formation of the pricing policy of the bakery and confectionery

When setting prices for confectionery, an entrepreneur must take into account all the costs incurred:

• rental of premises;
• equipment rental;
• salaries of employees;
• raw materials;
• electrical energy;
• shipping costs, etc.

In the cost of each confectionery product, the entrepreneur must also include profit, which will subsequently be taxed on personal income.

Carrying out promotional activities

After the production shop of the bakery and pastry shop is completely ready for work, its owners should think about how to attract the attention of a wide consumer audience to it.

To do this, you should conduct a large-scale advertising campaign, which will involve:

• posters,
• brochures,
• TV advertising,
• social networks, etc.

On this day, the owners of the confectionery shop should hold a solemn event at the entrance to the building, which will be dedicated to the start of the bakery.

All visitors to the event should be given small prizes (you can use bakery products), which will leave a pleasant impression about it and serve as an advertisement in themselves.

To attract customers and formation of own client base, the entrepreneur should make a discount on all confectionery products in the first week of the bakery.

This will allow local residents to explore the entire assortment of the bakery and choose products that will fully meet their taste preferences.

Sample bakery business plan with financial model

The business plan for a confectionery bakery consists of seven sections.

IN first section contains general information regarding:

• documentary registration of entrepreneurial activity;
• obtaining the necessary permits;
• choice of taxation system (it directly depends on the legal form of business);
• registering your own brand, etc.

In second section contains the following information:

• about the labor collective;
• about the work schedule of the confectionery shop and the trading floor of the bakery;
• about the schedule for the delivery of finished products to retail outlets, etc.

IN third section describes the conducted marketing research of the domestic market for the sale of confectionery products. These surveys can be carried out directly by the owners of the bakery, or by hired professionals.

IN fourth section collected detailed information regarding the range of products of the bakery:

• cakes;
• cookie;
• buns;
• gingerbread;
• bread;
• croissants;
• pretzels;
• cheesecakes, etc.

Fifth section contains information regarding the technical equipment of the confectionery bakery. It lists in detail all the equipment, furniture, confectionery equipment, etc. installed in the production workshop and in the utility rooms.

Mandatory in a private bakery must be available:

• racks for finished products;
• refrigerators for food storage;
• dough mixing machines;
• electric stoves;
• molding machines;
• screeners;
• dough dividers;
• cabinets in which the dough settles before baking;
• rounders;
• dishes, bowls, baking dishes, etc.
• ovens and other equipment.

IN sixth section The business plan of the bakery describes the procedure for making settlements with employees. Some entrepreneurs set salaries for the labor collective, while others pay them wages, which depend on the amount of confectionery products manufactured.

Seventh section The business plan contains financial information (expenses incurred) of a private bakery and patisserie:

• purchase of raw materials (from 500,000.00 rubles per month);
• equipment rental (from 300,000.00 rubles per month);
• rent (150,000.00 rubles per month);
• wages to the labor collective (from 200,000.00 rubles per month);
• transportation costs (from 15,000.00 rubles per month);
• electrical energy and other communications (from 25,00.00 rubles per month);
• carrying out promotional events (from 10,000.00 rubles per month);
• payment of taxes (from 5,000.00 rubles for the reporting period).

Payback bakery confectionery

When planning to open a bakery and confectionery, a novice businessman should get a complete picture of this industry.

For an example of an effective organization of a mini-bakery confectionery, watch the video:

A well-written business plan is a prerequisite for the successful development of your own business. It is he who must be followed exactly at all stages of opening a business.

On average, the cost of a bakery-confectionery paid back within 1 year, subject to properly conducted organizational measures.

There are quite a lot of demanded and fast-paying areas of activity on the market that are suitable for start-up entrepreneurs. Look at any sample confectionery business plan with calculations and you will see how profitable this direction is. Why not master this niche? The business plan for the organization and development of a confectionery implies the launch of a highly profitable enterprise for the production of pastries, cakes, flour products, muffins. The amount of capital investment will depend on the planned scale of the business. And the entrepreneur has the opportunity to start a business even with minimal investment.

The main indicators of the project:

The cost of the project is 1,000,000 rubles.

The average revenue per month is from 600,000 rubles.

Profit - from 150,000 rubles.

Payback – 12-24 months.

Initial stage - market analysis

The development of a business plan for a confectionery begins with a market analysis. This is important in order to understand how much the manufactured products will be in demand by consumers in the local market. Find out what kind of products are in demand among buyers, how much they are willing to spend on buying sweets.

