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The newest business ideas from Europe: TOP 12 ideas 2019
Business ideas from Europe: how to find them

Most entrepreneurs dream of coming up with a new “million dollar idea” that will bring millions in profits and take them to the business Olympus. Promising ideas do not appear so often, but do not despair - if you can’t come up with anything interesting, you can use the example of Western colleagues. The ideas of many projects were borrowed from Western startups, and this did not prevent them from becoming successful: for example, Pavel Durov took advantage of the idea of Mark Zuckerberg and created the VKontakte network, which, although it did not “surpass” Facebook in the world, nevertheless became the most popular social network in Russia and the CIS.

The United States has long been considered a trendsetter in business, but European businessmen can also demonstrate creativity and bring to life outstanding ideas that can be used here. Ecotourism, women's repair crews, the production of European timber - these and many other European ideas are successfully working on the Russian market.

The latest business ideas from Europe: TOP 12 ideas 2019

1. Bike cafe . Everyone knows what Makavto is - McDonald's and other cafes serve customers right in the car. A similar business, designed for cyclists, has recently appeared in Zurich. A person can come to the cafe and drink coffee / eat without getting up from the bike, which is “parked” right on the territory of the cafe directly at the table.

It's no secret that bicycles are a very popular mode of transport in Europe, and in Russia in recent years special parking lots for bicycles have appeared.

Can this idea be applied in Russia? Yes - especially in big cities. In addition to the convenience for cyclists, this novelty will attract the attention of visitors - even those who came on foot or arrived by car.

By the way, one more business can be done on bicycles, and this idea also came to us from Europe: more precisely, from the most “cycling” country - Holland. This is an automated bike rental point where anyone can literally take a bike for little money in a matter of seconds and then return it to this point or to any other similar rental point in the city.

Such machines have already reached Russia, but so far the idea has been implemented only in a few large cities.

2. Free gym.Many people do not go to the gym because they require you to pay for an annual or monthly membership right away. A person may not have such an amount, or he will not buy a subscription, doubting that he will go there regularly for a month, or even more so - a year.

Therefore, free gyms have already appeared in Europe - which, nevertheless, make great money selling additional services or sports goods. These can be personal trainer consultations, sports nutrition and drinks, sportswear and shoes, as well as the sale of advertising space in the gym.

Is it possible to organize such a business in Russia? Yes - but you need to carefully calculate everything so that the income from sales is greater than the losses from those who just want to go to the gym “for free”. Alternatively, you can make a free visit in the first months of the gym to attract customers.

3. Cone-shaped pizza.Fast food is the trend of our time. People don’t have time to have breakfast (they are in a hurry to work), they don’t have time to have lunch (there is a blockage at work), and in the evening after work, the last thing you want to do is stand at the stove.

This is one of the secrets of the popularity of pizza. However, pizza has one significant drawback - it takes up a lot of space and is inconvenient to eat on the go. The Italians found a way out: they came up with a pizza in a cone - Pizza Cono. This is the same pizza, but more compact, because the filling is inside the dough, which is folded into a cone. Thanks to this, pizza can be eaten not at the table, without a knife and fork.

It is possible to organize such a business both in Russia and in any other country - wherever there are pizza lovers, but especially in office areas. In addition, it will allow you to stand out from other pizzerias.

4. Unusual vending.Vending machines for coffee, soda and chocolate have long been popular. German entrepreneurs have gone further - they have installed vendings with sunglasses, towels and other things that travelers often forget at the stations of large cities.

Such an idea can take root in any country, because people spend a lot of time at railway stations and willingly spend money there. Moreover, according to statistics, the number of traveling Russians is growing every year.

Another unusual vending trades in sets of rolls! Japanese cuisine is very popular, but you can order rolls in Russia only in cafes and sushi bars. But in Europe, special vending machines for rolls are already operating.

If you install such machines in crowded places, the idea may well work. Do not forget that rolls, unlike chocolate, water and crackers, have a short shelf life, so choosing the location of such a machine is of paramount importance.

5. Children's hotels. This idea will surely appeal to parents who dream of a short break from their children - or are forced to go on a business trip. Not everyone has grandmothers or other relatives who can stay with the child, and not everyone trusts nannies. A children's hotel is, in fact, an analogue of a children's camp: the menu and design of the rooms are created taking into account the interests of the little guests. In addition, in such hotels there must be a medical worker and a psychologist.

This idea will certainly take root in large cities - both in Russia and in other countries, because the number of working parents is only growing, and relatives are not always eager to take care of other people's children.

6. Table-bed 2 in 1: an idea for workaholics. Not everyone leaves work at 18:00 - often employees have to stay late at work. At the same time, not every company is equipped with a lounge. Exit - a table that turns into a bed. In its normal form, it is no different from a regular office desk, but as soon as you lower the back panel and flip the side cover, the table transforms into a place to relax. In addition, there is a small TV.

The idea of transforming furniture is far from new, but only this table combines furniture for work and leisure.

It is difficult to say how this idea can take root in Russian offices - after all, few employees are so “burning at work” that they need a bed. But for small apartments, of which there are plenty in our country, this can be a real find.

