The water delivery business has its own peculiarity. If in most other areas the focus is on the quality of the services and goods offered, then at the start of organizing the delivery of water to homes and offices, the client base and logistics are of paramount importance. That is, the first thing an entrepreneur should focus on is how to deliver water on time to the maximum number of customers.

Main responsibilities of an entrepreneur

So, the first thing the entrepreneur should provide to the client:

• delivery of water at any time convenient for the customer;
• bring water not later, but not earlier than the specified time, but clearly on time;
• be able to make changes to the delivery schedule if requested by the client.

If you cannot provide even one of these items, you are not yet mature enough for this business.

The investment plan will require 8-12 thousand rubles. investment. The lowest entry threshold is observed when the entrepreneur has his own transport for delivery (minibus or van). Investments will pay off already from the delivery of a trial batch of water.

Pitfalls of business

The sale of bottled water is seasonal only when it is sold through shops, kiosks, supermarkets and stalls. With such sales options, sales fall markedly in winter and rise in summer. But if water is delivered to offices and homes, there is no need to talk about seasonality - drinking water is always in demand.

True, it has business and pitfalls. Thus, 80% of consumers of bottled drinking water are offices. The plan for the sale of goods for an office with a staff of 50 people is about 40 liters per day. Water is usually supplied for public use and is included in the social package of employees. But at the slightest fluctuations in economic processes towards a minus sign, in order to save money, the item of expenditure on social services is the first to be reduced. And it is bottled water that falls under these sanctions in the first place. Therefore, in difficult economic situations, apartments are a more reliable sales channel.

A family of four usually consumes about four bottles of water per month. For any water delivery company, the profitability is kept at the level of delivering 15-20 bottles per day. This means that the client base must include about 150 families for your business to generate income. Delivery plan to one address - twice a month. Therefore, if you manage to cover several offices, the apartment delivery plan can be slightly reduced.

Business registration

To conduct business activities, be sure to include its official registration in the business organization plan. To do this, you must register as an individual entrepreneur or legal entity. If you are mainly focused on delivering water to homes, you can limit yourself to the first form. Its registration will cost 800 rubles. stamp duty and will take only five days.

If in most cases your clients will be companies for which you will deliver water to offices, it is more reasonable to register an LLC, since not all companies are ready to cooperate with individual entrepreneurs. In any case, when processing documents, you must select OKVED 41.00 - collection, purification and distribution of water.

Business implementation options

This idea can be implemented in several ways. They require different financial investments and, accordingly, have different returns.

Full cycle

The full cycle implies, first of all, the search for a source for water intake. It can be either tap water or your own source. The latter option will require investment in:

• well development;
• plant construction;
• purchase of special equipment for extraction, purification and bottling of water;
• execution of various permits.

Well development will cost at least 950 rubles per linear meter, equipment - about 500 thousand rubles, and registration of certificates and licenses - another 300 dollars. It is logical that the cost plan should include the purchase of a car for delivering water, the cost of fuel and lubricants and wages for the driver and manager. Therefore, it is considered more profitable to enter the market as a dealer or franchise.

Dealership

The easiest way is to organize the delivery of water from a certain manufacturer to a region that has not yet been included in its sales plan. The best option is to find a manufacturer near your sales area and establish cooperation with him. To do this, it is necessary to conclude an appropriate contract with the company and purchase the first batch for sale. Usually, when purchasing a large consignment of water, a good discount is provided - at least 50%. If you buy more than a thousand bottles in a month, you will receive a 75% discount.

Franchise

A good option for opening a water carrier business is a franchise. In this case, you use an already proven brand, get all the necessary information for starting and running a business, staff training and constant consultations from the franchisor. But buying a franchise usually costs a lot of money. Moreover, it is worth resorting to it when you have a well-developed own client base.

Primary costs of starting a business

Whatever type of business you choose, there is a priority cost plan, without which it is impossible to start a water carrier business.

