Real earnings on youtube. How much does a YouTube channel earn? How to make money on YouTube from scratch - step by step instructions for making money

Do you like making videos, and maybe about how to make money on YouTube on your channel? Then pay attention to one of the world's most popular video hosting - YouTube.

The video posted on it can bring real income.

True, to get really tangible profits, you will have to make some efforts.

Since January 2018, new Youtube monetization rules have been in effect, which are published on the official website. Below is a quote from these rules:

A channel must now have 4,000 watch hours in the past 12 months and 1,000 subscribers to qualify for the program.

On February 20, 2018, the new requirements will also take effect for existing YouTube channels. Thus, preferential rules will be valid for a month. However, after this time, channel owners with less than 4,000 watch hours or 1,000 subscribers will no longer be able to generate revenue from their videos. When the number of subscribers and hours watched on the channel reaches the threshold minimum, the application for participation in the affiliate program will be submitted automatically and subject to strict rules.

What makes money on YouTube

You should not immediately rush to shoot a video, hoping to conquer YouTube with the amount of material shot. It is very important to think about quality. So, first of all, you should understand what factors affect the amount of income.

Here are some of them:

1) Theme

In principle, the video can be of any topic. The main thing is that it should be interesting and / or useful. That is, the video should be able to attract the maximum attention of users.

2) Promotion

Even the most interesting video can remain “in the shadows” if the Youtube channel is not promoted. Therefore, it will not be superfluous to engage in its advertising, leaving links on thematic forums or social networks. Collaboration with other YouTube channels is also effective.

3) Language used on the channel

It has been noticed that content written in English is able to attract more users. This is due to the fact that there are much more English-speaking Internet users than Russian-speaking ones.

4) Number of rollers

Obviously, the more videos there are on the channel, the more profit you can get. The number of interesting videos affects the quality of the channel.

5) Monetization

There are several options for earning income from videos. If possible, it is better to use them all, below we will talk about one of these options.

On the way to earning

Now it's time to consider the necessary preliminary steps that you will have to go through before making money on YouTube on your channel.

1. Create a channel

All YouTube videos are posted by the user on his personal channel. Therefore, you should take care of creating your channel and its beautiful, competent design. Fortunately, YouTube provides a lot of opportunities for this. If you plan to go beyond the "amateur" level, you can hire professional designers.

But at the initial stage, for the “test of the pen”, the amateur level of your channel is quite suitable just to understand whether you like making videos and whether you will abandon it at the first difficulty.

2. Choosing a theme

The main thing here is to find a compromise. For example, commercials bring in more money but are less popular. And funny amateur “sketches” are very popular with users, but they “cost” less. Trying to find a "golden mean", some users remove, for example, a review of technical innovations, presenting it in a playful comic form. But, again, it is important to be well versed in the topic that you want to present to the audience.

3. Create a video

You can create videos

  • using the camera
  • or simply "photographing" the image of the monitor.

For the second method, there are special programs, for example, Camtasia Studio Studio - a program for recording video from a computer (or laptop) screen. You will need to master the work with a similar program in order to record video lessons. Then you can create, for example, a manual for working in any service or program.

An example of a video recorded using Camtasia Studio:

If you plan to shoot video yourself (using a camera), be sure to pay attention to the background, lighting and design.

And only when you are 100% satisfied with your work, post the video on Youtube. In general, there is a lot of work to be done.

4. Promotion

The easiest and most effective way is to promote your videos for key queries. Let me remind you that the key query (key) of the video is the query that the user enters in the YouTube search box.

YouTube searches for a video by the specified key. Then an advertisement is placed on top (1 in Fig. 1), and after it, videos are displayed at the user's request (2 in Fig. 1):


Rice. 1 User's request in the search bar on youtube and the search results issued for this request

Before uploading your video to Youtube, it is worth picking up a key for it. To do this, you can use any statistical resource, for example, Yandex. True, you will need your account (your mail) in Yandex in order to use the Yandex service.