Statistics show that even in the conditions of the economic crisis, confectionery shops remain afloat. This can be largely explained by the fact that the entrepreneur has the opportunity to offer consumers products of different price categories - even customers with low incomes can afford it. Also, market analysis will help to establish the competitiveness of the planned business. If there are already dozens of mini-production of confectionery products in the city, then it is better to abandon the project altogether. Even in this case, are you sure of success? Then get ready for the fact that you will need something to stand out from a large number of competitors - low prices, unique products, a whole range of additional services.

Market analysis will take into account all existing risks. You will begin to calculate costs, conduct pricing for manufactured products, which will help determine when exactly the investment will pay off.

In Russia, there are quite large enterprises for the production of confectionery products. But this does not mean that the field is not accessible to beginners with a small capital investment. Factories, as a rule, cooperate with large hypermarkets. And private shops will work with grocery and confectionery shops, stalls. And there is a demand for such products, since the consumer has the opportunity to take products by weight.

When the decision is made, you can think about how to draw up a business plan for a confectionery.

Possible formats of mini-pastry

In the business plan for opening a confectionery from scratch, include a paragraph on the rationale for choosing the format of the future enterprise. And here the entrepreneur has several options:

• Home production. You can not call it a full-fledged business. Without hiring workers, it is impossible to earn a lot! The very idea of ​​producing confectionery products at home involves the fulfillment of private orders for exclusive cakes, pastries, muffins. You do not need to purchase expensive equipment, which significantly reduces start-up costs. Judging by the practice of experienced housewives, 2-3 cakes can be baked per day. And the margin is quite high - a handmade cake is sold, on average, at a price of 700 rubles / kg. The competition in this segment is quite high, therefore, a paragraph on the development strategy will have to be included in the business plan of the home mini confectionery - advertising of the services provided is important.
• Shop. This is a full-fledged confectionery enterprise. When opening a production, many nuances have to be taken into account - starting with the search for a suitable premises and ending with the selection of personnel. With the help of professional equipment, you will be able to produce large volumes of finished products, which means that the final sales revenue will be higher. The confectionery shop will require more costs.
• Cafe-confectionery. In this case, the confectionery shop is combined with a cafe, where visitors can relax and enjoy delicious sweets. Also, in order to attract additional profit, it is worth thinking about providing a service for the implementation of private orders for the manufacture of exclusive sweet products. Considerable investments are ahead - it is necessary not only to equip the workshop, but also to think over the design of the institution. But the efficiency of such an enterprise is higher, since confectionery products will be sold in cafes with a large markup. If a cafe-confectionery seems like a too costly idea to you, you can do it differently - organize your own outlet at the workshop where the manufactured products will be sold.

Whichever option you choose, do not forget that in any case you will organize food production. And this direction requires a special approach - you have to collect a whole package of documents, thoroughly work out a business plan for the production of confectionery products, and think over a development strategy.

Legal side of the issue

Business registration is a crucial stage. If you are not well versed in legal matters, it is better to entrust the matter to a specialist.

A small business can be registered as an individual entrepreneur. Within 10 days you will have all the documents on hand. You have to choose the OKVED code. The following are suitable: 15.81 - Production of bread and flour confectionery products not for long-term storage; 52.24 - Retail sale of bread, bakery and confectionery products. When preparing documents for registering an IP, submit an application to the tax authorities for the application of a simplified taxation system. Next, open a current account - this greatly facilitates the process of settlements with product suppliers and allows you to accept non-cash payments from buyers. In the future, it is necessary to obtain approval for conducting activities in the SES and the Fire Inspectorate - the supervisory authorities will check how the production facility is equipped. In order not to waste time on "alterations", study in advance all the regulatory requirements for opening a food workshop.

What range of sweet products to offer to consumers?

The more carefully you think over the range of products, the higher the profitability of the planned business will be. To attract wholesale and retail customers, you need to differentiate yourself from your competitors. And this can only be done with a wide range of products.

Include as many products as possible in the assortment line - cakes, pastries, bakery products, gingerbread, cookies, sweets. All recipes and technological maps for products planned for release should be developed by a specialist. Goods for quality will be checked by supervisory authorities.

Keep track of the quality of your products! This is the key to a high level of sales.