Purchase of containers

It is necessary to purchase containers from the supplier in which water will be delivered and leave it to the client. Of course, there is an option to take containers on bail, but market players still recommend buying your own. One bottle costs about 120 rubles. Its service life is 1-1.5 years. The bottle purchase plan is calculated by multiplying the number of customers by three. The meaning of this mathematical operation is as follows:

• one bottle remains with the manufacturer;
• one is in stock, ready for delivery;
• one - at the client with water.

Transport costs

To deliver water to customers and supply water from the manufacturer to the warehouse, you will need your own transport. The gas-powered Gazelle is the cheapest, on which a kilometer of delivery is about two rubles. It holds 50-70 bottles.

Warehouse costs

In addition to a small office space where the manager will work, you will need a warehouse. Its area must be at least 20 square meters.

Staff

Two people are enough to work. The duties of one will include the delivery of water to the house, and the other will be responsible for document flow, finding customers and communicating with them.

The competition in this market is very high. Today, almost all medium and large offices already use the water delivery service. It turns out that a newcomer to this business will have to, in the literal sense, poach customers. And to do this is not at all easy. Many companies will say that they already work with water suppliers and are satisfied with everything. A simple price reduction will not solve the problem: prices are not high anyway, and hardly anyone wants to work at a loss.

Market players note the following main success criteria in this case:

1. Convenience of the order. The company must accept orders not only by phone, but also by SMS, through the website, in social networks, etc.
2. Delivery time is very important. You can not force the client to wait for water for hours. The most correct format of work is to control the remaining water and replenish it in a timely manner.
3. Quality of service - friendliness, courtesy, accuracy of delivery, clean cars, gloves and shoe covers.
4. No problems with documentation - timely submit accounting documents, water certificates and quality analysis results.

Organizational moments

You should start by looking for a good supplier who can offer you quality water and low wholesale prices. The best option is to become a dealer of a local manufacturer. In this case, you can count on a dealer discount and additional privileges in the region. Approximate purchase prices for a 19-liter container are 70 - 90 rubles. (2015)

Then, if a supplier is found, it is necessary to register an individual business. Registration of an individual entrepreneur will cost 800 rubles of state duty. The receipt of payment of the state duty, the application for registration and a copy of the passport are submitted to the local tax office. In 5 working days you are already a businessman. As a taxation system, you can use the simplified tax system - this greatly simplifies accounting (a company can work even without an accountant). The most suitable OKVED for the delivery of water: 52.61 "Retail trade on orders."

You can not do without an office space where your dispatchers will take orders, and a warehouse for water. It is convenient if the office space is located in the same place as the warehouse. The size of the office space can be no more than 20 square meters. m. This space is enough to accommodate 2-3 operators. But the warehouse should be more. Bottled water is a fairly large product. With the growth of the client base, the need for additional space will only increase (this is partly solved by installing shelving). In order not to move from place to place, you need to think about this moment in advance.

Now it is necessary to decide on the personnel of the firm. You will need a dispatch operator to take orders, a customer acquisition manager, a warehouse worker and couriers to deliver water. Immediately you need to resolve the issue of transport for delivery. You will either have to buy a car or hire couriers with personal vehicles. There is one important point: the car must be with a spacious van, since most often you will have to transport up to 50 nineteen-liter bottles that will not fit in a standard passenger car.

Yield figures

An average office of 10 people drinks a 19-liter bottle of water (for tea, coffee) in 1.5 working days. In a month, such an office needs 15 bottles of 19 liters. The price of a bottle is 170 rubles, hence the revenue is 2550 rubles. The client base of 100 such offices will bring 255,000 rubles. From this sum we subtract:

• Material costs (purchase of water) - 50%
• Delivery and courier costs – 10%
• Advertising - 3%
• Taxes and other expenses - 5%

The total costs will amount to 68% or 173,400 rubles. Net profit - 81,600 rubles.
We took as an example only small offices. Large companies consume much more water. If you find several companies with more than 100 employees, then the income will be much higher.