Let's go to the given link. If the video tells, for example, about the features of caring for an apple tree, you should enter the query "how to care for an apple tree." From the resulting variety of options, you can choose any key and use it in the title of the video on YouTube, in the video itself, in its description or comments to the video.

Another option for promoting your videos is to cooperate with the owners of other advanced YouTube channels.

And finally, for the sake of video promotion, you can do self-promotion.

5. Partner with Google

When the channel gains a sufficient number of subscribers and views, then you can apply for a partnership with the Google advertising network called Google Adsense. After it is approved, enable monetization by selecting all types. Then for a large number of views of your videos, you will start to make a profit.

As you can see, it is difficult to make money on YouTube, you need to study and master a lot of new things, but it is quite possible.

In 2014, Swedish video blogger Felix Arvid Ulf Kjellberg, known on Youtube under the nickname PewDiePie earned $4 million.

Felix is ​​a "let's player", a person who records and uploads how he himself plays games. The number of subscribers of his channel is 38 million people, and the total number of views of all videos is nearly 10 billion., and this is the absolute record for video hosting at the moment. Felix makes money from ads that are automatically embedded in his videos. In the case of PewDiePie, we can talk about an income of about $12 million over the entire existence of the channel (it has been operating since 2010).

Income on Youtube can be different - it depends on the subject of the channel. For example, advertising for financial products or expensive cars traditionally pays more than entertainment content. On average, according to advertising on Youtube, you can talk about earning about $1 for 2000 views, which is equivalent to 1 ruble for 40 views.

Who earns?

The world top 10 Youtube channels by views are as follows:

PlaceChannelNumber of views, billionWhat is the channel about
1 PewDiePie 9,5 38 Let's play4
2 Emimusic 8 3,9 Clips3,7
3 FunToyzCollector 7,2 5 Review of toys for children3,5
4 Rihanna Vevo 6,9 17 Riana's channel3,4
5 Katy Perry Vevo 5,8 16,3 Katy Perry's channel3,2
6 Justin Bieber Vevo 5,8 12 Justin Bieber's channel3,2
7 Taylor Swift Vevo 5,6 15 Country singer Taylor Swift channel3,1
8 Spinnin' Records 5,4 10,2 Electronic dance music channel2,8
9 Eminem Vevo 5,1 15,8 Eminem's channel2,5
10 Get Movies 5 3,7 Russian channel with cartoons and series for children2

Russian Top 10 Youtube channels by views

PlaceChannelNumber of views, billionNumber of subscribers, million peopleWhat is the channel aboutEstimated annual income of the channel, million $
1 Get Movies 5 3,7 Cartoons and series2
2 Masha and the Bear 3,8 3,3 cartoons1,5
3 Luntik 3,1 1,1 cartoons1
4 Barboskins 1,6 1,2 cartoons0,6
5 Fixies 1,6 1,2 cartoons0,6
6 ELLO 1,5 1,8 Clips of Russian performers0,5
7 Teremok TV 1,4 0,8 cartoons0,4
8 Smeshariki 1,3 0,8 cartoons0,4
9 Visiting FrostA 1,2 0,3 Let's play0,3
10 Kapuki Kanuki 1 0,4 cartoons0,3

How to make money on Youtube?

Looking at the leaders of Youtube earnings, you can draw up an approximate portrait of video content consumers - these are teenagers 12-16 years old (preschool children and their parents in the Russian segment). Focusing on this audience, you can get the most massive viewer of the channel. By the way, this same audience is also a consumer of the rest of mass culture, for example, movies.

Regardless of the segment of the chosen audience, the key to success on Youtube has been and remains content - its quality and regularity. At the same time, the technical side of the issue is as follows ...

How to become a Youtube partner and start monetizing your videos? 9 point instruction

  1. Create a Google account (Youtube is owned by the search giant and uses the same account);
  2. Start adding your video (at the same time, it is important to comply with the requirements of the video portal);
  3. Create and design a channel;
  4. Submit Youtube affiliate program application, confirming compliance with the requirements of the affiliate program (to approve the application, based on the experience of specialists, you need to focus on at least 100 uploaded videos, 1000 subscribers and 10,000 channel views);
  5. After Youtube moderators approve your account, monetization will become available for it;
  6. Your content can now be set to commercial use ;
  7. Next you need create an adsense account and link it to your Youtube account;
  8. Choose the type of advertisements (experts advise TruView) and fill in the payment details in Adsense to withdraw earned funds (you can use both a card and a bank account);
  9. Start getting money! (payouts start at $100).