Choosing a place for a confectionery

Do not look for premises for an enterprise outside the city! A confectionery shop is not the case when you need to locate production away from a residential area. In addition, it will be inconvenient for wholesale buyers to get here. The best option is the first floor or basement of a building within the boundaries of the settlement. If you plan to organize a cafe, then look for a place with high human traffic - large microdistricts, business centers.

To open a mini-confectionery, a room with an area of ​​\u200b\u200bup to 50 m 2 is enough. You will need more space if you want to organize catering. The rent will be low.

In the organizational plan of the project being worked out, include an item on the reorganization of the found premises. All communications should be here - electricity, sewerage, water supply, heating, ventilation. All this will then be checked by the supervisory authorities. The leased premises are divided into several zones:

• Directly workshop with the necessary equipment.
• Warehouse for storage of raw materials.
• Warehouse for storage of finished products.
• Staff rooms.
• Shopping area (if a store or cafe opens).

When designing a trading floor or a cafe, it does not hurt to draw up a design project for the design of the premises. Professional designers can be involved in the case. It is important that the atmosphere in the institution attracts visitors.

Equipment for a mini confectionery

The purchase of equipment will depend on the planned early assortment. Include the cost of equipment in the production plan of the project being drawn up. If there are no large investments, then inexpensive semi-automatic equipment can be dispensed with.

Look at any example of a business plan for a confectionery - as practice shows, an “average” enterprise requires the same set of equipment. What is required?

• Powerful extractor.
• Scales.
• Refrigerator and freezer.
• Mixer.
• Flour sifter.
• Plate.
• Convection oven.
• Mixer.
• Blender.

You can not do without kitchen utensils - plastic and metal containers, spoons, knives, ladles, pots, spatulas. You will also need kitchen furniture - shelves, racks, tables, chairs, cabinets.

The financial plan of the confectionery will be presented with more impressive figures if the organization of a cafe is planned. You have to spend money on thermal and cooling display cases, refrigerators for storing drinks, a coffee maker, a bar counter, tables and chairs, dishes, a cash register, and cutlery.

To reduce the cost of starting a business, you can think about purchasing used equipment. But approach his choice responsibly so that you do not have to buy new devices soon.

In the future, when the enterprise begins to make a profit, it is better to buy your own vehicles to deliver finished products to customers - of course, a truck is not needed, a Gazelle will be enough. The resulting profit will soon pay off these investments.

Whom to hire in the bakery?

In order for the production to function without interruption, it will be necessary to hire a technologist and several chefs specializing in baking sweets. It is better to invite a sales manager as well - he will establish distribution channels. If you plan to open a cafe, hire a bartender and a waiter, an administrator. It is not worth saving on hiring staff - the tastier the products are, the more you will make a profit.

According to the requirements of the SES, personnel must have sanitary books!

How to advertise a confectionery?

In the finished business plan for the confectionery industry, include the cost item for the advertising campaign. If we talk about the production workshop, then it will be necessary to advertise in newspapers, on local TV and radio. To advertise a cafe, think about street billboards and banners, a bright sign, handing out flyers. Whatever direction you choose, create your own website and communities in social networks. Here, retail and wholesale buyers can find all the information about the company - prices for sweets, services provided, delivery terms.

The marketing plan of the confectionery should contain a paragraph on the development strategy. Business definitely has prospects if you approach the organization of activities responsibly. Build customer loyalty:

• offer discounts to regular customers,
• regularly update / expand the range and services provided,
• arrange actions in social networks.

For the development of the client base, it will be useful to attend thematic exhibitions where food enterprises take part. Here you can also establish contacts with product suppliers, learn about new trends in this niche.

confectionery financial plan

To minimize financial risks, mathematical calculations are needed - calculate expenses and incomes. If you are going to take borrowed capital, a financial plan for the future enterprise will be required! No investor will invest in a business without evidence of its profitability.

The amount of investment in the business will depend on the chosen direction. If we talk about the production workshop, then include the following expense items in the financial plan:

• Registration of IP and obtaining all permits from supervisory authorities - from 30,000 rubles.
• Preparing the premises for work (if there is no repair) - from 200,000 rubles.
• Purchase of equipment - from 500,000 rubles.
• Room rental for the first 3 months - from 100,000 rubles.
• Purchase of raw materials for the first 3 months - from 100,000 rubles.
• Salaries for employees - from 80,000 rubles.