7. Selfie mirror. Selfie is a real trend of recent years. In order not to appear in the frame with an outstretched hand. special “selfie sticks” had already been invented, but the French went even further and developed a special selfie mirror - Pixglass. After installing a special application on your smartphone, you no longer have to choose a pose for a photo - the mirror itself will take a selfie and send it to your smartphone, while your hands can be anywhere.

It's hard to say how popular this idea can be - most likely, real selfie fans who are not sorry to pay for such a thing for the sake of their favorite hobby can buy a mirror. And besides, a large selfie mirror can be rented for various events.

8. Lacquer with aromas.Revlon, a company known to all women, has released a new collection of Revlon Parfumerie polishes - 24 colors with fragrances that match the desired shade. For example, a Bordeaux-colored lacquer has not only the color, but also the aroma of Bordeaux wine. The scent is said to last up to 3 days.

The fact is that ordinary varnishes have a rather sharp and specific smell that annoys many fashionistas. The creators of this series have eliminated this problem, and other businessmen working in the beauty industry are ready to follow their example. The same hair dyes also have an unpleasant smell, and ideas have already appeared on how to give them a better scent.

9. Travel by smartphone.To board a plane, it is no longer necessary to present a printed ticket - air tickets have become electronic. Applications have already appeared in major Western cities that allow you to buy tickets for other modes of transport - while the ticket remains in your smartphone.

By the way, a similar project called "Mobile Ticket" was recently launched in Moscow. Now, to pay for the metro, you need to attach a mobile phone that supports NFC technology to the turnstile. Something similar could be done in other metropolitan areas.

10. Tours for blind and visually impaired tourists.According to statistics, 8% of the Russian population are visually impaired, and their number is growing every year. Excursion services for people with disabilities is a significant sector in the modern tourism industry. However, visually impaired people cannot enjoy the ride 100%. An interesting idea came to the visually impaired owner of the travel agency Amar Latif - he began to organize special tours for the blind.

During the preparation of the tour, mixed groups are created, and sighted tourists help the blind to feel the beauty of the places they visit.

Creating conditions for people with disabilities is a very popular type of business and social policy in the West. Most likely, soon this fashion will reach us.

11. Business on clean shoes. “I myself can’t stand dirty shoes,” said the unforgettable Alexei Batalov in the film “Moscow Does Not Believe in Tears.” In fact, many people do not like dirty shoes - but what if in some regions of our country there is dirt and slush on the street for ten months a year?

A special Ultra Ever Dry liquid can be a way out: after processing the shoes with it, the shoes will repel dirt, water, and even sand. Such a liquid is successfully sold in Europe. In Russia, this business can work in large cities.

12. A restaurant that counts calories.Many people care about their figure, so some restaurants indicate not only the weight and price of each dish, but also the number of calories. But the owners of one Swiss restaurant went even further: they indicate the amount of calories and fat consumed not only on the menu, but also on the bill. By the way, this restaurant has 2 Michelin stars and is very popular.

The advantage of such a business idea is its simplicity. You just need to drive the calorie content of dishes into the system and add one line on the account. People who take care of their shape will certainly not bypass such a restaurant with their attention.

Business ideas from Europe: how to find them

If you are looking towards the West and want to use their developments in the Russian market, there are two ways to find ideas.

If you have friends, relatives and acquaintances living abroad, ask them what interesting new developments have appeared on their market. You can also subscribe to groups of Russian emigrants in Europe in social networks and find the necessary information through them.
Regular monitoring of foreign business websites. If you speak foreign languages, it is better to subscribe to foreign sites - until this information is found and reprinted on Russian-language resources, it may become slightly outdated.

Do not limit yourself to Europe and look for ideas everywhere, including around you. Sometimes a good idea can literally lie under your feet. Remember that a good product should cover the real needs of the client - only in this case he will be ready to pay for it. And here you should not focus on your personal preferences - look for what will be in demand on the market.

How to test a business idea

A good business idea is one that will be in demand, in other words, one that people are willing to pay for. How can an entrepreneur be sure that an idea will bring profit and not loss?

You need to determine the demand for a product - this is the most logical way to test a business idea.

Make a landing page and set up ads to understand if people are interested in your product or service.
Advertise for sale on Avito or other free classifieds board.
Formulate a search query and see the number of similar queries on Yandex Wordstat
Monitor forums and social networks (communities where your target audience is).

The test from the business school teacher J.Kraus involves a quick ten-second assessment of any business idea. A good idea might be:

Oxygen - that is, a vital commodity;
Medicine (Aspirin) - something that you can do without, but it is difficult;
Jewel. - products that may not be necessary, but are in demand due to positive emotions from owning such a thing.

If your idea is neither one nor the other or the third, you should seriously think about its viability.

But Walt Disney used the invented word Imagineering for tests, made up of two English words meaning “imagination” and “development”. The essence of the method is that 3 teams are working on the creation of the product.

The first ones are dreamers, they just generate ideas (even the craziest ones).
The second are realists, trying to turn empty dreams into a real product.
Still others are critics who criticize the product in every possible way.

Take this method into service and drive all emerging ideas through the prism of realism and harsh criticism!

It often happens that the sought-after Western business simply has not yet managed to reach our latitudes, and the one who can be the first to implement this idea in Russia can make good money on it. Look for business ideas from Europe, analyze them and implement the most successful ones!