Outcome

The secret to success in making money on Youtube is both simple and complex at the same time - this is the production of interesting content. Moreover, it should be interesting not only to its creator (which is not difficult), but to the maximum number of solvent audience. Some paths have already been beaten (cats or +100500), others are yet to be opened. For a source of inspiration and design of your ideas, Youtube experts recommend that you familiarize yourself with " A guide for authors"And information from the Youtube Academy".

  • 1 billion people - Youtube daily audience;
  • Youtube ranks 3rd in the world in terms of popularity among sites;
  • 300 hours of video uploaded to Youtube every minute;
  • 300 million hours of video played daily;
  • 4 billion views generates Youtube daily;
  • It will take 10,000 years to watch all the videos on Youtube;
  • $4 billion - video hosting profit.

Roman Molchanov, School of the Investor.

Are you interested in generating additional income? You won't get rich off YouTube, but you can earn an extra $50-$100 per month on YouTube. That's how I do it!

Want to make some money online? Why not try to make money on YouTube? You don't have to create "viral" videos to make money on YouTube, but if you do get lucky and your video gets popular, you will.

It's all thanks to companies that pay for ads on YouTube (which is owned by Google, for those of you who didn't know).

In this article, I'm going to give you ideas for making videos that you can make some real money from YouTube, as well as give you some tips on how to create your video.

I do not promise you mountains of gold and the realization of all your dreams - but if you are looking for a real way, this may be the article you have been looking for!

Some statistics from your obedient servant

First, let's look at the stats for a few of my videos. I want to show you that I don't make a lot of money yet.

But do not jump to conclusions from these numbers, because there are a number of factors that need to be taken into account. I will review these factors in the next section. Here are the stats:

As you can see in the pictures above, there is no such relationship where X amount of traffic is guaranteed to bring you X amount of money. Unfortunately it doesn't work that way. To prove it to you, here are the statistics of my video, which has a terrible ad revenue:

Not much, right? I want to give you a feel for how widely the performance of a video can vary, but the potential is certainly there.

I have created a calculator that will roughly show your income, depending on several factors.

  • 5. Conclusion
  • In the age of computer technology, the Internet is developing very rapidly. A wide variety of video hosting sites have gained great popularity among ordinary users. And many people are interested in the question - how to make money on YouTube. After all, this is one of the most visited video hosting sites in the world. YouTube contains a huge number of videos and video clips from which the creators earn money through advertising.

    If you compare earnings on YouTube with social networks, then the policy is much simpler. With the advent of this video hosting, many people began to think: “How can I make money on YouTube?”. After all, there are many who want to shoot a video and get paid for it.

    Today, YouTube is considered the third most visited resource after Google and Facebook. This is a huge video hosting, where millions of different videos have been accumulated. These are clips, movies, trailers and just home videos. One of the keys to its popularity is that anyone can easily post their own video here. But not all Youtube visitors know that you can earn decent money.

    1. How to make money on YouTube on your channel

    There are quite a lot of opportunities to earn money on the YouTube channel. First, you will need to register with the video hosting. Registration itself is quite simple and you should not have any problems with this. (We recommend reading -)

    So, you have successfully registered. Now let's learn how to make money on YouTube. There are a lot of options for earning money in the service. Let's take a closer look at each of them in our article site site

    What makes money on YouTube

    Surely, you have noticed more than once on YouTube, when watching any video, some kind of advertisement offering a service or product. Sometimes not one ad is shown throughout the entire video, but several.

    How does it work?

    We can give an example of earning money through advertising. Let's assume that there is some company, for example, producing coffee or tea. This company needs customers for its products. To do this, advertising is ordered from the world famous company Google. Google is the owner of YouTube video hosting, but as you and I understand, customers should be targeted users who are interested in tea or coffee.

