Lawyer in the company where to start. How to start a law firm from scratch

Is it difficult to open a law firm? What permissions are required for this? Where to start and how to finish the job? How strong is the competition in the market? From our article you will receive answers to all questions, after which you will not be confused by the question of how to open a law firm.

 

Business Description

The law firm provides paid legal services to private and corporate clients, advising on various issues: from registration of an organizational form to divorce proceedings.

The company can work in several directions:

1. One-time consultations for individuals. These are all types of law (from civil and criminal to banking and administrative), representation of interests in court and state bodies, acting in the interests of a client by proxy. The advantages of such work are the ability to quickly find customers, the disadvantages are the average and low solvency of the main target group.
2. One-time consultations for legal entities. Legal assistance is provided already at the stage of company registration, upon receipt of special permits, as well as in interaction with government agencies. The undoubted advantage is high rates for the services rendered, the disadvantage is the possible hidden insolvency of the client (it can be more difficult to recover money from corporate clients than from private ones).
3. Working with legal entities under an outsourcing agreement (subscription service). In this case, the company becomes a partner of the client, assumes all the tasks related to the maintenance of law, personnel work (registration of employees, contractual relations, interaction with government agencies). Advantage - rhythmic payment, disadvantages - a wide range of issues to be resolved (from the sale of real estate to appeal against illegal actions and decisions of law enforcement agencies).
4. Servicing individuals and legal entities under individual contracts. The premium segment of the market is private advice to very wealthy clients. Such persons need "their own lawyers" who can be trusted with confidential information. Advantage - high wages, disadvantage - difficulties in finding customers.

So, a law office must take its place in the legal services market, that is, find a niche that is more or less free from competitors. It is worth noting that new areas of work are constantly emerging in this area. For example, 3-4 years ago, registering an online store in payment terminals was an exotic service, today it is offered by dozens of companies.

Target audience of business:

1. Individuals facing legal problems. The range of potential consultations is very wide: family, civil, housing, administrative, tax law. Therefore, it is necessary to decide on a narrower target group and concentrate on certain tasks.
2. Small firms in need of constant legal assistance. Such companies attract legal organizations under outsourcing agreements. In fact, the counterparty undertakes all the legal work of the partner, setting the principles of payment (fixed, premium).
3. Medium and large companies that need a one-time consultation on a complex issue. Issues may arise in the field of economic, customs, administrative law. To be effective, law firm professionals must have good knowledge of specific issues.
4. Small and medium-sized firms in need of a specific service. This may be the purchase of equipment on lease, a loan, a commercial mortgage, etc. The law firm will accompany the transaction, or choose a counterparty, ensure legal security, etc.
5. Foreign companies that need representation in Russia. These clients are the most interesting, as they can get high pay. Foreign companies require a full range of services: registration, reporting, obtaining licenses, interaction with government agencies.

Is there a special procedure for opening law firms?

In order to create a legal education (office, collegium, bureau), according to the Federal Law "On advocacy and advocacy in the Russian Federation", it is necessary to obtain the appropriate status. Persons wishing to establish such an organization must pass a qualifying examination and take an oath. At the same time, “trials” will be more than rewarded, because lawyers have a wide range of rights and powers: representing the interests of the principal (client) in civil (criminal) proceedings, sending requests to various organizations, conducting written surveys of citizens.

In addition, in order to conduct private notarial activities in accordance with Part 3 of the Federal Law “On Notaries”, a license is required. To count on it, you will need to pass a qualifying exam, after which you can open your own office. A notary engaged in private practice has the right to rent an office, hire employees, and keep a bank account.

A special permit, according to the Federal Law "On Licensing Certain Types of Activities", is necessary only for conducting private detective activities (the licensing authority is the Ministry of Internal Affairs of Russia). This direction is extremely promising for such areas of legal work as debt collection, maintenance obligations, transaction support.

For other areas of legal activity, licenses and other special permits are not provided. Moreover, many recognized specialists in the field of customs law and foreign economic activity do not have higher education at all.

Search for a promising direction for work

The legal world is very wide, and there are really many areas for work here. Some firms concentrate exclusively on customs law (clearance of goods), others on the construction industry, and still others on registration services. Certain areas of activity are disappearing (notarial registration of transactions for the sale of real estate), others are just emerging (support for e-commerce). Let's try to evaluate several promising areas that currently have an average supply, and find out the potential demand for certain services.

