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What kind of business is better to do in our time. What is profitable to do now - the main promising areas

Business on participation in trade chains "we buy imported - we sell to compatriots" ceases to be profitable. There are many reasons for this, from geopolitical to economic. For Russian production of any scale, the green light is on today. How to navigate among the opportunities that have opened up, what can a small business bet on?

The time of intermediaries is running out.

From the very beginning of economic freedoms in Russia and until recently, domestic small businesses preferred the sphere of trade and services. Often the business model was elementary: we buy abroad, we sell at home. Low competition, huge choice provided high profitability of projects.

* - with annual revenue up to 1 billion rubles. (2014 criteria)

The crisis, sanctions, a high dollar and a weak ruble dictate new rules of the game: competition in trade and services is increasing, demand is narrowing, profitability is falling. The most significant decrease in revenue for the 1st half of 2015 was recorded in wholesale and retail trade, in cargo transportation. It's time for small businesses to adapt to market changes: today, the trend is the production and implementation of innovative projects. This is where a lot of free / little competitive niches. Let's figure out what is profitable for small businesses to produce in Russia now.

Assessment of the current situation in the SME sectors for the 1st half of 2015

* - index of the current situation - expert assessment of the state of affairs for the past period
Source: Small Business Pulse survey, Alfa-Bank, June 2015

Prospects for production: where to look for profit

Imported products are now available in any Russian stores: food, sports, children's, household, electrical and other goods. Often under the inscription "made in Russia" a product assembled from foreign components is hidden. A small business can successfully launch any of these products. The main thing is to identify what product, what quality and price will be in demand.

When deciding on production, it is worth considering the moods/preferences of consumers in the B2B and B2C sectors. Russians - individuals buy less, save more. The direction of using free money has changed.

What are Russians willing to spend on?

Russian enterprises are focused on the purchase of goods/services that allow them to maintain/increase the level of sales while reducing costs, i.e. they are looking for inexpensive ways to increase the efficiency of business processes and reduce product costs. For example, by replacing imported components with Russian ones.

What is profitable to produce in a crisis by industry

1 Furniture: landfill chic

Italian cuisine is becoming an unaffordable luxury for many. It's time to offer our compatriots high-quality eco-friendly Russian-made furniture. Our consumer now counts money, is sophisticated in the practicality of furniture and has tried Ikea.

Therefore, a successful furniture business idea should be:

cheap in production, competitive in price;
fresh and original, using design solutions;
environmentally friendly, using the ideas of recycling.

Furniture made from pallets (wooden construction pallets) meets these requirements. It can be country, garden, intended for offices and creating residential interiors in country, loft or industrial style. At the same time, it is not necessary to disassemble the pallets, they are used as modules, constructing author's models. The secret is in the right handling. Pallets are a cheap and grateful "building" material.

An important nuance. Furniture should look stylish and functional, not clumsy. Professional designers should participate in the development of models.

2 Products for animals: cheaper and healthier

According to VTsIOM, 76% of Russians have pets. We are third in the world in terms of the number of pets per capita after the US and China. What is profitable to produce in Russia for small businesses for smaller brothers?

The Russian pet food market is growing despite the crisis. In the most profitable market segment - food for cats and dogs - today there are two leaders: Mars and Nestle (joint share - 86%). They can and should be squeezed out by domestic producers. The main thing is to choose the right niche.

It is believed that Russians do not save on pets even when they themselves have nothing to eat. In real life, people switch animals to economy-class feed, preferring the most useful options available.

Healthy food for cats and dogs - minced meat and bones with vitamin and mineral supplements. Such feeds are used by specialized kennels, they are hunted by knowledgeable cat and dog owners. The production of "natural cutlets" for animals is carried out in Russia by a few small producers. The niche is uncompetitive.

For the production of natural food for cats and dogs, an expensive technological line is not needed, everything can be organized on a minimum area with little investment.

To start a full production cycle, you will need equipment:

cutting table for meat products;
meat grinder and minced meat mixer;
molding machine / scales;
shock freezer and "hot" table for packaging;
freezer.

The cost of natural feed is lower than that of industrial “drying”, even if it is produced from mechanically deboned meat, which is used in the manufacture of sausages. The business model is simple. The main limitation of sales is that there must be refrigeration equipment at the point of sale.

3 Building and finishing materials: money out of thin air

The building materials market is shrinking. According to a study by RD Construction analysts, a decline in production in January-July 2015 compared to the second half of 2014 was recorded for cement, ready-mixed concrete, reinforced concrete, red ceramic bricks: -12, -30, -15, -1.5%, respectively. This is how the reduction in the pace of mass housing construction backfired on building materials - the demand for housing is falling.

The main product of the recycling of old tires, crumb rubber, is used in the production of:

rubber tiles / paving stones;
coverings for sports grounds and fitness halls;
wall finishing materials;
innovative road surfaces;
accessories for cars (rugs, mudguards, etc.).

The cost of technological lines for "grinding" tires into crumb rubber depends on productivity, degree of automation of the process, quality and size of the output fraction. But in general, we are talking about costs of 1-12 million rubles. In addition to Chinese equipment options, there are also Russian ones: the plants of Vtorrezina Ecoprom LLC, Alfa-SPK LLC and others offer lines of their own design. It is better to prefer domestic equipment - both the quality of the product and the reliability of the machines are higher.

It is more profitable to produce goods with a high added value, i.e., in addition to crumb rubber, to issue tiles and coatings. The last two products are cold or hot molded from chips, polyurethane adhesive and dye. The cost of equipment starts from 2 million rubles.