You can also consider this: one person spends about 30 liters. drinking water per month. A company of 200 people will need up to 6,000 liters per month. With an average price of 9 rubles / l. monthly revenue from such a client will be 54,000 rubles.

prospects

If you organize your own water bottling line (full cycle), and not engage in repurchase, then the business will be the most profitable. Although this will require additional financial investments, but in this way we can offer customers a lower price without losing earnings. And this is an important competitive advantage.

To launch your own bottling line, you will need a separate room (rent), a well and equipment for water production, a water purification and disinfection system, and a line for bottling water into containers. Capital investments will amount to at least $50 thousand. Only one automatic line for bottling drinking water in 19l bottles will cost $15 thousand. You will also need to recruit personnel (including a technologist), obtain a declaration of conformity for products, etc. you will already have an established customer base, then the sale of products is guaranteed. And this is the most important thing for a new enterprise.

Water is the key to life, a necessity without which human existence is simply impossible. In the modern world, people are convinced that poor water quality negatively affects their health. It’s good if you live outside high-rise buildings, have a private house, use your own well, from which you can draw mirror-clean water. But if you live in a city, then you have to either drink tap water, with all the impurities and additives, or give supermarkets a good profit by buying bottled drinks. There are more adherents of the second method. Therefore, by opening a business for the supply of drinking water, you will not be mistaken, you will not be at a loss.

If you are serious about finding out how to start a drinking water delivery business, you need to decide in which source you will extract it. From a spring, or maybe from a tap. All of these methods are effective. The best of them is to drill your own well. It is cheaper than purifying tap water with special equipment, than buying a car to deliver "life-giving moisture" from a mountain source.

First rule of success any business, is quality. Your product, if you decide to sell it to people, must be completely clean, stand out from the general mass of goods. And the most important advantage that will bring your product to the first demanded places among consumers is full compliance with GOST. Your product must be completely free of both bacteria and radiation. This means that you need to purchase the appropriate water treatment equipment.

Second. It is required to consider an equally important issue - the spill. If you need quality first of all, you will need to rent a workshop, buy equipment. Compliance with standards, especially with regard to issues related to water, which will also be sold to people, plays a very important role. In addition, if you plan to differ in quality. Such equipment costs a lot, but your expenses will pay off when you get grateful customers. Any container can be used. These can be ordinary bottles, or large bottles (10-20 liters), the latter are more cost-effective to use. You get them back, or refill the empty ones without spending money on additional containers.

Third. How will customers be supplied with water. Even if you still haven’t set up delivery properly, think about how convenient and cheaper it will be for you and your customers to regulate it. You can advertise that you are looking for a driver with a car, preferably not a passenger one. You can buy your car, hire a driver. If your starting capital allows, this will be a good solution. If not, don't create extra debt, don't take out a loan. A couple of chauffeurs with cars will solve the problem. Each should be given his own area in which he will carry out the delivery.

How to open a drinking water delivery business and succeed? In order for as many buyers as possible to know about you, advertising will not be superfluous. This may be the simplest - advertising on a billboard. Print flyers that will summarize all the information about prices and services. It will not be superfluous to visit stores, establishments where you plan to sell your product. Offer a free trial. Leave a bottle of your water with the flyer. This will attract more consumers, especially since your product, with the right processing, will be really tasty.

Organize constant, large deliveries. To do this, you need to visit offices, educational institutions. You can agree on a regular delivery of water, for example - once a month. You undertake to deliver, change the bottle, clean the filter on it. At the same time, you guarantee good quality. Show the results of all required checks. Initially, let your price be below average in order to get more customers. Provide discounts for regular customers. This will certainly interest buyers. You can once a year, or half a year, depending on the number of goods sold, deliver a free bottle of water. This stimulates your customer for further cooperation.

See also similar types of business:

Bottled water production

Organization of well drilling

Bathroom Water Blocker Counter

Business in Russia. Guidelines for starting a business in the regions.
We are trusted by 700,000 entrepreneurs of the country

* Calculations use average data for Russia

Starting investments:

from 200 000 ₽ (vending)

Revenue:

from 270 000 - 375 000 ₽

Net profit:

from 100 000 ₽

Payback period:

Every year the demand for drinking water increases. Therefore, business on the water is relevant and promising. We will look at how to make money out of water: from the simplest ideas to large-scale production.

