How to make money on pancakes: professional pancake equipment and the secrets of delicious pastries. Pancake shop business plan: description and recommendations of professionals Buy a pancake stall

Opening a pancake shop can bring you high profits. The main thing is to think over the menu, purchase high-quality equipment and find a suitable place for the establishment.

Not all niches in the field of public catering are densely occupied by entrepreneurs. There are other directions that beginners can master. This includes a cafe with a "pancake" menu. Establishments of this kind offer visitors a primordially Russian dish - with different fillings, according to different recipes. How to open a pancake shop from scratch? There are several important nuances that a novice entrepreneur should take into account when developing a business plan.

Our business valuation:

Starting investment - 300,000 rubles.

Market saturation is average.

The complexity of starting a business is 6/10.

Is it profitable to open a pancake shop?

Owning a pancake shop as a business is a profitable direction, which, with a competent approach, will bring a consistently high income to the entrepreneur. But before proceeding with the documentation of the case, it does not hurt to weigh all the pros and cons.

Opening a pancake business will be profitable for several reasons:

• Relatively low start-up costs that quickly pay off.
• There are not many authentic establishments on the market that offer visitors exactly the “pancake” menu.
• Large selection of equipment from suppliers.
• Affordable and inexpensive raw materials for the manufacture of dishes.
• There are several business options that can be implemented.

As practice shows, it is quite realistic to establish a profitable work of a pancake shop both in a small town and in a large settlement. But here it is important to draw up a detailed business plan with all the calculations and development strategy, to constantly work on attracting customers to the cafe.

As for the shortcomings of this line of business, then there may be difficulties with registering a business - a whole package of documents and permissions from supervisory inspections will be required. The procedure for registering a cafe can take a lot of time and money. But this applies to absolutely all catering establishments! Seasonality should also be taken into account - in the cold season there will not be so many customers in the cafe.

Is it profitable to open a pancake shop, it is worth deciding only after analyzing the market in a particular region. It often happens that even highly profitable activities do not “take root” in the market. Identify consumer demand for a particular dish, analyze the level of competition.

Choose the format of the opened institution

Before purchasing equipment and collecting the necessary documents for registering a business, decide which format you will “master”.

There are several options here:

• Mobile pancake. The main advantage of a mobile kiosk is the ability to move the outlet to a new location at least every day. And it can be profitable - look for the location where you will get the highest profit from pancake sales. For example, in summer you can trade on the beaches or in amusement parks, and in winter - in busy squares or near business centers. A pancake stall will not require impressive costs at the start - there are fewer investments when compared with a stationary catering point. But there is a serious drawback here - a pancake kiosk, due to the limited space for cooking, will not be able to offer a menu that is too wide.
• Stationary pancake. To open such an institution, more impressive costs will be required. But there will be more profits in the future! You have the opportunity to create a pancake menu with an impressive list of dishes - customers will certainly appreciate it. You have to carefully consider the location of the institution. And here the same rule as in the case of mobile stalls - you need a highly passable place. If you open a pancake cafe near railway stations, educational institutions, metro stations, markets and large shopping centers, high profits are guaranteed. Think about what the interior of the pancake shop will be like - you have to invest in the design of the room in order to attract customers. If you competently approach the organization of business, it is quite possible to reach a fundamentally new level - to launch a whole network of cafes.

Whatever line of business you choose, consider the offers of franchisors in this market segment. A pancake franchise will allow you to launch a profitable business under an already well-known brand. The contract provides for comprehensive support for the parent company in its activities - assistance in finding premises and purchasing equipment, providing ready-made recipes and promotional materials. Franchise entrepreneurs of the following brands deserve attention - Three frying pans, Blinoff, Pancake, Blinok, Teremok. The cost of franchises varies in a wide range - from 150,000 rubles to 4,500,000 rubles. But do not forget that you will give money from your wallet to buy a crepe maker for a cafe and other equipment, to equip the premises. If there is a minimum of free funds, sometimes it is more profitable to open an institution on your own.

Registration of the planned business

How to start a food service business? From registering your activity!

Register with the Tax Office as an individual entrepreneur. There is another option - to work as an LLC. But this will require more money and time. If you are planning a mini-pancake, then choose an IP.