The payback period for a mini-factory for the production of rubber tiles is from 6 months. The indicator is excellent, but the investments for the start will require impressive. There is a more economical entry option: many manufacturers (EcoStep, Masterfaybr, etc.) offer to start a franchise business. From 500 thousand rubles.

4 Goods for tourism: wide is my native country

The growth of major world currencies and the rise in the cost of labor in China have a positive effect on the domestic light industry market. In 2015, the share of Russian manufacturers in this industry increased to 24% and continues to grow. What should a startup focus on?

Russians save money on vacation trips abroad. Most have to be content with local color and sponsor domestic tourism. They need equipment.

tourist clothing and equipment of the middle price category;
budget tents (up to 5,000 rubles);
fishing goods in the low and mid-price segment (up to 3,000 rubles).

The production of backpacks, ventilated caps / hats, windproof hats, gloves, encephalitis, thermal underwear, sweaters is a profitable business. You can choose a very narrow niche and engage in the production of mobile baths or thermal bags.

It is not necessary to develop innovative raincoats-boats or T-shirts-life jackets. It is enough to make practical and functional products a la the Expedition clothing range. But at reasonable prices.

5 Automotive equipment: Thule from Tula

What is profitable to produce in Russia for cars, where is the free niche? Comparing our popular Swedish plastic autoboxes from Thule brand with analogues is the same as putting Rolex against ordinary watches. The Thule customer pays for style and brand first. Moreover, luggage boxes from the point of view of production are the simplest products. Thule cost in Europe in the range of $400-970. The price, which is not humane at the current dollar exchange rate already at the place of production, in Russian retail stores turns into a completely surprising one: premium solutions cost 60,000 - 100,000 rubles.

The middle price segment of the autobox market in Russia (10,000 - 20,000 rubles) is now under the gun of Polish, Czech, Italian and Chinese manufacturers. Items from the Middle Kingdom deserve special attention: they are widely presented, but the quality is objectively low. Time to make car trunks in Russia. Domestic manufacturers of boxes for cars exist as a class, but are counted on the fingers (brands ATLANT, VetlaN, LUX). Moreover, some have a meager assortment, others specialize in "luggage systems from European components" (read: they depend on fluctuations in exchange rates), and the quality of others is lame.

During the crisis, mini-production of universal luggage boxes (for all car brands) made of high-quality plastic with a reliable opening / locking system in low and medium price categories is beneficial.

This will require:

vacuum forming equipment (Russian - from 350 thousand rubles);
Press forms;
raw material is ABS plastic.

Cheaper to manufacture soft autoboxes made of polyester, PVC and other plastic polymers. But this is sewing production and a completely different story.

Profitable business is not uncommon these days. When planning to become an entrepreneur, everyone dreams of "hitting the bull's-eye", creating a business that is profitable, in demand, profitable, promising. However, only time will tell how profitable the project will be. For even with the same starting capital, in the same niche, even in the same region, the results of different people are different.

How to choose the most profitable business with a future perspective?

Conditions for creating a profitable and profitable business

If, when starting in commerce, you seriously analyze the direction of activity and choose a promising niche, then the schedule of expected profit will definitely go up.

However, when planning to open an individual entrepreneur or LLC, you should not write off a fairly obvious fact: what is profitable today, profitable, profitable, promising, tomorrow may not be relevant at all.

Moreover, in the same niche, it would seem, under exactly the same conditions, for some people the offspring turns out to be both profitable, and profitable, and promising, while for others it is unprofitable.

Now let's take a closer look at the factors that affect commercial success.

A business that turns out to be profitable, profitable, and promising at any time and in any country in the world must meet several conditions:

Source of income - passive income
There is always a demand for your products and services - a niche is well chosen
When the crisis is for your benefit and is an incentive for business development
Lack of competitors due to the specifics of the business
Minimized costs and expenses for doing business

The list of indicators characterizing the most profitable areas for creating your projects can be continued, but let's focus on these for now. Now let's talk about these conditions in a little more detail.

Source of income - passive income

So that the idea does not disappoint you, the source of income should be passive income that does not depend on your direct participation after you create and launch the source of this income. And at this time you yourself begin to analyze new directions and launch the next project.

And even better, when the income received is residual, i.e. constantly increasing. Activity that brings passive income is a profitable and promising craft today, and tomorrow, and always.

In trade, such income can be generated by a constantly growing network of satisfied buyers of goods and services, the creation of a network of branches with a single functioning system, and ready-made business systems.

An example could be the creation of a large network of small grocery or specialized stores, a network of distributors or referrals, a network of sites, including on free resources, with advertising from reputable companies and services on them, creating your own link in the MLM system, a franchise, etc. .

Successfully chosen niche: there is always a demand for your products and services

Profitable business is obtained where well chosen niche. The process should be based on goods or services of daily demand, which tend to end, but without which everyday life will become impossible or lose comfort. And if we talk about monthly profits, it is important to remember that money can be scrolled many times a month.

The most profitable business is on everyday goods

Consider, for example, which MLM companies are thriving. Where goods for promotion - dietary supplements (BAA), cosmetics, detergents. They are bought, spent, and the same buyers (satisfied, of course!), Come for them again.

Also and, in particular, it is much more profitable to do it on the most necessary products that are immediately eaten, on clothes, shoes, detergents, car parts. Recently, goods and services have been in demand that allow people to save money, for example, on fuel.