    How to find target users?

    There are many small videos about tea or coffee on YouTube. For example, a video about how our morning begins with a cup of aromatic coffee, how to choose the right kind of good tea. Here's where you can put ads in these videos. ? For such advertising you get money. Google pays a percentage for each click (mouse click) on an ad.

    The type of advertising that we have described is called targeted, that is, for people who are interested in tea or coffee. In addition to targeted advertising, there are also branded and others. Whatever advertising is, we think you have caught the essence of earning and understood how you can get money through YouTube.

    Now let's talk about the video itself, which you will shoot and upload to the channel. It should be interesting, of high quality, with a clear, and without extraneous noise, sound.

    Be sure, the video must be only yours or those people who give you permission to post this video on the network. It will be good if you constantly shoot interesting videos and upload them to the network. This will allow you to gain permanent subscribers.

    So, you can make money on YouTube with the help of advertising on your video. Yes, for some such advertising is worse than an annoying fly, but for others it is a means of earning.

    The best way to sell anything with Youtube

    Did you know that by showing any product you can not only earn likes, comments and earnings on the channel itself, but also sell the product very effectively. How do you like this option, 2in1. And where now in the vastness of Runet can you find cheap goods and there are quite a lot of them? . After all, there are a lot of different things for sale. And it's pretty easy to negotiate the price. Then make a good video review of this product, put it on YouTube, and the product on Avito, backing up this video. We share with you a course in which there are enough ideas that you can sell.

    Download the free checklist

    18 ideas that you can sell on Avito right now to make money

    1. Promotional video in the video. A small commercial can be both at the beginning of the video and in the middle. One ad can be watched for about 5 seconds and skipped, and the second has to be watched to the end. The owner of the video receives money only for the ad that the user has watched to the end. Otherwise, he gets nothing.
    2. Advertising on the side of the video. This ad unit is placed next to the video in the upper right corner. The owner of the video only gets paid if the interested person clicks on the ad. This is a rather "cunning" advertisement, because it contains exactly what you have been looking for in the search engine the last time. For example, you wanted to buy a bike and searched Google for suitable options. But then, having closed all the links, you go to YouTube to watch an interesting video. And then you see an advertisement for the sale of bicycles on the side. That is why this method is very effective, and you can earn good money on it.
    3. Pop-up windows. Banners and other ad windows often pop up at the bottom of the video. If the viewer clicks on it, then the owner of the video will receive money from the advertiser. The window can be closed by clicking on the cross in the corner. But it does not even close, but collapses so that the viewer can open it again at any time.

    Earnings on advertising is the easiest way to make money on YouTube. But for this you need to create your own channel and upload your videos there. Also, it is necessary to optimize them so that as many viewers as possible view them (Read also -). And Youtube will insert its own commercials into your video. This is only possible when connecting advertising from Google Adsense.

    In order to connect this advertising service, you need to enable the monetization function in your YouTube channel settings. It is very easy to do this. After that, ads will automatically appear on your video. This is very convenient, because you do not need to figure out how to put this or that type of advertising. And you can withdraw money from Google Adsense either by postal transfer or to a WebMoney wallet, which is quite convenient and accessible to everyone.

    2. How much can you earn on YouTube

    You have already learned how you can make money on YouTube for views, and now you need to figure out the amount of possible earnings. To do this, we use the following example. Everyone knows that the video of Korean singer PSY for the song Gangnam style has been viewed by more than 2.2 billion viewers.

    In addition to worldwide fame, the singer received $ 2 million from Google Adsense advertising for this video.

    If we talk about the average earnings on YouTube, then for every 1000 views of your video, you can get about $ 1. But this is only an approximate number, and you can figure out the amount of earnings as follows. It depends on the theme of the video and the click-through rate for advertising - CTR.

    In addition, the cost per click on advertising plays an important role. It depends on the subject of the video and your entire channel. For example, the financial sector is highly competitive. This means that there will be more people who want to advertise on the video, and therefore the cost per click is higher.