We have identified several areas of interest in today's market:

1. Collection of debts under receipts and loan agreements by legal methods (preparation of claims, claims, applications to law enforcement agencies, writing statements of claim).
2. Support of enforcement proceedings (decisions, orders, rulings that have entered into force).
3. Legal services in the field of construction (compulsion to fulfill the contract, claiming a penalty, conducting an examination).
4. Legal assistance to foreigners (appeal to government agencies, purchase of real estate, participation in administrative, civil and criminal proceedings).
5. Assistance in obtaining a residence permit and citizenship (assistance in finding a job in Russia, processing the necessary documents, accompanying foreigners).
6. Appeal against illegal decisions of law enforcement agencies (decisions of the Ministry of Internal Affairs, the Investigative Committee, the prosecutor's office).

Note: Actual niche in the current market conditions - protection of the rights of borrowers to creditors (e.g. stop loan franchise).

Assessment of demand for promising areas of activity:

Main promotion methods:

1. Internet advertising. For all the areas we have identified, contextual advertising Google.Adwords and Yandex.Direct works well. The effect of marketing activities will be felt within 2-3 weeks after the launch of the project. In the medium and long term, SEO promotion, that is, filling the site with optimized articles, can give a good conversion.
2. Participation in the work of free consultation services. A number of popular sites for providing legal assistance to citizens enable specialists, when answering questions, to provide their contact information, that is, to advertise. But, given the lack of a territorial link (it’s not even worth remembering the breadth of Russia), getting a large number of customers will not be easy.
3. Conducting trainings and seminars. To promote such services as subscription services for legal entities, as well as legal support for foreign companies, it is promising to organize working meetings for heads and heads of departments. Participation in thematic trainings and seminars can also be charged, but this is associated with other organizational costs.
4. Preparation of business proposals. When promoting the service of subscription legal services for companies, targeted mailing will help to find clients. In a business proposal, it is necessary to identify possible algorithms for cooperation and indicate the cost of the company's services.
5. "Cold calls". Most small and medium-sized companies cannot maintain their own legal department, but they encounter legal problems with enviable regularity. Targeted telephone conversations with managers will help you find customers. Moreover, this method of promotion is rarely used in the sale of services in the field of jurisprudence.
6. Successful legal practice. Finally, the notorious "word of mouth" remains an important source of customers. The more useful the help and advice is, the more satisfied customers a valuable specialist will share with their acquaintances.

Advantages and disadvantages of your own law office:

pros	Minuses
Free work schedule	High competition
Arbitrary pricing	The need for rich work experience
A large number of spheres	Difficulties in promoting certain types of services
Possibility of constant expansion of the company	Psychological problems (constant contact with other people's difficulties)
Huge number of potential customers	The need to constantly update legal frameworks and update legislation
Self-realization of a specialist	Independent search for clients
Ability to choose clients	A large number of people who want to get advice for free
Right to refuse consultation (assistance)	For certain areas of work, a license is required.
Efficient use of working time	It is difficult to find good specialists as employees
Minimum costs for the organization of the workflow	The company is responsible for the quality of services
Stable demand	Finding your place in the market is not easy.

Examples of successful business

Summary analysis of the cost of services

Company name	Law Firm "Arcadia"	Law Firm "Angard"	GC "Yurliga"
City		Ulyanovsk	Ekaterinburg
One-time consultation	1.500 rubles/hour	700 rubles	from 1000 rubles
Registration of LLC (without state duty)	11.000 rubles	2.500 rubles	7.500 rubles
IP registration (without state duty)	3.500 rubles	1.000 rubles	4.500 rubles
Liquidation of a legal entity	60.000 rubles	is not provided	34.500 rubles
Drafting a claim	9.000 rubles (complex service)	1.000 rubles (only application)	9.500 rubles (complex service)

So, the above companies provide similar services, however, Arcadia Law Firm specializes in registration issues (formation and liquidation of legal forms), Angard Law Firm is more focused on affordable services for individuals, and Yurliga Group of Companies provides a wide range of services to both private and to corporative clients. Even a superficial analysis shows how much prices for work vary. Not surprisingly, the cost of services in Moscow is much higher than in Ulyanovsk.