But Russians are already accustomed to buying cosmetics in well-known ones, and it can be more difficult with it when opening their own business. Nevertheless, services related to beauty and health will always be in demand.

No less interesting and significant are services that offer people entertainment and recreation (online games, online cinemas, social networks).

A certain interest, starting from the moment of perestroika, the introduction of a market economy in Russia and to this day, is caused, for example, by advertising companies. Everyone needs advertising without exception. It doesn't matter if it's in the real world or on the Internet, big or small companies, legal entities or individuals. Supply and demand works best through advertising. Although we often say how tired we are of her. Advertising projects, however, as well as entertainment services, are always in demand. And it makes sense to think about it.

Determined, it is in these niches that you need to look for your market segment. And implement the selected ideas, becoming better than competitors.

Your offspring will certainly be profitable if there is always a demand for the goods and services offered. If, regardless of regional, climatic, political conditions, people will need them.

Profitable business on disposable goods

Disposable products are more and more popular with customers. But there were times when it seemed that he had bought something - and for the rest of his life.

When the crisis is for your benefit and is an incentive for business development

There are many projects that are not afraid of crises: during a crisis fever, they will only flourish.

Hard times for some are always a chance to get rich for others. Realizing the opportunity to become free and financially independent is in difficult, crisis times the easiest way.

And such activities can easily be found in the global network. The same advertising: contextual, teaser, from direct advertisers who pay good money for it. Why not give them a place on your information resources?

Lack of competitors due to the specifics of the business

A good profit can be made where there are not only no competitors, but simply cannot be due to the specifics of the type of activity. Again, the same advertising on their information resources, for example, and partnerships with search engines. The main thing is to wisely dispose of such a gold mine as the database of Yandex and Google search queries.

Competent, its constant improvement in technical terms, will gradually increase the rate of attendance of the resource.

Profit from the development of a network of infosites will globally exceed the meager investments in their content. Day after day, projects can be expanded by adding new sections, articles, news. And the income will not just be passive, but residual (constantly growing).

Minimized costs and expenses for doing business

The surest way to minimize the cost of your craft is to open it in the virtual space. The opportunities for earning even in one business niche are diverse and endless.

As the experience of recent years has shown and the grandiose events in Moscow confirm, there are enterprising people who have been allowed to create millions of fortunes on the Internet. Earnings on affiliate programs for the sale of information products have become quite popular and relevant today.

Only dollar millionaires who made their fortune on the Internet could get on the stage in Moscow. The amounts of their income on the network were announced simply astronomical, up to 400,000,000 rubles.

This information for reflection will be very useful for those who dream of finding a clue to the question, who really thinks which project is more profitable to open, in or in the most ordinary business in real life (offline). At the same time, so that it is profitable, profitable and promising.

In fact, there are many areas of employment that meet the above conditions. And without an analysis of the market at the moment, it is almost impossible to name the most profitable, the most profitable, the most profitable sector of commerce. There are such segments of the market, which not only do not want to mention here, but even to remember about it at all.

Therefore, the question of which business is the most profitable, or the most profitable, or the most profitable, is probably not quite right. The success of any undertaking depends on many factors and specifically on you.

In which market segment is it more profitable to open a profitable business?

If we consider the virtual space as a platform for your project, then its success depends to a greater extent on professionalism, the desire to learn and the refusal of the future businessman to waste time online. And this is a livelihood.

And quite profitable (fast-payback business), ultimately quite profitable and promising today, it is quite possible to create on the network. And this is an undeniable fact.

Why? Because developing an Internet project is quite simple and low-cost. And these are important indicators for creating a profitable business. And it does not matter at all where you live: in a small town, in a metropolis, in a village, when you are trying to breathe signs of life into your work.

A profitable business in a small town is the dream of many Russians

Profitable business in a small town with a huge target audience

Quite a lot of young people, especially in small settlements, small towns, when choosing, rely today on the Internet space.

No costs for renting offices, industrial premises. But the whole world of potential customers who can be helped to find what they are looking for on the net.

This is a win-win and far-sighted way to make money on your home computer. Day after day, tens, hundreds of thousands of the most ordinary people, from schoolchildren to pensioners, are being formed in this sector.

Many are already well versed in the issue. And they even record video tutorials on the topic of making money online, make e-mail newsletters.

Working from home via the Internet is simple and comfortable. And even if at first nothing happens, then you will not be in the red. You can try again and again, honing your skills and professionalism, choosing a niche that suits your requirements and conditions.

The only thing to lose here is time. Yes, and you can’t call it a loss: the real practice and study that any novice Internet entrepreneur needs.

If in traditional offline employment there are moments that depend on the “foreign uncle” in the form of various services, then here, in the virtual space, everything depends only on you. And if more specifically - from the cost of your time and desire. There are no other barriers.

Learning how to develop and expand your brainchild on the network will not be difficult. Information today is full, even free. The main thing is to decide what you want to create, in which niche to develop. And start taking action.

All paths lead to the Internet: we build the easiest business here

It is profitable to create a promising simple business on an Internet platform

Creating a commercial project on the Internet is a fairly simple business. This is much easier than running similar processes in real life. After all, the virtual platform completely eliminates unnecessary red tape and delays with all sorts of services that often die out as unnecessary. Offices, office equipment are not needed, which greatly simplifies the creation and conduct of a business. Excess money is excluded.

And, at the same time, you can secure a real income. Modern web professionals know different . They are well versed not only in matters of how to create an ever-growing cash flow online, but also how to make a lot of money on the Internet, and even a lot.