    To earn about $3,000 per month, your channel should be viewed a day before 100 thousand users. Yes, this is a rather large number, and in order to achieve such a result, you need to try hard. The main thing is to create interesting videos.

    If you do not have such skills, then you can ask your friends or acquaintances to do it together. These can be videos of different plans: voice acting for various jokes or films, shooting funny clips, and so on.

    It is clear that you will not earn a large amount in the first months. It will take perseverance, patience and attitude only for the best. After all, it will depend only on you - whether you will have an interesting and unique video or not, how many subscribers you will have, how you can interest them. There are channels on YouTube that easily bring millions of dollars to their channel owners in a year (we have already given an example above).

    The main rule of this job, as well as in any other job, is to get more money, you need to work harder. Popular Russian well-known video bloggers claim that on YouTube it’s enough just to make money from 40 thousand before 150 thousand rubles per month. Of course, this is not millions of dollars, but you must admit, it's pretty good.

    It should be noted that these video bloggers produce entertaining content. He, of course, is gaining a lot of views, which in turn is very good. But it is poorly converted into money, or, as they say now, it is monetized.

    You can view the most popular channels on YouTube to understand their secret of popularity. If you have found an interesting foreign channel, which has no analogues in Runet, then you can try to remake it in your own way. Either way, it's not easy, but it's worth it. And do not think that you will receive $ 3,000 in six months. It takes years for people to reach this level. There are, of course, exceptions when videos gain hundreds of thousands of views in a matter of days, but this is an exception to the rule. To make money on YouTube, you need to stock up on strength and patience.

    Read 5 more related articles:

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    3. What affects earnings in YouTube

    You can immediately highlight several main components of the parameters, which to a certain extent will affect the amount of your earnings on YouTube:

    1. Topic and number of videos. We can immediately say that there is commercial advertising. It can bring in a good income, but, unfortunately, it does not have many views. Therefore, you need to shoot as many videos as possible. The more views your videos have, the more you earn. In addition, each of your new videos will give you additional income from watching it by your subscribers. Really, is it good?
    2. Promotion. This method gives you the opportunity to increase the number of views of your video through promotion on the Internet, through advertising in various services. In turn, this increases your profits.
    3. Use various monetization tools. They are provided to us by Google. There are several types of monetization tools. If all of them start to use, then the income from advertising can grow significantly.
    4. Content language. In other words, we can say that if English-speaking users also watch your video, then the profit will also increase. Their cost per click is much higher. In addition, you can gain popularity not only in your own country, which is undoubtedly a plus.
    5. Partnership programs. Google is an official partner of YouTube video hosting. But besides this company, you can also cooperate with other private companies, which will only affect your earnings in a positive way.

    4. How to make money on YouTube from scratch - step by step instructions

    To start making money on YouTube from scratch, you need to follow these steps in sequence:

    • Register on youtube. With registration on YouTube, you should not have any problems - you specify your username and email. And you are registered, if something is not clear, follow the instructions of the service.
    • Define the topic of your video. A little earlier, we discussed that commercial topics can bring you much more money than others.

    An example of a YouTube channel on the topic of making money

    But she has a significant disadvantage - much less views than popular videos.

    Therefore, this matter must be treated with creativity. You can make reviewing your product fun and exciting. This can attract you a lot more users. So you can kill two birds with one stone - advertise the product and attract potential buyers, which in turn will bring you considerable earnings from advertisers.

    Agree that if you don’t like the theme of your video, then for sure, this work will not bring you any joy. So always do what pleases you.

    What video to upload to your YouTube channel to earn money?