In parallel with the registration of a business, it is necessary to find a room for an institution and conclude a lease agreement. Purchase the necessary equipment, repair the found premises and make recipes for dishes - all this will be checked by the SES and the Fire Inspection. Only after all the checks, a pancake shop on wheels or a stationary cafe will be able to open its doors to visitors. To prevent checks from dragging on for a long time, study the regulatory documents with the requirements for public catering!

Opening catering establishments is an area that requires mandatory licensing of activities. Obtaining a license is a long process. At the end of all checks, you receive a certificate-permission. Contact the licensing authorities in your city.

How to furnish a room?

Most likely, you will have to make repairs to the found premises - it needs to be “adjusted” to the planned institution. The pancake design can be made in any style. But more often, preference is given to such a design of the hall, where the emphasis is on Russian traditions - wooden walls and tables, authentic interior items, slightly subdued lighting. Be sure to include a section in the pancake business plan where the design project for the premises will be presented. This is an important point, since it is the design of the institution that will become its calling card in the future.

If we talk about a stationary catering establishment, then a room with an area of ​​​​at least 40 m 2 will be required. Plus, there should be allocated footage for the kitchen, rooms for staff, office space. It would be nice to find a building where it will be possible to provide an open veranda for accommodating guests - even in a small town, for sure, there is such a thing. Then it will be quite comfortable for visitors to taste hot dishes even in extreme heat.

Do not forget that the supervisory authorities impose strict requirements on the chosen premises. What do you need to open a pancake shop? Carry out all the "benefits of civilization" - heating, water supply, electricity, ventilation, sewerage.

Develop a restaurant menu

Include a section in the business plan of the pancake cafe where a detailed menu of the future catering point will be presented. It is the range of dishes that largely determines the success of the institution! In addition, the choice of equipment for a pancake shop will depend on the compiled menu. Based on the assortment of dishes, plan the purchase of equipment!

There are many recipes for pancake dough - fresh, salty and sweet, yeast and yeast-free. Offer customers not only ordinary pancakes, but also those with filling. There are a lot of options - sweet jams, jam, meat, fish, vegetables and fruits. There are over 30 recipes for spring rolls. What do you need for a newly opened establishment? Include as many dishes as possible on the menu! After all, customers will come to the cafe just to taste delicious pancakes.

If you open a stationary institution, then the menu can include not only pancakes - all conditions will be created for this. But here, too, focus on Russian dishes - cold and hot soups, dumplings, dumplings, pies. Think over the assortment of drinks - juices, tea, coffee, compotes. For the sale of alcohol (and this will allow you to earn more), you will have to obtain permission from the supervisory authorities. If there are other dishes on the menu, in addition to pancakes, you will need not only to buy a pancake machine, but also other equipment - and these are additional costs, sometimes “unbearable” for a beginner.

In the case of a mobile stall, everything is somewhat simpler - it is unrealistic to offer customers a wide range of dishes. As a rule, entrepreneurs include only pancakes and drinks in the menu.

What equipment is required for the smooth operation of the cafe?

The key to the popularity of the institution is delicious dishes. And it will be impossible to cook pancakes without high-quality equipment.

In catering establishments, not pans are used for this, but special devices - pancake makers. Do not save on them - this is the main item of expenditure. The price of the equipment will depend on its brand, performance. It varies from 10,000 rubles to 50,000 rubles. Even inexpensive household crepe makers are quite suitable for use in the kitchen of a cafe - for example, the Krampouz crepe maker.

Most likely, you will have to buy several devices - then customers will not have to wait long for their order. More often preference is given to equipment of foreign brands - it lasts longer, bakes the dough well.

You will need not only an electric crepe maker for a cafe, but also other equipment:

• dough mixer,
• food slicer,
• refrigerators for storing semi-finished products,
• refrigerated display cases,
• oven,
• microwave,
• coffee machine,
• blender,
• teapots.

There will be expenses for the purchase of furniture - for the hall, kitchen and office. An additional item of expenditure is dishes. In stationary establishments, it is undignified to serve dishes on disposable plates - glass ones are needed! Many entrepreneurs order dishes with the establishment's logo - an excellent solution, despite the fact that it is quite expensive.