As a result, it turns out that it will take about 1,000,000 rubles to launch a confectionery shop from scratch. If we talk about opening a cafe-confectionery, then the capital costs will be higher (here you will need the design of the hall and advertising costs) - from 1,500,000 rubles.

What revenue you will receive by selling sweet products will depend on many factors - the volume of production and sales of finished products, pricing. Taking into account the developed assortment, the sales revenue can be from 600,000 rubles. To calculate net income, an entrepreneur needs to take into account the variable costs of running a business:

• purchase of raw materials,
• payment of salaries to employees,
• rental of premises and payment of utilities,
• transport and advertising costs.

On average, the monthly net profit of a small workshop is 150,000-300,000 rubles. The cost of products sold is significantly lower than the selling price - there is an opportunity to receive high incomes. Income from running a cafe-confectionery will be somewhat higher, since the cost of products will be higher - here an entrepreneur can earn up to 500,000 rubles / month.

On the days before the holidays, when grocery stores are "stocked" with cakes, sweets and pastries, you can get the maximum profit - this is the New Year, March 8, St. Valentine's Day. The main thing is to prepare for the season by offering customers a full range of sweet products.

With well-established distribution channels, if the mini-workshop does not stand idle, but immediately starts working, fulfilling the wholesale orders of customers, investments in the business will pay off in 1-2 years. Excellent profitability ratios. But these are ideal conditions. As a rule, start-up entrepreneurs face many problems - a lack of customers, constant inspections by supervisory authorities, irregular supplies of raw materials. Problems will need to be constantly addressed.

The beginning of a new economic crisis or a round of the old one became the basis for the government to take another package of measures designed to make small and medium-sized businesses an attractive area of ​​activity. Including the creation of promising areas in the service sector. Such as opening your own cafe or pastry shop. It is the confectionery that specialists in the field of small and medium-sized businesses actually call the most successful type of startup. To create such a production, a minimum amount of equipment is required, and its delicious products will certainly be popular.

Is it worth it to analyze the market of competitors?

At the very beginning of the mini-confectionery business plan, it is worth evaluating the popularity of this type of activity in advance. To do this, you can simply walk around the neighborhood on your own and see how many bakeries, sweet shops and places for selling cakes and pastries are located there. The confectionery business is in demand, but in situations of oversupply in the market of this kind of small and medium-sized enterprises, you will either have to choose your own completely unique line of business, or choose another line of work.

It should be borne in mind that often all these numerous stores produce virtually the same products. In this case, a simple market analysis will help evaluate those areas of production development that will ultimately show maximum profitability. You also need to consider whether the confectionery will be combined with its own store or cafe, or it will become an enterprise specializing in the supply of finished products to retail outlets.

Registration and taxation

An obligatory point of the business plan for the confectionery industry is also the choice of the method of registration and the taxation system.

To register a confectionery, you will need to register its owner as a PBOYuL. This registration option makes it possible to perform work on the principles that reduce the amount of documentation that will need to be prepared for the branches of the Federal Tax Service of Russia at the end of the reporting periods. After receiving a certificate of registration as an individual entrepreneur, you will need to register with the social insurance fund and the pension fund.

Obtaining all the mandatory permits required to conduct work related to food production also brings significant moral costs. Including permission from the fire control service and the sanitary station will be required.

Work can only start after obtaining the final permission from the prefecture or other local government to conduct activities and approval of the product certificate, including the approval of detailed recipes.

So you've decided to open a bakery. Where to begin?

Room selection

When choosing a place where a confectionery will be located, it is important to take into account several factors.

First of all, it is the ability to connect to a constant source of electricity, which will guarantee the preparation of delicious products and their further storage at the optimum temperature.

The room must be sufficiently spacious and have a good ventilation system to ensure that each employee can successfully and calmly work in comfortable conditions. It is convenient to place tables or trade showcases and chests in the spacious hall. When opening a confectionery production combined with a cafe, it will be necessary to provide the inspection structures with a detailed plan for the placement of places for receiving visitors, a fire evacuation plan, and confirm the possibility of equipping the territory of the cafe with a bathroom or several sanitary facilities, depending on the expected number of visitors.

An important element of successful activity will be the careful choice of the location of the confectionery or cafe. The best option is to choose a building in the central districts of the city, where it can be visited by office workers and numerous tourists, as well as in residential districts - a cafe where you can taste sweet and fragrant treats will definitely become a favorite vacation spot for adults and young visitors.