    Here are a couple of examples on the topic of which you can upload your video to earn money:

    1. where you are (or consider yourself) a master, or just a video about your hobbies (home repair, playing the guitar, various pastries, recipes, etc.)
    2. Video reviews on a topic that you like (movies, games, music, various gadgets, shopping, etc.)
    3. Video gameplay of your favorite games (game walkthrough)
    4. Your personal video (on an intellectual, political, humorous topic)
    • Design a channel by first creating it . To attract a large number of users (subscribers), you need to create your own YouTube channel. Today, the service offers you flexible options for customizing and beautifully designing your channel. It will be much better if you decide to cooperate with the company for a long time and then order the design of your channel from a specialist. You can create a channel for free - there is a lot of information on creating a channel for this. But in order for the channel to be created quickly and efficiently, you will have to invest a little money, which will soon pay off. There is nothing difficult in creating and designing your YouTube channel. To create it, just follow the link. Your task is only to follow the step-by-step instructions. And you can change the design of the channel in the settings of this channel.
    • Capture high quality video and edit it . To shoot a quality video, you must understand that the video itself must be of high quality, with good sound design and proper lighting. The quality of the recording should also be at a high level. Also, never forget about the background. Don't be afraid to experiment. Always delete frames that you did not succeed or turned out badly.

    Well design your YouTube channel. If people see that the channel has a beautiful and original design, then feel free to subscribe to it

    How to name a channel on Youtube

    Do not be too lazy to re-shoot some moments of the video, pay attention to high-quality digital processing. Do not think that users will not see and appreciate it. Believe me, it's always nice to look at a good quality video.

    • Promote your channel . In order to, you need to optimize the video itself for the search query. This is not at all difficult to do. You will need to go to the site for the selection of keywords. You can select keywords in the wordstat.yandex.ru service - this is a word selection service where you can determine the number of words that users drive into the Yandex search engine. Agree that what people are interested in Yandex, as a rule, is also interested in YouTube. Naturally, there can be deviations; for this, there are other services that break keys in Youtube.

    An example of choosing a keyword for your video. Under this key phrase, you need to promote and record a video, since it is requested in Yandex 734 times

    By choosing the keyword that you like, you can use it everywhere: in the video itself, in the comments, in the title and description of the video. You can also advertise your videos on social networks, which will increase the chances of your video being viewed.

    • Get started with the partnership program . Becoming a Google partner is not easy. To do this, your video must have a lot of views. You can read all the conditions in detail on the official website. You can do it differently. You can change the country of your video channel. For example, it will be the USA. Then turn on video monetization. To do this, you must select the dollar icon.

    Types of monetization on Youtube videos, check the boxes everywhere

    Income will be more if you put all types of monetization.

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    Video hosting YouTube, founded in early 2005, currently has over 1 billion active users. A large part of them have one or more of their accounts, and some even get a very good profit from this. What is their secret? How can you turn views into money? How to make money on YouTube? How do bloggers make money on YouTube? And in general, is it possible to make money on YouTube? And most importantly: how to create your own account, effectively promote it and start making money on it? All of this should definitely be dealt with.

    In general terms, you need only one thing to make money with YouTube: it is a bright and unique idea that can attract the attention of global network users. Only one idea for generating income on YouTube is not enough - it must be correctly implemented and promoted, and then the profit will not be long in coming. In fact, making money on video on the Internet is very simple.

    The general scheme of how to make money on YouTube

    So, how to make money on YouTube on rollers. Before we get down to practical steps, let's take a look at the scheme of earning money on YouTube. It is quite simple and understandable from the first time. How to make money on YT:

    1. You get your YouTube account, you can do it, literally, in a few minutes;
    2. Next, you need to come up with a topic, entertainment videos are very good on the Internet. But, nevertheless, for the first time, I recommend that you focus on the topic that is close and interesting to you so that you can create unique content without much effort. We will talk about the uniqueness of the content below;
    3. After the channel is created, you need to upload a video to it, the more the better;
    4. When your account has at least five to ten videos, you can enable monetization, this is also done in semi-automatic mode - you will find detailed instructions in the corresponding section of this article;
    5. Now that monetization is activated, YouTube will automatically insert ads into your videos, for which you will receive money.

    Let's illustrate the process clearly:

    What does YouTube pay for?


    If we talk about the general scheme of how bloggers make money on YouTube, then it looks like this, how to make money on YT:
    • Idea search.
    • Recording content within the framework of the found idea and design that attracts the attention of the audience.
    • Creation and promotion of your channel.
    • Working with affiliate programs and monetization.
    • Development and further promotion of the channel.