To buy pancake equipment on wheels, you will need less money. All you need is a mixer, an inexpensive pancake machine Maslenitsa, a coffee machine, a blender, a refrigerator. In this case, you can not buy glassware - because the trade will go on the street. Offer customers disposable plates, forks, and knives.

Expenses for starting a business and advertising an institution

How much does it cost to open a pancake shop? To launch a stationary mini-cafe, you will spend at least 700,000 rubles. The list of capital costs will include the price of a pancake machine, preparing the premises for work, purchasing products, and registering a business. To open a small mobile kiosk, you need less funds - from 300,000 rubles.

You can save money when opening a cafe - buy used equipment. For example, an expensive used Roller Grill is 50% cheaper.

Pancake advertising will attract more customers - think over the marketing policy in the business plan. A prominent sign, streamers all over the city, billboards - you need to work on recognition. Be sure to develop customer loyalty - offer discount cards, give out flyers with discounts, introduce "happy hours" (the time when customers can have a cheap lunch).

The Russian public catering market has been actively developing in recent years: the annual growth is about 15%. At the same time, the fast-food market accounts for about 60% of the total restaurant business.

Café-pancake - the perspective of the catering market

One of the promising areas of the fast food market can be considered the opening of small restaurants or pancake cafes in your city.

The success of the pancake business does not need proof. A great example is the Moscow Teremok pancake network. This network includes about 140 restaurants and 65 pancake cafes throughout Moscow and St. Petersburg. And at present, the number of outlets of the Teremok network is only increasing. It is possible that soon they will even go to the international network. But when they started small...

In this regard, we propose to consider step-by-step instructions for opening a pancake cafe in your city.

Step-by-step plan for opening a pancake shop

First you need to decide on the future format of the pancake. The format or size of the pancake will depend on the following factors:

1. The size of the settlement / city. It is clear that in a small village it is not advisable to open even a small pancake shop. Another thing is a city with a million inhabitants, where it is profitable to open both a snack bar and a restaurant. The recommended population of the city is from 50 thousand people;

2. Location of the pancake cafe. The best places to place a pancake can be considered the central streets of the city, the presence of large office centers, universities, railway and bus stations, etc. nearby. It is better to open a cafe-snack bar where people need a quick snack, for example, train stations or universities, but it is advisable to open a restaurant in a large shopping or entertainment center where the visitor can have a calm and leisurely lunch;

3. The amount of funds to start a business. If there are very few funds to open a business, then it is better to start with a pancake-diner format. You should not borrow large sums, issue unsustainable loans and put yourself at great risk. Start small. So you will understand the basic intricacies of the business without much risk, unwind and open a restaurant. Moscow, after all, was not built right away either.

Finding funding sources

After we have decided on the format of the future pancake, it is worth thinking about possible sources of funding for the project.

Possible sources of funding for the project may include:

1. Bank loan;
2. State support, including grants for starting your own business - 300 thousand. rubles. Also, in some regions, the state issues loans at 8% per annum, acts as a guarantor for loans in banks, subsidizes the percentage of overpayment on loans, and so on;
3. Search for a potential investor in your business based on a well-written business plan;
4. Personal savings.

How much money do you need to invest to open a pancake shop

Speaking about possible start-up costs, opening a small cafe - a pancake shop in a rented room will require from 700 thousand rubles:

1. Repair, interior design development - from 100 thousand rubles;
2. Equipment, including showcases, pancake makers, kitchen utensils, refrigerated cabinets, washing tubs, coffee makers, cash dispensers, etc. - from 400 thousand rubles;
3. Furniture, including tables and chairs for visitors - from 100 thousand rubles;
4. Registration of activities, permits - from 50 thousand rubles;
5. Other expenses - from 50 thousand rubles.

If the plans include the construction of a pancake room or the purchase of a small pavilion (modular building), then the starting costs increase by 2-3 times.

Room search

When choosing a room for a pancake, you should pay attention to the location of the facility, the condition of the room, the presence of competition and the amount of rent.

The area of ​​​​the premises of a small cafe-pancake shop starts from 100m2. It must include:

1. visitor service area;
2. kitchen area;
3. dishwashing area;
4. utility room;
5. toilet.

The room itself must comply with all SanPin, fire, environmental and electrical safety requirements for catering facilities.