Drinking tap water is not possible in many regions. This problem is especially acute for residents of large cities, where drinking running water is harmful to health. Installed filters do not solve the problem, because they only purify water, but do not make it useful for the human body. The only way out is bottled water from natural sources, artesian wells.

Increasing sales without investment!

"1000 Ideas" - 1000 ways to stand out from the competition and make any business unique. Professional kit for developing business ideas. trending product 2019.

Therefore, the Russians have long stopped drinking untreated running water, having felt the difference. Ordering water has become commonplace in almost all offices and businesses, and many families order water at home. After all, human health depends on the quality of water, and people do not save on health. The cost of bottled water is acceptable, and this product is in great demand. So the business on the water is a relevant and profitable business.

Every year the need for clean drinking water increases, and the number of consumers increases. Every third family in a big city has a bottled water cooler in their apartment. According to experts, about 65 million bottled water is sold in Moscow alone a year.

RBC experts predict that the annual growth of the drinking water market will be about 15-16%. At the moment, bottled water already accounts for 2/3 of the non-alcoholic products market. The service direction for the delivery of water in bottles of 5 and 19 liters to offices and private apartments is also developing at a faster pace. The growth of this market segment is 20-30% per year.

It is expected that the market will slow down its growth only by 2020, but this will require increasing the production capacity of water by 3-4 times. Therefore, there is still time to find your niche and enter the market.

But it should be taken into account that the competition in the drinking water market is already quite high. A novice in this business will have to fight for his clients. A simple price reduction will not solve the issue of competition: prices are already low, and there is no point in working at a loss. Therefore, if you decide to implement this idea, you will need a business plan to plan all stages of enterprise development: from determining the business format to methods of promotion in the market.

There are different ways to make money on the water. You can only engage in the extraction of water from a well, only cleaning, or only the delivery of water of other brands. There is also an option to open a point of sale of water for bottling or a water pavilion. There are a lot of options - it all depends on the structure of the market and the available capital. The minimum cost for opening such a business will be 200 thousand rubles - this amount will be enough to organize a water delivery company or open a kiosk. If you want to establish a full cycle of water production - from extraction to delivery of products - then get ready for more significant costs.

Let's try to figure out how much a business on the water costs and what it will take. Let's start with the simplest format, which will require minimal investment.

Sale of drinking water through vending machines

Selling drinking water through vending machines is an interesting and relatively new idea. People are used to buying hot drinks and snacks in vending machines, then why not sell drinking water for bottling? Vending allows you to reduce the cost of 1 liter of water by 4 times. Therefore, with the help of such a system, you can reduce prices and attract buyers. In addition, for a competitive market, this option seems to be one of the most suitable. According to experts, this niche is free in 80% of Russian cities.

How the system works

The machine has a water tank. The buyer brings the container with him, makes the necessary amount of money, substitutes a bottle and draws water. Everything is simple. Water vending machines have an anti-vandal housing, a tank with a supply of water, a filling system for consumer containers, as well as a cash and card payment system.

By means of a billing system for remote access, you can monitor the operation of the machine. The data reflects the history of collections, the amount accumulated in the machine. Through this system, it is possible to block the machine, monitor the temperature in the machine and receive information about the state of the equipment.

Ready-made ideas for your business

The range of machines is quite wide. They differ in design and performance (from 750 to 3000 liters / day). The machines can function stably at temperatures from -30 to +35 °C. Finding a manufacturer and purchasing equipment is not difficult. The average cost of one vending machine is 180 thousand rubles.

Maintaining the device is easy if you do everything on time. Basically, the service consists in replacing the cartridge once every six months and replacing the sterilizer (once a year).

What are the features of vending trade in water

The income of a vending machine significantly depends on a good location.