Many individual entrepreneurs have created services that allow site owners to promote their resources on the network, and for beginners, testers, to earn some money and acquire some useful skills.

Can a beginner or novice user make money quickly and a lot on the network? More likely no than yes. It just takes some time to figure out what's what. But the fact that considerable people are spinning is now understood by almost everyone.

And it doesn’t matter for what - to work, to study, to get information, to pay for services or purchase goods, to provide themselves with real income, just for entertainment, visitors go there ...

And where there is money, where there are people who are ready to spend any amount of money, there are always options for earning money. You just have to make sure that these people who are willing to pay, thanks to you, get what they are looking for.

Today, the Internet is used by many as a source of solid income and considerable profit with minimal investment. 5 million citizens work in Runet and related industries, and companies in this industry produce goods and services worth 5 trillion rubles a year. Labor productivity in this sector is three times higher than the national average (Lenta.ru).

Nowadays, from the smallest to quite old people, they know how to use a computer. And these are potential customers for your offer. It's just that the number of such people is increasing daily. And this is a decisive factor in favor of the Internet business. The target audience for your offer in this space segment can be found much faster and at the lowest cost.

Even the President of the country sometimes speaks out on this topic, not only hinting, but stating that it is time to fire everyone who does not have computer skills.

Yes, and you probably have long understood that in the last century there were times when the computer was perceived by many as nothing more than just a source of information or entertainment. - today is not a curiosity and is gaining more and more popularity every day. The benefits of this kind of activity and employment are obvious. And now it is beneficial for both the customer and the contractor.

For many people today, Internet earnings have become not just an additional income, but a significant income, the most profitable business, which includes several sources of income.

With minimal investment, earning decent money by studying, for example, and, without leaving home, working for yourself, of course, is tempting. And there are people for whom it has become a favorite daily activity. Many, working at home on a computer, have created a steadily growing, profitable in all respects, promising, profitable and simple home business, they are successfully promoting it and now have a good constantly growing income in excess of 1,000,000 rubles. But …

Offer unrealistically high income? Online Fraud

Fraud on the Internet: money can not only be earned, but also lost

Are you offered an incredibly profitable business on the Internet with minimal investment? Carefully! Unfortunately, only 10-20 percent of Internet entrepreneurs are serious enough about creating a new source of income and actually make a profit. The remaining 80-90 percent treat this superficially or peck at all kinds of free tempting offers and simply provide this profit, often just to scammers who have gotten their hands on it.

As a rule, solid spam with such offers is now constantly sent to e-mail, to Skype system accounts. Whole groups are working on such projects, possessing the gift of persuasion, capable of forcing you to voluntarily transfer money to the specified accounts. And then, when the time comes for the promised payments, your "goldfish" becomes lifeless, does not show any signs of life. Simply put, scammers disappear.

A lot of websites and blogs, video tutorials and courses about this have been created, a lot of trainings are being held, but most people still continue to lose their money. Why? Because they do not want to learn from the mistakes of others, they prefer to make their own.

What kind of business is profitable to do with a future perspective?

What undertaking is best to implement on the network, what kind of business is profitable to do? To make it both profitable and cost-effective, and simple, and at the same time - promising? Given that you do not intend to make any significant investments. Or the very minimum ... Well, so that the project is to your liking! To work comfortably.

Someone believes that all profitable areas of commercial activity have long been occupied, that now it is unlikely that they will be able to open anything, because all profitable and profitable niches are so crowded that many cannot withstand the onslaught of competitors.

And someone has so much energy, intelligence, inspiration, talent that they immediately take note of any phrase they heard in passing, they are ready to turn any flashed idea into the most highly profitable business.

Whatever ideas come to your mind, one thing is certain: your project should be in the Internet space or you will use the virtual sphere to the maximum to promote your traditional business.

And if not millions, then hundreds of thousands of rubles a month in the form of passive income today on the Internet it is quite possible for the most ordinary person to earn. True, you have to work hard.

Promising business and minimum costs - advertising on websites

Many Internet entrepreneurs own profitable information sites that really work as sources of their income. The number of such assets for some site owners is in the tens.

For example, today we are very interested in the opportunity, without leaving home and using tools such as a computer and the Internet, to form and develop. We have our own information resources and are engaged in their monetization.

This is a profitable business with minimal investment, a good business on the Internet, even for beginners, where you do not depend on anyone (compare with MLM!) and create on your own at a convenient time what will bring you constantly growing income in the future due to the appearance of everything new and new advertising platforms on expanding information resources.

There are millions of topics and directions for creating and promoting websites. This craft is not afraid of any crises, because advertising during a crisis, on the contrary, becomes even more popular and in demand. There is practically no competition, because even one topic, any, construction, for example, or repair, gardening, raising children, everyone sees and develops in their own way.

Of course, it’s better to write on your own, but if it’s completely a burden, freelance exchanges will help.

And in order for your site to be visited, it must be done taking into account the search queries of the population. Write about what people need! And there will definitely be a topic where you will advance better than others. Starting and growing a business today is easier than ever!

The demand for advertising was, is, and will be! Because people will always buy goods, use services, learn. And more and more (and the younger generation absolutely) turn to the Internet for information. And there, on your resource, they see an ad on a topic of interest to them, click on the link and go to the site of the seller of the product or service. And you get money. For those who have been seriously engaged in this type of activity for a long time, it is clear that the advertising business is one of the most profitable commercial areas on the Internet.