Activity registration

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Upon completion of the search for premises and investments, you can begin to register activities with the IFTS (tax).

As an organizational and legal form of a pancake shop, both an individual entrepreneur and an LLC can act. Open individual entrepreneurship(IP) is much easier than a legal entity (LLC). The list of documents, terms, and cost of registration of IP are minimal. But the opportunities for individual entrepreneurs are less than those of a legal entity.

Again, if your establishment is in the format of a pancake-snack bar, then it is advisable to open an individual entrepreneur (individual). If it will be a restaurant and investments in the business will be several million rubles, then it is better to register a legal entity (LLC).

Which taxation system to choose

As tax systems can act as USN and UTII. It is more profitable to use UTII, but this system has its limitations for public catering facilities: 1. The area of ​​the visitor service hall should not exceed 150 m2; 2. The number of jobs should not be more than 100 people.

It is worth noting that the transition to a special taxation regime, that is, the simplified tax system or UTII occurs within 5 days from the date of registration of the activity upon application. If you do not submit this application on time, then you automatically become a tax payer under the general taxation system with all the consequences. So be careful.

For settlements with third parties, as well as for the convenience of paying taxes, you should open a bank account.

What equipment to choose to open a pancake shop

After registering the activity, it is necessary to conclude a lease agreement for the premises, carry out the necessary repairs and interior design of the future pancake house.

1. Supply of raw materials and food products for cafes;
2. Outsourcing of services, that is, cleaning of the premises, security (if required), accounting services.

Search and selection of personnel

The last on the list of tasks is the search for personnel and the preparation of a menu for a pancake cafe.

The pancake staff includes:

• manager (administrator);
• Cooks;
• Cashier;
• Waiters.

One of the important requirements for catering staff, in addition to qualifications, is the availability of a sanitary book.

The staff itself, especially the waiters, should look nice (dress-corre), be polite and friendly to every visitor and fulfill orders on time.

pancake assortment

The main menu of the pancake shop includes about 20 types of pancakes. The most common and classic are: pancakes with meat, potatoes and mushrooms, pancakes with ham, salmon, red caviar and sweet pancakes.

The mandatory menu also includes first and second courses, cold drinks, tea, coffee, and desserts.

At the same time, in the future, your cafe should not be limited to the classic set of dishes, as the monotony is always boring, and regular customers always want to try something new. It also doesn’t hurt to hold any promotions, for example, give toys to children when their parents order a children’s lunch at your cafe.

Advertising

As soon as all the staff is selected and the menu is compiled, you can open a pancake shop.

In order for as many people as possible to know about you, you need to conduct an advertising campaign:

• installation of a colorful sign: "We are open";
• distribution of flyers and leaflets;
• advertising in the media, social networks and city forums.

Do not forget that after the start of the catering facility, you must notify the local branch of the SES about the start of your activity.

How much can you earn

If the average traffic of a pancake shop is 100 people a day, and the average check is 250-300 rubles, it is realistic to get a net profit of 50,000 rubles a month. With the right organization of the business, it can be recouped in a year and a half. An alternative option is a pancake on wheels. Watch the video.

Which OKVED to indicate when registering a business at the opening of a pancake shop

To register a business, you need to specify the OKVED code, which will depend on the format of the institution. Two OKVED codes will do - 55.30 - "Activities of restaurants and cafes" or OKVED code 52.62 - "Retail trade in tents and markets."

What documents are needed to open a pancake shop

To register a business, you will need a package of documents for registration with the tax authorities. You will also need permits from the SES and the State Fire Supervision Authority. You will need a lease agreement, and a garbage disposal agreement. Employees working in the kitchen must have health books. Do I need permission to open a pancake shop In order to start a business, you need permission from Rospotrebnadzor. You will need a license only if you open a pancake shop in the cafe format and plan to sell alcohol. Then you will need to collect an additional package of documents.

Business Technologies: Menu Features

The menu is one of the important components of a business plan. If your establishment will work as a fast food, pancakes with butter and sour cream and several types of pancakes with filling will suffice. If you want to open a pancake shop in the format of a cafe, you need to diversify the assortment. It is recommended to include:

• first and second courses:
• cereals;
• salads;
• pastries and desserts.