We add that the price of work significantly depends on the status of a lawyer. Eminent offices that serve only regular customers can request 15-30 thousand rubles a day, and even more, for representing the interests of the customer. The stakes are especially high in the field of criminal law: when a rich person has the prospect of being in places “not so remote”, he no longer counts his savings so zealously.

The hero of our article, Demid Emelyanov, created his company while studying in his fourth year at university. He, acting as a manager, registered the company and hired several employees - including a fairly experienced head of the legal department. Of course, you will need the education of a lawyer, but, as our hero says, theory is very different from practice, and knowledge of your business comes with experience. Therefore, if you are not yet very confident in your abilities, then you will need more experienced employees, whose work will be organized by you. For the latter, you must have leadership qualities. And do not limit yourself to this role only: the leader must be a highly qualified lawyer.

Demid Emelyanov

When I opened the company, I did not conduct market analysis. I had acquaintances in this field, and I knew that there is a lot of work on the market, a good lawyer is always in demand. In the future, of course, as we developed, we began to study the market, analyze niches. It's one thing to be a generalist lawyer, it's another thing to lead a certain legal direction. There is no point in doing everything. To be a professional, you need to hone your skills in several directions, otherwise you will not be able to provide a quality service. You need to choose several niches. We did just that. Gradually we mastered several niches and we work in them. We are focused only on small and medium-sized businesses - liquidation and registration of firms, bankruptcy. Sometimes we take on the personal affairs of clients-owners of the business as an exception. To determine which niches were the most profitable, temporary marketers were hired to conduct research. For beginners, I advise you to immediately hire marketers, if funds allow, or contact a third-party organization. Or go, as we did at the beginning, by trial and error.

The legal services market is saturated. Many new firms are opened every year, many lawyers believe they are ready to open their own company. But, experts say, few market participants provide quality services. However, in order to occupy a certain percentage of the market, you need to provide services competently and be competent. Currently, the quality and price in the market are not comparable: often firms charge a lot of money for their services, but do not complete the work. If you want to work long and fruitfully, do not repeat their mistake: know that the higher the quality of your services, the more regular customers you will have.

What other nuances of the market do you need to know? It is necessary to constantly monitor changes in legislation. Because the relevance of the service line directly depends on these changes. For example, over the past few years, we have noticed that the legislation changes very often, this is due to the economic crisis and the government's attempts to reach a new level of interaction with business. In order to stay afloat in such a situation, you must always be in trend, study innovations, create and practice new directions, “reshape” your services to suit changes in the law and always provide an up-to-date and new product to the client.

Investment size

Demid Emelyanov

General Director of the legal center "KNOW"

8 years ago, when we opened the company, it took only 50 thousand rubles to invest. We rented an office, bought inexpensive furniture, sat down ourselves, hired a lawyer and started working. This was enough to start moving. We hired promoters who handed out leaflets with information about our company. This is how we started getting our first clients.

Demid Emelyanov

General Director of the legal center "KNOW"

Nobody taught me to do business, I studied literature on my own. We started with an office of 12 sq.m., paid 400 rubles per sq.m., five people sat in this nook. Now we have an office of 200 sq.m., a staff of qualified lawyers and partners throughout Russia.

Demid Emelyanov

General Director of the legal center "KNOW"

Previously, I held multiple positions. He himself was a secretary and answered calls. But after some time, I realized that my time is precious, and I can bring in more money if I hire a secretary. Therefore, it is better not to optimize the work, but to increase incoming traffic.

Step-by-step instruction

In your activities, you will, of course, interact with representatives of government agencies, as well as with stationery suppliers, a cleaning service and a courier service. A law firm has a lot of paperwork, and you need to find a good courier service that can deliver these papers to the right place on time - and often these are other cities. As a rule, the most famous courier company works better than others. But you still have to choose by trial and error: if they don’t have time to do everything on time, change the counterparty.

Relations with government agencies do not need to be specially established. The longer you work, the more officials will learn about you. But this is not always good for a lawyer. After all, you may also not be loved, knowing how persistently you are fighting for a client.