    Below, I will try to cover each of these issues in as much detail as possible. This is the answer to the question - how do video bloggers earn on their videos.

    Where to begin

    So how do you start making money from scratch? You are ready and serious about making money from YouTube videos, let's start from the very beginning:

    You can check out the tutorial on this topic.

    The preparatory stage is over, now let's move on to creating videos, creating videos is not difficult, since there are a very large number of different programs and services for this.

    What videos to create

    There are many video formats, below I have listed the main ones that any novice YouTuber can master with ease and without much cost.

    1. Slideshow with voiceover. One of the most popular video formats on YouTube. If you have singled out various videos with TOPs at least once on YouTube, then you should know that they are all made in slideshow format. Great, to create a slide show, Microsoft Photo Story is suitable;
    2. Screencasts are videos taken from the monitor screen with off-screen comments, for example, some kind of training lesson. This format is also very popular on YT. One of the best programs for creating skincasts is - Camtasia Studio;
    3. Let's play - everything is simple here, you play games, record this process on video, for example, using the BandiCam program, then upload it to your channel;
    4. Vlogs are simple videos about your daily life, ideas, conclusions or reflections. It is also a very popular video format on YouTube, but may not be suitable for a beginner.

    I would advise you, if you are a beginner, to start your earnings on YT by creating a slideshow.

    Monetization Options

    The last and most important step in preparing to make money on YouTube is content monetization. It is possible if:

    1. the content of the videos does not violate the rights and interests of advertisers;
    2. the video is unique or the user has permission to use it for commercial purposes;
    3. the user can document the commercial rights to the video and audio content he publishes;
    4. the content of the video complies with the terms and principles of video hosting.

    Here are some examples of content that can be monetized:

    1. The user filmed his pet on the phone's built-in camera without sound.
    2. The user video contains free audio material with a direct link to the conditions corresponding to such content status.
    3. The video content posted by the user was filmed by his acquaintance, who in writing confirmed the right of the owner of the channel to money on YouTube by publishing this material.
    4. The user posted the author's original composition without concluding a contract with a recording studio.

    You cannot monetize content that contains, for example, audio purchased from iTunes, fragments of TV shows or other people's videos, as well as excessively explicit footage, including nudity, which may shock the viewer, etc.

    Below we will look at the various monetization options.

    Manual monetization

    Manual monetization is that you have to do it yourself, i.e. manually insert ads in videos or in the description of the video. There are the following manual monetization options:


    This is what concerns manual monetization, but it makes sense to connect it only when you already have subscribers and a sufficient number of views per day. I recommend starting with automatic monetization.

    Automatic monetization

    This is monetization that connects to your channel through your personal account, through AdSense or through a media network. The process of connecting this monetization format is very simple and will not take much time. I publish detailed instructions for connecting below, in the advisory section of this article.

    Types of advertising

    Automatic monetization is divided into several types of advertising, these are the formats:

    1. Banner ad on the side. These ads are not placed in the content itself, but on the page, mainly in the right column. Money is awarded if the viewer clicked on such an advertisement.
    2. Video ads in the video itself. If you are a viewer on YouTube, then you have probably seen such an ad, it appears before the video, in the middle or at the end. These ads can be skipped. Money is credited if the viewer has watched the advertisement in full or the first 30 seconds.
    3. Video banners. Another popular type of automatic advertising. A regular advertising banner is inserted into the video. Money is awarded if the viewer clicked on such a banner.

    We will use all these types of advertising, because. all together they bring more profit.

    Connecting monetization to a channel

    There are two ways to connect automatic monetization to your channel: using the Google AdSense service or using the media network. In fact, there is little difference in these options. There are only two main differences:

    1. If you connect through AdSense, then you get all 100% of the money you earn. If you connect through a media network, then you will have to give it 30% of the money you earn;
    2. AdSense has a minimum withdrawal threshold of $100, while media networks do not have a minimum withdrawal threshold.