The menu should be designed in such a way that visitors can fully enjoy breakfast, lunch and dinner.

Pancakes are popular and easy to prepare in bulk, and are also a versatile dish from dessert to a full breakfast (dinner). A variety of toppings and sauces allows you to create a wide range with little effort. How to open a pancake shop so that it becomes a source of stable income?

Such establishments always have visitors, but you need to decide on the pancake format, assortment and other issues. In the article you will find a business plan with an economic justification for the attractiveness of a pancake as a business, as well as a step-by-step strategy for organizing it.

Collection of documents and registration

Before you open a pancake shop, you need to find a room and get approval from all authorities. For any public catering establishments, sanitary services put forward certain rules and regulations (SanPiN).

Step-by-step description of how to open a pancake shop:

• register an IP;
• register with the tax office, OKVED code 55.30;
• choose a taxation system of 6% of income or 15% of income minus expenses;
• register with the Pension Fund;
• conclude contracts for pest control, removal of solid waste and food waste (for SES), as well as for the maintenance of fire alarms (for the Ministry of Emergency Situations);
• obtain permits from the SES and the State Fire Supervision Authority (regulatory documentation SanPin 42-123-5777, SanPin 42-123-4117, MVT 5061, GOST 12.1.004, SNiP P-4, SNiP 2.08.02.89).

You need to make sure that all products have quality certificates.

Room for a pancake

All items of expenses for launching a pancake project depend on the format of the future institution. Pancakes on wheels are very popular and cost-effective. This is a kind of kiosk on wheels, which, if desired, can be moved to more crowded and profitable places.

Place

Good location options for a pancake shop:

• Near educational institutions, office centers or administrative buildings.
• Close to train station, metro and transport stops.

room

The first step that you should take in the direction of finding a room for a pancake shop is to decide whether it will be a cafe or a stall:

• For a small format cafe, there is enough room on the ground floor with an area of ​​40-50 m2, of which 1/3 is reserved for the kitchen. The cost of rent is from 30 thousand rubles, depending on the city.
• For a stall, you need to purchase a special trailer 8 m2 (2mx4m), which is already fully equipped for a pancake shop with a price of about 150 thousand rubles.

Purchase of equipment

A set of equipment for a pancake is simple and at the initial stage you can get by with mixers instead of a dough mixer. It is necessary to purchase the main equipment - electric pancake makers. The equipment for the stall and cafe differs in quantity and set, in addition, the stalls are equipped with refrigerators, showcases and air conditioners.

Table. Necessary equipment

Equipment name	Price	For cafe, piece	For a stall, pcs
Kitchen equipment
12 000	4	2
Fridge	25 000	1	0
Freezer	50 000	1	0
Planetary mixer	6 000	1	1
Microwave	4 000	1	1
Plate	18 000	1	1
Electric kettle	1 000	1	1
Stainless steel sink	3 000	1	1
Stainless steel tables	4 000	2	1
Stainless steel dryer	4 500	1	1
Hood	6 000	1	1
Cafe inventory and utensils	20 000	1	1
Inventory and utensils for the stall	10 000	1	1
Hall equipment
Air conditioner	25 000	1	0
TV	15 000	1	0
bar counter	35 000	1	0
Refrigerated counter	45 000	1	0
Tables for visitors	2 500	5	0
Chairs for visitors	1 000	15	0
Total for the amount		351 000	100 500

To save up to 30%, you can use used equipment.

pancake assortment

To open a pancake shop that will satisfy the tastes of all consumers, you need to have at least 20 varieties of pancakes.

Filling options:

• with chicken meat;
• with liver and potatoes;
• with red fish;
• with greens;
• with red caviar;
• with ham;
• with fruits;
• with cottage cheese;
• with chocolate, etc.

Sauces should be sour cream, condensed milk, chocolate and other sauces.

Your pancake shop should offer one or more signature pancake recipes.

In addition to the pancake menu, there should be tea, coffee, drinks, juices and water. It is also desirable to include sandwiches, buns, ice cream, etc. in the menu. The business plan of a pancake stall involves the preparation of pancakes, everything else must be purchased from suppliers. A pancake cafe can afford to cook mashed potatoes, soups, cereals and other dishes.

Staff

Depending on the chosen format, the institution depends on the hiring of employees.