Confectionery bakery equipment

A compact confectionery shop is attractive in the role of a start-up by the possibility of acquiring a minimum amount of specialized equipment. Its set directly depends on the selected range of products. Including in the work can be used:

• ovens with 1 or more baking chambers costing from 19,000 rubles;
• baking ovens with 1 or more baking chambers costing from 20,000 rubles;
• frying and baking cabinets costing from 35,000 rubles;
• hearth furnaces costing from 400,000 rubles.

In addition, you will need flour sifters, proofers, dough dividing and shaping equipment, scales, baking sheets and molds, and much more.

To obtain a permit for successful work with food products, it will also be necessary to provide the following equipment for the mini-confectionery to the inspection structures: refrigerator (s), cutting tables and tools, equipment for storing finished products, including display cases with the function of cooling the placed goods. The total cost of a complete set will be from 300 thousand dollars.

A cash register becomes an obligatory element of the equipment of a confectionery engaged in independent retail sales. The cost of the simplest models is about 25,000 rubles.

Recruitment

If you already know roughly how to open a pastry shop from scratch, you need to think about employees. Often, at the first stages of organizing activities, an individual entrepreneur decides to refuse to invite additional employees who will be engaged in the sale and preparation of cakes, sweets and pastries. In reality, it turns out that he cannot do without assistants.

At a minimum, you will need to invite an experienced pastry chef to work who has a medical book and is ready to confirm the presence of culinary education and work experience. In the most minimal set of subordinates, it is also necessary to include an employee who will deliver sweet products to stores.

In the case when the confectionery itself sells its products and does not offer its delivery to customers, such a staff unit can be combined with an employee who will have to perform the functional duties of a supply manager. You will also need a salesperson who has experience working with a cash register.

All employees can be involved on the terms of the conclusion of temporary contracts. Provision of preparation of documentation for tax services, social services, pension fund can be carried out by invited representatives of specialized agencies.

What services can the confectionery industry provide?

Today, the most popular activity of such industries is independent baking with further sales through retail chains. The list of popular confectionery services includes the production of cakes and pastry sets to order according to a basic template or according to an individual customer project. Such sweet pastries are ready to become the best gift at any solemn event. It is convenient to hold family holidays in a cafe-confectionery, which can become a source of income for its owner.

The impact of advertising on product sales

So, if you have already decided and, most importantly, you know how to open a mini-confectionery, you need to take care of competent advertising of the institution. Successful marketing of even the highest quality products directly depends on the funds invested in its development and promotion. Often for a small candy store it is enough just to advertise in the local press or small advertising posters.

The type of notification selected that this establishment will be open or has already started operating is determined based on market research and the size of the potential audience.

The cost of opening a bakery

The approximate calculation of the initial costs in the business plan of a pastry bakery traditionally includes several required parameters:

• the cost of purchasing equipment - from 500,000 to 1,500,000 rubles;
• the cost of renting a room for a confectionery shop and a cafe - from 200,000 to 500,000 rubles;
• conducting marketing research - from 150,000 rubles;
• funds required for paperwork - from 60,000 rubles;
• the cost of raw materials at the initial purchase stage - from 100,000 rubles;
• salary of an invited interior designer who performs a design project for products and a cafe when it is opened at a confectionery production - from 100,000-200,000 rubles, depending on the complexity of the project;
• staff salaries - from 100,000 rubles.

How to open a candy store and not "burn out"?

Profitability of such a business increases significantly if the owner of the confectionery business owns his own premises, which meets the requirements of fire and sanitary and epidemiological services for opening this kind of production.

The initial investment is attractive with the opportunity to take the required amount on credit. The payback of confectionery production even at the first stages of activity with a well-conducted market research and a high-quality advertising campaign is at least 20-30%. Successfully developing business is ready to reach 100% profitability.

Good day, dear visitors of my business site! I continue to write articles for beginners in my rubric and today it will be next in line mini bakery business plan.

The choice of the topic for writing this business plan did not just come to my mind, one of the visitors to my VKONTAKTE group “ Business secrets for a beginner”, just worries about this issue, since she wants to start this particular business.

The first step is to resolve the issue with money: find an investor, your own savings.

Let's start from the very beginning and find out what is a mini-confectionery?

A mini-confectionery is the production of various goodies: pastries, cakes, sweets, puffs, buns, etc.