    If you are serious about making money on YouTube, then I recommend choosing the monetization option through AdSesne so as not to pay money to intermediaries.

    adsense

    Connecting your account to AdSense is very simple, just follow the steps below:


    Important: when registering an account, you MUST indicate your real data, because. AdSense will send you a regular (not email) email with an account activation code. Payment data can not be specified yet. we'll set them up a bit later.

    The process of accruing money, now you can track in the analytics of your account and it looks something like this.

    media networks

    The registration process in the media network is even simpler than when connecting to Adsense. The two most popular media networks are AIR and YOOLA. Go to the website of one of these networks, click the “Connect” button and follow the simple instructions.

    How to organize work

    For effective earnings and productive work, you need to follow simple rules:

    1. Post regularly. This is a very important point, because this will allow you to gain, over time, an increasing audience. Also, it is advisable to post your work on a schedule, for example, on Wednesdays and Saturdays.
    2. Communicate with your audience. It is also a very important aspect of effective activity on YouTube. Viewers should see that you are a living person, not a soulless robot.
    3. Look for new formats. Over time, your audience will begin to get bored with your format, so you should always come up with something new.

    Channel promotion

    Before answering the question of how to make money on YouTube from scratch, you should understand the principles of the resource. In addition, it is imperative to understand the reasons why content is gaining popularity and becoming interesting to the user audience.

    Earnings on YouTube is based on three main principles:

    1. Honesty. The dynamics of the popularity of a newly opened account on video hosting directly depends on how viewers will react to the content of the published content. If the material initially demonstrates the purpose of profiting from visitors or is a clear deception, a negative reaction will follow immediately.
    2. Respect for the viewer. Anything can be done for money, including promoting a website that advertises low-quality goods or services at a completely inadequate cost to the top of the search engine. But when it comes to how to make money on YouTube from scratch, with a video hosting audience, such a trick can have the most unpleasant consequences. Even if users believe the beautiful design of the video, after watching it, it will not be difficult for them to express their indignation with a dislike. In addition, you can always complain about the content of a particular channel using the feedback system with the YouTube administration. Thus, in the best case, the author or owner of offensive content will lose subscribers and hope for popularity. Well, in the worst account containing materials of unscrupulous content, a complete blockage threatens.
    3. interest and benefit. A lot has been written about how to make money on YT, including using the resource as a commercial platform. However, no matter what idea is promoted on a particular project, the principle of benefit or interest will always remain the most relevant. This means that a deep study of promotion methods or payment for it to the administration of the video hosting is not a prerequisite for success. It is enough to fill the created channel with original, useful and interesting materials for users. In this case, the number of subscribers and the popularity of content will grow without any promotion.

    Free ways

    If you want to promote your channel without using money, you can use the following methods:

    1. Seeding video in social networks;
    2. Placement of the video on thematic sites;
    3. Use of forums;
    4. SEO optimization of the video - to optimize the video for the search engine, you need to choose a keyword, you can do this using the Wordstat.Yandex service. Use the chosen words in the video title, video description and tags for the video.

    Keyword selection for videos in WordStat

    Paid methods

    Among the paid methods, some of the most effective ones can be noted:

    1. Buying ads from vloggers. The simplest and most working method of channel promotion.
    2. Buying ads in AdWords. The method is suitable if you already understand YouTube and are set to work very seriously. The method is not for the beginner.
    3. Services. There are many services for channel promotion on the Internet, but many of them simply deceive customers.

    Other Methods

    Talking about how to make money on YouTube from scratch, it is impossible to ignore the issue of promotion. But first, it should be remembered that the basis for generating income on the largest video hosting in the English-speaking segment of the global network is nothing more than advertising. It works best on promoted channels. And they managed to make them with the help of:

    1. annotations. A simple and effective method to attract visitors and subscribers is the call to subscribe buttons that appear at the end of the video and lead directly to the channel or specific videos posted by the user.
    2. contextual calls. Voice, text, animated, etc. calls to subscribe or go to the Youtube channel can be unobtrusively placed during the video.
    3. mutual advertising. Hidden advertising from well-known hosting content authors is one of the most effective ways to promote a new YouTube channel.