Demid Emelyanov

General Director of the legal center "KNOW"

When recruiting employees, the main criteria for us are education, experience, and psychological qualities. We already have an image - a psychological portrait of the person we need. The team is friendly, and we need a person to join it. When the company is small, this is important. The most important thing is the climate in the company. I am against employees being friends, but psychotypes must match. For a lawyer, such qualities as purposefulness, perseverance, and a desire to achieve goals are important. I like extraordinary people who have their own point of view and are ready to defend it, ready to prove their competence in work and learn.

We usually post vacancies on the HR website. After that, we determine suitable candidates. But I have this rule: until I see about a hundred people, we will not close the vacancy. Usually 50-70 people come out. It happens that already at the fifth or sixth interview the same person comes, but as long as there is an incoming stream, we definitely look at everyone. There are two interviews - primary and secondary, then a three-month trial period. If a person shows himself earlier, within a month, we are ready for a permanent relationship.

What do we attract to work? We have good wages, everything is designed to ensure that the employee receives the necessary work experience, we have all the necessary tools. In some companies, an employee is simply given a Yellow Pages directory and the task is to look for “I don’t know what”. We have training. Some specialists for 3-4 years catch our vacancies in order to get to us for an interview. In general, lawyers with experience know the status of companies in the market and understand where they want to get a job.

The work schedule for a law firm is standard - from 8 to 17 or 9 to 18, five days a week. Overtime hours can be, but by agreement with employees. Sometimes you may need to meet with clients on Saturday and Sunday.

You can also create your own club card. According to them, regular customers receive several services for free (for example, an extract and the Unified State Register of Legal Entities) or at a discount. Naturally, customers who will close your monthly revenue with one of their orders will require a special approach.

If your company is aimed at serving small and medium-sized businesses, then it is convenient to be located next to the registration authority - the Federal Tax Service, since you will often need to go there. But the IFTS is not always located in a place convenient for customers. Of course, a regular client will come to you anywhere, but if you don’t have many of them yet, then the best option is to open an office in the city center, where it is easier for people to get to.

There are no special requirements for the premises. But, the hero of our article notes, as you develop, you should have at least a reception room where the secretary sits, the legal department, managers, and management should be in separate rooms. You also need a cozy meeting room. This is very important, because a regular client comes to a lawyer as a psychologist, and in order for him to entrust you with his problems, you need an inviting environment.

Documentation

Demid Emelyanov

General Director of the legal center "KNOW"

Our center was first registered as a sole proprietorship, and then an LLC was opened. In society, it is customary to take such a form as an individual entrepreneur lightly. However, from a legal point of view, an individual entrepreneur bears more responsibility in the event of litigation, while a legal entity has ways to avoid liability. However, individual entrepreneurs are easier to maintain: it is easier to report on tax - to choose UTII and have an outsourced accountant. For example, we did not have an accountant on staff for five years.

You do not need to obtain a license to open a law firm. A license is required only for the provision of specific services - for example, if you are involved in the bankruptcy of individuals, the employee in charge of this area must obtain the status of an arbitration manager, be a member of an SRO, and pay membership fees.

Opening checklist

Is it profitable to open

In order to correctly set prices for your services, you need to constantly monitor the market and find out the prices of competitors for similar services. You also need to properly assess the quality of your service.

Demid Emelyanov

General Director of the legal center "KNOW"

Sometimes we do not break the price, we do not even go down to the level of the average market price, because we know that the quality of our service is very good. And people come to us - albeit a little, but they know that with us they will achieve a positive result. New companies, entering the market, resort to dumping, lower prices, because they do not have customers. But, as a rule, the quality of the service provided suffers from this.

If you start with small investments and small expenses, with an office of 10 sq.m., then you will reach the “zero” point in the first month. If you rented an office in the city center, hired about 10 people, spend 700 thousand rubles a month, then you can reach zero no earlier than in a couple of years, initially investing at least 10 million rubles.

There are many reasons for the lack of clients for lawyers and law firms. This includes high competition in the field, lack of funds for advertising, the beginning of legal practice, etc. The most difficult thing to find clients for lawyers who work on their own. Law firms have a number of advantages because they work in teams. And among some lawyers, there is still an idea that the client will find it himself.