Yes, this requires certain computer skills, some knowledge, but I repeat that we started from scratch, we didn’t even finish any computer courses. And today, the network has a lot of even free educational materials, video tutorials.

Providing advertising platforms for solvent companies and services on your websites can lead you to a solid income exceeding millions of rubles a year. And the sums of money will replenish your account around the clock. It doesn't matter if you are on vacation, in the gym, at some party or making another new page on your site.

Connecting to this modern type of employment is not only profitable, but also a far-sighted decision. This is an opportunity to start building your promising assets practically from scratch without investments.

This direction of commerce on the Internet has long been called "virtual real estate". And with the help of this "virtual real estate" is quite real. This may well be of interest to those who dream of their own housing and analyze any clues on the topic,. To a real new apartment in a real space, in your city. With a serious attitude and attitude towards the chosen lesson, this is real, which is confirmed by the video when you click on the link.

Such a direction of commerce as is very promising, here's another reason. Year after year more and more users and potential visitors of your resources appear in the global network. What is an important factor for building a profitable business.

In our opinion, making your websites with information useful to people and placing the code of advertising blocks of reputable and respected services on them is the easiest and most interesting business today. This is our favorite occupation, at the same time forming earnings. This line of business on the Internet is really safe, as long as you do not violate the rules of companies that provide sponsored links. It is this employment that forms the basis of our family income.

What is the best business to open? How to choose a simple, profitable and promising business?

What kind of business to open is better, more profitable, more reasonable? … You decide

Which business is the most promising specifically in your situation, what will be the most profitable business in your locality, which direction of employment is more reasonable to choose in order to build a highly profitable business and which business is better to do, of course, you decide. There is no advice here. Like to grow flowers - grow flowers, love the household - do business there. The main thing is that it should be claimed by other people.

An example of a simple profitable business on the Internet that satisfies all the above conditions can be advertising on websites: banners of reputable companies, contextual advertising Yandex Direct and Google AdWords.

If you have an intention to create your own business, moreover, to make your offspring profitable and profitable, and maybe the most profitable, do not rush to grab the first very tempting offers that come across on the first pages in the results of Internet search engines. Moreover, to conclude some kind of agreements with suppliers, transfer money, participate in affiliate programs. Today will take quite a bit of time, but will avoid many unpleasant moments. Business is becoming more and more transparent, almost all the information necessary for the analysis of companies has now appeared in the public domain on the Internet.

In order to create the most profitable business from scratch against the background of competitors, to capture a significant market share in the chosen niche, you will have to plow. But when you do what you love, even 16-18 hours fly by unnoticed.

And there is another important point that I would like to focus on. Do not look for ready-made recipes for creating the most profitable business. They simply do not exist (or it is unlikely that anyone will share their developments: why produce competitors). And if you manage to create a strong foundation for your offspring, then each person will have it in his own way. Depending on the goals, ambitions, opportunities, experience, perseverance, perseverance ...

For those who are limited in financial capabilities and study, it is important to explore and understand the psychological aspects of the issue using the examples of the richest people on the planet.

Everything that was discussed above can be applied for analysis when opening a project of your own. Further it will be more interesting, but it will turn out to be used no more than for educational purposes.

The most profitable business in the world. Alas, not for everyone.

Issuing or issuing money is a profitable business, but for the elite

Are you familiar with such concepts as seigniorage? So the most profitable business in the world is directly related to them. Seigniorage is income from issuing money or printing banknotes. It is calculated by the difference between the denomination of the bill and its cost. And the larger the denomination, the greater the profit, because the cost of pieces of paper with pictures is approximately the same.

The cost of manufacturing the world's dominant hundred dollar bill is about 12 cents. The seigniorage for issuing just one such banknote in monetary terms will be $99.88. How much does an ordinary person need to work for this amount?

It is easy to translate all this into percentages: profit as a percentage = 99.88x100 / 0.12. Almost 100,000 percent. Impressive?

And it is not the state that is engaged in the process of issuing money ... The owners of seigniorage are the owners of the country who govern it. And this is in any country in the world.

In the conditions of the growing crisis, various speculations on the topic of the further development of society, the economy and other things, the ubiquitous vital question arises for a simple layman, voiced by Nikolai Gavrilovich Chernyshevsky - what to do? There are problems with employment, wage cuts, and so on.

One way to get a job is to start your own business.

Briefly about the economy

The situation on the labor market has recently changed and changed mostly not for the better. There are many reasons for this. According to the classics, they can be divided into subjective and objective. Objective - the crisis of the entire model of the world order, which affected the economic sphere as well. Subjective - unwillingness, inability and inertia, first of all, of power structures to change the model of the world order, however, the same applies to ordinary citizens who are not burdened by the burden of power. In defense of people, one can argue that such a situation is observed in times of any crisis. Inertia is an attribute of any system, social is no exception.

Let's leave philosophy to Socrates, because he only knew that he knew nothing ... and we don't know that either.

So the economy. At the moment, it is important for an entrepreneur that the economy is in transition. When viewed globally, one sees the process of transition from chrematistics (profit maximization) to a balancing model.

General understanding of business and entrepreneurship

Business is a representative of the chrematistic model of the economy. According to this vision, a businessman is a person who seeks to maximize his capital.

The development of the economic sphere of mankind is moving along the path of man's liberation from monotonous, unproductive labor in the direction of creativity. Technology has developed to such a level that it does not require large expenditures to provide a minimum of everything necessary for the life of all living people on the planet. The issue of insecurity has long passed into the plane of inadequate distribution and management.