Cafe pancake

To open a pancake shop from scratch, you need the following staff:

• manager - 1 person;
• cook - 1 person;
• assistant cook (in shifts) - 2 people;
• waiters (in shifts) - 2 people;
• bartender - 1 person;
• cleaner - 1 person

Payroll fund 100 thousand rubles.

The chef must have experience in such establishments - the success of the company depends on his skill. Accounting work can be done by a manager, so you need to hire a person who is knowledgeable in this area. The owner of a pancake shop can act as a manager, reducing labor costs.

Pancake stand on wheels

For such an institution, the work of 2 people with a payroll of 25 thousand rubles is quite enough.

Pancake business plans: cafe and stall format

Before starting real purchases, you need to study the pancake business plan with a detailed calculation of the formulas and choose the appropriate format. The pancake cafe has a larger assortment and turnover, but its monthly costs are also high.

Table. Attachments by format

Let's calculate the income-expenditure part under the condition of an average check of a cafe of 400 rubles and a daily number of visitors of 40 people. In a pancake stall, visitors will take a check for three times less, especially in a small town.

Table. Example

To finally decide, you need to evaluate the profitability and payback of the business.

Table. Profitability and payback

With the same payback period, the profitability of the stall is greater due to the lack of the need to pay rent.

Advertising strategy

For a cafe in a big city, it is advisable to advertise on TV, radio, and banners. A banner is enough for a mobile stall.

A good idea for development is to create an Internet site where you can view the menu and order food with delivery.

Pancakes are a traditional dish for Russia, which is also considered a real symbol of national cuisine.

It is eaten with great pleasure by both foreign tourists and local residents. However, with the increase in the pace of modern life, not all of our compatriots are baking pancakes at home, preferring more “quick” recipes to them. Nevertheless, the relevance of this product has not been lost at all, and it can easily be found on the menu of even the most expensive and sophisticated metropolitan restaurants.

For those entrepreneurs who do not have a solid start-up capital and a lot of certain knowledge, but want to try their hand at business, opening their own pancake shop is a very rational step, which, with a competent approach, is actually a win-win option. Firstly, food is something that will always be in demand, regardless of financial crises and other troubles. Secondly, the assortment of such, whether it is a small point in a shopping center or a mobile kiosk, can be made really wide by introducing such items as pancakes with mushroom and meat filling, caviar, cheese, vegetables, jams, fruits, jams, confitures, adding to This variety includes various herbal and fruit teas and freshly ground aromatic coffee.

Where to begin?

Why exactly a pancake shop, and not, for example, a point selling burgers and hot dogs? The fact is that pancakes are not only a traditional dish, well known to each of our compatriots since childhood, but their production and sale require a minimum of space, and the technological process is very simple and uncomplicated.

In addition, there is no need to hire highly qualified chefs, because virtually any person can be taught the art of baking pancakes in a short period of time. Another undoubted advantage of the pancake business is the low cost of ingredients.

To formalize such a business, you must register, for example, and submit a list of required documents to the tax office located directly at your place of residence.

One of the most difficult moments that arise when issuing permits is verification by the sanitary and epidemiological service. SES makes high demands on catering places, which not all start-up entrepreneurs manage to meet.

The most essential point when starting a business is to find good passing place for your own pancake. The target audience for such fast food is very extensive: businessmen and office workers, students, youth and people of various ages and income levels who appreciate and love traditional Russian food.

Pancake franchise business

Franchise business has its advantages, and not only for start-up entrepreneurs.

Usually, companies selling offer to start their own business as a representative of an already well-known brand. That is, the cost of brand promotion, advertising support and other significant points are virtually reduced to zero. The company conducts staff training, provides the necessary equipment and organizes the supply of frozen products.

Thanks to the successful choice of a worthy trade mark for cooperation, you can start earning quite well and expand your business in the future to open a huge number of new outlets. Specialists of a good company provide support not only at the beginning stage, but also in the process of subsequent work. Consider the most famous offers to date in the territory of the Russian Federation.