Places for installing vending machines with water:

in the courtyards of residential complexes;

in crowded places from stops to residential buildings;

at the points of "exit" from the road to the sleeping area;

in actively visited shops, shopping centers, markets;

in the hallways of apartment buildings.

The number of installed devices must be correlated with the number of potential buyers: approximately one machine per five high-rise buildings. You need to make sure that there is always water in the machine, otherwise you will lose some of your customers.

Despite the fact that the main advertising engine is the successful location of devices, it is necessary to consider other options for promotion. For example, you can distribute leaflets, place advertisements in elevators and on bulletin boards, leave promotional leaflets in mailboxes, and brightly decorate the machine itself so that it attracts the attention of passers-by.

Advantages and disadvantages of selling water through a vending machine

Advantages

Flaws

there is no need to hire employees, the business can be run independently; vending business does not require a lot of labor. It is enough to devote several hours a week to servicing the devices; the minimum amount of investment; high profitability; quick payback; low level of costs; the machine works around the clock; a vending machine for the sale of water takes no more than 1 sq.m, which means that rent will be cheap; simple business organization

the machine cannot be filled with containers, and people can forget to take a bottle with them. This will prevent you from making a purchase; there is a risk of vandalism, which can lead to equipment repair costs

How much can you earn selling water through vending machines

According to statistics, about 10 families will use the services of one device every day, purchasing about 250 liters of water per month. That is, in a month the machine is able to sell 10 * 250 * 30 = 75,000 liters. With an average price of 5 rubles. per liter, the revenue of one device will be: 75,000 * 5 \u003d 375,000 rubles. And if you open a whole network of vending machines in the city, you can earn many times more.

Such a business can pay off within 3-4 months. This time is enough for potential consumers to notice the devices, get used to them and appreciate the convenience of their use.

Water kiosk or pavilion

A more complex version of the drinking water trade is the opening of a water pavilion. The water pavilion is usually located in shopping centers or in free-standing kiosks in the parking area of ​​shopping centers.

Documents for opening a water pavilion:

• documents confirming the status of a legal entity. individuals or individual entrepreneurs;

documents for a piece of land where a kiosk will be installed, or a room where a pavilion will be opened;

approval of the type of object, layout of the object, permission to install a kiosk or pavilion in the department of urban planning architecture;

sanitary passport of the object of trade, confirming compliance with all sanitary standards and ensuring the implementation of all preventive measures (disinfection, deratization, disinsection);

sanitary and epidemiological documentation, including conclusions from Rospotrebnadzor;

other documents (contracts for the removal of solid waste, technical waste, etc.).

What equipment is needed for a water kiosk

The kiosk for the sale of drinking water for bottling consists of a metal frame and a concrete base. It must be installed on a horizontal sand bed at least 200 mm thick. The outer shell, made of RAL-coated galvanized sheet, gives the kiosk an attractive appearance. You can place ads on it to attract additional attention. The stall is insulated and protected from moisture. Commercial stained-glass windows are equipped with metal shutters.

Ready-made ideas for your business

The kiosk for the sale of water consists of the kiosk itself and a container installed on it. The capacity is 5 cu. m. Filling the tank with water is carried out through a pipe system through a technological door provided in the wall of the kiosk. A high pressure pump is used to supply liquids (usually not included in the equipment and purchased separately).

Water is sold to consumers through the dispensing window. To install such a kiosk, you will need approval from the owner of the land and 6 sq.m. free area. To date, there are several manufacturers from which you can purchase such equipment. The average cost of a kiosk for the sale of drinking water is 300 thousand rubles. The average volume of sales through such a kiosk is 1.1 tons of water per day.

When choosing equipment, it is important to ensure that the manufacturer provides appropriate quality certificates for all materials that come into contact with potable water. In addition to the kiosk building, you need to purchase a container for water. 5 liter plastic bottles. The average cost of a container is 120 rubles / piece. Service life - up to 1 year.