Clients for lawyers: choose the most interesting and profitable cases

In legal forums on the Internet, the topic of finding clients is always hotly discussed. Alas, even young people do not see the point in presenting their professional activities on the Internet. You can provide yourself with a constant stream of clients by working on your own. But the task should be even higher - creating a queue of people who want to work with you. In this case, you can choose only the most interesting cases for yourself and significantly increase the cost of your services.

Clients for lawyers. Instead of "cheap" choose "free"

Sounds absurd? By no means! Pricing is one of the most important marketing techniques. One of the worst options is to sell your services cheaply. "Quick and cheap" is not a strategy that will help you find customers. There will always be someone who can offer their services even cheaper.

It is much more efficient to offer some of your legal services for free. Surprisingly, the fact is that a free offer can be the strongest marketing ploy. You are not obliged to advise everyone for free - come up with a typical service or give a brochure with useful information. Even the most insignificant free service will work as an excellent "bait".

Fight for customers: when will word of mouth start working?

It must be admitted that the world of legal services has changed. Even such a powerful tool as word of mouth does not work to the extent that you would like it to. To ensure a constant flow of customers (subject to the high quality of the services provided), you need ten to fifteen years of practice. Chance, luck and patient waiting are not the things that should guide you when building your marketing strategy.

By the way, even everyone's favorite word-of-mouth technology can be improved on your own. Tell about your interesting experience in blogs, forums, social networks. Expand your circle of acquaintances, distribute business cards. Perhaps this will become one of the sources of replenishment of your client base.

Clients for lawyers: marketing, marketing and more marketing.

So, we again come to the conclusion that just being a lawyer will not work. You will have to work hard on your marketing education.

Opening your own law firm is usually the dream of an experienced lawyer who works as part of the company's staff.

Dear readers! The article talks about typical ways to solve legal issues, but each case is individual. If you want to know how solve exactly your problem- contact a consultant:

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The realization that one can receive more decent pay for one's work and recognition of one's abilities attracts this contingent to free bread. Meanwhile, enthusiasm is not enough to start your own business.

Market features

The law firm provides and offers services to clients relating to legal relationships. The effectiveness of the management of a law firm is directly dependent on the understanding of legal services and the patterns by which the market operates, the conduct of legal business.

The features of the profession include the following aspects:

• does not have an economic content, unlike goods of a material nature, therefore it cannot be studied and assessed until the moment of the truth;
• characterized by high professionalism;
• is creative, the lawyer, when solving the client's question, shows creativity of thinking, non-standard;
• the quality is not predictable, changeable, because it depends on the specifics of the legal situation, the provisions of the law, judicial practice, the legal position of the client. Moreover, depending on the level of professional training, knowledge and experience of a lawyer, methods of work, the quality of the services provided by the same name can be different;
• there is no clear criterion for quality, for example, in some cases, a loss in court is regarded as a successful procedure, and a victory does not bring the achievement of the goal;
• all procedures are performed on "trust", since it is possible to provide a quality service only if a trusting relationship is established between a lawyer and a client.

Business Relevance

The current legislation of the Russian Federation changes quite often, is contradictory in nature, the degree of legal literacy among the Russian population is low, which is why the business of legal services is in great demand.

The relevance of the business of legal services is dictated by life itself, which creates different situations that sometimes require answers to difficult questions.

Personal relationships with each client, attentiveness, accuracy of qualified specialists, true masters of their craft, relying on the law and following it, prevents delicate, tragic situations.

Major Players

Legal services are represented by professional actions of specialists in law, which are aimed at meeting the needs or providing favorable conditions for legal entities and individuals by providing them with legal assistance on a commercial basis.

The modern market, based on the needs of a potential client in resolving problems that have a legal component, but are not legal, has acquired combined services, so lawyers with a medical, accounting, financial, technical bias who own information technologies have appeared.

Along with the transformation of legal services, new players entered the market who do not have a basic legal education, the so-called informals. In addition to purely legal services, they offer potential clients services related to real estate trading, tax and financial procedures, and registration of legal entities.

New players have created niches in the market by taking over the market by stealing the money from lawyers and small small firms. Informals became representatives of clients at court hearings, state bodies and institutions. They provide consultations, draft various legal documents, and develop software.