If you have not yet registered an organization, then the easiest this can be done using online services that will help you generate all the necessary documents for free: If you already have an organization and you are thinking about how to facilitate and automate accounting and reporting, then the following online services come to the rescue, which will completely replace an accountant at your plant and save a lot of money and time. All reporting is generated automatically, signed with an electronic signature and sent automatically online. It is ideal for an individual entrepreneur or LLC on the simplified tax system, UTII, PSN, TS, OSNO.
Everything happens in a few clicks, without queues and stress. Try it and you will be surprised how easy it got!

Teremok

The network of Russian pancake shops called "Teremok" has been operating in the fast food industry since 1998 and currently has more than one and a half hundred restaurants and representative offices throughout Russia.

The owner of this business, Mikhail Goncharov, was so inspired by the popularity of small pancake eateries while traveling along the Champs Elysees that he decided to organize a similar business at home. Moreover, in Russia, the majority of residents have special feelings for pancakes associated with folk traditions and the “taste of childhood”.

Currently, the company is among the best brands in the fast food category in the country, and the range of different products is quite impressive. There are both classic options with salmon, with red caviar, with boiled pork, with sour cream, as well as very unusual ones like pancakes with sausage, cabbage and egg, author's "Ilya Muromets", "E-mail with cheese and mushrooms" and others.

The company's menu also includes various salads, dumplings, lenten menus, desserts, hot and cold drinks.

The cost of a franchise depends on a number of factors, and is calculated each time on an individual basis, for which you need to contact the company's representatives.

An interview with the creator of this network is presented in the following video:

Frying pan

In order to acquire a franchise of the Skovorodka company, you will need an initial capital of about five million Russian rubles, which, according to official representatives, for a period of six to twelve months.

For this money, the franchise buyer gets the right to work on behalf of a well-known brand, will receive constant advertising support and the opportunity to undergo training, where specialists will present the most effective approach to organizing a business and train staff.

The company's menu includes: pancakes with meat, cottage cheese, ham and cheese, with cherries, with mushrooms and chicken, as well as cheesecakes, pancakes, salads and all kinds of drinks.

Three frying pans

Starting investment, which will be required for cooperation with this company, do not exceed 600,000 rubles, for which the employees of "Three Pans" will equip your outlet in accordance with a corporate recognizable design and will help both with paperwork at the initial stage and in the process of further cooperation.

Each franchise buyer is provided with a personal manager who can provide advice on all issues around the clock, seven days a week and holidays.

The menu includes classic pancakes with cheese, salmon, condensed milk, hunting sausages, author's Pancake Dogs, Banana Paradise, stuffed with cream, chocolate and ice cream, as well as many other interesting positions.

Vkusnolyubov

This chain of fast food pancake restaurants has been operating in the food industry for more than eight years, and currently has about seventy mobile points and stationary points.

The company has special requirements for franchise buyers. In particular, the selected stationary object should be located near educational institutions such as colleges, schools and institutes or in a place with high traffic. In addition, care must be taken to ensure that there are no points of sale from direct competitors in the immediate vicinity.

Price franchise from the company "Vkusnolyubov" is one of the lowest among other popular brands. Opening one food outlet equipped with a microwave oven and special equipment for baking will cost from 300,000 rubles.

Pancake machine on wheels

Opening a pancake shop in the format of a mobile point will allow you to spend a minimum of funds at the initial stage, and in six months, such a business, with a competent approach, will fully pay for itself, starting to bring a stable income.

For this Start Up, you will need from five thousand US dollars and more, depending on the quality of the equipment. For a pancake on wheels, you need to purchase a refrigerator, an electric kettle, a microwave oven, a special pancake maker and other kitchen utensils.

To attract customers, you can make a glass showcase in your mobile point and offer customers both classic and unusual options for delicious pancakes, desserts and drinks.

Features of buying a franchise

Each company has many different requirements for franchise buyers.

To open a stationary pancake shop, you often need a room of 40 square meters or more with a sanitary unit and a separate entrance.

For mobile points, it is also necessary to pass strict compliance with sanitary and other standards.

Delicious and mouth-watering pancakes have always been in consumer demand in various types of catering establishments. Thanks to such popularity among the population, Russian pancakes have become an excellent alternative to Western fast food. And today, despite the large number of outlets offering pancakes to customers, even a beginner in this business has every chance to start implementing his own project and achieve entrepreneurial success with it.

We will tell you how to open your own pancake shop in this review.