Only one conclusion can be drawn from this. Huge labor resources for a modern economy will not be required. And it will take creative people who will come up with and move development further. Entrepreneurship is one of those professions that spin the wheel of history.

In the new formation, traditional business models are likely to fail. Now they are still working, but slippage is already visible. Echoes of this process are attempts to build chimeras, such as a business with a human face, i.e. crossing profit maximization by any means with concern for the well-being of employees.

As always, whoever is the first to realize the spirit of the times, integrates and leads the process - he will be on the crest of the wave.

So, we see the future behind the balancing model of the economy, and various cluster models of production cycles can be very well adapted to it. The very basis of the balancing model was written down by Leontiev - the model of the so-called input-output balance, or the input-output method.

Business and the state

No matter how the liberal public complains (it will always complain about being oppressed - this is the essence of liberalism), the influence of the state on the management of the economy at the moment is very small.

In an economically developed association, the role of the subject of management is seen as decisive. He builds a skeleton filled with businessmen. And not the businessmen themselves are trying to figure out what kind of skeleton to build. At a minimum, all segments of the population should take part in the issue of general skeleton construction, and not just highly specific ones, whether they are businessmen or government officials.

And the question of what type of business, especially in terms of small and even medium-sized businesses, planning structures should answer. (For example, a microdistrict needs shops, clubs, etc. With a clear, ready-made sales and supply plan. Entrepreneurs analyze applications and put them into practice).

Since the state does not want to do this for various reasons, then in principle such a project can be implemented, say, on the basis of Internet resources. The work is titanic, but it's worth it, again, there is a methodology - balancing models, there are attempts to implement the most suitable ones for small businesses - cluster models of production cycles.

Since no such structure exists yet, the question of the profitability of one's own small business is transferred to the plane of independent analysis of the market, sociology, psychology and morality. More on this in the next paragraph.

Own business

Let's deal with the problems of our own small business.

Let us immediately exclude the moral aspects. Since business is a largely vague concept, we will not consider business that goes beyond the boundaries of generally accepted ethics. For example, studies conducted on investment projects show that the most profitable of them are various sects. The business model of the sect is the most profitable, steadily growing, and so on. At the same time, the sect does not have to be religious. Businesses such as Amway, Avon and other network marketing (not all, and only in terms of using elements) are built on elements of the sectarian approach.

There remains an element of sociology and psychology. If business is understood as receiving disproportionately greater remuneration in relation to one's own work. Compensation for this lesser own labor in classical theory is the risk of entrepreneurship. To build a balancing model of the economy, most likely, such an understanding will introduce a systemic error. But for the transitional period, the model remains quite workable. Nevertheless, one should still focus on the balancing model.

The most important thing in any business is sales.. All other aspects are important, but if there is no sales, then any, the best organization in all other areas becomes an unnecessary addition to unsuccessful sales.

And here are two ways:

use existing markets;
create new markets.

The first way is the analysis of demand and the implementation of its satisfaction. According to the second - the creation of demand, including the use of psychology and sociology (part of advertising, branding, etc.).

True, there is still a Buddhist path - the middle one, so to speak, between Scylla and Charybdis. Those. using both ways. The transition economy is different in that both instruments are involved. The problem of the second way is that in its modern form it is used for the manipulative creation of artificial demand that does not meet the needs of the economy, but satisfies the needs of only its individual elements.

In terms of my own participation in business, I would like to draw attention to two types of business:

passive;
active.

Passive business

This type of small business to some extent can be attributed to the most profitable. Its distinctive feature is the passive or minimal participation of the business organizer in the process of its functioning.

Examples of a passive business are some Internet projects developed for advertising revenue, launched business projects with equity participation, and so on.

Advantages:

brings a constant, usually small profit;
does not require personal time costs;
lives an independent life, there is a possibility of an accidental rebirth into something more voluminous;
you can start a large number of such projects.

Flaws:

limited time of existence (without any intervention of the organizer, the project fades quickly enough);
most of the projects fade, not reaching the point of self-sufficiency (it should be noted at the same time that most of the projects did not require any serious financial costs);
in most cases low profitability;
increased risk of losing the project with its possible development.

We will not talk more about passive business. If possible, it makes sense to launch passive business projects, at least as a bookmark of probabilistic development opportunities for the future.

Active business

Actually, any business with the active participation of the organizer of the business in it. In the next section, we will give a short overview-classification of the types of small businesses that are profitable to do in Russia. Here I would like to make a few more general considerations.

If you focus on building a business on a balancing model, then you need to understand the fact that it is desirable to maintain a balance, both external and internal, and in different sections of the enterprise.

For a small business, external balancing may consist in determining the boundary points of development. Those. full development of a specific niche. Further, either competition will be required, or methods of psychological processing, deterioration of the characteristics of the product, so that it breaks more often, etc. Without the use of all this arsenal within the limits achieved, the enterprise operates in a balanced way according to the "exact demand - exact supply" scheme. Working with suppliers, resources and other things are taken for granted things that are usually included in the balance sheet in classical economics.

In the same way, the internal balance described in classical economics will not be considered. Everything is right there. Let us pay attention to the aspect that is not considered there - this is, first of all, a fair distribution of income based on the results of labor activity, which is extremely impartial for many businessmen to discuss. The performance of an employee in a foreign company is extremely low, and in their own they will work only if the principles of justice are observed. And the product is created by the employee, without people, not a single product has yet been created. Business does not create products, it can contribute to their creation or interfere with this.