The competition of lawyers themselves, as well as lawyers with informals, is developing on new conditions of commercialization and professionalism, in which victory is expected for those who rely on improving their practice, attracting new clients, using creative advertising and marketing techniques.

Competition

In Russia, the provision of legal services is in its infancy, so its competitiveness is not sufficiently developed.

According to research by independent experts, the niche of the legal services business is vast and quite capable of accepting new participants.

The situation of the legal services market allows a young, newly opened company to take its rightful place in a niche and quickly develop into a prosperous company with a well-functioning working system, qualified personnel and a large client base that brings good profits. But only if the standard business requirements in any industry are met: diligence and commercial acumen.

How to start your own law firm from scratch?

To start a legal services business from scratch in your own company, you need to have a small start-up capital, which is spent on paperwork, renting a room, purchasing furniture and office equipment, and advertising.

Choice of premises, equipment

One of the tasks when opening a law firm is the choice of a suitable office space. In principle, the location of the office does not really matter, although the best option may be a room in a business center, which is located in the central part of the city.

A good option may be the presence of a good room located in a high-rise building of an industrial area on the ground floor is also not a bad option.

Buy a set of office furniture, which consists of tables, chairs, cabinets, a sofa, a coffee table. From the equipment you will need a personal computer, copier, fax machine, printer, scanner. As an attribute of any office, a safe in which documents and business papers will be stored.

Registration, permissions

To open a law firm, it is not necessary to have a legal education, it has the right to open any interested individual or legal entity under the Civil Code of the Russian Federation. But in order to act legally, it is necessary to register a company with the relevant state bodies, choose a form of taxation.

According to the current legislation, no special permission and license is required to open a private law firm.

This does not apply to the private practice of a lawyer, a notary, the activities of a detective, who must acquire a status by obtaining a license.

The best option is a limited liability company, so it is undesirable to open an IP law firm. Although some lawyers operate according to this scheme.

Recruitment

For the first time, the best option is to start a business together with a partner without hiring employees. Over time, when the business begins to develop and expand, the question of hiring qualified personnel will arise.

If financial resources allow, it is necessary to hire 3 specialists who will deal with various services. An undergraduate student can be hired as an assistant and courier. It is not necessary to hire an accountant, at first you can use the services of an incoming accountant.

Intended staff for a mid-level law firm:

1. Lawyer of the highest qualification;
2. Legal consultant;
3. Lawyer for work with individuals;
4. Lawyer for work with legal entities;
5. Legal Assistant;
6. Secretary referent;
7. Accountant.

Workflow organization

The specialization of the company and the quality of the services provided determine the future success of the company. This is facilitated by the creation of a corporate identity, image, maintaining a reputation. When starting a law firm from scratch, the best option is to provide a small amount of legal services. Having reached a certain level in a narrow specialization, it is necessary to move on to adding new types of services.

The developed step-by-step instruction for service personnel will help develop a specific strategic line aimed at creative activities that will be cost-effective and bring good income.

When organizing the process, you should determine the main audience of your customers. For example. if the prerogative part of the services that you intend to provide is aimed at solving economic issues, then your clients are mostly legal entities. Therefore, it would be rational to organize work from 8:00 to 19:00 so that any business representative can contact you without any problems during working hours. Not bad if one lawyer will work on duty on Saturday at least until lunchtime.

Get ready that visitors will not come to you one by one. Most often, 2 or more representatives come. Make sure everyone can be comfortably seated around the table. This means that there should be either a large table or a separate meeting room.

Business plan

For a competent business organization, it is necessary to examine the market for the provision of legal services in order to identify the number of potential competitors, their location, the advantages and disadvantages of the services offered by competitors, and, taking into account the results obtained, develop a business plan, choosing the optimal pricing policy, drawing up the economic strategy of the future law firm.

The most promising areas include:

• collection of debt obligations;
• legal assistance in the field of construction, production of the execution of a decision, order, determination that have become legally valid;
  • support for foreign persons acting as private and corporate clients, assistance in finding employment, obtaining citizenship, paperwork;
  • support of financial and economic activities of companies;
  • appeal against the decisions of law enforcement agencies, regarded as
  • illegal.