Mini-confectionery is a production

There is a lot of controversy on the Internet to which field of activity to attribute the mini-confectionery: to production, trade or the service sector. So, a mini-confectionery is primarily a production, although of course you can sell your products directly at the place of production by equipping a special trading area or a small cafe for this, BUT whatever one may say mini-confectionery is a production.

On this, I finish my introduction and go directly to the confectionery business plan itself.

How to open a mini-confectionery in 2015

The first issue that will have to be resolved before opening your own mini-confectionery is to decide on the form of ownership that your business will have.

Since the mini-confectionery is a small business, you have only two options:

• . I personally tend to this myself, and if I myself opened a mini-confectionery, I would simply register an individual entrepreneur;
• . The procedure for opening an LLC is more complicated than an individual entrepreneur and the expenses are much higher.

You can read more about choosing a form of ownership in a business in the article “”.

When registering a business, you will need activities from. In order for you not to waste your time searching for codes, I specially wrote them out:

15.81 - Production of bread and flour confectionery products of non-durable storage;

52.24 - Retail sale of bread, bakery and confectionery products.

Not so long ago, in order to stand out from the competition, it was necessary to surprise customers with something special. Now frozen cakes and cakes (deep-frozen) are in the production fashion. This is because they look quite beautiful and are able to amaze with their variety of color shades. In large supermarkets, you can see that such products were not brought from the nearest confectionery shop, but from one that is several thousand kilometers away. You can keep them forever.

It was found out what is now the manufacturer's fashion. Accordingly, it will most likely be interesting to find out what consumer fashion is at the moment. Potential buyers treat such products with great caution, since the taste of frozen cakes is far from natural.

The cost and taste of such products can in no way be compared with local pastries if there is a pastry shop nearby. Therefore, it makes sense to think about how to draw up a business plan for a confectionery shop.

Back to index

Possible Challenges a Confectionery Business Owner May Face

One of the fairly common problems in this market is staff turnover. The problem of constant selection and training of future employees in the field of catering can arise for every entrepreneur who plans to open his own business in this market.

The next possible problem is the constant increase in the cost of raw materials. Therefore, a choice may arise: either to raise prices for manufactured products and, accordingly, lose regular customers, or another option is to keep the price low, while switching to cheaper substitutes. However, practice shows that the transition to cheap raw materials can contribute to the loss of customers, and in addition, it will be possible to lose the reputation of the enterprise. The deterioration in the quality of manufactured goods is most often not forgiven by consumers. That is why it would be more expedient to raise prices for products, but at the same time sell goods of the usual quality.

And the last problem, which is quite common in this market, is raw materials of uneven quality. It is quite difficult to get a product of the same quality all the time, especially if there are some interruptions in supply. Accordingly, the owners of this business cannot be completely sure that the same ingredient will always be of the same quality. There are times when the quality can deteriorate at the most inopportune and unexpected moment.

It is worth noting that almost always the product changes its characteristics. Therefore, you will need to change the recipe each time. This problem must be taken into account when opening a business for the manufacture of confectionery.

Back to index

What do you need to start this business

You should know that such a business is quite profitable, but it requires a large amount of money at the very beginning. It should be understood that we are talking about the amount of 100,000 dollars. It will be needed in order to fully create and establish production, purchase vehicles so that it is possible to deliver manufactured products, and also purchase the necessary raw materials.

The first thing you need is to draw up a detailed business plan for the production of confectionery. This is necessary in order to fully represent the entire mechanics of the process and provide for all the nuances that may arise.

Back to index

Legal costs that will be required

Do not forget that your business will need to be formalized and registered. This can only be done as an LLC (limited liability company). It will not be possible to open an individual entrepreneur (individual entrepreneur), because it will be necessary to attract employees to work. However, the costs of opening an LLC will not be large compared to the costs that will be spent on settling issues with various authorities. Considering that the confectionery shop involves working with various food products and ovens, the room will need to be equipped in accordance with all SES and fire safety standards. In order not to have to redo everything on a new one, it is recommended to call the inspector from the very beginning to clarify all the necessary requirements for the confectionery shop.

However, you should be aware that practice shows that there are still some nuances that need to be resolved additionally. This may cost approximately 1000-2000 dollars.

You will also need to purchase licenses. If it is planned, for example, to hire 5 employees, it will be enough to have only 3 licenses, which will be used alternately. The costs that will be spent on acquiring a basic license along with staff training are about 50,000 rubles per document. Each subsequent one will cost approximately 10,000 rubles.