Overview of Small Business Types

What is the best small business to do right now? The answer to this question is quite broad. There are no fundamental restrictions. Or almost none. Much depends on the person. If you set a goal and go towards it, then the goal will begin to approach.

For orientation, we will give a short overview of the most profitable types of business with characteristics from our point of view.

Internet Based

In general, almost every business today needs the Internet. The Internet has embraced almost all spheres of life. And you will have to use this tool in any case: clients, suppliers, resource management, infobase, analytics, and so on.

But here we mean exclusively Internet directions. The business is distinguished by an insignificant initial investment, developed infrastructure. It is actively developing and will only expand in the future. There is no clear structure, no clear understanding of how to develop and implement, there is no formal logic. The field of activity is vast. Pluses are also minuses. It is easy to develop miniature projects, it is very difficult to get even into the middle niche.

Business on permanent consumables

This business is almost eternal. It is based on goods that are needed every day. Food, hygiene products, cosmetics, etc. And all possible aspects related to these products: sales, production, delivery, and so on.

In most cases, the market for these products is competitively saturated. This requires careful study of the point of sale.

Usually the benefit in this area is minimal, the risk with a good initial analysis is also minimized.

Innovative business

The most risky, but also the most profitable business. In general, some authors refer innovation to business. Those. the formation of profit in excess of the labor expended is referred to the sphere of innovation. As soon as an innovation covers a large part of the market, it moves from the category of business to another economic category, say, production.

An innovative business usually requires a relatively large initial capital or own developments. Almost any new production at the initial stage is an innovation. Therefore, there are many examples of innovative business, Apple began with the fact that two engineers soldered in the garage - the world's first personal computer.

Business services

If the crisis develops into a deep phase, then the business based on services will suffer first of all. This is actually the only big risk.

Except for this case, people will actively use the services: taxis, hairdressers, photo salons, etc. Outsourcing services can also be included here: cleaning companies, accounting, legal services, etc.

It is also important to calculate points of sale here.

Catering business

Another type of profitable small business. Food falls under the heading of human needs. Organization of various food outlets: from small eateries to a chain of restaurants. This also includes the organization of all kinds of catering services for employees of organizations, including outreach.

It is important to calculate the points of sale.

entertainment business

At all times, a person needed first bread, and then circuses ... in fact, at the same time. And in times of crisis, the demand for spectacle usually only increases. This segment includes: cinemas, recreation parks, clubs, etc. Also, the organization of various games has recently been gaining momentum: quests in houses, search for items around the city, etc.

Sports and excursion and tourism business

Close to the previous one, but somewhat different from it. In many regions of our country it has a seasonal look. This can include both sports and tourism-based businesses. Both within the city, country, and with an organization around the globe.

The sphere is actively developing and there are still plenty of opportunities for growth in it. More and more people are taking over this area. Traveling and playing sports become a significant part of life for most people.

The choice of business is by no means limited to the above review. Moreover, it is desirable to approach the process creatively, find your niche, discover something new. Suddenly you will be the person who will change the world for the better..

Each person, opening his own business, expects to receive a good monthly income. When starting a business, you need to understand what is profitable to do now. The profitability of a business is affected by the general state of the state economy, inflation, unemployment, and the level of purchasing power. At certain points in the development of the country's economy, certain types of entrepreneurship become especially profitable.

How to determine the profitability of a business?

By developing and opening his own business project, an entrepreneur expects to receive regular profits. Therefore, the definition of the most profitable business is an important point in the organization of entrepreneurship.

It is impossible to determine exactly which business will bring profit and which will not. This is influenced by a huge number of both objective and subjective factors:

The state of the country's economy;
Place of organization;
Organizational and business skills;
Willpower, diligence, responsibility of the entrepreneur;
The ability to achieve the set goal.

With a skillful approach, even the most unsuccessful idea can turn into a promising business project.

If there are significant changes in the country - a change of political power, default, inflation, a sharp rise in the dollar, then even the most successful project can fail. But in a stable situation, business development depends only on the person.

If an entrepreneur acts “at random”, does not follow a well-developed plan, even the most promising idea will turn into a loss-making enterprise.

The profitability of the project can only be determined after a thorough assessment of the situation in the country, the prospects of the area, the assessment of supply and demand in the chosen field of activity, and the preparation of a business plan that will reflect all the necessary costs and assess possible income. Only then can you start your own business.

Criteria for evaluating the profitability of a business

To assess the profitability of a project, there is a set of specific criteria. After analyzing and evaluating them, you can get an initial idea of the profitability of a project.

Criteria for assessing the profitability of an idea:

Project payback. This is a very important indicator, since own or borrowed funds will be used to develop the idea. Therefore, it is very important to know how quickly they can be returned. The faster, the more profitable the enterprise;
Demand level. The higher the demand for a product or service, the faster the project will pay off and the higher the profit can be received;
The level of profitability. This indicator indicates the ratio of income to expenses. The higher the rate of return, the more profitable the deal;
Business maintenance costs. They can be large only at the initial stage. Then they are reduced to the minimum required size, but such a decrease should not affect the change in the quality of goods and services.

Several principles for selecting a profitable business

Many people have thought about starting their own business. Each has its own reason and driving factors. If we follow the inexorable figures of statistics, most of the new enterprises are closed in the first year of operation. An entrepreneur is hard work and talent, so not everyone can be an entrepreneur.