Where to find a drinking water supplier

To open a kiosk for bottling drinking water, you need to find a supplier of quality products. The market offers a wide range of drinking water producers. Before concluding a cooperation agreement, it is recommended to familiarize yourself with the quality of water and relevant certificates, the conditions for delivering water to the point of sale, additional conditions for cooperation, as well as feedback from entrepreneurs and consumers.

Starting investments in opening a water kiosk:

• registration of a legal entity or individual entrepreneur - 20 thousand rubles;

rent of premises (area 7 sq.m.) - 12 thousand rubles;

equipment (kiosk, pump, plastic containers) - 350 thousand rubles;

purchase of the first batch of goods - 50 thousand rubles.

wages for salespeople for the first month of work (2 salespeople working in shifts) - 35 thousand rubles.

In total, according to estimates, the entrepreneur will need about 470 thousand rubles to open a pavilion for bottling drinking water.

What costs should be taken into account when planning

This business, like any other, has its pitfalls. For a water bottling kiosk, there are many costs that are not obvious at first glance, but eat up a significant share of the budget. Therefore, when drawing up a business plan and budgeting, it is recommended to take into account the following costs:

transportation costs for the delivery of equipment. Some equipment manufacturers do not include the cost of its delivery in the general price tag. It is necessary to discuss this moment with the manufacturer before signing the contract and choose cooperation with those who are geographically located closer in order to minimize transport costs. Their value can be significant and depends on the mileage, the amount of equipment supplied and other factors;

transport costs for the delivery of water. You should also consider how water will be delivered from the manufacturer to the point of sale. For this, water carriers are used. The cost of such a car is 5 million rubles. If you organize a mini-business selling drinking water, there is no need to purchase an expensive car, but you should immediately find out from the manufacturer: at whose expense and under what conditions is water delivered to the point of sale. There is a possibility that you will be responsible for some of the shipping costs.

equipment maintenance costs, incl. sanitation of water storage tanks. The frequency of sanitation is established by the Production Control Program. According to the norms, it is necessary to wash the kiosks once every two months. This is enough to keep the water in the tank clean and safe. The tank is treated in a non-contact way using a special CIP cleaning device designed for internal cleaning of pipe tanks without the need for disassembly. The cost of such equipment is 140 thousand rubles. You can also contact cleaning companies that provide industrial sanitation services. The cost of services can be clarified by sending an application on the website of the cleaning company.

kiosk installation and landscaping around the kiosk. In order to install a kiosk, it is necessary to carry out work on pouring the foundation. The cost of installation will be, on average, 15 thousand rubles, including the cost of landscaping the adjacent territory.

connection to the mains. Since electricity is required to operate the kiosk, you should budget for the cost of connecting to the power grid. These expenses will amount to approximately 10 thousand rubles.

How much can a water kiosk earn

The cost of 1 liter of water in a kiosk is slightly higher than in a vending machine. On average, 5 liters of water will cost the buyer 50 rubles. Based on the fact that such a kiosk can sell up to 1000 liters of water per day, the monthly revenue of 1 kiosk will be about 200 * 50 * 30 = 300 (thousand rubles). Given the cost of drinking water and all additional costs, the business will pay off within a year.

Advantages and disadvantages of selling water for bottling at a kiosk

Delivery of drinking water

One of the most common businesses on the water can be considered the delivery of bottled drinking water. The potential of this direction is very high, because this type of service is used by both individuals and companies. Water delivery is a simple business. It does not require a license, no special knowledge, no specific equipment. But you should be prepared for a large amount of initial investment, because the main equipment for delivery services is a car.

What you need to start a water delivery business

Thus, it is advisable to open your own production of drinking water if there is a good water source, funds for the purchase of an automated line and established distribution channels that will allow you to quickly sell products. The table shows the pros and cons of such a business, allowing you to weigh all the pros and cons.

Advantages and disadvantages of a business for the extraction and sale of drinking water

All materials by tag: water delivery The minimum investment in opening a tea shop at the initial stage of work (this includes renting a room, repairing it, purchasing equipment and packaging) will be from 200 thousand rubles. Of course th...