Back to index

Requirements for the premises that may be suitable for the confectionery business

The next thing is to find a suitable room and rent it. You need to understand that it is not advisable to place such a large production in the city center due to crowding and from a financial point of view. It is much more profitable to locate your workshop in some industrial area or on the outskirts of the city. Renting in such places will cost less, and the fact that the premises will not be in the best shape is not so important, because it is worth noting that repairs still need to be done.

The leased area in the building should be from 200 to 700 square meters. If the choice fell on the option outside the city, the rental price will be approximately 1500-3000 dollars. Prices are given for Moscow.

It is important to know that Rospotrebnazdor sets some of its requirements for premises that can be used for confectionery production:

1. The maximum possible area of ​​the premises, if it is located in a residential building - 700 square meters.
2. It is mandatory to have a separate entrance and exit for evacuation.
3. Raw materials should be supplied only from the ends of the building, while the windows of the building should not go there.
4. Garbage bins, which are necessary for industrial waste, must be located on the side of the highway and be at least 25 meters from residential buildings.
5. The amount of water must be such that it is able to fully meet the emerging needs of the workshop. Water must correspond to the quality of the centralized drinking water supply system.
6. Sewer risers must not be laid in the production room.

Back to index

Selection of the necessary personnel and payment for the work performed

The number of employees that will be needed in the confectionery shop depends on the production volumes that are planned. At first, 5 people may be enough. These will be:

• baker;
• 2 assistant bakers;
• technologist;
• a driver to be able to deliver products to interested customers and enterprises;
• if the premises are rented unguarded, you will additionally need to hire several guards (at the same time, it is possible to negotiate with security organizations that provide such services).

Accordingly, at first approximately 3000-4000 dollars will be spent per month to pay for the work performed by employees. However, it is important to warn all personnel that they must strictly adhere to safety regulations. This is necessary in order to avoid problems with various instances in the future.

Back to index

Purchase of equipment that will be needed in order to open your own workshop

It is worth noting that the entrepreneur will need to spend most of the money on the purchase of the necessary equipment.

A small workshop requires the following equipment:

• special equipment:

1. Hearth oven (50,000-70,000 rubles).
2. Convection oven (200,000 rubles).
3. A plate for the possibility of making various fillings (40,000 rubles).
4. Flour sifter (20,000 rubles).
5. Mixer for batter (30,000 rubles).
6. Mixer for making creams (18,000 rubles).
7. Dough mixer (30,000 rubles);

• Other equipment that you will definitely need to purchase:

1. Tables, racks and baths (20,000 rubles).
2. Freezers and refrigerators for storing various ingredients and raw materials (50,000 rubles).
3. Refrigerator for keeping finished products in it (120,000 rubles).
4. You will also need baking equipment (approximately 100,000 rubles).

For the production of confectionery products, a large amount of baking equipment is needed. If an entrepreneur does not have a sufficiently large amount of money at the very beginning, it is necessary to think about choosing equipment that is produced in Russia. However, the opinion of the majority of experts in this market is that all confectionery equipment should be imported.

Back to index

Necessary equipment of the confectionery shop for automation

At this point, everything is extremely simple - this technique is an ordinary PC (personal computer) and related software. At the same time, it is important to know that the number of computers must correspond to the number of employees who must have access to the tasks of the document control program. Usually such workers are accountants, storekeepers, technologists and managers.

It is important to take care of automation if an entrepreneur wants to have modern operational and visual control over all possible types of technological operations performed. These can be actions for the arrival of raw materials at the warehouse of the enterprise and cost estimates for writing off finished products after they have been sold, and so on.

Back to index

It should be understood that today in Moscow there are a fairly large number of open similar enterprises that have been on the market for quite a long time. Therefore, competing with them can seem like a challenge for young and inexperienced entrepreneurs.

In order to attract potential buyers, you need to surprise them with something. You can do this in different ways:

• production of handmade products. It is possible to produce cakes for special orders, which will be unique, because they are made in only one copy. This can be emphasized when creating advertising for your company.

Today, consumers will be able to quite easily tell the difference between a cake that is made by a robotic machine and a product that is created by the pastry chef on the pastry table. That is why we can say with confidence that in the modern market for the production of confectionery there will always be a place for small companies that produce handmade products;

• the next possible advantage over competitors is the use of only the highest quality raw materials and ingredients. At the same time, only the freshest berries and fruits should be used. Therefore, in this case, it will be possible to rely on natural raw materials.