If a person is new to this business, perhaps a few basic principles for determining a profitable business will help him:

Sell only what everyone needs at all times. Whatever the crisis, people always go to eat, put on shoes, dress and wash. Therefore, essential goods will always be high-demand products;
Consider psychological factors. If inflation in the country and the level of price growth far outstrip the level of wage growth, then the purchasing power of the population will be greatly reduced. Consequently, many families will turn on the economy mode. Exclusive, expensive luxury goods are not the best business idea. Stock clothing, a thrift store, selling inexpensive shoes and clothes are the most suitable business options. Various repair shops are also perfect;
Consider the service industry. Selling goods is a good but costly project. Because the goods must first be bought, then stored somewhere, and then properly sold. What if it's a perishable item? Service delivery is a little easier. Many services can be provided at home, which does not require the cost of renting a room. Sewing and repairing clothes, creating websites, repairing household appliances - this is just a small list of services that can be provided without any special initial costs.

Profitable business ideas

Consider the most profitable projects for small businesses. Since there is a very significant difference between profitable areas of activity for large, medium and small businesses.

The most profitable are the following projects for small businesses:

Grocery store;
Fast food outlets;
Hairdressers or beauty salons;
Service station, tire fitting;
Transportation services for goods and passengers by road;
Services to the population for minor repairs: repair a faucet, hang a shelf, and the like.

When choosing an idea for a business, it is worth considering the features of the place, since what is acceptable in a big city may be completely unprofitable for a village or village.

What is the most profitable business?

It is impossible to give a clear answer to this question. When organizing a business, it is important to understand that instant success is very rare.

There are no ready-made recipes for a successful business. Each successful entrepreneur has gone his own way, each had his own start and his own characteristics. You can use the advice of successful businessmen, but they must be adapted to the given situation and idea.

Interesting videos

Many people get tired of noisy cities and dusty, gassed streets and want to find solitude in the countryside. However, there is a problem - the almost complete lack of work. It is this moment that becomes a stumbling block for most people who want to change their place of residence. Let's try to understand the problem and find a way out of the situation.

The relevance of business ideas for the village and the countryside

Of course, there is little work in the countryside, and it is, one way or another, connected with physical labor. This is true, but you can create a job yourself, that is, do business. In the countryside, a real expanse for an inquisitive person, the main thing is to carefully analyze all the possibilities, and a solution will be found.

In order to answer the question “what kind of business can be opened in a rural area?”, it is necessary to determine what, in fact, is in this area.

First of all, this Earth on which you can grow various plants or graze livestock.

There is People who need various goods, which means that you can engage in trade.

A village is a vast expanse of free land where you can build a small factory, do crafts or something else. That is, in the village there are opportunities for earning money and self-realization - you just need to discover and implement them.

Before you decide what kind of business to do in rural areas, you need to weigh the pros and cons, as well as analyze your capabilities. We will consider in detail business ideas suitable for the village, so that everyone decides for themselves what to do in the village in order to earn money.

Crop production as a business idea in the village

The easiest and least expensive, from a financial point of view, way to earn money. It is necessary to find land for planting, process it and plant it.

In the countryside, there is sure to be an expert in crop production who will help at first, as people there and fruits from generation to generation.

Some of the grown products can be consumed by yourself, and the rest - for sale. The first buyers will be summer residents who know a lot about naturally grown products and take them with great pleasure. However, their number is small, and you won’t earn much money from summer residents.

Will have to find sales channels in other places, for example, in the nearest large settlement where there is a market. Here you can organize a point yourself and sell goods on your own or be a supplier for someone else.

The choice of type of crop to grow depends on the area, conditions and competition. You need to proceed from the conditions already in place. To do this, you need to analyze everything and choose the most profitable types of cultivated plants.

Pros:

easy to organize;
small initial capital;
flexibility (you can change the cultivated crop);
the opportunity to use the product;
it is easy to attract outside help (for work).

Minuses:

seasonality;
risks associated with weather affecting crop yields;
not always high profitability;
Difficulties in marketing products.

It is easy to become a farmer and start growing crops, but it is unlikely that you will be able to get a lot of income in the initial stages. This is where marketing issues arise. If several bags of potatoes, for example, are easy to sell, then several tons are already a big problem.

However, if it is possible to supply products to any enterprises or canteens, then you can get rich.

Sample business plan (growing potatoes)

Plot- 30 acres.

Initial investment:

walk-behind tractor - 40 thousand rubles;
equipment (plough, hiller, etc.) - 20 thousand rubles;
purchase of seed potatoes - 10 thousand rubles;
result: 70 thousand rubles.

yield- 250 kg per 1 weave.

General harvest- 7 500 kg.

Wholesale price per kg - 20-25 rubles.

Total income will be 150-180 thousand rubles.

Profit- 80-110 thousand rubles. for the season.

Animal husbandry: natural products from farms

However, let's move on to business. Doing business in rural areas is profitable for several reasons. reasons:

low competition;
a wide range of activities;
the ability to change the direction of the business depending on the conditions;
availability of natural products;
lack of superiors and pressure from above;
the possibility of self-realization.

Anyone who is accustomed to the frantic pace of cities, constant "drive" and stress is unlikely to fall in love with the village. This is a place for lovers of peace and quiet. Doing business is just as slow and measured. Here it is much easier to find yourself and realize your dreams in practice.

What kind of business can be done in the village? Who loves animals - will be engaged in animal husbandry, flowers - will be engaged in floriculture and so on. Everyone will be able not only to find something to their liking, but also to earn money on it. Just wanting is enough.