How to make money making pancakes

The ready-to-eat food business is one of the oldest ways to make money. Delicious food is a commodity that is always in demand. It can be sold from stalls, in small shops (kiosks), as well as in catering establishments.

In order for prepared meals to sell well, they must be fresh, tasty, appetizing and safe.

If from this point of view we consider the question of what is needed to open a pancake shop, then the answer is obvious:

• equipment that will make it possible to prepare fresh products in front of customers;
• thoughtful recipe and menu;
• reliable suppliers of products and semi-finished products;
• competent marketing, designed for the average consumer;
• qualified personnel.

And it's all. There are no special requirements for the format of a potentially successful pancake house. It can be like a mini-kiosk, where one or another pancake-based dish is prepared in the presence of a customer, or a full-fledged cafe with a special pancake menu.

Entrepreneurs who are interested in how to open a pancake shop from scratch, with a small budget at their disposal, can first try out the “pancake business” on small orders and without purchasing expensive equipment.

The mini-format can be implemented like this:

• establish the production of a small number of pancakes with different fillings (you can cook at home);
• carry out packaging in several pieces and distribute ready-made meals in crowded places (near office centers, train stations, markets, etc.).

Having made a minimum investment, an entrepreneur will be able to raise money for the purchase of equipment for a pancake shop in a few months of active work. In addition, practical experience in this area will give an understanding of what product is in demand. This experience can be used as the basis for the marketing promotion of your own product on the market.

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Material and technical base for pancake

When there is money to open a pancake shop, and it remains only to decide where to start, we suggest that you immediately start looking for a place and suppliers. The success of the future enterprise will largely depend on the successful location of the pancake shop, as well as on how high-quality products are used for cooking.

Suitable conditions for installing a mini pancake machine on wheels:

• away from the roadway;
• near crowded places in the morning and lunch hours;
• the presence of a nearby square or alleys with benches.

Favorable places for the location of a pancake cafe:

• near active business centers or modern large playgrounds;
• near educational institutions, state and municipal institutions;
• near public transport stations.

Room area - from 40 to 60 sq.m.

Important! Pancake shops located in residential areas are not popular with customers, since during the evening hours the main visitors of catering establishments choose a completely different menu.

Equipment for mini pancake:

• pancake maker (electric oven for two burners);
• planetary mixer;
• Desktop;
• washing;
• cooling counter;
• freezer chest;
• meat grinder
• electric kettle and coffee machine;
• cookware.

This is the basic set of equipment.

After obtaining the status of an entrepreneur and a taxpayer, you can purchase equipment, enter into lease agreements for premises and hire staff.

When the production base is ready and the staff is fully staffed, you should apply to state inspections for permits to conduct business in the field of catering. It is necessary to submit requests for the issuance of permits to the SES, Rospozhnadzor and Rospotrebnadzor.

In order to avoid problems with regulatory authorities at the stage of opening a pancake shop, it is necessary to request a consultation on the requirements for such facilities even at the stage of creating a catering facility.

Also, in each locality, under the municipalities, there is a service to support small and medium-sized businesses, where you can get detailed information about what documents are needed to open a pancake shop.

How quickly will the costs pay off

The initial cost of a mini pancake shop in the format of a cafe on wheels or a kiosk will be about 600 thousand rubles. For the opening of a pancake cafe in the implementation of the business plan, it is necessary to lay at least 1.2 million rubles.

Monthly costs for a mini-cafe are:

• 120 thousand rubles. - staff salaries;
• 80 thousand rubles – maintenance of equipment and mandatory payments (including taxes);
• 80 thousand rubles - purchase of products;
• 10 thousand rubles - advertising.

In total, about 290 thousand rubles will be needed to maintain a pancake house per month.

With an average check of 250 rubles, a pancake shop can earn up to 15,000 rubles in an 8-hour shift. With a good commodity-money turnover, the cafe will pay off in 1-1.5 years.

The relatively quick payback and, at the same time, the constant relevance of opening a pancake shop deserve to be considered this business idea when choosing a type of activity for an entrepreneur. In addition, successful cafes have a good prospect of developing into a franchise network, and this is a completely different level of income.

The history of the development of the "pancake business" on the example of one of the largest Russian fast food brands in the following video: