Own mini-bakery: profitability of production and SES requirements. List of equipment and required documents

In every settlement - both in a large metropolis and in a small regional town - there is this most important production - a bakery. And if other products, including vegetables and fruits, can be imported from other cities and even countries, then bread will always remain a commodity that is produced and sold locally.

Along with the main bread factory (whose products are supplied to stores located in different parts of the city), there are often small private industries that have undeniable advantages, and therefore are able to coexist with it and be profitable at the same time.

What is their superiority? Can your own mini-bakery become a viable and profitable business? Read about the features of this type of business, its organization and the nuances of doing it in the article.

Why is a mini-bakery better than a bakery?

Your own bakery can become quite profitable and in demand. Its advantages compared to leading bakeries are obvious:

  • bread is always fresh, because it is baked in small batches and, as a rule, not far from home or work;
  • products are distinguished by a more interesting assortment, because a bakery can produce them in small batches, focusing on the demand and tastes of its consumers;
  • quality is often better due to smaller volumes and close control over the manufacturing process;
  • the offer of such bakeries at home is more diverse and changes more often, because mini-production is more flexible and responds faster to the needs of its customers.

Considering all of the above, we can safely say that your own bakery is a rather popular, attractive and profitable business. With the proper organization of production and competent building of relationships with consumers, it is able to bring considerable profit and pleasure to both the owner and the local population.

In Europe, private small bakeries provide up to 70% of the total volume of bread produced, while in our country these figures barely reach 20%. There is something to strive for and from whom to take an example in order to instill in people a healthy habit of buying fresh bread made in a private bakery near the house.

Mini-bakery opening plan: main stages

The “Own Bakery” business, although small, requires significant investments - both knowledge, time and labor, and financial resources. Before starting this kind of production, one should carefully study and think over a number of the most important issues of its organization. First of all, it is necessary to draw up a clear business plan, which will spell out and analyze the following steps:

  • bakery products (volume and assortment, technology, competitive advantages);
  • raw materials (required list, organization of supplies);
  • sales of products (methods, channels, promotion);
  • premises for a bakery, including paperwork for their compliance with the requirements of the SES and production volumes;
  • equipment for making bread, including additional equipment (for storing blanks, finished products, etc.);
  • bakery staff (recruitment and training of personnel, remuneration, maintenance of employees);
  • calculation of economic indicators, in particular - the costs of opening and organizing production, the profitability and profitability of the bakery;
  • business registration, registration of all necessary documentation.

Only after all these points have been analyzed and defined, you can begin concrete actions to organize your own bakery.

Assortment of bread products

Let's start with the most basic and understandable - with products. In order to survive next to the "giants of the bread market" and attract your own consumers, you need to determine your advantages and distinctive features. In mini-bakeries, this (in addition to the freshness of products and proximity to home) range. How will it differ from the factory one?

Perhaps you will focus on such traditional bread products from different peoples of the world as Italian ciabatta, Georgian kukhtiali or puri, Uzbek flatbread and so on? Or offer your consumers more healthy products - dietary, organic, with a variety of cereals, seeds and dried fruits? Or maybe it will be completely new recipes - exotic, unusual combinations of ingredients and additives in the manufacture of bread?

How to decide on an offer?

If you do not know what to stop at, conduct a survey among your potential consumers - what would be interesting to them, what is missing, what would they be happy to buy every day, and what - from time to time, for a change. Based on the data obtained, determine the initial assortment and the approximate production volume of each variety.

To begin with, it is better to stop at 5-7 types of bread, and then, as it develops, add / replace it, offering new items in demand. It would be a good idea to add some sweet products in the form of cakes, pastries, etc. to the assortment. As a rule, the profitability of a bakery and pastry shop is higher than just a bakery.

Required raw materials and search for suppliers

Raw materials for the production of finished bakery products can be divided into two types - mandatory and additional.

  1. The first is the one that is used for almost any bread, regardless of its variety: flour, yeast, salt, sugar, vegetable oil, and some others.
  2. The second is what is required depending on the range offered by the bakery: seeds, nuts, dried fruits, spices, and more.

You can decide on a complete list after you make a clear list of all varieties planned for production, as well as develop / determine their exact recipe and production volumes. Then you can start looking for suppliers of raw materials, agree with them on the terms of cooperation.

However, the purchase of raw materials must be carried out immediately before the start of production - long-term storage of these products is unacceptable (flour is stale, butter and other products deteriorate). It is also necessary to take into account the fact that not all large suppliers are ready to cooperate with small industries, and if they agree, the purchase price will be higher for small lots.

On average, the wholesale price of a kilogram of flour costs 10 rubles, while the weight of the finished bread will be at least 30% more due to the addition of other ingredients. Calculate purchase volumes depending on the planned monthly production volume.

To whom and how to sell bread

It is very important to take care of the distribution channels for finished products in advance. There are several options in this case:

  • sell independently to the local population, who will purchase products at home or after work (in a residential area or near business centers);
  • supply to small supermarkets and local shops, cafes and restaurants.

Ideally, it is better to combine both of these methods, then there is a better chance that all your products will be sold out. If you are going to organize an independent implementation, then think about how it will look like - selling fresh bread from a car or in a small stall attached to a bakery, for example. Then the budget will need to include the costs of this position (trading place).

Buying bakery equipment

Equipment is a very important item in the bakery business. It must be of high quality, otherwise all efforts will come to naught, even the most successful recipe will not save production. It doesn't have to be very expensive, but cheap doesn't work either. Savings will turn you into even more costs for repairing or replacing an unsuccessful purchase.

The most important positions are the oven and the kneading machine. In addition, you will need a flour sifter, proofing chamber, tables, racks, sinks. Basic equipment can be purchased one by one - for starters. For a small production volume, this is quite enough. Own mini-bakery, which produces about 350 kg of bread, will require investments in equipment of about 200 thousand rubles. For comparison, the production of a ton of bread will cost about 400-500 thousand, invested only in baking equipment.

In addition, if you plan to sell products on your own, then you will need additional costs for the purchase of cabinets for storing bread and buns, a display case, and a cash register.

Bakery staff: recruitment, training, salary of employees

Of course, the most important driving force (along with the equipment) is the bakery staff. For mini-production, the staff will be small - necessarily a technologist, a baker, an auxiliary worker and a cleaner. Also, do not forget about the accountant and the manager (however, if you have the appropriate knowledge and time, they can be the owner himself in one person), and if necessary, the loader.

At the same time, it is important to conduct preliminary training of personnel, familiarize them with the recipe and the production process, as well as compliance with all safety, quality, and sanitation standards and requirements. Don't forget to budget for labor costs and employee annual leave to ensure they are financially stable and motivated to do their best, which ultimately impacts directly on the quality of your products. On average, the salary of a technologist should be about 15-20 thousand rubles, an accountant - 18-25, auxiliary workers - 12-15 thousand rubles.

Premises for a bakery in accordance with the requirements of the SES and production volumes

Depending on the volume of production and the equipment used, it is necessary to select the appropriate room both in size and in other characteristics. The area for a small bakery will be approximately 120-150 square meters. meters. This will be enough to organize production directly, warehouses (for raw materials and finished products), as well as a small utility room for employees.

SES requirements for premises for a bakery

It is important to take into account the sanitary requirements of the SES:

  • non-basement room equipped with ventilation;
  • the presence of sewerage, as well as water (hot and cold);
  • the presence of all necessary premises, both household (toilet, rest room) and utility rooms;
  • the walls of the room under the bakery should be tiled, and the ceilings whitewashed.

Choice of acquisition method

It is necessary to take into account the financial possibilities for the acquisition of premises. So, rent will cost about 4-6 thousand rubles a year per square meter. If you are thinking about how to build a bakery on your own, then your production workshop with a shop nearby (including design and construction) will cost about 3.5 million rubles. About 2-2.5 million more will be spent on land lease with the right of subsequent redemption.

Perhaps, at the initial stage, it would be more profitable for a small bakery to conclude an agreement with a store / restaurant on joint activities and use their production facilities for their own purposes.

In addition, a bakery for rent would be a good option, this will simplify the coordination of the premises (which has already been used for similar purposes), and also partially solve the issue of equipment.

Economic indicators: investments, monthly costs, profitability

After considering all issues related to the production of products, the purchase of raw materials, the acquisition of equipment and premises, as well as the hiring of personnel, you can proceed to one of the most important points - the calculation of economic indicators and the determination of the feasibility of production. To do this, you need to analyze the main cost items and the profitability of the bakery. So let's start with the initial investment.

Naturally, these articles will be very individual and approximate, as there are many nuances. On average, for a small bakery with a production volume of 350-500 kg of bread, the costs will be:

  • for equipment - 200-500 thousand rubles one-time;
  • rent of premises - about 75 thousand rubles / month (million / year) or 3.5 + 2 million rubles for construction;
  • utilities - about 15 thousand rubles / month;
  • wages - about 150 thousand rubles a month.

In addition, depending on the assortment, it is necessary to include in the expense item the costs of acquiring raw materials, conducting the necessary communications (electricity, water, communications) and repairs, issuing permits, approvals and other additional costs. In general, your own mini-bakery may require an initial investment of 500 thousand to 4-5 million rubles.

At the same time, the profitability of production can be as much as 20%, and pay off only after a couple of years, or 50-60%. In the second case, the approximate profitability of a confectionery-bakery is indicated (since it significantly exceeds pure bread production in terms of profitability), which will allow you to reach zero and start making a profit during the first year of operation.

Documents required for registration of bread production

A bakery is an industry associated with the manufacture of food products. Rospotrebnadzor imposes certain sanitary requirements on bakeries, regardless of whether this production is large or not. In this regard, it is necessary to issue various permits. To open a mini-bakery, you will need the following documents:

  • conclusion on compliance with fire safety requirements (from the fire inspection);
  • sanitary and epidemiological conclusions for production and products (separately) - issued by Rospotrebnadzor;
  • certificate of conformity - obtained from the Federal Agency for Metrology and Technical Regulation.

In addition, each employee will need to issue a medical book. In general, to obtain all the necessary permits, you will have to spend no more than 60-70 thousand rubles, including medical books for staff (about 600 rubles each).

Conclusion

Thus, we have considered the main points that need to be considered and analyzed before building a bakery. Despite the fact that this is a mini-production, a lot of effort and time, as well as financial resources, will have to be spent. In the end, with a competent approach and a well-chosen strategy, all your efforts and investments will pay off, and your mini-bakery will "grow" into a successful, stable and profitable production.

  • Product Description
  • Room selection
  • Recruitment
  • Bakery marketing plan
  • Business risks
  • Financial plan
        • Similar business ideas:

Business plan for opening a bakery for the production of bread and bakery products with a production volume of 400 kg of finished products per shift.

How much money do you need to open a bakery

According to the preliminary plan, about 970,000 rubles will need to be invested to open a bakery in a rented premises:

  • Cosmetic repairs of the premises - 150,000 rubles.
  • Acquisition and delivery of a turnkey bakery - 350,000 rubles.
  • Purchase of raw materials and materials - 70,000 rubles.
  • Approvals and permits, obtaining declarations of conformity for products - 150,000 rubles.
  • Business registration and other organizational expenses - 50,000 rubles.
  • Reserve fund - 200,000 rubles.

Step by step plan to open a bakery

At the start of the bakery business, the plan provides for the following actions:

  1. Conduct marketing research of the intracity market of bread and bakery products;
  2. Find sources of project financing;
  3. Search for a suitable premises for a bakery;
  4. Work out preliminary sales channels for products;
  5. Register business activity;
  6. Conclude a lease agreement for the premises;
  7. Make appropriate repairs;
  8. Purchase the main and auxiliary equipment;
  9. Hire staff;
  10. Work out the recipe for bread and bakery products;
  11. Launch an enterprise.

Product Description

Our bakery plans to produce the following types of products:

  • Shaped bread (0.5 kg) - 150 pcs.
  • Sliced ​​loaf (0.3 kg) - 180 pcs.
  • Bagels (0.3 kg) - 100 pcs.
  • Pies with filling (0.2 kg) - 1200 pcs.

The production volume will be 400 kg per shift (8 hours). The main part of the products will be baked during the night shift in order to ship hot bread to retail outlets by morning. The bakery will work seven days a week in shifts (2/2). The average selling price for bread and bakery products will be 44 rubles per kilogram. Thus, the daily turnover will be 17,600 rubles, and the monthly turnover will be 528,000 rubles. For all types of manufactured products, a declaration of conformity will be received, indicating that the product is prepared in accordance with all norms and rules, does not contain GMOs and other prohibited additives. Without this document, it will not be possible to sell products to stores.

Download bakery business plan

Room selection

For organizing a business, it is planned to rent a room with an area of ​​115 square meters. Lease payments will amount to 60 thousand rubles per month. The high rental price is due to the good condition of the premises. All conditions for the production of food products have been created here, and the layout and composition of the equipment comply with the requirements of the SES and fire safety. There is hot and cold water supply, ventilation and sewerage system, walls and ceiling are painted with non-toxic paint and partially tiled. The dimensions of the room allow it to be divided into a production workshop, a warehouse for finished products and a warehouse for raw materials (flour), a staff room, a toilet with a bath and a utility room.

What equipment to choose for a bakery

For baking bread and bakery products, the business plan provides for the purchase of a set of equipment with a capacity of 50 kg of finished products per hour. It is planned to spend about 350 thousand rubles for these purposes. The kit will include:

  • Baking oven HPE-500 (40 thousand rubles)
  • Proofer ShRE 2.1 (22 thousand rubles)
  • Flour sifter PVG-600M (24 thousand rubles)
  • Dough mixer MTM-65MNA 1.5 (63 thousand rubles)
  • Ventilation umbrella ZVP 10*8 (9 thousand rubles)
  • Single-section washing bath (3.5 thousand rubles)
  • Confectionery table SP-311/2008 (17 thousand rubles)
  • Wall table SPP 15/6 ots - 2 pcs. (9 thousand rubles)
  • Scales CAS SW-1-20 (4 thousand rubles)
  • Rack SK 1200/400 - 2 pcs. (17 thousand rubles)
  • Trolley for HPE TS-R-16 - 2 pcs. (45 thousand rubles)
  • Hearth sheet for HPE - 12 pcs. (7 thousand rubles)
  • Bread form 3L10 - 72 pcs. (41 thousand rubles)

This equipment is placed on an area of ​​30 square meters. m. and is intended for baking wheat bread, rye-wheat hearth and tin bread, bakery products from yeast dough. This equipment will allow you to perform all the necessary operations for the preparation of raw materials and direct baking products:

  • Sifting and loosening flour;
  • dough kneading;
  • Cutting and shaping dough pieces;
  • Proofing of blanks in a proofing cabinet;
  • Baking bread and bakery products in the oven.

Recruitment

As a bakery staff, it is planned to employ an experienced technologist, bakers (5 people), drivers (2 people), a handyman (1 person), a sales representative (2 people) and a cleaner. The accountant will be employed on a part-time basis (under an outsourcing agreement). The wage fund will amount to 135 thousand rubles per month.

Which taxation system to choose for a bakery

The organizational form of the enterprise will be an ordinary individual entrepreneurship registered with the local tax service. As a taxation system, it is planned to use the simplified taxation system (“simplified”). This is one of the most profitable taxation systems for a bakery. The tax will be 15% of the organization's profit.

Bakery marketing plan

Sales of products are planned to be carried out in trade enterprises and public catering points of our city. There are about 300 such organizations in the city. More precisely, wholesale buyers will be:

  • Specialized trade kiosks and pavilions for the sale of bread, pastries and confectionery products;
  • Intracity trading networks (grocery stores);
  • Cafes and restaurants;
  • Municipal institutions (hospitals, schools, kindergartens).

A sales representative will be hired to conclude contracts with potential buyers. In the future, with the development of production, it is planned to open its own retail outlets for the sale of freshly baked bread and bakery products.

Business risks

The risks of doing such a business are as follows:

  • Increasing competition in the market
  • Lack of government support for the industry
  • Growth of requirements for production, complication of state price regulation (maximum trade margin)

Financial plan

Let's move on to the calculation of the main business performance indicators. Business monthly expenses

  • Rent - 60,000 rubles.
  • Salary - 135,000 rubles.
  • Insurance contributions to the PFR and the FSS - 40,000 rubles.
  • Raw materials and ingredients (20% of revenue) - 105,000 rubles.
  • Utility payments - 20,000 rubles.
  • Accounting (outsourcing) - 8,000 rubles.
  • Advertising - 15,000 rubles.
  • Fuel and lubricants - 25,000 rubles.

Total - 408,000 rubles.

How much can you earn by opening a bakery

According to the business plan, the net profit per month will be 102,000 rubles. The profitability of the bakery is 25%. Such indicators can be achieved only if 100% of the sale of all manufactured products. In practice, the situation may be different (returns, deferred payments, etc. are possible), so the final profit can be safely reduced by 25 - 30%. But even with this calculation, you can count on a return on investment already in the 13th - 15th month of the operation of the enterprise.

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What OKVED to indicate when registering a bakery

When registering a business for the manufacture and sale of bread and bakery products, the All-Russian Classifier of Economic Activities provides for codes 15.81, 15.82, 52.24, 55.30 - depending on the intended range of products and methods of implementation. In addition, you should select codes such as 52.24 - Retail sale of bakery products; 51.36.3 - Wholesale of bread and bakery products.

What documents are needed to open a bakery

First you need to register as an individual entrepreneur, select the form of taxation and provide Rospotrebnadzor with a certificate of commencement of activity with a certificate of registration. You can use an LLC as a legal form, but an individual entrepreneur will be cheaper and easier to register and list the necessary documents. In addition, it is necessary to conclude agreements on disinfection, disposal of industrial waste, develop a production control program, documents confirming the maintenance of ventilation systems, medical examination of personnel with the issuance of sanitary books.

Do I need permits to open a bakery?

The following permits are required for the production and sale of bakery products:

  1. Permission from Rospotrebnadzor.
  2. Sanitary and epidemiological conclusion for all products.
  3. Approval of the declaration of conformity of products to the requirements of TR CU 021/2011.
  4. Development of specifications or acquisition of the rights of technical conditions of other manufacturers.
  5. Production control program.
  6. Permission from the State Supervisor.

Technology of production of bakery products

The process of making bread and bakery products primarily depends on the choice of recipe. Depending on this, the necessary equipment is selected - an oven and a dough mixer. The production stage can be conditionally divided into three steps:

  1. Test batch.
  2. Product molding.
  3. Baking process.

Depending on the capacity of your production, kneading can be either manual or automatic. After kneading, the dough must “ripen”, for this special containers are used. After the dough has matured, it is sent to the molding shop, where dough is selected from the entire mass by weight for each product and placed in baking molds. The last stage is the baking itself in ovens at a temperature of 240-280 degrees for 25 minutes, depending on the product.

Opening your own business in the field of nutrition is a noble cause, since the human body is designed in such a way that it needs to eat in order to maintain life. Therefore, enterprising people first of all think about opening a business in the field of cooking. A popular destination is a mini-bakery as a business.

Private small establishments are in demand, and many entrepreneurs charge quite high prices for their products: often not for quality, but for the brand. Often, the taste and other characteristics of products leave much to be desired, so when opening such a line of business, think about whether you can provide the products with the proper quality, whether you are ready to make investments so that the enterprise works as it should.

A bakery is a great type of business in almost any region

Bakery business plan

It is he who acts as the main type of documentation before starting any activity. Many aspiring entrepreneurs ignore this document. With its help, you can identify the main goals, identify the strengths and weaknesses of the business, as well as determine financial costs, make an analysis of the market and competitors. At the end of the documentation, it is worth giving two main plans according to which events will subsequently develop: positive and negative.

Developing a goal is always a paramount component of a business plan in any business. You can mark not only material indicators, but also any others. Some entrepreneurs open just such a business because they are not satisfied with the quality of the products currently on the market. Someone creates a business with the aim of helping the poor, in any case, there is no need to set a limit to act only for profit.

So, after setting goals, you need to start somewhere. Traditionally, this is the calculation of the amount that will be required to conduct activities. The main thing here is to prescribe everything to the smallest detail so that unforeseen circumstances do not arise. This will help a preliminary study of the labor market, the features of real estate leased for commercial activities. It will also be necessary to deal with the determination of the required production volumes for a certain time period. Next, we move on to the next stages of the bakery business plan.

Room selection

Since it will be necessary to provide for the placement of several elements in one room, it must be selected correctly and have the necessary area. It should contain a workshop, several warehouses and premises for workers. The administrative part is also given a certain place - this is the office of an accountant, manager and leader.

For a small bakery: all of these positions can be combined into one. Another factor that determines the peculiarity of the choice of premises is the purpose of opening a bakery. If this is a small establishment that only bakes fresh bread, then a room with a total area of ​​​​100 square meters will do. m. For a large factory, something more will be required. If you want to open a company store on the territory of a mini-bakery, then make sure that there are no competitors nearby. At the same time, the outlet should be located next to a large crowd of people, not far from some kind of business center, office space. The average room will cost 300,000 rubles per month.

You need to study the segment in which you plan to open a production line. A bakery business plan with costing assumes the creator's personal participation in the project, and you should not dump this responsibility on other shoulders for two reasons. Firstly, an independent approach will provide you with tremendous experience, and secondly, you personally will do better. Even if something does not work out, you will only have yourself to blame.

Recruitment

To start your business, you will need to hire qualified personnel. It is best to pay attention to specialists with at least a few months of experience, since baking bread is a rather complicated and somewhat problematic process. If a mistake is made at some step, this indicates that correcting the situation is not an easy task.

The number of people you need in production depends on the volume of the enterprise. If you plan to carry out the production of bread and bakery products in a mini-bakery, then you will need at least 1 employee for the production of pastries and 1 manager. The position of leader can also be combined with his role.

Read also: Production of plastic tableware

In this case, you should not rush just to make things “go” as quickly as possible, you will need to find people who want to make money and at the same time learn something new. Only after you are convinced of their competence can you offer adequate pay for their work.

Note: the most important condition for the manufacture of food products is a sanitary book. It must be present, you should not take employees with illnesses.

Equipment

Considering the question of how to open a bakery from scratch, consider the features of the equipment that should be present in it. It is represented on the market by foreign manufacturers, as well as domestic elements. To select the required unit, you may need the services of the company in which you are going to buy equipment. In addition, its own specialists should be involved in the delivery and installation of ovens, tables, shelves for storing bread. It would be good to make sure that this particular company is engaged in warranty service of the units: this will save you time, money and nerves.

In principle, starting a mini-bakery is possible even with a little over a hundred thousand rubles. This is a combination of the cheapest oven and a Russian-made dough mixer, but everything else will have to be done by hand. Nevertheless, such “startups” are justified when it comes to the need to bake up to 200 kg per day. Under the conditions of the market situation, such an enterprise can provide bread not only for a small settlement, but also for the work of two or three people. But the imperfection of technology in one bakery cannot guarantee a stable quality of baking.

If we are talking about a larger number of products and a wide range, the amount of investment in such production increases significantly. One of the recent projects of Khleb Oborudovanie is a small bakery with a cafe in one of the major cities of Kazakhstan. The owner's wish is 1000 kg of products per day, but at the first stage. To launch the bakery, it took about 600,000 rubles of investment in equipment, which should provide the main assortment - pan bread, long loaves, baguette, bakery products and pies. At the second stage, the order of specialized equipment - dividers and equipment for puff pastry - will be ordered.

When choosing equipment, the “first price” factor has long been the main argument for mini-bakery customers. The cost of entering the market is extremely important, especially for "small chains". Often this equipment is of very low quality, with a low resource and high operating costs. Such bakeries, as a rule, are constantly transported from one rented premises to another, which reduces the already low resource of equipment.Mini-bakeries built on the principle of “one-man business” are formed in a completely different way. Equipment for such bakeries is selected according to the principle of strength-functionality-price. Such enterprises may need re-equipment only in 15–20 years., while operating and depreciation costs are very low due to the long life of the equipment. The truth is usually somewhere in the middle.

If we imagine a bakery as a person, then, of course, the heart of the bakery is the oven, the skeleton is the dough mixer and the baker is the head.” As in the body, the resource of the heart guarantees it long life, so in the bakery, the design and reliability of the oven guarantee success. At the same time, not only the thickness of the metal or the "survivability" of the electronics is important for success, but also the availability of service and spare parts for the entire life cycle of the furnace. Today, no more than 10-15 manufacturing companies can guarantee this. Among them are FINES from Slovenia, Cimav from Italy, Irtysh from Russia.

High-quality dough science is also a fundamental condition for the production of excellent products, and here, alas, the domestic manufacturer has practically nothing to offer those who wish to open a mini-bakery. In the segment of dough mixers with a load of 2 to 40 kg of flour, Italian companies are the clear leaders, but their quality varies greatly. The price cannot be a marker of reliability either, there are examples of highly overvalued equipment.

In the segment of small dough-cutting equipment, the situation with inexpensive domestic equipment is even sadder. Our industry still ignores this part of the market, this niche is occupied by European manufacturers. The most popular middle-class manufacturers are the Italian MacPan technology: dividers, rounders, seams, dispensers that provide excellent results for relatively little money. Those who wish to purchase more serious equipment can be offered equipment from the Dutch company DAUB. In its class, this equipment has practically no equal in quality, and even more so in price. Not without reason, many technological solutions of this company received major awards at major international exhibitions.

To summarize, you will need the following equipment:

  • dough mixing machine - do everything with your own hands for a long time, the price of such a machine is from 150,000 rubles;
  • dough rolling machine - 20,000 rubles;
  • a cabinet for raising the dough before proceeding directly to the baking process - 50,000 rubles;
  • a baking oven - in it you can bake not only bread, but also bakery products, cakes. The cost will be about 600,000 rubles;
  • cooling system - with its help, bread products can retain their nutritional properties for a long time. Usually the bread is chilled before being sliced;
  • packaging machine - for a mini-bakery in the early stages it is optional, but over time you will have to take care of buying it;
  • means for sifting flour - its cost is 10,000 rubles;
  • additional elements of professional equipment - racks, tables, hoods, molds, knives and other items.

It cannot be said that the bakery business is on the rise today, but even in times of crisis it remains stable. After all, bread and bakery products are goods that are in demand every day, and people have the opportunity to choose from whom to buy. For these reasons, a mini-bakery may well be considered a good source of permanent income, if you do not neglect the simplest calculations.

Conditions for the economic favoring of the bakery

In the business plan, it is necessary to assess the general trends in the bakery market of a particular region. In particular, it is necessary to analyze such a phenomenon as competition: it is better if there are no similar industries in the microdistrict of the proposed opening of a business at all. But you should not be afraid of a direct fight with large bakeries: you will have a different target audience.

The next point is the urgent needs of the population in the products you offer. They can be predicted by studying the assortment of bread offered by other enterprises. Despite the fact that there are a lot of them, truly high-quality bread is not so common, and some of its popular types (for example, braided bread, Turkish loaf) have recently completely disappeared from the shelves. By baking these types of bread, you will definitely find that part of the buyers who are nostalgic for the proposed pastries.

The business plan of a mini-bakery, as prerequisites for high profitability, suggests taking into account the quality (both of the ingredients and the production process itself) and the exclusivity of the goods produced. It is quite easy to achieve these conditions these days.

The nuances of choosing a room

To accommodate the equipment necessary for the production process and storage of baked products, a workshop with an area of ​​​​60-70 square meters is required. m., which has all of the following features: good natural ventilation, supplemented by an auxiliary hood, cold and hot water supply, special processing of floors, walls and ceilings in accordance with GOST food production.

It is also necessary to provide for the possibility of dividing the production premises into zones. Most often, the ratio of the areas of functional zones looks like this:

The location of the mini-bakery is not so important, but it is still desirable that the production premises have good access roads and are located near the center of the district or settlement where the bread will be distributed. So it will be possible to optimize the transportation costs for the delivery of finished products to the points of sale.

Registration of the enterprise

It should be noted that the registration of permits for a bakery will cost a lot: about 70,000 rubles. It is best to register individual entrepreneurship and use the simplified tax system. Food production, according to the legislation of the Russian Federation, allows this option.

In addition to the mandatory approval of the technological project, it will be necessary to obtain certificates from the fire supervision service and the SES. To obtain these documents, it is necessary to demonstrate to the inspector the production premises for compliance with all formal requirements.

Bakery equipment

The basic principle that contributes to increasing profitability, as in many similar business areas, is simple here: we do not save on equipment, but also b. y. devices in good condition do not disdain.

Experts admit that the best manufacturers of mini-bakery lines are German, Slovenian, Italian or Finnish companies. Despite the fact that the equipment of well-known companies manufactured in these countries will cost 80,000 rubles at best (150,000 rubles on average), it will pay for itself pretty soon, in about a year.

In addition, many bakeries are expanding their assortment gradually, which gives businessmen the opportunity to initially purchase only the most necessary, and then, as profits increase, to buy additional devices.

Remember that the equipment should only be installed and adjusted by a specialist from a licensed workshop. At the same time, it makes sense to conclude an agreement for constant maintenance and technical preventive maintenance of the units of the production chain of the mini-bakery.

Personnel issue

The general list of vacancies is given in the table. An indispensable requirement for applicants for any position in the bakery is the presence of a health book.

Thus, at least 178 thousand rubles will be spent monthly on staff salaries. The work of the mini-bakery will be carried out in two shifts.

Range

The largest share of mini-bakery products is buns. On average, it brings up to 45% profit. "Black" and "white" bread is also in consumer demand, bringing about 30% of income. Everything else is sold at the highest markup (especially pies, muffins and pastries). But the share of such products in the assortment of the bakery is usually small.

The highest profitability is shown by those bakeries that are not afraid to regularly launch new products on the market. Therefore, experts advise to offer for sale a small experimental batch of new products about once a month, which, if there is a demand, can be produced in the future as the main product.

Novelties and products of own production necessarily need advertising. In the business under consideration, this can be done at relatively modest financial costs (15 thousand rubles at a time, and then monthly - about 3 thousand rubles).

A more complex and costly option is to conduct tastings, prize draws, and issue discount cards for products. However, the best advertising will, of course, be positive customer reviews.

The ratio of expenses and income, the profitability of the enterprise

The profitability of a bakery is made up of the profitability of individual types of products. From this point of view, confectionery and "elite" types of pastries provide the greatest profitability. But in the case of wheat and rye bread, this figure will not exceed 22-23%. Rolls and pastry gives about 30%. If you display some average indicators, then for a mini-bakery the overall profitability will be 30%.

What net profit can the owner of this business expect? Let's try to answer this question, based on the indicators of a real-life enterprise located in a rented premises with an area of ​​​​70 square meters. m., producing 14 types of products and employing 12 people working in two shifts.

Monthly expenses require special attention:

Taking into account the average cost of 1 kilogram of products equal to 56.8 rubles per kilogram and the sale of 178 kilograms of products per day, the profit will be 10110.4 rubles per day or 303312 rubles per month. Net profit amounted to 29312 rubles per month and it cannot be called high. But on the other hand, in our real example, this is the income of a young enterprise for the 3rd month of its existence. Experts say that, under favorable circumstances, a mini-bakery can generate a 10% increase in income for its owner every month during the first year from the date of foundation.

With an investment of 379 thousand rubles and such an income, the mini-bakery will pay for itself in less than 13 months.

Conclusion: a mini-bakery is a fairly profitable enterprise. But it requires the proper conduct of pre-opening events, constant attention from the owner and a high-quality advertising campaign.

The range of manufactured products includes:

  • eight types of buns;
  • cupcakes;
  • lamb products;
  • cottage cheese;
  • bagels.

Competition

Today in the city of "X" there are two bakeries and three mini-bakeries that specialize in the production of bread and similar products. Based on this, the mini-bakery to be opened will produce exactly bakery products, which will make up 100% of its assortment. The main competitive advantage here can be called the implementation of exclusively fresh baked goods.

Format of work and taxation system

The option “individual entrepreneur” will be chosen here as the organizational and legal basis for business. A simplified taxation system will be used to pay taxes. The company's accounting will be handled by a specialized outsourcing firm. After all production processes are organized, the owner will keep records on his own.

Working mode

The mini-bakery will be open every day. Employees of the company, in turn, will work in shifts, from 00.00 to 10.00 and on a two-by-two schedule. This refers to the baker and his assistant.

As for the manager and sales representative, they will work from 7.30 to 16.30 according to the schedule of a five-day working week. In this case, they will have weekends alternately.

payroll fund

The manager will be alone and his salary will be 30 thousand rubles a month. There will be two bakers and each of them will receive 22,000 rubles a month (44,000 rubles a month). The company will also employ four assistant bakers and each of them will receive 14,000 rubles a month (56,000 rubles, respectively). The salary of a sales representative will be 22 thousand rubles per month. In total, 156 thousand rubles will go to the salary of employees per month.

Equipment

To organize a mini-bakery, the following set of equipment is required:

  1. Baking oven - 34.794 rubles.
  2. Proofer model ShRE 2.1 - 19.760 rubles.
  3. Flour sifter model PVG-600M - 21.780 rubles.
  4. Dough mixer model MTM-65MNA - 51.110 rubles.
  5. Hearth sheets for KhPE 700x460 (20 pcs.) - 584 rubles.
  6. Exhaust hood 10x8 - 7.695 rubles.
  7. Washing bath - 2.836 rubles.
  8. Refrigerator model R700M - 24.420 rubles.
  9. Confectionery table model SP-311/2008 - 13.790 rubles.
  10. Wall food table model SPP 15/6 - 3.905 rubles.
  11. Portion scales model CAS SW-1-5 - 2.466 rubles.
  12. Portion scales model CAS SW-1-20 - 2.474 rubles.
  13. Shelving model SK - 6.706 rubles.
  14. Hairpin trolley model TS-R-16 for HPE hearth sheets - 17.195 rubles.