Expenses

The items of expenditure include:

Item of expenses	Amount, thousand rubles
Registration and purchase of a legal address	30,0
Furnishings and equipment	50-60
Rent of premises and its repair (office 10-15 sq.m.)	130,0
Communication costs, software	40,0
Stationery	5,0
Salary, 1 person	30-40
Fare	10,0

Total opening costs amount to 315.0 thousand rubles.

With a large number of current orders and the existing customer base, it is quite possible to reach the break-even point in the second month of activity.

Profitability

The legal business brings considerable profit with a competent organization and fully pays for itself in 2-3 years. The profit of the company depends on the services provided, the quantity and quality of orders.

The average cost of legal services in Moscow is:

• One-time consultation 1500 rubles;
• Registration of an LLC, excluding state duty - 1100 rubles;
• Registration of IP without state duty - 4500 rubles;
• Liquidation of legal faces - 60000 rubles;
• Writing a claim 9500 rubles.

Let's assume that in a month 5 lawyers were served 25 customers, the average cost of services was 5,000 rubles, then the balance sheet profit will be:

5*25*5000 = 625000 rubles.

The amount of income tax is 20%, it is equal to:

625.0 * 0.20 \u003d 125.0 thousand rubles

Net profit is found by deducting expenses, for the first month of work it is equal to:

625,0 – 315,0 – 125,0 = 185.0 thousand rubles or taking into account the dollar exchange rate as of September 19, 2014 (39.20 rubles) is 4,720 thousand dollars.

Rare lucky ones manage to get such a number of clients in the first month of work. But after 5-6 months, this is a very real figure. This is the main task of the business owner - to attract customers.

Where to look for clients?

Attracting clients and building a client base for a new firm that has just entered the legal services market is an important issue of significant importance. Most often, it is created on the recommendations given by friends, acquaintances, relatives.

Advertising should be the main driving force in promoting a business after opening a law firm. It allows you to create an extensive customer base, consisting of individuals and legal entities for subscription services.

• distribution of advertising booklets, calendars in crowded places;
• creation of a website or group in social networks;
• development of a legal blog for Internet users;
• printout of souvenir products with the company logo.

An advertising company is able to form the image of the company so that it is remembered and recognized. Therefore, it is necessary to place advertising signs on the streets, place advertisements in print media and television, place advertising banners on websites, write articles, and answer questions on the company's website. It is the task of the head of the company to develop and send out specific commercial proposals for cooperation, to hold personal meetings, negotiations with potential clients.

An effective way is to write personal letters to the heads of large enterprises. To do this, you need to "get confused" and find out the names of these officials. Then compose a letter according to the type, describe your merits and achievements. Addressing by name and patronymic works better than the faceless "dear leader."

Many lawyers who have opened their firms at first accept and execute orders themselves, over time expanding the list of services with a partner network, involving a lawyer in criminal and civil cases, realtors to conduct real estate transactions, auditors to perform audit work, registrars on mutually beneficial terms.

Partnership has the following advantages:

• the best ratios for the price and quality of the service provided are established;
• reduced costs for renting premises, paying wages;
• the quality of service is carried out at a high level, so no additional control is required, since each partner values ​​​​its reputation;
• revenues are in direct proportion to expenses.

The classic option is a law firm, which is located in a solid building and has a whole staff of lawyers with assistants.

But it has errors related to:

• significant expenses that are spent on renting a room;
• the choice of premises, accompanied by stringent requirements;
• payroll costs that do not depend on the season and profitability;
• an increase in the cost of organizing and maintaining jobs, complex accounting;
• recruitment, because there are not so many qualified lawyers who want to work in a private firm.

The level of price / quality in the second option is maintained by reducing marginality and a greater number of orders, and in order to maintain the quality of services, it is necessary to increase the price for it.

Opening a law firm from the outside looks simple: register, rent a room and work for the good of society. But there are aspects, neglecting which can ruin the business at the very beginning. And that important component is reputation. One rumor about the incompetence of a lawyer is enough to dry up the flow of clients. Therefore, it is important to constantly work on professional development, acquire important contacts, and develop a client base.

Attention!

• Due to frequent changes in legislation, information sometimes becomes outdated faster than we can update it on the site.
• All cases are very individual and depend on many factors. Basic information does not guarantee the solution of your specific problems.

Therefore, FREE expert consultants are working for you around the clock!