If you are looking for new business ideas in Russia, and you yourself want to get ahead of the market for goods and services in Russia, then you need to look for new business ideas that are not yet in Russia. The best foreign unusual business ideas from Europe, America, China, Japan and other countries.

The content of the article :

7 foreign business ideas that are not yet in Russia

There are quite a few variations of international and local business that take root well in all corners of the planet. It is quite difficult to determine their source, since the process began immediately in many states. Below will be listed the best business ideas that are not in Russia.

Idea #1. Server water heating

Company Nerdalize implements ideas for small businesses in Russia. She suggested heating the water in the house with the help of servers, which allows homeowners and the owner of data servers to benefit. The essence of innovation is as follows:

A special heater receives energy from the cooling system of the server (computer);
This approach allows you to save about 40% of energy, cut costs (in Holland, the savings figure is 300 euros per year for an average house);
Environmental benefits by reducing carbon dioxide emissions.

At the moment, the Nedalize startup has become quite successful and has received an impressive investment in 320,000 euros.

Something similar was offered in Germany by the company Cloud&Heat, but for the installation and purchase of the server they asked for at least $ 15,000. Nerdalize installs servers for free, taking only a subscription fee, which is actually more profitable than a simple monthly electricity fee.

Idea #2. Car service aggregator

A foreign business idea with a car service aggregator got off to a good start. In most regions of Russia, this type of business is still missing, so there are great prospects for its implementation. There can be two options in total:

Creation of your website and conclusion of contracts with services;
Search for a suitable franchise operating within the brand throughout the country ( for example, "V-AUTOSERVICE").

Under the above franchise, the cost of entry will be about 135,000 rubles for assistance in organizing, providing access to a large project and other nuances, while the potential income is declared - more than 100,000 rubles per month. The only task on the part of the entrepreneur will be the conclusion of contracts with local car services.

Thus, this foreign business idea is quite fresh for Russia, and given the number of car owners, it is also relevant.

Idea #3. Key duplication machine

Automation of manual labor is increasingly capturing the world, gradually moving to the Russian space. Today, key artisans may lose their jobs, as it is now possible to make a copy of a key simply by using a machine in a mall or other location.

Abroad, this idea is used very actively, but in Russia so far the process is moving slowly, especially in regions where income levels are lower. Special machines are available from various brands such as: MinuteKey, KeyMe and others.

The cost of the service is not much different from the masters (from 100 to 250 rubles, depending on the complexity of the key). The required investment is 200,000 - 300,000 rubles for the purchase of a machine, therefore, due to low popularity, the idea can pay off for a long time.

Nevertheless, progress is inevitable, sooner or later Russia will be filled with these machines. If you want to participate in a new trend, then do not hesitate.

Idea #4. VR broadcasts of sports events

Excellent and modern business idea with minimal investment. Virtual reality is a fairly new phenomenon for the whole world, but unlike Russia, most countries are trying to actively introduce innovations into their lives. In particular, this has affected sports matches, which can now be watched in virtual reality glasses, acquiring a sense of location in a real stadium.

In the future, in the next 5 years, 360-degree videos and broadcasts of matches in this format will become widespread, but the implementation of the idea will require a lot of effort and taking into account hundreds of legal nuances.

Idea #5. eSports children's camp

Esports has firmly established itself all over the world, having gained particular popularity in Asian countries, where the training of cybersportsmen is treated as a state project. In Russia, such hobbies are treated with caution, but this does not prevent the industry from developing extremely quickly.

The organization of the camp will require taking into account many factors that are not much different from a regular children's institution (food, entertainment programs, accommodation). Esports will be here as one of the entertainments, but one should not forget about a full life. On a smaller scale, the camp can be turned into a simple esports section.

To organize and build your own similar camp, you will need a fairly large amount, as a rule, it is easier to negotiate a partnership with already open children's camps. Investments will be required only for equipment and hiring counselors, the rest depends on the agreement with the camp.

Idea #6. Electronic subscription system for coffee

Morning coffee at the office or before work is a popular way to tone up. Many people drink coffee this way every day, spending considerable amounts in the total recalculation. Abroad, special coffee subscriptions have long been popular, which operate in various restaurants and cafes. In Russia, only recently one such system has appeared - “ coffee cup».

The benefits of a subscription are:

Its owner can save up to 60% on the cost of coffee, it is enough to show his subscription in the application to the seller or waiter in the cafe participating in the program, and also provide a special code;
The subscription distributor will receive about 25 rubles from each cup and more if coffee is ordered in bulk by corporate clients;
Restaurants and cafes also benefit from additional advertising and customers.

It is also interesting that investments are practically not required if you work together with Coffee Cup. It is enough to become a partner and agree with local cafes on cooperation, after which you will make a profit ( net profit in the network is about 240,000 rubles per month). Otherwise, having capital, you can try to create your own subscription system and compete with the Coffee Cup. It is enough to recruit a team of partners, develop a website and a mobile application.

Idea #7. wedding gifts aggregator

Quite an interesting idea, which was invested in Social Capital in the amount of more than 40 million dollars. The application was called Zola". This is a wedding gift service with the following features:

Newlyweds choose a list of things in the application that they really need;
Guests, if possible, pay for the selected goods.

The service has a high level of usability, is very easy to manage and convenient.

Russia is currently far from such ideas, but you can try something similar. Here, considerable capital investments will definitely be required, in the absence of which one can come up with an easy analogue with less potential that does not require complex development.

American business ideas that are not in Russia

New ones that are not in Russia are born every day, but only some of them are ways to really work. America has great financial resources due to cheap loans, so American unusual and new business ideas that are not in Russia are quickly implemented.

Idea #1. Aggregator of cafes and restaurants with delivery

This niche is already gaining momentum in our country, but some cities do not yet have worthy competitors. A striking example is Delivery Club with food delivery from many restaurants, which is often included in ratings and the best business ideas in Russia. It is difficult to find a worthy replacement for them, and in some cities there is no Delivery, but there is someone to deliver.

The idea is simple:

A website is being created, an application with a menu of various restaurants and cafes (McDonalds, KFC, Subway, etc.);
People are encouraged to order products at a certain price;
Service employees buy food in a cafe and take it to the customer.

The profit comes from the markup on the food, plus the delivery fee. The idea clearly came from America, but perhaps the train in this niche is already leaving. Nevertheless, with the availability of capital, it is possible to compete with Delivery Club, or work in small cities where they have not yet reached.

Idea #2. Salad constructor

An interesting idea from the USA similar to Subway, which allows you to design salads in places with high traffic and cafes. In America, one of these cafes is Chop't, in Russia, such analogues have not yet been observed.

As customers of such cafes note, the cost of a salad goes from $8 and more, someone collected ingredients for $15.

It will take a lot of investments, over 500,000 rubles to implement such an idea, because you need your own cafe, various permits and compliance with sanitary requirements.

Income from a decent restaurant or cafe can be unlimited, it can be scaled within a franchise throughout the country. Thus, the salad designer is an interesting analogue subway that appeared in the USA. It can be adapted to many variations of chain cafes.

Idea #3. Outdoor phone charging

Recharging the battery on the street or on the bus has long gained popularity in other countries. Many say that it all started with the United States. In New York, there are similar chargers almost everywhere.

In Russia, it will be quite difficult to implement such an idea, because it is more of a social project that requires state permits and support.

Monetization is usually carried out by promoting your own brand, there are no paid charges, so the income can only be from the profit from the government contract during installation.

As a result, the idea is interesting with street charging, but a business can be made from it only if there are connections in government structures. In addition, it takes time for Russia to come to the need to equip most cities with such innovations on a federal scale.

Idea #4. Interactive lunch and grill

Such restaurants have actually existed for a long time in the USA and in many other countries, for sure, in Russia they can also be found, but in very, very rare cases.

The idea is that the client is provided with raw meat and seafood, which he roasts on coals for himself right at the table and eats.

People are primarily interested in the emotions they receive, when everyone can fry the meat as they want, feel the smell and so on.

To implement interactive cooking, you will need a cafe-restaurant, plus a lot of investment in equipment ( at least 5,000 USD by US standards). Profit is not limited.

Idea #5. flower hostel

Not only pets, but also plants need care during a long vacation. In the US, the so-called " hotels for flowers". In Russia, such establishments already exist, especially in the capital, where progress is in full swing. The regions, as usual, lag behind in this regard, which opens up great opportunities for entrepreneurs.

Today there are already many successful cases in this niche, we highlight the main nuances:

For storing flowers of various sizes, they usually charge from 2 to 5 rubles a day;
More than 40 small pots can be placed on one square meter, which will bring over 80 rubles a day and 2,400 rubles a month, which is not bad for a business idea with minimal investment;
Growth of volumes depends on the region and opportunities, business advertising;
Although in most cases investments for such a business are practically not needed, but the income is not great.

A flower hostel is a great overseas business experience as many people need flower care while on vacation. It is difficult to predict income, it all depends on the size of the city and the degree of advertising activity, of course, all this can only be attributed to the category of small business.

Idea #6. Sale bags with speaker

The next option is the sale of briefcases and bags with a built-in Bluetooth speaker. Modern teenagers very often use such devices in everyday life, so the device will fit well into the trend taken from the USA.

The price of the portfolio depends on the quality of the columns and varies from 2,000 to 10,000 rubles. The main option for starting a business is the wholesale purchase of briefcases and bags, and then the resale of bags in your own outlets and online stores. To start, you will need a capital of about 100,000 rubles or more, depending on offline or online sales.

potential profit in the region of 30,000 - 50,000 rubles per month and above.

Reselling trendy items like speaker backpacks is an interesting business option. A lot of different novelties appear in the financial center of the world - the USA.

Idea #7. Phytowalls from plants

A narrow and innovative niche is the design of plant phytowalls in offices and residential buildings. Another name is " vertical gardening". There are very few companies in Russia in this area, basically everything is concentrated in Moscow, so in large regions the path is free, with virtually no competitors.

Peculiarities:

Phytowalls and phytomodules will require initial investments, now there are manufacturers in Russia (the price for 1 square meter is from 10,000 to 30,000 rubles);
Profit from 50,000 rubles per month and is not limited, depends on the size of the city, region;
The gold vein will be large customers - shopping centers and corporate offices.

In general, phytowalls are a trend of recent years, since many participants are actively breaking into the niche, so you should hurry up when choosing this direction.

Idea #8. Vacation car rental service

A striking example of an interesting business idea from the United States is the FlightCar car rental service. The idea is to rent the cars of those who leave them at the airport for the holidays. The owner of the car receives a profit and the founder of the service, which gives some legal guarantees.

In the USA, the owner of the car is paid 15 USD per day, and if it is rented, then an additional 10 USD per day.

The American car rental business idea is a pretty good way to earn extra money while on vacation, but there are a number of problems associated with the timely return of the car and other aspects.

European business ideas that have not yet come to Russia

Following the US, we present to your attention a new business in Russia, taken as an example from European countries that are no less developed and open to innovation.

Idea #1. Bike cafe

This type of cafe is still developing in Europe under the Velokafi brand, but has already managed to make noise and gain a reputation. The idea is that visitors to the cafe call in on a bicycle and can have a bite or drink coffee without getting off it.

This approach offloads bike racks and prevents potential bike theft.

Opening in Russia will require investments of at least 500,000 rubles and coordination with the municipality, the potential profit is about 15,000 - 30,000 rubles per month.

A considerable number of cyclists travel around Russia, but parking lots for them are rare, so this business idea from Europe can attract a lot of attention and visitors.

Idea #2. Recipe selection shop

All over the world and in Europe, the use of non-standard solutions is always appreciated. One of these was a store selling ready-made selections of products according to various recipes.

The bottom line is to provide absolutely all the products needed to prepare a particular dish. For example, all products for the preparation of Greek salad or "Caesar", for various soups, etc. It is convenient for a person that there is no need to look for various goods in different stores, to buy them in excess. The store is profitable because you can make a markup.

As you know, retail trade in products requires considerable investments and business registration, so you need capital from 1,000,000 rubles. Potential income depends on the size of the city and the chain of stores, at one point it can vary from 30,000 to 200,000 rubles per month.

As a result, a selection of products is an original solution for a grocery store, which can bring novelty and add convenience to people. Such an unusual business idea in Russia may well take root.

Idea #3. Chocolate product constructor

For the first time, such an idea was realized in France by designer Elsa Lambinet and her chocolate brand " sweet play". The idea is that a person is given the opportunity to create their own modification of chocolate online, both in terms of fillings and appearance.

The process of creating your own chocolate gives pleasant emotions and allows you to create perfect gifts for loved ones. Not surprisingly, the service quickly gained popularity.

Today, there are already companies that make handmade chocolate, so at the first stages you can start working on a service with minimal investment in a similar style, and then open a full-fledged production.

Thus, the chocolate designer is again a non-standard solution for the usual purchase of chocolate, which appeared in France. In Russia, such an idea can be successful with a competent approach to marketing.

Idea #4. Vending with goods for travelers

Unusual vending is a fairly common phenomenon in Europe. Of course, there are vending machines with absolutely useless goods that are easier to buy in the store. You need to bet on urgency and speed. One of these areas is the sale of goods for travelers directly at airports.

Peculiarities:

The machine has chargers, headphones, shoes, clothes and other things for long trips that a person can forget.
The cost of the machine depends on the model and ranges from 150,000 to 200,000 rubles.
Also, you will have to agree and pay the rent at the airport, which is not always possible. In this case, the prices are completely individual.

In general, vending is a very popular direction, it is convenient for people to buy goods quickly and without consultants. Non-standard solutions from Europe will work very well in Russia.

Idea #5. Roll vending

The next option for an unusual vending is the sale of rolls. There are a lot of such machines in Europe, and they are in good demand. In Russia, they are already trying to implement such ideas, for example, they often sell sets of rolls in supermarkets, but branded vending can work well.

Food storage machines are more expensive than usual, their cost is in the region of 250,000 - 300,000 rubles. Additional investments will be required to purchase rolls from trusted suppliers.

The approximate income depends on the location of the machine and can vary from 10,000 to 20,000 rubles per month. The machine will require daily maintenance.

As a result, an unusual vending with rolls is a great idea from Europe, which can be easily adapted to Russia. In the open spaces of the capital, such machines are already found, but more often they still try to open the delivery of rolls, so there will be practically no competitors.

Idea #6. Healthy food restaurant with calorie counting

We continue the original ideas that came from Europe. The next interesting solution is a healthy food restaurant, where calories, proteins, carbohydrates and fats are counted, diet recommendations are given depending on the goal. A healthy lifestyle, weight loss and weight gain have become a very fashionable trend in recent years, which opens up great opportunities for the restaurant business.

Organization of a unique restaurant business is not an easy task, it will require considerable investments from 1,000,000 million rubles or more. Much depends on the size of the city, in small towns there will be no audience capable of perceiving fashion trends in a healthy lifestyle. Potential profit - over 100,000 rubles per month.

A restaurant with calorie counting is a unique idea from Europe, which can be well implemented in large cities of Russia. At the moment, the niche is poorly developed, there are only a few establishments of this kind.

Idea #7. Construction of non-standard houses

Any niche has many narrow directions, and construction is no exception. In Europe, they took advantage of this fact, which led to the popularity of highly specialized construction companies building original houses in non-standard design. Non-standard refers to trendy designs in minimalist and other styles with panoramic windows and other attributes.

The company will need an impressive portfolio to win new customers.

Registration of a construction business is always a large investment and considerable risks associated with hiring experienced workers and foremen. To organize a worthy company, you will need at least 2,000,000 rubles. Potential profit over 300,000 rubles per month. In larger cities, profits will be higher; in small regions, it makes no sense to open such a company.

Thus, the construction business is still relevant, especially if you choose trendy areas and narrow specialization. There are very few such companies in Russia; for the most part, organizations are focused on stamping monotonous cottages with a minimum of extravagant solutions.

Idea #8. Taxi subscriptions

Many people know what a revolution in the world of taxis made by Uber and similar services. In Europe, they went further, knowing that many people and businessmen travel by taxi, they created special subscriptions for almost unlimited trips.

To sell subscriptions, it is not necessary to organize your own agency with a taxi, sometimes it is enough to conclude partnership agreements, but not all companies make such concessions. When opening your own taxi, you need to have a budget of at least 1,500,000 rubles in reserve.

Subscriptions are rare in Russia today, the approximate price in Moscow is 26,000 rubles per month for 60 minutes of travel per day, which, when calculated, saves about 10,000 rubles for the subscription owner.

Such taxi passes are beneficial, provided that you need to travel up to 50 km per day. They will diverge well in the large cities of Russia, where the level of wages is much higher than in the regions.

5 business ideas from China

Not only Western countries are distinguished by interesting solutions and business ideas, but also Eastern ones. In the current section, business ideas from China that are not yet available in Russia will be presented.

Idea #1. Paid 3D printing

A real innovation for the whole world has been the production of 3D printers that allow you to print any shapes and products. Today, it is not difficult to get a 3D printer, as a result, enterprising citizens have appeared who sell various products printed on such devices, and also print to order. The whole trend began in China, where the direction has gained particular popularity.

A good 3D printer will cost the owner around 500,000 rubles. Anything that costs less is low quality and amateur level.

3D printing can be organized as an analogue of a modern copy center with great opportunities. In this case, you will need to rent an office, as well as additional investments in components and consumables for the printer.

Printing on 3D printers is something new, which in Russia so far has an extremely weak distribution. Using such a solution from China as paid 3D printing and selling various products made using a 3D printer can become a real trend for the next decades.

Idea #2. Esports business

As you know, Asian countries are famous for their serious attitude and love for eSports. We already mentioned the creation of an esports camp for children at the beginning of the article, now we will talk about a more serious direction - sponsorship and cooperation with esports teams, promotion of esports brands, etc.

The business model of an esports organization is based on advertising contracts with other companies. Before full-scale work, you should at least enlist good partners. You need to have connections both among professional players and among potential sponsors. Initial capital - not less than 500,000 rubles.

Another option is to earn money through special services for e-sports players, selling game equipment and organizing major tournaments. Here the scale is completely different and larger investments are required.

In theory, the esports business looks very attractive and has great prospects, but in practice in Russia it is still lagging behind in terms of development. Most teams have foreign sponsors, and Russian corporations are just starting to take their first steps in advertising and brand promotion through eSports.

Idea #3. Restaurant with robots

D Another interesting trend in China and other Eastern countries are robots, which have already started to participate in the business. For example, there are restaurants and cafes where special robots act as waiters, they bring food and can take orders. One of these robots has already been installed as an experiment at Domodedovo airport.

Today, similar robots are already being sold in Russia, the price starts from 500,000 rubles apiece.

Robots in a restaurant are interesting and new, but far from ideal in terms of payback. Considering that one robot costs as much as opening a separate cafe in the region, such ideas are not available to everyone in Russia, but in China they are in the order of things.

Idea #4. Roll chips

Eastern countries are also famous for their unique dishes and cuisine, which quickly gain popularity when introduced into the business of another country. At one time, Japanese rolls were such a success, but China has its own rolls in the form of potato chips. They are often sold on the streets, they are a kind of fast food option.

To open a business, you need an amount of 200,000 rubles. This includes the purchase of a special apparatus for spiral chips, as well as a deep fryer and other items of equipment. Depending on the place of sale and distribution, income can be in the region of 20,000 - 50,000 rubles per month.

In general, roll chips are an analogue of french fries and any variations of fast food, but since it is not widely distributed, it will play as a "new" for many people.

Idea #5. Game account promotion company

As already mentioned, computer and online games are simply super popular in China, so there is a huge demand for upgraded accounts for various games. Of course, in the post-Soviet space, such a business will not get large scale, but as a variant of the idea for a small business in Russia, it is quite suitable. We already offer such services for Dota 2 and CS: GO, and in China they earn money even on simple games like Farm.

Promotion of gaming accounts is not quite serious, rather a small business, vaguely reminiscent of eSports areas. In theory, such an idea can “shoot” and bring a good income against the backdrop of the popularity of a game, but all this will only be a temporary phenomenon.

5 Japanese business ideas

No less amazing business ideas from Japan, which are not yet in Russia. The Japanese have a completely unique mentality and way of doing business. Let's pay attention to some Japanese types of business.

Idea #1. Alcoholic second-hand

Similar stores began to open in Japan back in 2013 under the Liquor Off brand. The idea is to resell used alcohol that is at home but has not yet been opened.

The key advantage of second-hand alcohol is affordable prices. The Russian mentality could accept this kind of institution, but it will not be easy to resolve legal issues, so it will not work out to predict profits yet.

Idea #2. capsule hotel

Japan has always been distinguished by its special traditions and approach to life. A capsule hotel has become a kind of analogue of a kind of hostel, which essentially gives some kind of solitary space, but at the same time is a hostel.

To open a capsule hotel, you will need to buy a room with a large area, as well as repair and equip it, which will cost at least 10,000,000 rubles. Capsules are sold separately from specific manufacturers, for example, " KOTOBUKI". The cost of one capsule costs about 100,000 rubles, 6 capsules will take about 15 square meters. meters.

Idea #3. Cafe with surprises

The essence of the cafe with a surprise is that here you can order a dish for yourself and the next guest, or taste the surprise prepared for you, respectively. Such cafes have existed in Japan for a long time, and in Russia they began to appear in isolated cases only recently.

In appearance, this is an ordinary cafe, the business plan is not much different from restaurants and cafes, only you should position yourself differently. In Russia, a cafe with a surprise is still new, it is difficult to find them, so this is a free niche in Russia.

Idea #4. Bar cocktail designer

We have already mentioned chocolate and salad website builders, but in Japan they have taken it a step further and started designing bar drinks through the app. The lesson is quite fun, allows you to get special emotions. Of course, a bartender is still needed to control the process and make cocktails ordered through the designer.

You will need a special terminal or several so that customers can place an order, as in McDonalds. It can be used in large clubs and at concerts. This approach can unload the queue and speed up the process of preparing drinks.

Such a constructor is well suited as an idea to improve an existing business in the form of a club with a bar, where there are a large number of people.

Idea #5. Cafe for singles

An interesting find was a cafe where lonely people come, but instead of leaving such guests alone, they are seated with human-sized heroes of a fairy tale called “Moomin-trolls”. In Japan, there is already a whole network of such cafes under the brand Moomin House Cafe. Other characters can be chosen as neighbor toys, investments in soft toys for each table will cost about 5,000 - 10,000 rubles apiece.

In Russia, there are no such establishments yet. Due to the specifics, this business idea, which is not yet in Russia, can only work successfully in large cities.

Conclusion

Foreign business ideas that are not in Russia are found all the time. There are unique options from a variety of countries: the USA, Japan, Europe and China. These can be non-standard options for cafes, vending machines and shops.

Usually, in all categories of entrepreneurship, significant capital investments are required, because innovative ideas for small businesses in Russia are rare. In addition, in most cases, non-standard business is difficult to adapt to the Russian mentality, it may take a long time for the product or service to be accepted by the local audience, and often it may not turn out to be a profitable business at all.

The United States of America is a nation where small businesses thrive. Americans have this mentality - they know how to make money by implementing elementary ideas that Russians could also use to improve their financial situation. Therefore, this article is devoted to options for a new business in America, which is not in Russia. We are confident that each of the ideas we proposed could easily take root in Russian small business.

Principles of American Entrepreneurship

To begin with, it is necessary to determine the features of doing business in America. The views of Americans on entrepreneurship are completely different from the reasoning of Russians on this matter. It is this that can first of all explain why people in the United States have such a high standard of living and a low one in the Russian Federation.

What are these differences:

Any Russian person, when he begins to master and implement, first of all, wants to get big profits as soon as possible. American business is not based on instant income, but on the idea and perspective, as they believe that in any case there will be profit if a series of successful entrepreneurial actions are taken;
A new business in America is built only by people with an entrepreneurial mindset, who have excellent experience and a lot of knowledge about the business they are taking on. In our country, every person who has received a diploma of at least a secondary education believes that he can easily find it, and makes unsuccessful attempts to do this without having any experience;
American business ideas are completely based on the Internet - people immediately create their own websites, work on social networks to attract customers, pay a lot of attention to an advertising campaign without saving money on it. In Russia, this trend has just begun to gain momentum.

That is, small business in America is constantly developing, expanding, opening up new horizons, as successful entrepreneurs understand that success can only be achieved on what is now fashionable in America.

So, let's discuss what's popular in America right now. But, before moving on to a detailed description of what is gaining popularity in America and is already in great demand, we note that many of the items from the list of American business ideas below may seem strange and outlandish to a Russian person:

Sport

As we all know, Americans are a nation suffering from obesity. People who work, for example, in offices cannot afford to regularly visit sports and gyms in order to get in shape. They simply don't have time for it. In this, people who know how to come up with American business ideas saw a perspective and created a unique offer for companies and firms in the USA - to equip a small gym on the basis of their institution, in which employees could exercise during their breaks. You don’t have to pay rent, you just need to install simulators and find individual trainers for people.

pet care

People who lead a public lifestyle simply do not have time to take care of their pets, but they are required by status to make their pets look healthy, well-groomed and beautiful. A very popular business in America is built on this - a taxi that delivers animals to veterinary clinics, for example, for vaccination, or to a beauty salon for a haircut. Instead of a taxi, you can offer rich people a hotel for pets while their owners are relaxing at the resort.

Websites for entrepreneurs and institutions

As we have already mentioned, the Internet is exactly what is most popular in America. For this reason, all companies and businessmen who want as many people as possible to know about their services, be sure to order original sites for themselves, which describe in detail their essence of activity and other useful information. A person who has capital can open a company where every novice entrepreneur can order a website. To do this, you need to find a room and people with their computers to work with. In the future, you will need to purchase your own equipment.

Mobile hotels

When we arrive in a city that is foreign to us and are forced to spend the night in it, we first of all look for a good place to sleep. Observant and resourceful Americans decided to capitalize on this. This new business idea is popular in America. Many cities in the United States already have a service to order a van with all the amenities that arrives at the location specified by the customer. You can spend the night inexpensively right on the spot with all amenities. Convenient, isn't it?

Online shopping

Any person in the United States who understands trade will say that there is no need to rent a room to sell their goods with the Internet. It will even be a waste of money. All people are on the world wide web around the clock, it is much easier for them, without leaving anywhere from home, to order even food through the website of an online store and pay with a card.

Such types of business from America are well received by the population in our country. Buyers and consumers of the above services can easily be found in most major Russian cities. We can say that there is even some competition among entrepreneurs who are engaged in such a business.

If you are looking for a field of activity for yourself where competition cannot yet arise in our country, then we suggest that you consider this business idea from Europe and America, which has not yet become too popular in Russia, as an option. Especially in small towns, you can easily fill this niche. Such a service will be used by pensioners, people with disabilities, mothers on maternity leave and just busy people. It is so convenient that products and goods are delivered directly to your home. The downside is that you have to work around the clock. After all, customers may need a product at any time.

Appear at the same rate as in America. In many ways they are identical, perhaps because Europeans are quick to pick up on American innovations in private enterprise. What are these business ideas from America and Europe that Russian businessmen do not yet know about:

Public laundries

Dry cleaners have been working for us for a long time, where we hand over our things, which we cannot clean on our own because of complex stains on them. We are assigned a day on the queue ticket when we need to come to pick up our order. But it should be noted that in recent years people have begun to use the services of dry cleaners less and less. As Western experience shows, it is much more profitable to open ordinary laundries instead of such establishments with washing machines and dryers, which start washing automatically after loading linen and banknotes into them. Such a service will be in great demand, for example, among students living in hostels. After all, the laundry fee is symbolic - you can wash it as many times as you like. Such a business is not built on the quality of the laundry, but on the number of people who will wash their clothes, and it will be endless if you choose the right place to locate the laundry.

Self-service restaurants

This type of business is exactly what is in America that is not in Russia. In institutions of this kind, people can take their own food and pour drinks. Waiters approach them only when you need to pay for the selected food. These catering establishments are very popular with people because they do not have to wait long for them to be served and can start eating as soon as they arrive at the restaurant.

Sale of fresh flowers through vending machines

Of the different types of business that is in America that is not in Russia, the sale of fresh flowers from vending machines can be called one of the most interesting ideas. A person at any time of the day can buy a bouquet of fresh and beautiful flowers using the services of flower machines. To open such a business, a Russian entrepreneur needs an initial capital of 500 thousand rubles. The largest investment, of course, must be made in the purchase of a special machine that will maintain the necessary microclimate for flowers. Its cost is about 300 thousand rubles. Taking into account modern prices for flowers and their constant demand among the population, it is possible to return investments in the shortest possible time. If you seriously think about such a project, then you can make it out of it.

3D exhibitions

It's absolutely. Now even people who are just into art and photo galleries, and not professionally creating them, can open small rooms for organizing 3D exhibitions. Paintings with a three-dimensional image can be ordered via the Internet, or you can create it yourself using special computer programs.

Cafes or restaurants in total darkness

Such eating establishments are what is popular in America, which is not in Russia. What is their essence - people in total darkness eat what the restaurant offers them. They blindfold eat, which turns into a real entertainment process, especially if there is a great company nearby with which you can have fun and have a good time.

Sale of packaged sweet ice

Ice production is a business that exists in America but not in Russia. It is enough to purchase freezers and prepare various sweet syrups that need to be added to the water for freezing. Very well, such products will diverge in cafes and bars, where ice is simply necessary for decorating dishes and drinks.

Sale of marzipan figurines for baking

We have a system for making custom-made holiday cakes for a long time. You can contact the confectioner via the Internet, discuss with him the filling and decoration for the main dessert for any celebration. However, the services of such people are most often turned not because women themselves bake badly, but because they do not have time to create jewelry from marzipan or mastic. But you can buy them if there is a special store. You are the one who can be the pioneer. With a minimum investment, you can make the necessary figures to order and sell them via the Internet at decent prices.

Luggage storage for things you don't need while traveling

When we go to the resort by car, we take everything we need for the rest. But after all, at the resort we not only lie on the beach, but also visit museums, exhibitions and other attractions. Sometimes it happens that a lot of things accumulate in the car during the rest that no longer fit. Some of them a person can leave in a locker along freeways, as is done in America. In Russia, this could also turn out to be a good and profitable business in the future. For aspiring entrepreneurs who are looking for unusual ways to earn money, we recommend that you think about implementing this new business idea from America and Europe in your city.

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