In total, 226 thousand 283 rubles will be spent on the purchase of equipment.

Sales channels

As sales channels, here we mean small grocery stores located in the city "X" and nearby settlements. Sales of products through regional and federal retail chains are not expected.

Project development schedule

The term for launching a company in this case is two months. All stages associated with the start of activities imply the personal responsibility of the business owner.

In the first month, the business is registered with the IFTS, stamps are ordered. Next, a current account is opened, a lease agreement for the production workshop is concluded. All the necessary equipment for doing business is purchased, the premises are being repaired in accordance with the requirements of the SES.

Within the next month, the entrepreneur receives approval from the SES to conduct business. The line is installed, commissioning is carried out and trial baking is done. The formulation and technical conditions are being coordinated with Rospotrebnadzor. Recruitment is underway. Contracts are signed with suppliers and buyers.

Starting from the third month, the bakery has been operating in full.

Registration of activities in the IFTS will cost 15,000 rubles.

The cost of redecorating the premises and bringing it into line with the requirements of the SES: 100,000 rubles.

The purchase of equipment will take 226.283 rubles.

Purchase of vehicles (a bread van for 128 trays, a GAZ-3302 car): 450,000 rubles.

The purchase of tableware will require 30,000 rubles.

To create a commodity stock, you will need 50,000 rubles.

150,000 rubles will be needed as working capital.

100,000 rubles are needed to connect to the power grid, as well as to agree on technical specifications and technical specifications for products.

The total amount of funds needed to open a mini-bakery will eventually amount to about 1,100,000 rubles.

Estimated financial performance of the business

Planned revenue for 2018

In accordance with the organizational plan, the start of the company's activities is scheduled for March 2018. Self-sufficiency should occur around May of the same year.

Planned economic indicators in 2019

The company's activity can be called seasonal, since the peak of sales will most likely occur in September-November and from early March to late April. In the remaining months, a decrease in revenue is possible.

Estimated payback period of the project: 2 years.

Expenditure part of the business

The following expenses can be attributed to the cost part of the business:

1. Production cost.

This includes the costs necessary to produce the product. These are, in particular, funds for the purchase of flour, margarine, sugar, yeast and other ingredients.

2. Variable costs.

This implies the salary of employees, which directly depends on the output and amounts to twelve percent of revenue.

3.General expenses.

This item of expenditure refers to the costs required by wages, social security contributions, rent, expenses for fuel and lubricants, equipment repairs, utility bills and other expenses.

Project risk analysis

The implementation and further work of the bakery is complicated by a number of negative aspects and risks. To determine the degree of influence of these factors, their detailed analysis is required. This is determined through an expert threat assessment. Also, a detailed study of the problem allows you to see the degree of influence of risks.

Possible risks in doing business

1.Increasing the cost of raw materials

This problem will undoubtedly lead to an increase in the cost of production and a decrease in marginal profit. It will be possible to compensate for this risk by increasing the selling price, or by revising the weight requirements. In order to prevent a problem, it is important to constantly study the supplier market and look for the most advantageous offers.

2. Emergence of new competitors

In the event of the emergence of new competitors, sales may significantly decrease. In order to protect the company from this risk, it is recommended to maintain customer loyalty and try in every possible way to stand out from competitors.

3.Declining sales in a certain season

The problem can lead to lower sales and higher labor costs. This risk can be overcome through a competent marketing policy.

Conclusion

It is obvious that all external and internal risks in business have a negative impact on profits. These difficulties are noticeably mitigated by the development of an anti-crisis management strategy. It is also important to maintain the positioning of the company in the market. Of great importance is the constant contact with the consumer, the study of his preferences for the proposed range.

The relevance of the mini-bakery business plan

Healthy nutrition, naturalness and freshness can be called the main message in the bakery market. Today, bakeries operating in supermarkets are most in demand, where sales are quite high due to good traffic. According to the Information and Information Center "Informkonditer", since 2010 the popularity of private mini-bakeries has been growing due to a wide range of products and exclusive products.

Even if we take into account the intense competition in the industry as a whole, the niche of bakery and fancy products is still underfilled. This is due to the fact that large enterprises are focused more on the production of bread than bakery products. At the same time, they cannot compete in supermarkets selling their own baked goods. Along with this, the latter cannot present a wide range of products, since for buyers this is more of a secondary interest. At the same time, the products of large factories are not sold in full in supermarkets.

As a result, private mini-bakeries noticeably benefit, as they sell a sufficient amount of bakery products and are able to satisfy the needs of even the most sophisticated customers. Having understood the value of the consumer and having established a distribution system, an entrepreneur with the help of a private mini-bakery can receive consistently high profits with minimal risks.

Conclusion

Using non-traditional (even borrowed) recipes for bakery products, you can successfully conquer a certain market segment. The niche of such products is now quite free, so any mini-bakery has all the prerequisites for development.